Israel Agritech BreakfastGrow More with Less!

Welcome to the

27th February 2012Intercontinental Hotel Melbourne

Mediterranean Mediterranean SeaSea

EgyptEgyptJ

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LebanonLebanon

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470

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135 km.135 km.90 min.90 min.

22,000 Km²22,000 Km²

NegevNegev

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JerusalemJerusalem

Tel AvivTel Aviv

IsraelIsrael

Israel’s Challenges

• Low rainfall and poor distribution= Frequent dry spells.

•Problematic for growing (sand and Clay).

• A wide Spectrum of climates: From Mediterranean Arid.

Necessity Is the Mother of Innovation!

Israel’s Agricultural Sectors

•Greenhouses

•Water Management Irrigation

•Organic/ecological agriculture

•Dairy Farming

•Poultry Farming

•Aquaculture

•Seeds

•Mechanization

•Fertilizers and Pesticides

•Turnkey Projects, Consulting and Know-How

Grow More With Less!The Agricultural Paradox in the past 60 years

• We use 60% Less water (80% recycled).– Israel is the first to use waste water treatment for agricultural purposes.

• We use Less Land.

• We only use 2.5% of working force (17% in the past).

• Production has Grown by a factor of 20.

Focus on super intensive agriculture!

Indices of Labor Force, Gross Capital, Technological Level and Values Added in

Agriculture

0

2

4

6

8

10

12

14

16

18

20

1950 1960 1970 1980 1990 2000

Technological level Labor forceGross capital Value added

• Israel's agricultural sector is characterized by an intensive system of production stemming from the need to overcome a scarcity water and arable land.

• Israeli farmers have come to rely on technology and capital as substitutes for the scarce water and harsh climate they face.

• The combination of technology and capital has turned the warmer and potentially unproductive regions of Israel into highly profitable vegetable, fruit, and flower farms.

• These technologies include irrigation, different types of cover, hybrid varieties, hormones and other techniques.

• Irrigation and cover are widely used. Almost all the crops excluding some of the field crops are irrigated and different types of cover are used.

• Field crops are grown on large plots of marginal lands and depend on rainfall more than other crops

Development of Israeli Agro-technology: characteristics

Business and Export Oriented!

A small local market led to:• The need to search for new markets. • The need to create new products.• The Need to Keep High quality and reasonable price.

Israel’s fresh agricultural production exports about 30%-35%

Israel’s agricultural industry exports about 50%

The Israeli experience- Guidelines for modern Agro-Business

What to produce?

How to produce?

Technological solutions

The market decides

Market Oriented

Australia -Israel

• Intensive cooperation in water and irrigation

• Project in greenhouses

• Fertilization

• Israel import livestock, beef, lamb and wheat from Australia

•Vistech – VIC Israel joint technology program

•Cooperation in third countries (Pacific island, Indonesia….)

Come See Us!You Will See and You Will Believe

Come Visit Agritech Israel- May 2012

For more Information and Registration:www.agritech.org.il

Dr Orna Berry

Chairperson of theIsrael – Australia chamber of commerce

Companies presentations

Hydro-optic Disinfection

Air Valves

Automatic Control Valves

Hydrocyclones& Rotary Screens

Filtration Systems-Screen-Disc-Media-Micro Fibre