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http://www.iwinetc.com 7th International Wine Tourism Conference, Exhibition & Workshop (#IWINETC) Reims, La Champagne 8-9 April 2015.
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ORGANISED BY PREMIUM SPONSORS
WINE TOURISMCONFERENCE EXHIBITION & WORKSHOP (#IWINETC)
INTERNATIONAL
REIMS, LA CHAMPAGNE, FRANCE8 - 9 APRIL 2015
Contents
While every effort has been made to ensure accuracy in the completion of this publication, the organizers and publishers cannot accept any liability for any errors or omissions.
© Copyright. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form, by any means - electronic, photocopying or otherwise - without written permission of Wine Pleasures.
IWINETC 2015 is organized by And in collaboration with our premium sponsors
Join the IWINETC Community!
@iwinetc #iwinetc15
facebook.com/winetravelfacebook.com/winebloggingfacebook.com/enoturiismefacebook.com/groups/iwinetc
Wine & Culinary Tourism Worldwide
youtube.com/iwinetc
Contact the IWINETC Team
winepleasures
www.iwinetc.comwww.winepleasures.com
05Welcome toIWINETC 2015
07A-Z Event Information
48List of Workshop Participants
52Sponsors
11ConferenceProgramme - Day 1
19Official IWINETC Champagne Grand Tasting
24ConferenceProgramme - Day 2
36Exhibitor Profiles
On behalf of Wine Pleasures and the entire team behind IWINETC 2015, welcome to Reims and La Champagne. There’s
no doubt that wine and culinary tourism continues to look to a brighter future with many published studies (some pre-
sented here at the conference in the talk programme) pointing to continued optimism.
IWINETC brings together industry professionals from over 40 countries and it remains our passion to deliver a world-class
insightful conference talk programme, to drive profitable business connections at both the exhibition area and workshop
event and create inspirational networking opportunities during evening events and post conference Champagne Tours.
Yesterday’s Welcome Reception held in the delightful City Hall of Reims, where some 150 conference delegates enjoyed
an evening of networking kicked IWINETC 2015 off in style.
IWINETC brings together a community of over 250 wine and wine and culinary tourism professionals. We strive hard to
include talks based on needs and for that reason the conference programme offers 3 talks to choose from at each of the
scheduled session slots and if that is not enough there is a large exhibition area to keep you busy with plenty of opportu-
nities to discover grape escape ideas and taste wines from Croatia, Georgia, Italy, Spain and of course Champagne. Some
exhibitors will be running competitions and raffles so make sure you take time out to participate.
My hope is that your time with us in Reims and La Champagne is a memorable one and you gain valuable knowledge from the
conference talk programme and make many profitable business connections with industry professionals across the globe.
Don’t forget to tweet during the IWINETC 2015 #iwinetc
We hope you enjoy your time with us in Reims.
Anthony Swift
IWINETC Director
Welcome toIWINETC
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A-ZEventInformation
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This will take place at the end of day 1 (please view the conference programme in this catalogue for details) and will consist of grabbing a flute and going from table to ta-ble tasting the great variety of champagnes from a select range of champagne producers.
IWINETC Official Champagne Grand Tasting
Wheelchair access is available from the registration on the ground floor to the Conference centre on the second floor. Toilets accessible by wheelchair are also available on the same floor.
Access
Certificates of Attendance will be available for delegates once the conference has finished and provided you have attended both days of the event. Certificates will be emailed.
Certificate of Attendance
For details of accommodation in Reims please visit our official partners Club Hôtelier Reims Champagne.
www.clubhotelier-reims.com
Accommodation
What would a trip to France’s La Champagne region be without seeing its cultural delights, vineyards AND Champagne producers? If you would like to book one of the tours on the IWINETC website at:
www.iwinetc.com/2015france/iwinetc-champagne-tours then please visit the following exhibitors:
• Office de Tourisme Épernay• Aube en Champagne• Reims Tourism Office
Champagne Tours
Morning coffee breaks are free for registered confer-ence participants and will be taken in the Le Bouchon (same place as the exhibition area). Conference badges must be worn.
Coffee Breaks
First Aid is available for the duration of the conference. There dedicated staff available for any emergency or mi-nor incident. Make your way to the registration desk to contact a member of the First Aid Team.
First Aid
It’s not all work and no play - come along to the exhibitor area and socialize with the industry in a relaxed environ-ment. Strengthen existing relationships and meet with new contacts, friends and colleagues. We look forward to meeting all attendees at the Official Welcome Reception taking place at 18.00 on Tuesday 7th April at the REIMS City Hall. Please make sure you have registered (free) and have a paper copy of your ticket at the entrance.
We encourage all attendees to join our FB Closed group athttps://www.facebook.com/groups/iwinetc for further net-working and conference news and updates as it happens. Don’t worry you don’t have to friend anyone to join! You can also get news as it happens by following the #iwinetc
Networking at IWINETC
There are around 200 parking places beneath the Con-ference Centre and the cost depends on how long you are parked up. To give you an idea 1h is 1,30 Euros (incl. VAT) and from 6 to 12h: 7,10 € (incl. VAT)
For exhibitors, there is separate car park which is covered in the registration fee with technical access (elevators) to the 2nd level. The car park is just after just after the underground car park entrance just follow the signs.
Car Parking
Lunches are free for registered conference delegate pro-vided you have a luncheon ticket which you will find at the back of your badge. Access to lunch is for ticket hold-ers only. No ticket no lunch. Lunches on each day of the conference will be in the Le Millésime.
Lunches
WIFI
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Internet access will be available in the Conference area ID - IWINETC and the password is 6603CA4456.
IWINETCCONFERENCEPROGRAMMEDay 1
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Enhance your knowledge, grow in your profession and be inspired! The IWINETC talk programme offers cutting edge professional learning delivered by savvy international industry experts covering useful topics within the wine and culinary tourism industry for you and/or your business.
Registration Desks Open 08.45 - 18.00
Exhibition Area Opens 09.00 - 18.00
Welcome & Opening Announcements 09.30 - 09.55Anthony Swift, IWINETC DirectorChristian Bruyen, President of the Champagne-Marne Tourism OfficeJean-Paul Bachy, President of the AREV (Association des Régions Européennes du Vin)René-Paul Savary, President of the General Council of Marne Clovis Auditorium
DAY 1 Wednesday 8 April 20151
When you think about Champagne you usually imagine a glass filled with pleasantly chilled effervescent. Giving it more thought you might connect the region with rich history, Romanesque chateaux and charming villages but you’d never imagine that Champagne can offer such an ample range of op-tions to explore this land of prestigious sparkling wines. Journey with me as I take along the wending Champagne Routes.
Speaker: Philippe Harant, Director of The Champagne Marne Tourism Office France
Clovis AuditoriumSESSION 1.1 11.30 - 12.15
Sustainable Wine Tourism: Celebrate & Strengthen Diversity of Local Traditions
Speaker: John Wurdeman, Living Roots, Republic of GeorgiaTheme: Branding & Marketing
A wine tourist is a seeker of local and rare wines and traditions, in their au-thentic forms and within their local cultural context. An exceptional wine tourism company fosters this curiosity in their guests to inspire bearers of local wine traditions to continue to celebrate what makes their particular re-gion’s wine heritage and terroir unique. This talk will give specific case exam-ples from multiple wine destinations from different continents of how, wine tourism directly through business and media has positively influenced, devel-oped and nurtured local traditions; including wine styles, fermentation meth-ods, use of indigenous varietals, and even cuisine, to decorative elements of hotels and restaurants, and entertainment world wide.
Salle 1SESSION 1.1 11.30 - 12.15
Supporting & Promoting Wine Country Tourism in Ontario Canada
Speaker: Regina Foisey, Wine Council of Ontario, CanadaTheme: Branding & Marketing
Promoting Wine Tourism is important for any wine region but ensuring that the wineries welcoming those tourists deliver a quality experience is just as important. As an association in Ontario, Canada promoting wine tourism, learn how we market wine tourism but as well support the wineries with tools to help them deliver a world-class experience to guests.
La Champagne, A Sparkling Wine Tourism Destination
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Coffee Break 11.00 - 11.25
Clovis AuditoriumOPENING PLENARY SESSION 10.00 - 10.45
Wine & Food Travel Is Most In Demand
Speaker: Tatiana Livesey, Winerist, UKTheme: Research
Winerist has conducted a survey with over 500 participants and the findings are that the number of foodies and winos is constantly growing. This con-firms Condé Nast’s prediction that people we will travel to eat and drink even more, seeking that off the beaten track, authentic experiences. According to our Survey, Wine & Food holidays are a leading trend, with 79% of participants selecting it as their number one holiday preference.
Salle 2SESSION 1.1 11.30 - 12.15
Clovis AuditoriumSESSION 1.2 12.30 - 12.55
Potential For Wine Tourism In India
Speaker: Lavina Kharkwal, highonwines.com, IndiaTheme: Grape Escape Destinations
Potential for Wine Tourism in India which is at a very nascent stage and needs to develop. Having well structured and economical packages to the wine re-gions of Maharashtra in Western India will go a long way in promoting wine culture in India. Outline the wine regions of India and narrow down on vine-yards and premium wineries with fine dine restaurants which have bed and breakfast facilities. Tie up with travel agents and wineries to come out with attractive packages which also encompass wine education.
Programme
Salle 1SESSION 1.2 12.30 - 12.55
Reims Economic & Tourist Capital Of The Champagne
Speaker: Camille Roberrini, Reims Tourist Board, FranceTheme: Grape Escape Destinations
45 minutes away from Paris and only 30 minutes from the Roissy Charles de Gaulle airport, Reims is the perfect place for your excursions, business and wine events. Come and discover its treasures: impressive UNESCO heritage sites, world famous Champagne cellars and its fabulous vineyards. Summer and winter events make it an attractive place to visit all year round. The Tour-ist Board Reims Champagne is here to inform and assist you in the organiza-tion of travel programmes to our bubbling destination.
Salle 2SESSION 1.2 12.30 - 12.55
The Country Of Diversity - Hungary
Speaker: Gabriella Gónusz, Wine a’More Travel Agency, HungaryTheme: Grape Escape Destinations
The vast diversity of wine regions and grape varieties of Hungary offer wine tourists unforgettable wine escape experiences. What type of grapes are we talking about? What are the distinctive wine styles in Tokaj or in Szekszárd? We are going to have a virtual journey to Hungary, detailing the most exciting tour destinations.
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3 course lunch in Le Millésime 13.15
Clovis AuditoriumSESSION 1.3 15.00 - 15.45
Promoting Your Wine Tourism Business Through Sales, Service & Knowledge
Speaker: Hilarie Larson, CSW FWS, Northwinds Wine Consulting, USATheme: Professional Development
Wine Tourism is all about the ‘Experience’ This entertaining seminar will ex-plore how wine regions, wineries and related wine tourism businesses can promote and retain customers by delivery the ultimate in ‘Experiential Travel”. We’ll discuss tips and ideas to hire, educate and inspire your front line team to deliver the ultimate in service - and sales - to elevate the guest experience.
Salle 1SESSION 1.3 15.00 - 15.45
Renovating A Wine Museum - Not A Straightforward Project!
Speaker: Cecilia Jané, VINSEUM, SpainTheme: Branding & Marketing
The old Museu de Vilafranca- Museu del Vi, which dates back to 1935 is the first wine museum to be opened in Spain. Its. In the late 90s, the organiza-tion was outlawed from the official museums in Catalonia. This led to a major reform of the organization, which changed its legal form and its name, (now VINSEUM, Museum of the Wine Cultures of Catalonia). A thorough overhaul began (both architectural and museographical) to bring a vast heritage to le-gality and to accomplish the requirements of a twenty-first century museum. The efforts were rewarded in 2011 with the entrance of the museum in the official register of museums of the Generalitat de Catalunya. Highs and Lows of this achievement and lessons to be learned.
Salle 2SESSION 1.3 15.00 - 15.45
Integrated Interpretive Planning A Winner For South Australian Wine Tourism
Speaker: Jane James, JayTalk Consulting & Helen Edwards, The Lane Vineyard, AustraliaTheme: Branding & Marketing
Integrated planning, using an Inter-pretation (story telling) Framework, has enhanced visitor experiences and improved tourism and winery opera-tor professionalism in the Adelaide Hills region of South Australia. Key ‘take home’ messages were identified for Food and Wine, Art and Culture, Nature and Landscape, Towns and Villages, and Accommodation and successfully incorporated into mem-orable wine tourism experiences for all visitors.
Clovis AuditoriumSESSION 1.4 16.30 - 17.15
Champagne Savoir-Faire
Speaker: Marie-Anne Louvet, Les Secrets du VinTheme: Professional Development
This talk will look at Champagne grape varieties, Champagne terroirs, Cham-pagne types, Champagne sweetness, serving and tasting and will have you talking fizz and using jargon like a pro in just 30 mins! The talk will also make a flying visit to each of the producers included in the Champagne Grand Tasting.
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Programme
Le MillésimeSESSION 1.5 17.30 - 18.15
Official IWINETC Champagne Grand Tasting
Theme: Network & Connect
Only after strict appellation regulations are followed - from harvesting spe-cific plots by hand to minimum time in the caves - can a wine be labeled Champagne. The tasting will give conference delegates a special opportunity to taste and increase their knowledge of a wide variety of wines from the Champagne region and discover the many wine tourism options to Cham-pagne producers.
OFFICIALIWINETCChampagneGrand Tasting
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End of conference programme Day 1
Notes
Programme
At 17.45 grab a flute and make your way to the Le Millésime to taste more than 30 wines from around 10 champagne producers.
The aim of the tasting is to provide wine tourism professionals a special opportunity to taste and increase their knowledge of a variety of wines produced in the region as well as of course discovering champagne producers open for wine tourism.
In no particular order and at the time of going to print the follow producers and champagnes will be available to taste:
Champagne Collet Brut Art Déco - 40% Chardonnay, 40% Pinot Noir, 20% Pinot Meunier. Aged for a minimum of four years. Dosage of 8 grams per litre.
Champagne Collet Brut Millésime 2004 - 45% Chardonnay, 45% Pinot Noir, 10% Pinot Meunier Collet Vintage is com-posed entirely from Premier & Grand crus. Aged for a minimum of seven years. Dosage of 7 grams per litre.
Champagne Collet Rosé Dry Collection Privée - 40% Chardonnay, 50% Pinot Noir, 10% Pinot Meunier. Aged for at least 4 years. Dosage of 25 grams per litre.
Table 1Cité du Champagne Collet-Cogevi WWW.CHAMPAGNE-COLLET.COM
Champagne Nicolas Feuillatte Brut Réserve - Pinot Noir, Meunier, and Chardonnay. Aged for three years. Champagne Nicolas Feuillatte Brut Chardonnay Vintage - 100 % Chardonnay. Aged for a minimum of six years.
Table 2Champagne Nicolas Feuillatte WWW.NICOLAS-FEUILLATTE.COM
“Prédiction” - 100% Meunier. Aged for eighteen months. Blending 2010/2011.
“Cornalyne” - 100% Meunier. Aged for five years. Base 2010 (50% of the blending is matured in oak barrels).
“Sublimité 50-50” - 50%Chardonnay & 50% Meunier. Aged for seven years. Vintage 2007 (Chardonnay is aged in oak barrels for 5 months).
“Fascinante” - 80% Meunier vinified into white wine 10% Meunier vinified into red wine & 10% Chardonnay aged in the oak barrels for 4 months. Aged for 2 years.
Table 4Champagne Dom Caudron WWW.DOMCAUDRON.FR
Champagne Brut 1er Cru, NV Aged for three years
Champagne Jules Bonnet Extra Brut 2008 - 100% Pinot Noirs. Aged for five years
Champagne Les Vignes Dieu Blanc De Blancs 2008 - 100% Chardonnay. Aged for five years
Table 3Champagne Bonnet Ponson WWW.CHAMPAGNE-BONNET-PONSON.COM
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ChampagneGrand Tasting
Blanc de Blancs Grand Cru 2008 Extra Brut 100% Chardonnay Dosage of 4 grams per litre.
Blanc de Blancs Assemblage Cuvée n°8 2009 Brut - 100% Chardonnay.
Cuvée Authentique 2005 Blanc de Blancs Grand Cru Extra Brut - 100 % Chardonnay. Matured in oak casts.
Table 6Champagne Michel Gonet WWW.GONET.FR
Chardonnay Brut - 100% Chardonnay NV. Aged for four years. Dosage of 9.9 grams per litre.
Authentique Brut - 70% Chardonnay (including 5% Chardonnay in oak) & 30% Pinot Noir NV. Aged for five years. Dosage 9 grams per litre.
Lady de N Clovis Brut - 75% Pinot Noir & 25% Chardonnay NV. Aged for six years. Dosage of 9.5 grams per litre.
Table 7Le Brun de Neuville WWW.LEBRUNDENEUVILLE.FR
Champagne Pannier Brut Selection - Aged for three years. Dosage of 10 grams per litre.
Champagne Pannier Brut Rosé - Aged for three years. Dosage of 10 grams per litre.
Cuvée Louis-Eugène Blanc de Noirs 2009. Aged for five years. Dosage of 8 grams per litre.
Table 5Champagne Pannier WWW.CHAMPAGNEPANNIER.COM
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5O GREAT SPARKL ING W INES - 20 1 4
50 Great Sparkling Wines of the World recognizes outstanding sparkling wines and producers. I t
documents a range of sparkling wine styles for you to explore. I t spotl ights interesting wineries to
visit for your next grape escape holiday and it provides objective professional tasting notes with
producer contact details .
Get your free copy atwww.winepleasures.com
Enhance your knowledge, grow in your profession and be inspired! The IWINETC talk programme offers cutting edge professional learning delivered by savvy international industry experts covering useful topics within the wine and culinary tourism industry for you and/or your business.
Clovis AuditoriumSESSION 2.1 09.45 - 10.25
Iter Vitis, The European & Cultural Brand Of Wine Tourism
Speaker: Philippe Harant, Director of the Departmental Committee of the Marne, FranceTheme: Branding & Marketing
The wine cultural landscape is a privileged sector of communication which accompanies the product promotion. Knowledge of the cultural environment of vineyards and land constitutes an attractive factor, an important axis of tourist marketing. The label “cultural route” delivered by the council of Europe via Iter Vitis Association, helps to complete the offer of wine tourism destina-tions opening up to a new audience sensitive to the culture.
IWINETCCONFERENCEPROGRAMMEDay 2Registration Desks Open 09.00 - 16.00
Exhibition Area Opens 09.00 - 16.00
DAY 2: Thursday 9 April 20152
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Salle 1SESSION 2.1 09.45 - 10.25
East, West and Middle: Approaches to Sparkling Wine Tourism
Speaker: John Hudelson, Global Wine Studies, CWU, USATheme: Branding & Marketing
Methods for attracting visitors to sparkling-wine tasting rooms vary greatly around the globe. Tasting rooms may reflect local culture or a global appeal. This paper compares methods for the marketing and presentation of spar-kling wine in the USA, Hungary, Republic of Georgia, and cradle of efferves-cence, Champagne. Such a comparison distinguishes regional attributes from global aspects and their respective economic success
Clovis AuditoriumSESSION 2.2 11.00 - 11.30
Vignobles & Découvertes - The Story So Far
Speaker: Sophie Lacressonniere, Marketing Director Atout France, France Tourism Development AgencyTheme: Branding & Marketing
Awarded by the Ministers for Tourism and Agriculture on recommendation of the Superior Council for Wine Tourism, the Vignobles & Découvertes label is awarded to destinations that offer a full range of services. These destinations are committed to providing a warm welcome, showing a special sensitivity to the world of wine and a desire to pass on specialist knowledge. It makes it easy to track down quality accommodation in the heart of the vineyards, res-taurants that offer set menus and suggest wine pairings, meals that feature local produce and wine producers that welcome visitors. A selection of re-markable heritage sites, activities and events are also include giving tourists a chance to discover local treasures. To date, the Vignobles & Découvertes label has been awarded to 50 destinations covering the main wine producing regions of France.
Salle 2SESSION 2.1 09.45 - 10.25
National Tasting Room Survey - US Market Research Study
Speaker: Miguel Lecuona, Wine Marketing Guide LLC, USATheme: Research
The 2014 USA National Tasting Room Survey Report is a published, national survey of industry experts - winery owners, tasting room managers, winery employees - from hundreds of US wineries operating a tasting room as a sig-nificant source of revenue and customer growth. This presentation highlights key findings - business practices, trends, issues and solutions from tasting rooms across the USA.
Clovis AuditoriumSESSION 2.2 11.35 - 12.05
How To Find Wine Travelers Online
Speaker: Nic Myers, WineTourAdvisor.com, ChinaTheme: Research
Before they arrive at your winery or book a tour through a travel agent, poten-tial travelers need to find you. In this talk I will help you target wine travelers online by breaking down data we found building WineTourAdvisor.com. You will learn actionable tactics that you can apply to building your online pres-ence as well as how to convert website visitors into wine travelers.
Programme
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Coffee Break 10.30 - 10.55
Salle 1SESSION 2.2 11.00 - 11.25
Creating a Luxury Wine Experience
Speaker: Susan Lanier-Graham, CWAS, Journalist, WanderWithWonder.com, IFWTWA, SATW, USATheme: Professional Development
Discover new ways to craft exclusive, luxurious wine experiences for today’s high-end wine tourism industry. Through examples, personal experience and a candid open Q&A, this talk can help you find what works for today’s luxury wine traveler and give you ways to tap into that big-money segment of the industry.
Salle 1SESSION 2.3 11.30 - 11.55
Argentina, A Wine-Making Country, Its Wineries & Services
Speaker: Josefina Rosner Mc Guire, Mendoza, ArgentinaTheme: Grape Escape Destinations
I will introduce Argentina as a wine tourism destination and its vast diversity. I will show the original proposals that Mendoza boutique wineries, traditional and familiar ones offer. You will be captivated by experiencing this New World wine destination with European roots that combines culture, art and cuisine in an in-novative fusion. I invite travel agencies, tour operators, journalists and anyone who wants to discover and contact one of the 10 Great Wine Capitals Network.
Salle 2SESSION 2.2 11.00 - 11.25
Georgia Cradle of Wine
Speaker: George Samanishvili, Chairman National Wine Agency of GeorgiaTheme: Grape Escape Destinations
Welcome to Georgia! - Nothing tells you more about the spirit and culture of a country than its native food and wine. And Georgia’s food and wine is amongst the best in the world. It may surprise you to know that Georgia has the oldest continuous unbroken tradition of wine making in the world, stretching back over 8,000 years and today, there are more than 500 indigenous grape varie-ties still cultivated here. A quick look at its geographical position and its land-scape shows you why it is the perfect place to grow grapes. A visit to Georgia is a true feast - let us show you how to eat and drink your way around Georgia. This talk will be delivered in French.
Salle 2SESSION 2.3 11.30 - 11.55
Young Talents in Champagne!
Speaker: Elodie Bier, Comité Départemental du Tourisme de la Marne, FranceTheme: Grape Escape Destinations
The “Young Talents of Tourism” and the “Young Talents of Champagne” are marketing operations launched by the Champagne-Marne Tourism Board with the private partner “Dites Nous Tout Production”. They aim to promote young professionals with an original tourism offer, giving them more opportu-nities and helping develop their business and carrying a new and dynamic im-age of the destination. After three editions, the Champagne-Marne Tourism Board delivers a presentation and an assessment of this unique operation.
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Programme
Clovis AuditoriumSESSION 2.4 12.15 - 13.00
Digital & Social Media in the Sparkling Wine Industry
Speaker: Christopher Walkey, Glass of Bubbly, UKTheme: Professional Development
A look into the world of social media and how to successfully use it to im-prove brand awareness of sparkling wine labels and for industry professionals to network successfully with others in their industry.
Salle 2SESSION 2.4 12.15 - 13.00
Marketing a Cool Climate Country
Speaker: Allison Markin, All She Wrote Consulting & Beth McMahon, Canadian Vintners Association, CanadaTheme: Branding & Marketing
As both an emerging wine tourism destination and a cool climate country, Canada faces a unique challenge in marketing itself to wine tourists. The country is vast, with wine regions in several provinces, each with its own ter-roir and grape varietals. The talk will outline how Canada positions itself on the global wine tourism market and discuss challenges and successes.
Salle 1SESSION 2.4 12.15 - 13.00
How Can Wine Tourism Reinforce The Attractiveness Of Jura
Speaker: Laurence Cogan, Burgundy School of Business - School of Wine & Spirits Business, FranceTheme: Branding & Marketing
We will examine in this presentation how wine tourism through some key initiatives can become a way to reinforce a region’s attractiveness. We will consider what might be the main drivers of such an approach, and also what may be some of the weaknesses which may impede it. In doing this we will compare the region, its resources and its potential with what has made for effective wine tourism in other parts of the world.
Clovis AuditoriumSESSION 2.5 15.00 - 15.45
First-Time vs. Repeat Visitors: Different Types of Loyalty
Speaker: Natalia Velikova, Texas Tech University, USATheme: Research
Typically winery managers consider repeat visitors as a more desirable target market because repeat visitations are intuitively seen as a sign of loyalty. In our research we found that first-time visitors can be loyal consumers as well; however, they demonstrate different types of loyalty than repeat visitors. Practical implications for winery owners, tasting room managers, and wine event organizers will be discussed.
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3 course lunch in Le Millésime 13.15Wines sponsored by Torres
Programme
Salle 1SESSION 2.5 15.00 - 15.45
Tourism in the English Sparkling Wine Industry
Speaker: Ashika Mathews, London Love Wine, UKTheme: Branding & Marketing
The English wine producers have managed to turn scepticism into strong consumer loyalty. How did they achieve this and what are the challenges go-ing forward? There are some examples of very successful marketing cam-paigns which all come back to wine tourism at their core. We will look at some of the key figures and see how they achieved so much so quickly.
Clovis AuditoriumSESSION 2.6 16.00 - 16.45
EAT(Tm) - Developing A “Taste Of Place”
Speaker: Rebecca LeHeup, Ontario Culinary Tourism Alliance, CanadaTheme: Branding & Marketing
Travel motivations are changing. More and more, travellers are looking for destinations and businesses that offer a “taste of place” - one that goes be-yond simply savouring wines and food. Creating a memorable tourism experi-ence involves adding unique programming and beyond the scenes opportuni-ties that give visitors a deeper understanding and connection to the wine and food producers. The Ontario Culinary Tourism Alliance (OCTA) has significant expertise creating these Best Practices and developing strong relationships along the food tourism value chain. Their EAT(tm) destination development supports a holistic approach to economic development in the process of cre-ating tourism experiences. Hear from OCTA’s Executive Director, Rebecca LeHeup how OCTA does this and how you can grow your business and attract new markets by expanding on your “taste of place”.
Salle 2SESSION 2.5 15.00 - 15.45
Bringing Visitors Back: Lessons Learned From Natural Disasters
Speaker: Paul Wilke, Upright Position Communications, USATheme: Branding & Marketing
The 2014 Napa earthquake quickly reminded the wine tourism industry that external factors driving travel can quickly change visitors’ perception of a destination. This presentation looks at visitor trends that emerged following the Napa quake and lessons learned, particularly in the areas of sustainable tourism, recover and the impact of natural disasters on wine tourism.
Salle 1SESSION 2.6 16.00 - 16.25
Wine Tourism in Chile - A Growing Opportunity
Speaker: Gail Thornton, Program Manager @ Southbridge Wine ProgramsTheme: Grape Escape Destinations
Wine tourism in Chile has experienced tremendous growth over the past dec-ade. Indeed, just 10 years ago only a handful of wineries in Chile were open to the public. Today, Chile’s groundbreaking wineries are accessible for tourism groups in (8?, just estimate this) wine regions and growing. Opportunities now exist for foreign visitors in a wide range of formats: from traditional to boutique and garage wineries, offering not only wine tasting but integrated wine tourism experiences such as harvest programs, make your own wine, sommelier training, culinary programs, and sustainability focused itineraries. Chile’s wine regions are increasingly producing top class boutique hotels and 5 star hotels that cater to a wide range of clientele. Gail’s presentation will provide a unique opportunity for those interested in learning about wine tour-ism opportunities in one of the world’s most exciting wine regions.
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Programme
Salle 2
Clovis Auditorium
SESSION 2.6
SESSION 2.7
16.00 - 16.25
17.00 - 17.25
How to influence visitors and win customers for life
Wine Country Catalonia
Closing Plenary Session & Official Announcement of IWINETC 2016 Destination
Speaker: Robin Shaw, Wine Tourism AustraliaTheme: Branding & Marketing
Speaker: Xavier Espasa Añoveros, General Manager - Catalan Tourist BoardTheme: Grape Escape Destinations
Consumption is king and the availability of quality wine and food experiences are now de rigueur for any notable tourism destination or contemporary wine region in the world. How then does any single wine tourism enterprise rise above the competition and command sales from the fickle wine traveller? And having jumped that initial hurdle, how does the wine brand maintain its presence in a consumer’s mind post-visit and make the ultimate leap to ad-vocate status? This interactive session outlines the keys to developing and implementing a successful wine tourism strategy in a competitive market place that creates destination appeal and converts one-time visitors into life-long customers and brand advocates.
WINE COUNTRY CATALONIA: Very near Barcelona you will find a journey through twelve designations of origin to discover a varied and attractives landscape, from vineyards beside the sea to others clinging the mountain-sides. In Catalonia you can visit over 300 wineries, stroll amidst vineyards, enjoy a rich heritage, combine wine with gastronomy. Ideas to guarantee a unique experience for everyone all year round.
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will be travelling to Barcelona! Salut i Fins Aviat!
Programme
www.tourisme-en-champagne.co.uk
Contact: Elodie Bier
Vignobles et Decouvertes13 bis rue Carnot 51000 Châlons en Champagne, France
For an unforgettable stay in the winegrowing region of Champagne, choose “Vignobles & Découvertes”. Vignobles & Découvertes, a unique national oenotouristic label, has been awarded to over 450 services in Champagne: winegrow-ing businesses (winegrowers and champagne houses), accommodation, restaurants, activities, events, incoming travel agencies, tourist offices… Each has been chosen for the quality of their facilities, their desire to share their passion, their skills and their authenticity. The label guarantees visitors high-quality services with foreign language assistance and guaranteed availability during the tourist season. The Vignobles & Découvertes label really is the best way to plan your visit and discover the Champagne area!
www.tourisme-en-champagne.com
Contact: Elisabet Vidal
Champagne - Marne Tourism Office13 bis rue Carnot Châlons-en-Champagne 51000 Châlons en Champagne - France
At only 45 minutes from Paris by TGV train, the Champagne area is the destination of nature lovers, fine gourmets and history enthusiasts. From the production of champagne to the UNESCO World’s Heritage sites, Champagne will surprise you with a large variety of activities. The Champagne Touristic Route offers to landscapes and heritage lovers 400 km of marked trails through the vineyards. It’s time to meet winemakers. They will tell you all about the wines of champagne, assemblies and you will enjoy this subtle nectar. It is also the opportunity to visit the champagne houses internationally renowned in Reims and Epernay, with more than 110km of underground cellars, unique in the world. Land of coronations and history let yourself be surprised by the intact architectural gems classified as World Heritage reflecting the rich his-tory of Reims and Châlons-en-Champagne. Come and feel the rhythm of events, shows and festivals offered throughout the year. The Marne-Champagne Tourism Board and the Champagne Convention Bureau are at your disposal to help you to organise your tourist packages for individuals, groups and MICE. Come to see the inimitable Champagne!
www.lebrundeneuville.fr
Contact: Fabien Morane
Champagne Le Brun de NeuvilleRoute de Chantemerle 51260 Bethon - France
Le Brun de Neuville formerly called « La Crayère » was brought to life almost half a century ago by a score of passionate vine growers in the Sézannais.Our farming practices by putting under grass the vines and their outlines, by a studied pruning and by a lowest use of phytosanitary products, insure to our Champagnes a very rich and very large aromatic palette with 10 differents cuvees which can be tasted during a cellar tour. We can propose a commended visit with a professional tasting and a lunch for a minimum of 25 people. #
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EXHIBITORProfiles
www.champagne-bonnet-ponson.com
Contact: Cyril Bonnet
Champagne Bonnet Ponson20 Rue du Sourd Chamery 51500 - France
Our House produces genuine Champagne cuvées from the family vineyard for 6 generations. The 10 ha situated in 5 pre-mier cru and grand cru villages are now managed organicaly, giving birth to very expressives champagnes, aged at least 4 years in our cellars. Every step of the Champagne making are processed at the house, visible and explained during the visit of the cellars. Our 8 rooms accomodation situated over the beautiful vineyard of Chamery will be opening in spring 2015, proposing our guest a unique experience, a chance to understand and appreciate the work of a “grower champagne house” from the inside.
www.tourismechampagne.com
Contact: Noémie Charmoille
Tourisme Nature et PatrimoineDomaine de la Forêt d’Orient, 5 route de Géraudot Rouilly Sacey - France
Tourisme Nature et Patrimoine (TNP) was founded in Aube in 2003 in order to sale their three hotels, the Golf and the Well-ness center of the family group. As an incoming agency we organize conferences, holidays and excursions for in the family group hotels but also in other accommodation places. With our qualified Champagne partners of the “Côte des Bar” area, we are able to create successful events and stays. With the experience accumulated over the years, by the hotel quality and also by the events organized, we are well placed to understand the importance and uniqueness of your project.
www.ghmumm.com
Contact: Véronique Diaz
Champagne G.H.MUMM34 Rue de Champ de Mars, Reims - France
Renowned for its Cordon Rouge Champagne, G.H.MUMM welcomes you to the depths of its cellars where it invites you to discover the soul and expertise of a Houdse dating back two hundred years, and to glimpse the true secrets that go into crafting its wines. You also be able to visit our museum, one of the most comprehensive on the art of champagne making.Our guide will accompany you during the whole visit through to the tasting, where they will initiate more inquisitive visi-tors into the etiquette and the art of champagne tasting according to G.H.MUMM.
www.clubhotelier-reims.com
Contact: Nicolas Pehlivanian
Club Hôteliers Reims Champagne17 boulevard du General Leclerc 51100 Reims - France
The Club Hotelier Reims Champagne is a dynamic association that gathers 35 hotels from budget to 5 star deluxe hotels and more than 2300 rooms to promote tourism in Reims and the Champagne region.Reims, one of the main gastronomic centres of France is eager to show you the legacy of its glorious past and to lead you into a prestigious realm of the most celebrated and festive of wines. Enjoy the Champagne world in the well-known Champagne Houses which possess 120 km of cellars and Gallo- Roman galleries. The Champagne region is a very ancient province of France, located today within 45 min from Paris by train, TGV East-European (Train à Grande Vitesse). The champagne wine takes the name from this province where it comes from. The Club Hotelier Reims Champagne is at your disposal for placing and help you organizing your tours and events in the Champagne region.
www.lavigneduroy.com
Contact: Ekaterina Nemirovskaia
La Vigne du Roy5, rue de l’Eglise Courmas - France
We are an established wine tour company based in Champagne, with eight years experience specialising in Private/Semi-Private tours of the Champagne region. We offer Half Day, Full Day or Multiple Day Tours that will enable you to discover the Champagne region and its wine makers in a relaxed and friendly environment. Our primary focus is high quality boutique Wineries in mostly Grand and Premier Cru Villages. We provide tours of the vineyards and wineries ourselves and offer comparative tastings of different styles of Champagnes that are made by these artistic wine makers. We present the entire process of creating Champagne and the culture and history behind it. We also host lunches with Champagne at a winery with traditional food from local farmers. In addition we offer special Full Day tours such as: Champagne Technical Tasting tours with an Oenologist, a romantic Horse and Carriage tour, Hiking Tour and Sabrage, traditional French Cooking Course.
www.gonet.fr
Contact: Sophie Signolle
196 avenue Jean Jaurès 51190 Avize - France
Wine maker since 1802, specialized in Chardonnay, we enjoy to share our passion with you. We propose cellar tours, comparative tastings, tasting workshops around the 5 senses, lunches in our mansion located in Epernay. If you want to know more about champagne, come with us!
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www.champagnemercier.fr
Contact: Christele Maus
MHCS9 Avenue de Champagne BP 30222 51207 Epernay Cedex - France
The Maison Mercier offers a private venue to hold prestigiousr eceptions. Deep in the cellars and located 30 metres un-derground the Bacchus Cellar features majestic proportions including two sculptures that stand 15 metres high carved in the chalk walls by the sculptor Gustave Navlet.
www.lebeauvoyageblog.wordpress.com
Contact: Marlène Hemard-Dohain
Le Beau Voyage142 Vesle 51100 Reims - France
Incoming travel agency in Champagne area since 1986. We are at your service to organize the travels your customers dream of: wine tours, incentive, seminars, Entertainment and cultural trips for groups and individuals. Great experience!
www.aube-champagne.com
Contact: Laetitia Roggero
Aube en Champagne Tourisme et Congrès34 Quai Dampierre Troyes 10000 - France
Aube en Champagne Tourism Board and Convention Bureau promotes the development and marketing of the southern champagne destination, focusing on convention sales, tourism marketing, and services. Nature, shopping, culture and champagne - discover a sparkling world of possibilities in Aube en Champagne. Aube en Champagne, in the northeast of France, is a charming area full of delightful accommodation, historical towns and hidden treasures. Most importantly, it is home to the king of wines, champagne. Stroll around the beautiful medieval town of Troyes, only one hour and a half from Paris - with its narrow streets lined with timber houses and cobblestones. You can’t ignore the peals of bells from Troyes’ many churches - there are nine alone under historical protection, and a magnificent cathedral.
www.veuve-clicquot.com
Contact: Louise Vicq
Veuve Clicquot Ponsardin12 Rue du Temple 51100 Reims - France
Let life Surprise You: The Maison Veuve Clicquot strives to offer unique events held in the difference sites that make up our famed Domain. The French “art de vivre” is at the heart of the service received by your guests during the entirety of your stay with us. Allow yourself to be pleasantly surprised in an elegant atmosphere where food and wine pairing is as seductive as it is sublime.We are available to open the doors of our Maison to share the secrets, that since 1772, have made Veuve Clicquot and its famed wines what it is today. We look forward to welcoming you to the Domain Veuve Clicquot and create your own experience.
www.domcaudron.fr
Contact: Victor Canchon
Champagne Dom Caudron 10, Rue Jean York 51700 - Passy Griny - France
The PASSY-GRIGNY Cooperative winery was created in 1929. Dom Caudron was the village priest who encouraged the local vine growers to work together to get the best value from their vineyard and their grapes. The Village of PASSY-Grigny is in the heart of the Marne Valley. Perfect place to produce Champagnes with 100% of MEUNIER due to its various exposures and soil characteristics. By coming to our estate you can discover the museum, a movie about the vineyard and the winemaking, then the vat house from a 6 meters footbridge. The visit ends with the commented tasting of our Champagnes. We also offer you the possibility to do some special tasting to sublimate your coming. (Champagnes & Chocolates, Champagnes & Cheese, Champagnes & Local Specialties, Œnologic game etc….). Just give us a call to book your tour and custom-made tasting. You will know everything about the secrets of Champagne making.
www.champagne-ardenne-tourism.co.uk
Contact: Guillaume Hubert
Champagne-Ardenne Tourism50 Avenue de Gil Patton Chalons en Champagne, Champagne-Ardenne 51000 - France
Only 30 minutes from Roissy-CDG airport and 45 minutes from Paris by TGV, find out everything you need to know about Champagne - wineries and tastings, Champagne tourist trail and history - to organise your holiday in the vineyards or your exicting bubbly event. Information and suggestions to get the most out of your tour in the Champagne-Ardenne region. We will help you with identifying stopovers or short breaks.
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www.tastedalmatia.com
Contact: Nenad Basic Kostadinovic
www.ot-epernay.fr
Contact: Adeline Lebouvier
Shuttle Travel AgencyOffice de Tourisme Epernay ‘Pays de Champagne’Rudjera Boskovica 15 - Kaleta 1 SPLIT, Dalmatia 21000 - Croatia7 avenue de champagne 51200 Epernay - France
SHUTTLE Travel Agency, founded on September 16th, 2004. as a private tourist and travel agency in Split, Croatia, is currently one of the leading destination management company (DMC) specialized for wine & dine in the region. By follow-ing and adapting to global and local trends, we upgraded our successful business with our transformation from a travel agency into a DMC. Our products can be recognized by our special “Taste Dalmatia” which we believe to be both a product trademark and an element distinguishing us from the competition
Come to discover the vineyard champenois with the Tourist office Epernay ‘Pays de champagne’. Let you guide through the Tourist Champagne Road in the heart of the vineyard. Discover the typical villages, like Hautvillers, the birthplace of Champagne, where Dom Pérignon lived. You will meet the Champagne producers and appreciate their “savoir-faire”. You will be also surprised by the treasures and all the activities the region offers you. You can also discover the region from the sky on board in a small plane. “With family, friends, couples … Epernay “Pays de Champagne” a destination to discover without moderation …”
www.ventula-travel.com/en/co.uk
Contact: Robert Bralic
Ventula Travel AgencyOil Mill Vuksic Ltd. - Ventula Travel Agency Don Frane Bulica 169 A 21 210 Solin - Croatia
Wondering who we are? We are a different agency! Ventula Travel is a young agency within the family company for the production of olive oil; oil mill Vuksic Ltd. Many years of experience in olive oil production, rich cultural and historical heritage and natural beauty of this “little piece of earth” where we live, has inspired us to tell a story about Dalmatia on a different way.Our friends, your local hosts, are self-taught artists, and hidden family farms where you can enjoy local gastronomy at firsthand (olive oil, wine, fish, bread, “prosciutto”). Our work is based on an individual approach, which is why we prefer to work with smaller groups. In this way, we are always available for all your wishes and requests, and we are open to your suggestions at any time. Get the feel of Dalmatia scent, taste it, hear its melody and enjoy its beauty together with us.
www.ilijada.com
Contact: Ana Puszczewicz
Ilijada d.o.o.Kralja Zvonimira 14/IV 21000 Split - Croatia
Professionalism and individual approach is not the only asset of Ilijada but, above all, the passion for travelling and fasci-nation of Croatia. Our priority is to deliver an offer that meets the needs of the most demanding customers. We provide expert advice and personalized travel planning, design of tailor made programs for private Guests and Tour operators.
www.laosmood.com
Contact: Laurent Granier
Laos Mood TravelUnit 12, House # 113-01 Ban Anou - Chantabuly District PO Box 814 Vientiane - Laos
Laos Mood Travel is a Destination Management Company (DMC) incorporated in the Lao PDR, South East Asia. It was founded by a team of Lao and French expatriates, driven by a passion for excellence in travel design, marketing and op-eration. Laos Mood is a product-driven company. It works hard to position Laos as an exclusive standalone destination worthy for what it is: an authentic, off the beaten paths, safe, stable, relaxed, quiet, and unspoiled destination. While Laos deserves to be explored for itself, it can also be combined with neighbor countries like Thailand, Cambodia, Vietnam and why not even China’s southern province of Yunnan. Laos Mood, along with its regional partners, create there unique and varied thematic tours. Laos Mood’s two French co-founders (and wine lovers!) originate from Burgundy and the southern Rhône River Valley regions of France. They have designed tantalizing gourmet tours and “New Latitudes Wines” tours of Thailand and Laos they enthusiastically would like to present you.
www.reims-tourism.com
Contact: Camille Roberrini
Reims Tourist Office12 Boulevard Général Leclerc Reims Cedex 51722 - France
45 minutes away from Paris and only 30 minutes from the Roissy Charles de Gaulle airport, Reims is the perfect place for your excursions. Come and discover its treasures: impressive UNESCO heritage sites, world famous Champagne cellars and moving WWI and II museums. Summer and winter events make it an attractive place to visit all year round. The Tour-ist Board Reims Champagne is here to inform and assist you in the organization of travel programmes to this destination. #iwinetc
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www.southbridgewine.com
Contact: Gail Thornton
www.tourisme-en-champagne.co.uk
Contact: Elodie Bier
Southbridge Wine ProgramsYoung Talents of Tourism and of ChampagneDr. Manuel Barros Borgoño 422, Providencia, Santiago, Chile13 bis rue Carnot, Rue Carnot Châlons-en-Champagne, France
Southbridge Wine Programs brings more than a decade of experience in South America organizing fully tailored visits for wine enthusiasts. We also create customized programs and organize technical visits for wine buyers, sommeliers, wine clubs, executive education groups, and press trips for journalists, wine bloggers and influential global industry leaders. Based in South America with access to over 200 wineries in the most important wine regions in Chile, Argentina, Uru-guay and Brazil, Southbridge’s team of experts arrange programs for groups with interests beyond standard tour and tasting packages.
Come and meet the Young Talents of Tourism and of Champagne! They will be delighted to share their passion and exper-tise with you, and tell you more about their business. Chosen in a regional competition by a jury of specialists, they have all recently created or resumed an original and creative service. They are representative of the variety of activities offered in Champagne, Marne : champagne and visit of cellars, leisure, accommodation, restaurants… All of them have been rec-ognized for the quality of their services and products, their enthusiasm and their hospitality. This event, the only one of its kind in France, was first organized in 2012 by the CDT Marne (Champagne-Marne Tourism Office) and Dites Nous Tout, in partnership with the Tourist Office of Epernay, Champagne Nicolas Feuillatte and Champagne de Castellane.
www.citeduchampagnecolletcogevi.com
Contact: Régis Desbleds
Cite Du Champagne Collet-Cogevi 32 Rue Jeanson, 51160 Ay France
La Cité du Champagne Collet-COGEVI brings together the COGEVI & Champagne Collet in the historic bosom of the Champagne region & now invites you to discover its treasures. La Maison COGEVI, dedicated to the history of the coop-erative is a unique place which goes beyond champagne to address significant historical, social, political and economic themes of the COGEVI’s history. La Villa Collet aims to offer visitors a cultural and artistic journey to the heart of the 1920s & the Art Deco period. This building is now truly evocative of an era, a lifestyle and a state of mind. Here, Art and Champagne are brought together and made tangible. La Vinothèque or ‘cellars’ is where rests the oldest and most pres-tigious vintages. Amongst the gallery of 200 meters are in waiting more than 30,000 bottles that depict the history of the house & the great people who have created them.
www.ot-nuits-st-georges.fr
Contact: Carine Bajard-Hudelot
Office De Tourisme De Nuits Saint Georges 3 Rue Sonoys Nuits-Saint-Georges 21700, France
It said secrets of Burgundy vineyard unattainable? Tourist Board of Nuits-Saint-Georges, in the heart of Côte de Nuits will help you to enter to the circle of connaisseurs, discovering wines, gastronomy under many sides (tasting, meeting with wine-growers and producers, workshop, packages, outdoor activities, visits...).
www.oenotourisme.gites-de-france.com
Contact: Armelle Grimee
Federation Nationale Des Gites De France 40, Avenue De Flandre, 75019, Paris, France
Gîtes de France®: holiday rentals, chambres d’hôtes (Bed and breakfast), seasonal rentals. Our values:The Gîtes de France label has grown and developed over the years and is now the largest guest-house network in Europe. In 2005, Gîtes de France cel-ebrated its 50th birthday. Our objectives: Promote comfortable, friendly holiday stays. Meet the special needs of holidaymak-ers seeking authentic, convivial holidays in natural settings, peace and quiet, novelty and wide open spaces. Help to preserve and promote the French countryside and its special cultural heritage. A Gîtes de France holidays is both enriching and relaxing, thanks to the 43 000 men and women who welcome you into their homes, each one different and unique. These values have made Gîtes de France a leading force in sustainable development for rural tourism. Discover our wine-tourism stays selection Gîtes de France® Alsace, Burgundy, Champagne: The 3 wine regions get together to create “wine tourism on the A.B.C way”: we selected oenological stays in accommodations with the Gîtes de France® label (quality label since 1951). Come and stay in the heart of the vineyards and discover the winegrowers or simply owners, which are passionate about wines. They will share with you their knowledge: wine-making process, terroirs, climate, winetasting, wine and food matching.
www.georgianwine.gov.ge
Contact: Tamta Kvelaidze
National Wine Agency, Georgia6 Marshal Gelovani ave. Tbilisi, Georgia
The National Wine Agency under the Ministry of Agriculture of Georgia is an organization responsible for assisting the development of Wine Sector of Georgia through establishment of quality control mechanism and organizing promotional activities to increase international awareness of the uniqueness of Georgian Wine. Main functions are: supporting lo-cal companies with wine export, organizing promotional activities locally and abroad, issuing wine export certificates & conducting wine quality control. #iwinetc
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www.mtvpuglia.it
Contact: Daniele Cirsone
Movimento Turismo Del Vino Puglia Via Giuseppe Sangiorgi, 15, Bari 70124, Italy
Movimento Turismo del Vino Puglia is the ideal point of reference to receive more complete, updated and reliable infor-mation on the wine tourism in Puglia. To select the sites, facilities, prices according to your needs, knowing you can trust a partner that, at any time of the year, is able to create itineraries among wineries, oil mills, farms, taverns, wine and oil museums and many others places of extraordinary beauty. Movimento Turismo del Vino’s philosophy is to make guests experience the culture of vines and wine cellars, to promote the oil mills and the age-old olive groves, to open up the doors of the place which create the flavours handed down by folklore and history offering tailored holiday packages through our tour operator partners.
www.perchingbar.eu
Contact: Olivier Couteau
Perching BarForêt De Brise Charrette Verzy
In the middle of the montagne de Reims, above the vineyards, near to the top of the mountain, this bar offers a unique experience of the world. Set among the treetops above champagne, the little Perchingbar is the antithesis of a traditional champagne bar, it’ all about the ambience, complemented by a compact, but well-assembled, list of champagnes.
www.catalunya.com
Contact: Queralt Amella Miró
Catalan Tourist Board - Agència Catalana de TurismePasseig de Gràcia, 105 - 3a - 08008 - Barcelona
WINE COUNTRY CATALONIA: Very near Barcelona you will find a journey through twelve designations of origen to dis-cover a varied and attractive landscape, from vineyards beside the sea to others clinging to mountainsides. In Catalonia, you can visit over 300 wineries, stroll amidst vineyards, enjoy a rich heritage, combine wine with gastronomy. Ideas to guarantee a unique experience for everyone all year round.
www.chateau-thierry-tourisme.com
Contact: Catia Carriço
Maison du Tourisme du Sud de l’Aisne - Tourist Board 9, rue Vallée 02400 - Château-Thierry, France
Reach the first wineyards located 1h from Paris. We invite you to discover the Champagne Route in South of Aisne, along the river Marne. We are sure that you will you enjoy to share with wine growers their passion of Champagne. Take time to dive into a multifaceted destination. You will understand then why the American French friendship is so strong. You will enter in the world of one the most popular french writer : Jean de La Fontaine ! Born in Château-Thierry, the writer of fables spirit is still alive in South of Aisne... Live lover, Jean de La Fontaine used to say « Je suis un homme de Champagne / I am a man of Champagne » Unexpected landscapes, history and remembrance, fun and relax South of Aisne is your next destination to be lived. #iwinetc
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Information for registered providers
Information for registered tour operators and travel agents only
08.30 Arrive and Set up Workshop Table
09.00 - 09.15 Business appointment 1
09.20 - 09.35 Business appointment 2
09.45 - 10.00 Business appointment 3
10.05 - 10.20 Business appointment 4
10.25 - 10.40 Business appointment 5
10.45 - 11.00 Business appointment 6
11.00 - 11.25 Refreshment break
11.30 - 11.45 Business appointment 7
11.50 - 12.05 Business appointment 8
12.10 - 12.25 Business appointment 9
12.30 - 12.45 Business appointment 10
13.00 - 13.50 Lunch in the Reims City Hall
13.55 - End of Workshop - Agents depart for Fam Trips
07.30 - 08.30
Breakfast in the hotel & check out. Leave your luggage in the room allocated and as instructed by the organisers and/or
hotel reception.
Important Note:The Wine Tourism Workshop Programme is strictly open to registered workshop participants only. The Wine Tourism Workshop will be held in the Reims City Hall on the 10th April (same venue as the Welcome Reception).
Friday 10 April
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WINE TOURISM WORKSHOPParticipatingWine TourismProviders
TABLE Nº 1Champagne -Marne Tourism Office
TABLE Nº 6Champagne Pannier
TABLE Nº 11Southbridge Wine Programs
TABLE Nº 16Tourisme NatureEt Patrimoine
TABLE Nº 21Veuve Clicquot Ponsardin
TABLE Nº 26Office De Tourisme Epernay
TABLE Nº 2ChampagneConvention Bureau
TABLE Nº 7Cité Du ChampagneCollet - Cogevi
TABLE Nº 12Savor The Experience Tours
TABLE Nº 17Club HoteliersReims Champagne
TABLE Nº 22Le Beau Voyage
TABLE Nº 27Champagne Le BrunDe Neuville
TABLE Nº 3Perching Bar
TABLE Nº 8Shuttle Travel Agency
TABLE Nº 13Laos Mood Travel
TABLE Nº 18Champagne Michel Gonet
TABLE Nº 23Champagne Dom Caudron
TABLE Nº 28Maison Du Tourisme Du Sud De L’Aisne Tourist Board
TABLE Nº 4Movimento TurismoDel Vino Puglia
TABLE Nº 9Ventula Travel Agency
TABLE Nº 14Reims Tourist Board
TABLE Nº 19Champagne Ghmumm
TABLE Nº 24Champagne -Ardenne Tourism
TABLE Nº 29Catalan Tourist Board
TABLE Nº 5Le Phare De VerzenayEn Champagne
TABLE Nº 10Travel Agency Ilijada
TABLE Nº 15Wine A’more Travel Agency
TABLE Nº 20MHCS
TABLE Nº 25Aube En Champagne Tourisme Et Congres
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Thank You to Our Sponsors & Media PartnersWine Pleasures would like to thank and acknowledge the following sponsors and supporters for their generous contribution to the success of this conference.
Premium Sponsors
With a very special thank you to all Speakers and Panellists taking part in the Conference Talk Programme. #iwinetc
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SPONSORS
Media Partners
Gold Sponsors
Sponsors and Supporters
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