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LIVE WITH INTEGRITY – NATURALLY PLUS
IZUMIO
Live life right… The Naturally Plus Way!
Scientifically balanced drink supplementspecially designed for antioxidative activity
LIVE WITH INTEGRITY – NATURALLY PLUS
LIVE WITH INTEGRITY – NATURALLY PLUS
01 |OVERVIEW
02 |WHYHYDROGEN
03 |AGING
04| ANTI-AGING&OXIDATION/REDUCTION
05|WHYIZUMIO
06|IT’SALLINOURNAME
07|FREQUENTLYASKEDQUESTIONS
08 |CONTACT
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Contents
2 LIVE WITH INTEGRITY – NATURALLY PLUS
LIVE WITH INTEGRITY – NATURALLY PLUS
01 | OVERVIEW
HydrogenizedWaterGoesGlobal
LIVE WITH INTEGRITY – NATURALLY PLUS
No.1sellingHydrogenizedWater in Japansince2008*
Using cutting-edge Japanese manufacturing technologies that made the product a reality and the continual demand since its introduction, IZUMIO has steadfastly held the position of the No.1 selling hydrogenized water in Japan since 2008.
It’s specially designed as an anti-aging beverage based on the concept of antioxidation and it helps to slow the aging process by suppressing oxidative activity. Izumio is extremely popular in every market entered to date.
* Total sales volume compared to similar beverages containing hydrogenin the domestic market of Japan.(Research conducted by Naturally Plus)
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LIVE WITH INTEGRITY – NATURALLY PLUS
01 | OVERVIEW
4 LIVE WITH INTEGRITY – NATURALLY PLUS
Reputed“MiracleWaters”TriggeredtheHydrogenizedWaterResearchBoom
The reports of health benefits from mineral water date back to the mid-1800s. This is where inexplicable healing attributes for the “miracle water” from the Fountaine of Lourdes, a spring near the village of Lourdes, France, were noted in literature by clergymen.
Currently, tens of thousands of people make annual pilgrimages to locations such as the Fountaine of Lourdes, the wells of Tlacote, Mexico and the Wunderwasser of the Nordenau Caverns in Germany for the purpose of drinking and bathing in the miracle waters. Why? They believe the waters have special healing powers with miraculous properties capable of improving health.
Studies of the waters flowing from these and other renowned locations have revealed a most interesting commonality. It appears that the hydrogen content contained in the water is higher than usual. Intrigued by these people and their stories, a research boom on hydrogen broke out in Japan, and today the country leads the world in research on hydrogenized water.
LIVE WITH INTEGRITY – NATURALLY PLUS
02 | WHY HYDROGEN
5 LIVE WITH INTEGRITY – NATURALLY PLUS
Thefueloflife
AlbertSzent-Györgyi,thewinnerofthe1937NobelPrizeinPhysiology,iscreditedfordiscoveriesconnectedtothebiologicalcombustionprocesses.HeisalsothemanwhodiscoveredL-ascorbicacid(i.e.,ascorbicacidorVitaminC)anddedicatedhiswholelifetoresearchonhowtoremovefreeradicalsfromlivingorganisms.Deeplyunderstandingtheimportanceofhydrogenanditsrelationtothefunctionsofthehumanbody,heoncecommentedthathydrogen,notoxygen,isthefueloflife.
MostAbundantElementintheUniverseTheoriginoftheword“hydrogen”isGrecian:hydromeaning“water”andgenerosmeaning“genesis,”thus“watercreator.”Itsatomicnumber,1,signifiesthenuclearstructureofonlyoneprotonandoneelectron,butalsorepresentsthatit’sthemostabundantelementintheuniverse.SincethemajorityofhydrogenfoundonEarthisintheformofwaterororganicmatter,mostpeopleareunawareofitsexistenceindailylife.Infact,however,itplaysanessentialrole.
LIVE WITH INTEGRITY – NATURALLY PLUS
02 | WHY HYDROGEN
6 LIVE WITH INTEGRITY – NATURALLY PLUS
Simplystated,hydrogenisboththefueloflifeandahealer,thepreeminentantioxidant.Consumedasanelementofwater,itreacheseveryorganandcellinthebodywherethehydrogen-richcontentworkstoneutralizeandevacuatefreeradicals.Thisantioxidativeactivitycanbelinked toslowing downtheagingprocess.
Albert’sbiologicalresearchonhydrogenhasrevealedthefollowing:
Whyishydrogensoimportant?
• Whenfreeradicalsincrease,the bodyiseasilysubjecttochronic fatigueandqualityoflifedecreases.
• Freeradicalsarefoundinabundanceinorganssuchastheliverandintestines,wherelargevolumesofhydrogenexistaswell.Thefactthatlargevolumesofhydrogenarefoundthereprovedthathydrogenplaysaroleinneutralizingthefreeradicals.
Prof.Dr.AlbertSzent-GyörgyiPhoto:MarineBiologicalLaboratory,U.S.NationalLibraryofMedicine
LIVE WITH INTEGRITY – NATURALLY PLUS
03 | AGING
7 LIVE WITH INTEGRITY – NATURALLY PLUS
Thehumanbodyagesintwoways.Oneisintrinsic,orthenaturalagingprocessesthatprogressinsidethebody.Theotherisextrinsic,whichhappensoutsidethebodyandincludesfactorssuchasthesun,smoke,smogandotherformsofpollutionthatcauseaging.You’veprobablyseentherustonapieceofmetalleftsittingoutsideforalongtime,right?Thatrustistheresultofoxidation.
Oxidationoccursinsidethebodytoo!Researchhasproventhatmanyproblemspeoplehavetodayarecausedbyoxidation.Ourbodiesareliterallyrustinginside!Thereason,theylackasufficientlevelofantioxidantstopreventtheoxygenabsorbedfromattackinghealthycells.
Aging
LIVE WITH INTEGRITY – NATURALLY PLUS
04 | ANTI-AGING &OXIDATION/REDUCTION
8 LIVE WITH INTEGRITY – NATURALLY PLUS
OxidationandReduction–Twosidesofthesamecoin
Theinterlinkingrelationship:Reactionsoccurringatthesametime
Whatisoxidation?Oxidationisthechemicalreactionprocesswhenasubstancecombineswithoxygen.Whenitcomestohydrogentransfer,oxidationisalternativelythelossofhydrogenandthegainofoxygen.Thisistheoppositeofreduction,whichisthechemicalreactionprocesswhenasubstancelosesoxygenwhencombiningwithhydrogen.Twoexamplesofoxidationarecharcoalburningandsteelrusting.Anexampleofreductionistheremovalofoxygenfromoxidizediron(ironore)atasteelworks.
Thesimultaneousoccurrenceofreductionandoxidationiscalled“redox.”OneexampleiswhileVitaminCisworkingtodecreasetheoxidativestateoftargetedcells,it’sbeingoxidizedatthesametime.Butmoreimportantlyaretheprocessesofusingoxygenobtainedthroughbreathingtoburnthecarbohydratesingestedfromfoods,creatingenergythroughoxidation,whilesimultaneouslyusingenergytoperformreduction.
LIVE WITH INTEGRITY – NATURALLY PLUS
04 | ANTI-AGING &OXIDATION/REDUCTION
LIVE WITH INTEGRITY – NATURALLY PLUS
Theoxidation-reductionpotential,commonlyreferredtoasORPorredoxpotential,istheunitofmeasurementusedtoexpresstheoxidation-reductionvalue.Thehigherthepositivevalueforasubstance,thestrongertheoxidationactivity,andthelowerthenegativevalueforasubstance,thestrongerthereductionactivity.
TheORPofthehumanbodygraduallyriseswithageasoxidationtendstoincrease.However,reductionispossible,eveniftheORPtendstobepositive.It’svitaltounderstandthatthegreatertheloadonthebody,suchasexposuretothesun,toxins,stress,etc...thehigherthelevelofoxidationactivity.It’simportanttokeeptheORPaslowaspossibleinordertomaintaingoodhealth.Onesolutiondeemedeffectiveforthis,istheingestionoffoodsandsupplementsknowntobehighinnegativeORPs.
Whatistheoxidation-reductionpotential?
LIVE WITH INTEGRITY – NATURALLY PLUS
04 | ANTI-AGING &OXIDATION/REDUCTION
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Ever-changingenvironments&lifestyles
Sourcesofoxidationcanbefoundvirtuallyeverywhere.Exampleslikeultravioletrays,syntheticmedicines,airpollution,chemicalsubstances,tobaccouse,exhaustgases,electromagneticwaves,agriculturalpesticides,additivesandpreservatives,surfactants, andX-raysareallknowntocauseoxidationwithinourbodies.
Modern-daymedicalstudieshavemadeclearthatfreeradicalsarethesourceof90%ofillnessesandtheagingprocess.Containingahighconcentrationofhydrogen,hydrogenizedwaterisaneffectivemeansforreplenishinghydrogenlevelsinthebodyandrespondingtotheoxidativeactivity.
LIVE WITH INTEGRITY – NATURALLY PLUS
04 | ANTI-AGING &OXIDATION/REDUCTION
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Hydrogen—theidealantioxidant
There will never be a medicine developed that is capable of stopping the body from aging, a process resulting from oxidation. However, our bodies are presently being subjected to various kinds of extrinsic factors like air pollution and physiological stress. These additional loads can expedite the rusting process, thereby leading to premature aging and trigger the onset of many diseases.
According to the traditional oriental science, it’s important to carry out protective measures on a daily basis.While the aging process cannot be stopped, it can be slowed down using a naturally high reduction activity of an ideal antioxidant like hydrogen.
IZUMIO, high in hydrogen content, is a refreshing hydrogenized drink specially designed for those who wish to maintain their youth and health for years to come.
Having the highest hydrogen redox potential available, IZUMIO is now the No.1* selling hydrogenized water in Japan.
* asof2008,researchconductedbyNaturallyPlus
LIVE WITH INTEGRITY – NATURALLY PLUS
05 | WHY IZUMIO
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Industry-leadingHydrogenContent
6specialreasonswhyIZUMIO
IZUMIO is a specially designed Japanese anti-aging beverage carefully conceived and produced by scientific artisans. It is a masterpiece in itself, prepared infusing the traditions of “monotsukuri” (i.e., craftsmanship) and “wa” (i.e., harmony). Ingested, the ingredients work harmoniously with the body to suppress oxidative activity, thereby slowing the aging process and contributing to overall wellbeing.
1 High Hydrogen Content of 2.6mg/L 1,2,3
BenchmarkinglevelofhydrogencontentachievedthroughtheutilizationofaspecialhydrogendissolutiontechnologyuniquetoNaturallyPlus.
5 Delicious Hydrogen-rich Water Withthenewtechnologiesadopted,nomineralsarelostandthehydrogencontentishigher,addingfurthersupplementalvalueandimprovingtaste.
6 Inpermeable Cheer Pack Prevents Hydrogen LeakageAfour-layeraluminumcheerpackisusedtotightlysealinthehydrogenandmaintainfreshness.Anoverflowinjectionprocessisusedtoensurethereisnoairinthepackage.
1 Highestconcentrationamongcurrentlyavailablemanufacturingtechnologies2mg/Listheunitofmeasurementusedtoexpressthehydrogendissolutionrate, andhasthesamemeaningaspartspermillion(ppm);indicatingaconcentrationratioof1mg/L=1ppm3Whenfilled4Asofthiswriting
2 Oxidation-Reduction Potential of -500mV to -700mV 3 IZUMIOhasanORPhigherthananyotherhydrogenizedwaterinthemarket.4
3 Manufactured using Membrane Dissolution Method HydrogenisdissolvedintothewaterusingamembranedissolutionmethodappliedonlyintheproductionofIZUMIO.Firsttimeusedformanufacturingabeverageproduct.
4Deaerated WaterToenablemorehydrogentobedissolvedinthewater,thewaterisfirstsubjectedtoadeaerationprocessinwhichoxygenisremoved.
LIVE WITH INTEGRITY – NATURALLY PLUS
05 | WHY IZUMIO
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IZUMIOisproducedutilizingspecialmanufacturingprocessesaswell.Variouspatentedtechnologiesareappliedtoremovetheoxygen,addthehydrogenandtheninjectandstoretheresultinghydrogen-richwaterinprotectivepackagingdesignedtokeepthehydrogenin.
ManufacturingProcess
Deaeration Process (removing oxygen from water)
Dissolution Process (adding hydrogen to water)
Cheer Pack (hydrogen leakage prevention)
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VACUUM
HOLLOW-FIBER MEMBRANE
H2O
O2 O2
O2
O2
O2
O2
O2
O2O2
O2 O2
O2O2
H2O H2O
HOLLOW-FIBER MEMBRANE
H2O
H2
H2
H2
H2
H2
H2
H2
H2
H2H2H2
H2H2
H2
H2O H2O
H2O H2O H2O
H2 H2
O2
CO2 CO2 CO2
O2
CROSS-SECTION OF CHEER PACK
Thehydrogen-richcontentofIZUMIOmakes itanidealantioxidativedrink.
LIVE WITH INTEGRITY – NATURALLY PLUS
Premium ProductswithAddedValueNaturally Plus is committed to strict quality assurance at all stages of production. Our wellness products contribute to improving the lives and lifestyles of people around the world, and IZUMIO is specially designed to achieve that mission. Not only does it work to suppress oxidation processes in the body, its ONE-AND-ONLY characteristics create added value for the business by providing a product that is truly unique in the market.
06 | IT’S ALL IN OUR NAME
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High-levelqualitycontrolNaturally Plus has received certification for conformity to ISO9001 international quality management system standards.
1 Production Facilities in Japan IZUMIOisproducedandpackagedin serene countrysides of Japan;areasrenownedforitsrefreshingcleanairandwater.
2 DeaerationOxygenisremovedfromthewatertopromotehydrogendissolutioninthenextprocess.
3 Hydrogen DissolutionThedissolutionprocessallowsgastopassthroughthemembranebutnotliquid,makingitpossibletoinjecthydrogenintothewater.
4 FillingAspecialoverflowfillingandcappingprocessisusedtoensurethatnoairissealedinsidewhenfillingthecheerpack.Afour-layerpackageisusedtopreventhydrogenleakageandreactionwithoutsideairorlight.5 X-ray Inspection
Prior to leaving the manufacturing facility,X-rayinspectionensuresthehighestlevelofqualityforeveryIZUMIOpack.
7 Visual InspectionAfinaleyeinspectionisconductedbyexpertswhocheckforminisculeflawsinthecheerpacks.
6 SterilizationOnlyproductsthathavepassedallstrictinspectionprocessesaretransferredtoasterilizationroomwheretheyarethensterilized.
8 PackagingAfullyfunctionalcardboardboxpackagingsystemisutilizedtoensuredeliveryunderthefreshestpossibleconditions.
LIVE WITH INTEGRITY – NATURALLY PLUS
LIVE WITH INTEGRITY – NATURALLY PLUS
07 | FREQUENTLY ASKED QUESTIONS
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QUESTION 1 ANSWER 1
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What type of beverage is IZUMIO?IZUMIOis“hydrogenizedwater,”whichmeansthatitiswaterthatcontainsahighercontentofhydrogenthanfoundinregularwater.Italsocontainsvariousmineralsthatcontributetothewater’srefreshingtaste.
When is the best time to drink IZUMIO, and is there a minimum/maximum volume that I should drink?IZUMIOisathirst-quenchingbeverage.Youcandrinkitanytimeyoulike.Therecommendedintakeisonepackperday.PleasenotethatIZUMIOisnotanutritionalsupplement:drinkingitinlargequantitieswillnotprovidegreaterbenefits.Themostimportantthingistodrinkitregularly,justliketakingadailyvitamin.
What is the pH value* of IZUMIO?IZUMIOisneutral,neitheracidicnoralkalinic,soyoursystemcaneasilyabsorbitwithoutcausinganyburdentothebody.*pHvalueisunitofmeasurementusedtoexpressthelevelofacidityoralkalinityofaliquid.
Is IZUMIO suitable for anyone to drink?IZUMIOhydrogenizedwaterissafeforanyonetodrink,fromtheyoungtotheelderly.Forpeoplewhoaresupposedtolimittheirfluidsintakeunderdoctor’sprescription,pleaseconsultwithyourdoctor.
After breaking the seal and opening the cheer pack, how many days does the water retain itshydrogen-rich level?Oncethepackhasbeenopened,thehydrogencanbelosteasily,sopleasedrinkthecontentsofeachpackassoonaspossible.Anyleftoverportionshouldbekeptinthepackwiththecapclosedtight.Inaddition,topreventhydrogenloss,pleasedonotpourIZUMIOintoacuporglass;instead,drinkitdirectlyfromthecheerpack.
Where should IZUMIO be stored?Generally,IZUMIOcanbestoredanywhereatroomtemperature.Butthebeststorageconditionsaretokeepitawayfromdirectsunlightandhightemperatures.Goodstorageplacesarearefrigerator,darkcabinetorcloset,etc.
LIVE WITH INTEGRITY – NATURALLY PLUS
07 | FREQUENTLY ASKED QUESTIONS
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QUESTION 7 ANSWER 7
LIVE WITH INTEGRITY – NATURALLY PLUS
What is the shelf-life of the product?ItisbestthatIZUMIObeconsumedbeforethedateprintedonthecheerpack.Thedateprintedisoneyearafterthedayitwaspackaged,butsincehydrogencanbegraduallylostovertime,pleasedrinkitassoonaspossible.
Can hydrogenized water be frozen or used to make ice cubes?AlthoughitisnotadvisabletostoreIZUMIOinthefreezer,thereisnoharmindoingso.Pleasenote,however,whenfrozenthecheerpackwillbreakeasilyifdropped.Sopleasebecareful.
What is “ppm”?“ppm”istheabbreviationfor“partspermillion,”whichisameasurementusedtoexpresstheconcentrationofanelementinanothersubstance.ForIZUMO,ppmisusedtoexpressthehydrogenconcentration.As1.0mg/lisequivalentto1.0ppm,thehydrogenconcentrationofIZUMIOis2.6mg/l,or2.6ppm upon fillup.
Can IZUMIO be used for cooking, or making coffee or tea?Basically,yes.However,thehydrogenaddedtothewatergraduallydissipateswhenexposedtoopenairorheated.Inorderforthebodytomosteffectivelyabsorbthehydrogenandproperlyenjoythebenefits,directconsumptionisbest.
Inaddition,thecheerpackismadeofaluminum.DONOTputthepackintoamicrowaveoventoheatthewater.
LIVE WITH INTEGRITY – NATURALLY PLUS
08 | CONTACT
Notice:ThestatementsinthisbrochurehavenotbeenevaluatedbytheFoodandDrugAdministration.Thisproductisnotintendedtotreat,diagnose,cureorpreventanydisease.
Naturally Plus USA, Inc. 1140 N Town Center Dr,Suite100Las Vegas, NV 89144Tel:800-378-0321Fax:702-550-4101
Inquirybye-mailisacceptedat:[email protected]
www.npusainc.com
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Addresses&Contacts
LIVE WITH INTEGRITY – NATURALLY PLUS