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INTERNATIONAL PRIVATE LABEL SHOWTHE ONLY SPECIALISED PRIVATE LABEL EXHIBITION IN RUSSIA AND CIS
l The major networking platform for private label insiders in Russia & CIS
l Know-how on a private label industry in Russia & CIS
II International PRIVATE LABEL AWARDS for manufacturers and retailers
5–6 APRIL 2017MOSCOW, CROCUS EXPO,
PAVILION 2, HALL 10
DISCOUNT 10% TILL JUNE 1,
2016
FOR IPLS 2016 EXHIBITORS
FOODl Spiritsl Non-alcoholic beveragesl Groceriesl Snacksl Сonfectionery,bakery,chewinggumsl Tea,coffeel Sauces, vinegars and condimentsl Dairy and fat productsl Meat productsl Fish productsl Canned, frozen foodl Fresh fruit, vegetablesl Superfoods (ECO, BIO, functional foods)l Ready meals, ethnic food
NONFOODl Car care and accessoriesl Household chemicalsl Pet food and accessoriesl Medical productsl Cosmetics and perfumeryl Hygienel Household, kitchenware, garden,
DIY goodsl Apparel, footwear, textilel Baby productsl Household appliances and electronicsl Officesuppliesl Furniture
PACKAGING, DESIGN
EQUIPMENT, SERVICE
EXHIBITION SECTIONS:
EXHIBITaTIPLSTOday–PLACE YOUR PRODUCT ON A STORE SHELF TOMORROW
WHO EXHIBITS?
125 EXHIbItINg COMPANIES:
74% RUSSIA
WHICH gOALS DOES IPLS HELP tO ACHIEVE?*
• Findnewclientsandpartners• Supportcompany’simage• Presentnovelties• Networkwithexistingpartners• Enterthemarket• Marketresearch• Other
TESTIMONIALS
IPLSisaverygoodexhibitionofanormalsizewherewecantalkwithmanyclientsandreceivethemwell.Weknowallnamesofpeoplewhohavebeenattheshow;wefeelalittlelikeinParis.IabsolutelyrecommendalltheFrenchandEurope-anstoexhibitatthisshow!
Joel Curcio, export & private label director SEgAFREDO ZANEttI France
WedecidedtoparticipateinIPLSbecauseRus-siarepresentsabigchallengeforus.Itisanenormousandsteadymarketinourview,andwebelievewemustbethere.Wehavemadeseveralgoodcontactswithretailers.Withoutparticipat-ingattheshow,itwouldbedifficult.
Mladen Jeremic, advisor at tortilla Mexicana (PIP DOO), Serbia
Wehadalotofpeoplevisitingus.Itwasworth-whilecomingallthewayfromIndiatoMoscow.IPLSisawonderfulplatform:youcandoayear’sjobinonedaybecauseyou’vegotaconglomera-tionofallthesuppliersandbuyersatoneplacesoyouhavealltheprospectivecustomersinonelocation!
Nikhil Nanda, managing director at JHS SVENDgAARD LAbORAtORIES LIMItED, India
AtIPLS2016wehadsomanyvisitors,wedidnotexpectsuchaninflux,probablythisyearprivatelabelsdevelopfastindeed,sotheshowhasalsobecomeverypopularandthisisnoticeable.
Anna tulina, head of marketing department bumfa group, Russia
*AccordingtoIPLS2016exhibitorsurvey
1st- TIME
EXHIBITOR
1st- TIME
EXHIBITOR
1st- TIME
EXHIBITOR3 YEAR EXHIBITOR
94% 83%
80% 79%
76% 64%
50%
Find new clients and partners Support company’s image
Present new products and services Network with existing partners
Enter the market Market reseach
Other
26% INtERNAtIONAL:Belarus,Bulgaria,China,CzechRepublic,Denmark,Finland,France,Germany,India,Israel,Italy,Poland,Serbia,Spain,SriLanka,Taiwan.
DISCOUNT 10% TILL JUNE 1,
2016
FOR IPLS 2016 EXHIBITORS
VISITORS PROFILE*
tatiana Dolinnaya, own brand specialist at Metro Cash & Carry:"Despiteourconstantbusynesswithsuppliers,everybodyfromourcompanylikedtheshow,inoverallandintermsoforganisation.Wewillsurelybegladtoparticipateatthenextyear,andwehopetoseemoresuppliers!"
Nadezhda Protasovskaya, head of private label department at New trade Systems:"Theshowisgettingbetterandmoreeffectiveeachyear.Thedistinctdifferencefromothershowsisthatherewearefocusedonprivatelabelissues,andweareinourcircle".
Alexey boitsov, advisor, official representative at RegionMARt JSC:"Moreexhibitors,morefoodcompaniesthanbefore...Obviously,acourseofdevelopmentwaschosencorrectly,andmorecompaniesaregettingtoknowabouttheshowandthatit’sworthexhibitingat".
Makedecisionsortakepartinadecision-making
1,752 unique visitors:Headsofprivatelabeldepartmentsoffederalandregionalretailchains,purchasingmanagersofonlineretailers,pharmacies,HoReCa(hotels,ca-fes,caterers,airlines),wholesalersanddistribu-torsoffoodsandnon-foodproducts,representa-tivesofimport,exportcompanies,andproducers(brand-owners).
1/3 visits IPLS every yeartofindnewoffersandmeetwithexistingpartners.
ÔËÌËχ˛Ú ¯ÂÌËÂ Ó Á‡ÍÛÔ͇ı ëíå ËÎË Û˜‡ÒÚ‚Û˛Ú ‚ Ëı ÔËÌflÚËË
84%
Executive level
30%
26%
24%
11%
Producer (brand owner) - 30%
Retailer - 26%
Distributor, wholesaler 24%
Government, media, associations - 3%
Online retailer - 3%
Pharmacy - 2%
HoReCa - 1%
Other (equipment, packaging, services) - 11%
Head of department Specialist
Executive level
30%
26%
24%
11%
Producer (brand owner) - 30%
Retailer - 26%
Distributor, wholesaler 24%
Government, media, associations - 3%
Online retailer - 3%
Pharmacy - 2%
HoReCa - 1%
Other (equipment, packaging, services) - 11%
Head of department Specialist
**AccordingtoIPLS2016visitorsurvey
78%Moscow and Moscow region
2,0%Siberia, Ural, Far East
2,3%South and Northern Caucasus
1,5%Other countries
4,9%St. Petersburg and North West
4,7%Central district
4,6%Volga district
2,1%CIS
OVER 200 RETAIL CHAINS VISIT IPLS WHICH HAVE PRIVATE LABELS IN THEIR ASSORTMENT *Visiting chains profile: food and non-food FMCg supermarkets, hypermarkets, discounters), pharmacies, perfumery and cosmetics stores,
drogeries, fixed price segment, household retail (household appliances, kitchenware, gardening goods, DYI, furniture, etc.), fashion retail (apparel, footwear, lingerie, accessories), auto accessories, gas stations, and others.
VISITOR TESTIMONIALS**
POSITIONSaNddECISION-MaKINGAUTHORITY**
COMPANY PROFILE**
*AccordingtoIPLS2016
VISITORS PROFILE
44% èÓÒÂÚËÚÂÎÂÈ
Á‡ËÌÚÂÂÒÓ‚‡ÌÌ˚ı ‚ FOOD*
FOOD
% OF VISItORS INtEREStED IN FOOD CAtEgORIES (OF tOtAL NUMbER OF INtEREStED IN FOOD):*
IPLS 2017 SPECIAL ZONES• SUPERFOODS (ECO,
bIO, functional foods)• EtHNIC FOODPlease contact your manager for details.
*AccordingtoIPLS2016visitorsurvey
FMCg REtAIL CHAINS At IPLS 2016:MetroCash&Carry,AzbukaVkusa(ABCofTaste),Lenta,Auchan,Dixy,Victoria,SPARRussiaBV,X5RETAILGROUP(Perekrestok,Pyaterochka),Billa,Globus,Magnet(TanderJSC),O’KEY,NewTradingSystems(LeaderoftheEconomy,Melissa,Sunberry,SupermarketPlus,Dobryanka),Commandor,Monetka,Chibis,Verniy,Druzhba,Eataly,Citysupermarket,Utkonos,PervyiKrasnogorskiy,Izbenka,BeerLeague,EatatHome,Freshmarket,VkusVill,Sputnik,Europe,Sputnik,etc.
Bakery & Confectionery Groceries
Tea, coffee Dairy and fat products
Soft drinks Alcoholic beverages
Frozen food Infant food
Canned goods Snacks
Meat food Dried fruit and nuts
Ready meals Fruit, vegetables
Olive oil Fish products
44% visitors
are interested in food*
VISITORS PROFILE NONFOOD
% OF VISItORS INtEREStED IN NONFOOD CAtEgORIES (OF tOtAL NUMbER OF INtEREStED IN NONFOOD):*
*AccordingtoIPLS2016visitorsurvey
56% èÓÒÂÚËÚÂÎÂÈ
Á‡ËÌÚÂÂÒÓ‚‡ÌÌ˚ı ‚ NONFOOD*
Perfumery and cosmetics
Household chemical goods
Packaging
Personal hygiene
Paper products
Household goods
Aerosol products
Autochemistry
Children goods
Medicines and medical goods
Textile
Household appliances and
Office supplies
Footwear & accessories
Animal food and accessories
56% visitors are
interested in nonfood*
NONFOOD REtAIL CHAINS At IPLS 2016:LeroyMerlin,Alpari,Sem+Ya,FixPrice,Castorama,GoodDay,SangiStyle,L’Etoile,Stroydepo,NOVEKS,Yuterra,7Days,Stokeast(Rainbow’sSmile),ObuvRossii),DetskiyMir,Tvoygadzhet,BeautyMarket,Sharm,Vital,DressToUndress,Faberlic,Galamart,ThreeCats,Perfume-Leader,Ulitka(Popourri),DobryeDela,OriginalMarket,etc.
Drugstore chains:Tvoidoctor,36.6,Rigla,SamsonPharma,A5,DoctorStoletov,etc.
PROGRAMME
tRADE FORUM: PRIVAtE LAbEL* TradeForumisthemajorconferenceinpri-vatelabelindustryinRussia&CISandkeysourceofknowledgeaboutprivatelabels.Duringtheconferenceheadsofprivatelabelandcontractmanufacturingdepartmentsofretailandmanufacturingcompaniesdiscusshotissuesdedicatedtoprivatelabels,andrenownedexpertspresenttheirmostsuc-cessfulcases.
tRADE FORUM: PRIVAtE LAbEL
CHAINS’ WHOLESALE CENtER*
Exhibitorshaveanopportunitytopartici-pateinface-to-facemeetingswiththeheads
andspecialistsofprivatelabeldepartmentsfromfederalandregionalretailchains
inacomfortableatmosphereofaRetail-ers’Lounge.Participationatthispartofa
programmeallowsIPLSexhibitorstopresentproductstotheretailersinterestedinthe
category,exchangecontacts,andnegotiateonfurthercollaboration.
CHAINS’ WHOLESALE CENtER
PRIVAtE LAbEL gALLERYAbrightandspectacularexpositionofthebestinnovativeprivatelabellinesoflargestretailersofvariousspecializa-tions(pharmacies,drogerie,fashion,household&DIY,online,etc.).Allshowattendeesandexhibitorscanvoteforthebestprivatelabelline.
PRIVAtE LAbEL gALLERY
PRIVAtE LAbEL AWARDS (by IPLS)
Theawardwasestablishedtobe-comeaprestigiousinternationalrecogni-
tionandindicatoroftheprivatelabelmarketdevelopmentinRussia&CIS.Dur-ingthePrivateLabelAwardsceremonyin
2016,32retailchainsand4manufacturersofprivatelabelshavebeenawardedwithprizes,diplomasandqualitymarksin20
differentcategories.
PRIVAtE LAbEL AWARDS (bY IPLS)
*TheIPLS2016programmeisgiven.TheIPLS2017programmeissubjecttochanges.Tolearndetailspleasecontactyourmanager,orfollowournewsandupdatesonthewebsite
WEBSITEWWW.IPLS-RUSSIa.RU– THE KEY PORTAL FOR PRIVATE LABEL MARKET IN RUSSIA & CIS
7%
45%
26%
15%
6%
2%
18-24
25-34
35-44
45-54
55-64
65+
ÇéáêÄëí
WEbSItE AUDIENCE* WEbSItE tRAFFIC*
åÛʘËÌ˚
44% ÜÂÌ˘ËÌ˚
56% gENDER
AgE
gEOgRAPHY*
*AccordingtoGoogleAnalytics-April1,2015-March31,2016
Russia & CIS
59 555
2,5monthstotheIPLS Annual (January10,2016-March23,2016) (April1,2015-March31,2016)
Pageviews 126,190 198,002
Sessions 58,379 94,585
Unique visitors 45,891 73,376
SPECIAL OFFERA banner on a most noticeable position on website’s homepage for 6 MONtHS: 1 472 €
Middle East & Africa
1 049Asia
& Australia
2 210
Europe
8 120
Americas
1 427
For details please contact your manager
Women
56% Men
44%
www.ipls-russia.ru
CONTACT US
TO LEARN MORE ABOUT IPLS 2017
FIRST-TIMEEXHIBITORSOPTIONS
SPONSORSHIP AND ADVERTISEMENT OPTIONS
FLOORPLAN
DOWNLOAD EXHIBITING APPLICATION
ROZA DEbERDEEVAShowDirector
[email protected]:+74959376861ext.138
M:+79269006121
ELENA gORbUNOVAInternationalSalesManager
[email protected] T:+74959376861ext.122
M:+79265201094
JOIN US IN SOCIAL MEDIA www.ipls-russia.ru