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A brief analysis of Disneyland in relation to Marc Auge\'s theory of supermodernity and non-place.
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Is Disneyland a Non-Place?Marc Auge
How is Non-Place Defined?Polar opposite of
anthropological place
NOT historicalNOT relationalNOT concerned
with identity
Is Disneyland Historical?
It does not integrate earlier places (the past)
--> was built from ‚scratch‘, created out of nowhere
Is Disneyland Historical?„Anaheim
California was the spot chosen to hold a mountain, rivers and the other various ideas Disneyland now contains.“ (disneydreamer.com)
Is Disneyland Historical?BUT: with time Disneyland has changed
and evolved
So could it be that Disneyland started as a non-place and has evolved into a place?
Is Disneyland Relational?
Do we have relations with the people in Disneyland other than the group we arrive with?
Is Disneyland Relational? THE CHARACTERS
What do our interactions and relationships with them look like?
--> 3.9.5:08
Is Disneyland Relational? THE RIDES
Relationships to staff --> 1.1.2:28they give row directionswelcome you as explorers--> pure instructional and entertaining--> there is no interaction between the
visitor and the staff, since the staff‘s behavior is scripted and in most cases it is instructional rather than being an interaction
Is Disneyland Relational? THE RIDES
Relationships to the rides themselves most instructions are visual (boards, films) or
auditory (loudspeaker announcement) 2.13, 1.2.3:36, 1.29
Is Disneyland Relational? we watch interactions of animatronics with other
animatronics --> 1.18.19:08, 1.19.19:32, 1.25
Is Disneyland Relational? we even engage in interactions with
animatronics --> film astro blasters
Is Disneyland Relational?We engage in
behaviors that seem like interactions, but that really aren‘t interactions
--> Disneyland is not relational
Is Disneyland concerned with Identity?
Upon entering Disneyland, we all become visitors in the happiest place on earth
Is Disneyland Concerned with Identity?
As a visitor, we sign an invisible contract upon entering Disneyland
Is Disneyland Concerned with Identity?
People behave differently inside and outside the gates of Disneyland
we take pictures, look at characters, don‘t walk on benches, let our kids run around
Is Disneyland Concerned with Identity?
Is Disneyland Concerned with Identity?
We are visitors traveling through the lands of Disney, our main activities being moving about and taking everything in
Disneyland reflects back to us how the perfect traveler should feel and act
Is Disneyland Concerned with Identity?
Is Disneyland Concerned with Identity?
Is Disneyland Concerned with Identity?
Is Disneyland Concerned with Identity?
Is Disneyland Concerned with Identity?
We leave our identity at the gates and take up the new identity of being a Disneyland citizen for one day
--> So Disneyland is not concerned with individual identity, but very concerned with the Disney identity
ConclusionsDisneyland is not historical, not relational,
and not concerned with identityDisneyland was created as a non-place, to be
specifically that: a place where you can strip off your identity and enjoy a carefree day
BUT: Is it still a non-place after existing for 55 years?
--> there are creation of places and meaningful interactions within this non-place, determined by the behavior and agency of the visitors
Thanks for Listening!
BibliographyMarc Auge - „non-places -
introduction to an anthropology of supermodernity“
Goffman - stage actor theory