Positioning Nestlé to stakeholders

Name it and win!

Safety all the wayPotchefstroom talks PPE

ISSUE 52 | JaN/FEB 2013

Send us your suggestions – the person who submits the best name will WIN a brand

new LG microwave oven!

Push “start”

and get the brainwaves

going …

Can you cook up a tasty new name for your

favourite magazine?A new year is the start of new

things, and the same goes for

Care & Share. Our next issue

will have a new name and we

want YOU to choose it.

*Actual prize may differ from that shown.

Nestlé Care & share 01

your zone

work zone20 Want to achieve more?

here’s how!

health zone21 healthy brains make for

happy winners

pet zone22 everyday heroes22 ask Jenny: should my dog

be on a low-fat diet?

kids’ zone23 the strongman’s story

food zone24 Balancing your resolutions25 a cool salad for a hot

summer

26 time out

Editorial teamMichelle Marsh editor-in-chief, 011 514 6838

Thembeka Somtseu Deputy editor, 011 514 6638

Kimala Ross sub-editor, 011 514 6816

Design and production

www.words-worth.co.za

This newsletter is produced using Sappi Triple Green paper. ‘Triple Green’ means that the paper has been manufactured in a manner that preserves our planet’s natural resources and protects the environment from harmful pollution. Triple Green provides assurance to users that they are actively promoting sustainability.

This magazine is printed with biodegradable Eco-Mark certified and Soy Seal approved Toyo Eco Soy ink.

in this issue

Email Communication.PublicAffairs@za.Nestlé.com

feature04 Positioning Nestlé to

stakeholders

business excellence06 Geared towards safety

07 Chocolate makes business even sweeter

08 NNIa talks child nutrition

08 Marketing and selling the Nestlé way

09 top-of-the-line communication system launched

09 Bio-fuel for the better

what’s happening10 NCe: a passion for our business

10 Cancer survivors spread their wings

10 MIlO scores for the eastern Cape

11 Just for kicks

11 Clayville gives visitors a taste of africa

our brands12 Chill out with

MIlKYBar Krusher

13 sweet on the lips, lite on the hips!

how to14 … set your personal goals

for 2013

NCE16 a N(I)Ce celebration

Nestlé cares17 16 Days of activism:

how Nestlé helped

employee profile18 40 years of joy and

opportunities

long service28 Nestlé salutes you!

Page 10 Page 24Page 07

MILO nurtures South African youth

Chocolate completes Nestlé’s first VSD

Hints for healthy eating habits

27 kids’ corner

02 Nestlé Care & share

we hear you

Letter of the month

Dear Care & Share

On behalf of my mummy Nicole and myself, a very big thank you to Nestlé for the wonderful breastfeeding rooms at the Nestlé Baby Inn Crèche at the Bryanston office. thanks to these amazing facilities, Nestlé’s maternal policies and management support, my mummy was able to breastfeed me for 13 months. this is an example of Nestlé leading the way in giving babies the best start in life: breastfeeding, which is exactly what

Nestlé start healthy, stay healthy is all about.

Now that I am a little older I love my “mum mums”, also called Nestum baby cereal, Jogolino Dairy Cups, Nestlé Meals, snacks and Jars! thank you for making me a healthy and happy baby!

Kristen Paige Roos (15 months old).

Leading the way to healthy, happy babies

ISSUE DELIvERyJanuary/February Monday, 11 FebruaryMarch/april Wednesday, 3 aprilMay/June Wednesday, 5 JuneJuly/august Monday, 5 augustSeptember/October Thursday, 3 OctoberNovember/December Wednesday, 4 December

Note from the editor Exciting things ahead!

hello colleagues

this year we can look forward to the revamp of Care & Share. Yes, the frequency, look and name of our favourite magazine will change. In line with many other Nestlé markets and national and global trends in communication, our

magazine will now be published every second month.

We say goodbye to a name that has served us well for many years. We are looking for a new name for Care & Share that reflects our mission of Nourishing southern africa, our ambition to be the leading Nutrition, health and Wellness (NhW) company and our

promise of Good Food Good life. For more details about our naming competition, turn to page 26.

everything of the very best for the year ahead.

happy reading!

Michelle MarshEditor-in-chief

Nestlé Care & share 03

Dear colleagues

thank you for making 2012 a good year for Nestlé Zar. Despite a challenging year, we met our topline sales figures. We did not quite make our profit target and this will need more focus in 2013. We performed well against our competitors and managed to gain market share in most categories. thank you very much for your contributions throughout the year and special thanks to all who worked through the holidays to help ensure a successful year end.

Values-driven behaviour is important if we want to shape a desired Nestlé culture of high performance and continuous improvement. During the course of this year, leaders within Nestlé Zar will continue on a journey that started in 2011 – a journey that will help to further embed our values of Diversity, trust, Integrity and Quality in daily behaviour.

the safety of our employees, contractors and any other people involved with the company along the value chain is not negotiable. holding onto the handrails is as important as wearing safety gear, so strive to be safety conscious in everything you do. I rely on you to help make Nestlé Zar a safe place at which to work.

In 2013 we continue on the journey of Nestlé Continuous excellence (NCe). Use the NCe mindset to develop the necessary skills to empower yourself and your teams. take advantage of the various Wellness initiatives throughout the year to ensure you and your family enjoy a healthy and balanced lifestyle.

I wish you only the best for 2013. this year will bring new challenges but I have faith that we will meet these challenges in the same spirit that we always have: with positivity, innovation and courage. let’s make 2013 a fruitful and meaningful year.

Our focus for the year ahead

Sullivan O’Carroll,Nestlé Market Head

What’s on in the coming months

February/March

10 Feb Chinese New year The first day of spring and the start of a new year on the Chinese calendar. 2013 is the year of the snake.

21 Mar Human Rights Day

20 Mar March Equinox The astronomical event when the Sun crosses the Earth’s equator heading northward from the Southern Hemisphere to the Northern Hemisphere.

29 Mar Good Friday

31 Mar Easter Day

14 Feb valentine’s Day

19 - 22 Feb Nestlé ZaR Market conference

28 Feb Performance Evaluation objective setting deadline See page 20 for more information.

04 Nestlé Care & share

feature

No matter how good a product is or how large the company that makes it is, prospective stakeholders who either want to be loyal customers or consumers only become associated with it when they feel an emotional connection to that company. this means that for an organisation to be successful, the public needs to understand not only what it does, but also how and why it does it.

“Nestlé is about more than just manufacturing and supplying the best quality products,” explains Corporate Communication and Public affairs Director, ravi Pillay. “Our ambition is to be recognised by our peers and the general public as a leading Nutrition, health and Wellness company that is doing what is best not only for our consumers, but also for our environment and communities.

“Our efforts go beyond regulatory compliance. We

believe that as a company we need to demonstrate responsible behaviour by assuring compliance and sustainability in order to remain successful. this includes complying with Nestlé Corporate Business Principles, national laws and international norms and ensuring that our actions are environmentally sound, socially just and economically viable. hence we forge partnerships with like-minded partners to realise our objective of improving the quality of life of the communities in which we operate.”

ravi points out that Nestlé has the capacity and the responsibility

FOOD FOR THOUGHTIt is forecast that by 2050, the global

population will exceed nine billion people. at the same time, the world’s agricultural

output will be increasingly challenged by water scarcity and climate change,

raising the risk of production shortfalls and exacerbating the food shortage crisis.

Positioning Nestlé to stakeholdersa company’s reputation or public standing can be the

determiner of whether or not people or stakeholders want to be associated with it. While good product quality, economic standing and a solid history in a market are key considerations when people think

about being associated with an entity, a good public image and reputation are also factors on which companies are judged and measured. Corporate Communication and Public Affairs

to make meaningful, sustainable contributions to communities as well as to provide thought leadership in matters that cut across different spheres of life, such as water, nutrition and education, to mention a few.

One of the ways in which we strive to do this is by actively participating in local and global events where we can make a positive contribution and position ourselves as a thought leader. One such event was the recent Feeding the World summit, hosted by The Economist in sandton, Johannesburg, and attended by more than 200 senior executives from 25 countries.

With food at the top of the global agenda, it was a coup for Nestlé Zar to have sullivan O’Carroll, Zar Market head, presenting at the summit.

Under the theme, africa’s role in solving the Global Food Crisis, sullivan argued that public-private partnerships are the key to scaling up nutrition in africa. this view was

widely supported by fellow panellists and participants including emile Frison from Biodiversity International, Klaus Kraemer from sight and life, and Jay Naidoo representing the Global alliance for Improved Nutrition (GaIN).

sullivan further urged

Corporate Communication and Public Affairs Director, Ravi Pillay.

Nestlé Care & share 05

“The summit provided Nestlé with a great opportunity to

position itself as a global company that has made

great contributions to the growth of South Africa through our Creating

Shared Value philosophy. Our 95-year history in this

country is testament to this commitment.”

Ravi Pillay, Corporate Communication and Public Affairs Director

Positioning Nestlé to stakeholders

Sullivan O’Carroll, Nestlé ZAR Market Head, shared the company’s achievements, contribution and vision with more than 200 senior executives from around the world, at the recent Feeding the World Summit.

delegates to help scale up food-gardening programmes aimed at women, which enable them to feed their families as well as generate an income. his views were reiterated by Klaus, a well-known nutritionist, who urged attendees to “stop working in silos”, emphasising that partnerships were an essential part of any solution aimed at alleviating the food crisis.

Nestlé takes the lead locallythe company’s public profile received another boost at the launch of the Proudly south african “Buy local” summit in Johannesburg at the end of 2012, where Nestlé

Zar received three ovations from an audience that was impressed with the company’s pioneering work in communities and in the agro-processing sector.

In a presentation on the achievements and ambitions of Nestlé’s Creating shared Value (CsV) philosophy, ravi highlighted the recent r500 million investment into the acquisition and construction of factories in Potchefstroom and Babelegi. he also reflected on the support that Nestlé Zar has given to chicory and dairy farmers in KwaZulu-Natal and the Free state, pointing out that corporations have the opportunity to create an environment conducive to entrepreneurial growth.

the positive audience response to Nestlé’s support for emerging farmers and local industry growth indicates a shift in public perception, from that of Nestlé being known as “just a chocolate company” to that of an organisation with an extensive product range, an entrenched commitment to community development, and a consistent market leadership position.

“While Nestlé is wholly swiss-owned, we are a proudly south african company with a strong and entrenched history in africa and this is reflected in our commitment to local growth and development,” says ravi.

“the increase in cheap and non-compliant imports is a threat to local business and the broader south african economy, and this can only be counteracted by building trust in locally made products and encouraging more people to be proud purchasers of home-grown goods that are of good quality.”

about 500 decision-makers, business leaders, small business owners, entrepreneurs, captains of industry and government ministers attended the Proudly south african “Buy local” summit, including Deputy President, Kgalema Motlanthe; Minister of trade and Industry, rob Davies; and Minister of economic Development, ebrahim Patel.

Sullivan at the 17th annual Conference of Parties (COP17) in 2011.

Nestlé ZaR was the only food

and beverage company invited

to deliver the key note address

at the “Buy Local” Summit.

The company’s projected local

procurement spend of more

than R4,9 billion in four years

confirms its commitment to

creating value for South africa’s

people while building a strong

and sustainable economy.

06 Nestlé Care & share

INTERNAL CONTROL CHRONICLES: PART 19 – SAFETY & PPE*“SYLVIA FORGETS ABOUT SAFETY – EAGLE-EYE JOGS HER MEMORY.”

8:45, Potchefstroom factory.

Sylvia – wait up! What’s up, Eagle-Eye?

Where’s your hearing protection, and are those earrings?

Loud noises can permanently damage your hearing…

…and jewellery can catch on machinery and products.

Jewellery’s a no-no, but PPE is win-win.

Thanks, Eagle-Eye, How could I forget?

Remember to always make use of your *Personal Protective Equipment to guard against accidents and serious injuries at work.

Next Friday evening atSylvia’s birthday party.

Happy birthday, Sylvia. Wow, those earrings really make a statement!

Yes. Eagle-Eye. They say I listened to you! Ha ha!

business excellence

Potchefstroom:

Geared towards safetyTinyiko Chauke, Potchefstroom

an important way of preventing injuries in the workplace is to wear the appropriate Personal Protective equipment (PPe). PPe refers to all equipment, clothing and other items used in the workplace to protect a worker from the risks and hazards to which they may be exposed. to effectively protect ourselves and to ensure individual and group safety, it is essential that all employees comply with the safety standard of wearing and maintaining PPe.

“at Potchefstroom factory, we pride ourselves on correcting our

colleagues’ behaviour if they are not wearing the proper PPe,” says tinyiko Chauke, safety, health and environment (she) Manager. “We care about the safety of our colleagues so we take the time to check that we are all wearing the correct PPe.”

Use your PPe – it can be replaced, but you can not.

Potchefstroom SHE Manager, Tinyiko Chauke.

Nestlé Care & share 07

Here’s what some of the vSD attendees had to say:“The great benefit of such a workshop is that when members of different functions work together in this way, we view our challenges in a new

light. It helps us to understand how every role in the value stream is inter-related and to find solutions to deliver a common goal: delighting our customers and consumers.”

Riana Kruger, Factory Manager at East London.

“This is an enormous opportunity in our lifetime. The processes that were adopted and the quality of engagement, along

with the committed action plans intended to take our business to new heights, were remarkable. I am delighted with the outcome and I look forward to seeing the forthcoming tangible benefits.”

Tony Domingo, Supply Chain Director, Bryanston.

“It was a mind-blowing experience. It provided great insight into key processes that we were unaware of.”

Kantha Pather, Goal Alignment and Focus Improvement Pillar Lead for New Germany DC.

East London and New Germany DC:

Chocolate makes business even sweeterIndrasen Moodley, Bryanston

the Chocolate business unit (BU) recently concluded Nestlé’s first lean Value stream Design (VsD) – a milestone in the Zar Market’s NCe journey. the eight-day workshop at east london factory and New Germany Distribution Centre (DC), represented all areas of the Chocolate value

stream with the 70 participants working together to eliminate waste

and deliver value for consumers and customers. Divided into cross-functional teams, the participants mapped every process across the value stream for the slabs category.

Kevin Corlett, Business executive Manager for Chocolate, challenged the participants at the start of the VsD to analyse processes and identify how they can improve them.

the result of the VsD was a shared vision of how the Chocolate BU will ensure availability of product, with quality and freshness, and at a competitive price.

The Nestlé Chocolate employees who took part in the VSD.

The Chocolate BU

achieved R1 billion

in net sales on

6 December last year.

Right: Kevin Corlett, Business Executive Manager for Chocolate.