Bhilai Steel Plant, SAIL requires asAttendant Cum Technician (Trainee) 192posts, Operator Cum Technician (Trainee)283 posts and Operator Cum Technician(Boiler Operation) 7 posts.Last Date : 09.09.2015 (pg 6-7)

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D o journalists requiresome qualities in them

or a mere degree? This isthe standard questions anaspiring journalist oftenasks.

They are told theemployer needs a degreebut the profession does notdemand it. A budding jour-nalist must have certainqualities to be a profes-sional. No job requirementmentions those but as youface an editor or anemployer he tries to findthat out.

It may be mentioned that there weremany eminent editors, who set thetrend globally were matriculates, non-graduates. They, however, set the high-est professional standards. My editor,CN Chittaranjan, at National Herald,the highest circulated daily in UP till1970s was one of them. He was a won-der. His command over language,knowledge, writing skills, capacity toguide his colleagues and compress acopy was phenomenal. He knew aboutstate, national and international affairslike the palm of his hand. Rememberhe had come from a generation whenformal education or training in journal-ism was unknown.

Does that mean a journalist canproceed without a degree? Yes, hecan. Still many small newspaper own-

ers do not have a degree. What does itmake that journalist? That needs to bepondered upon.

It is one of the most difficult profes-sions. Salaries are still not that attrac-tive except in some large organiza-tions. There is no time-limit for a jour-nalist to work in a day. Be a newspaper,TV or radio, he has to be physicallytough, mentally agile and should haveenormous capacity. He cannot be aclock-watcher - he cannot stick to hislegally provided six-hour schedule. Hehas to move out in most cases at 8o'clock in the morning and should notbother when he can get back home - itmay be often beyond 11 o'clock atnight. It can be summed up in a Bengaliadage "Bamuner garu khabe kamdoodh debe beshi" (It is a poor

Brahmin's cow, eatsless and yields moremilk). Internationally,just not in India, theemployers want in jour-nalist a Brahmin's cow.Truly, service conditionsin the profession remainabysmal despite manywage boards.

He must be tough.Earlier, he used to moveon a bicycle, was pre-pared to knock doors toscoop out news andhad just a phone at hisoffice or sometimes at

home to get connected. He knew hecannot depend on his phone. A person-al contact or call on a person is moreimportant. Even in the day of mobiletelephony, most critical news is notshared on phone, it comes at personalmeetings and the "big" news often isgiven in just one word or at best a smallsentence. The journalist must have thephenomenal background to understandthe nuanced answer.

That is the nose for news. A journal-ist is hired for that. Nobody has that"nose". One has to acquire it with phe-nomenal reading - newspapers, books,meeting people and what not. He hasto read good, bad, unreadable - yeseven in this age of Google. He must

JOURNALISTS: QUALITIES AND SKILLS

VOL. XL NO. 22 PAGES 48 NEW DELHI 29 AUGUST - 4 SEPTEMBER 2015 ` 8.00

DDEECCIIPPHHEERRIINNGG NNUUTTRRIITTIIOONN LLAABBEELLSSRachana Prasad

In the fast paced world, time is moneyand in order to save time today’s

youth relies heavily on packaged food.Not only youth, most of us are spend-ing more and more of our grocery billson packaged foods. It's time that weshould know what we're consuming.The easiest way to do that is to be ableto read what food label says.Reading these labels and understand-ing the information would help con-sumers in making healthier choices.This article aims at educating people inmaking quick and informed choicewhile consuming packaged food.

One should start first with under-standing the "Serving Size". The serv-ing size and the number of servings percontainer are written at the top of thelabel. Serving sizes differ on each foodlabel and may not equal the servingsize we normally eat. If we eat twicethe serving size listed on the label, weneed to double all the figures in thenutritional facts section.Calories Per Serving: This section onthe label tells us about the total num-ber of calories in each serving of thefood and the number of those calorieswhich are derived from fat. Caloriesprovide us a measure of how muchenergy we get from eating one servingof the food. If we are trying to manage(lose, gain or maintain) our weight, thenumber of calories we consume, mat-

ters a lot. For example, one serving ofmacaroni and cheese may provide 250calories, with 110 calories from fat. Ifwe eat 2 servings,we would consume500 calories in totaland out of this 220would be from fat.Total Fat: Itincludes fats thatare good for us,such as monounsat-urated, polyunsatu-rated and omega-3fats (usually fromliquid and plantsources, such ascanola oil and nuts)and fats that are notso good, such as saturated and transfats (from animal orvegetable sources). Monounsaturatedand polyunsaturated fats can helplower our blood cholesterol and protectyour heart. Trans fats are also knownas "hydrogenated" and "partially hydro-genated" fats. These are formed duringthe process of converting liquid oils intosolid fats, such as shortening and stickmargarine. Hydrogenation increasesthe shelf life and stabilizes the flavourof these fats. Partially hydrogenatedfats are currently considered the worstfats for our health.

Nutrients to LimitSodium: It is also known as table salt .Sodium is a hidden ingredient in many

foods, especiallyprocessed food, suchas canned soups andtomato sauces.Cholesterol: Thistells us how muchcholesterol we willget by eating oneserving of the food.There are two typesof cholesterol – HDL(High DensityLipoprotein), knownas the "good" choles-terol and LDL( LowDensity Lipoprotein),the "bad" cholesterol.Total Carbohydrates: This figure repre-sents the sum total of

all the different types of carbohydratesthat we consume by eating one serving ofthe food.Nutrients to ModerateSugar: This is the amount of sugar weconsume through one serving of food.Some carbohydrates convert into sugarin our body, so we may be consumingmore sugar than what is on the label. Get Enough of These NutrientsFibre: Fibre content tells us no. ofgrams of dietary fibre in one serving of

the food. Dietary Fibre is the indi-gestible portion of plant food.Protein: It is an important macronutri-ent for building muscle. High-proteinfoods tend to be more satiating. TheInstitute of Medicine recommends get-ting 10%-35% of our calories from pro-tein. Most of the people do not calcu-late the amount of protein they con-sume. It is therefore, important to checkthe food label to track the amount ofprotein per serving.Vitamins & Minerals: This portion ofnutrition shows what percentages ofthe recommended daily intake of thesenutrients are in the food. This informa-tion is given in terms of percentage. If aglass of tetra pack juice we gulpedclaims to contain '100 per cent of ourrecommended daily intake of VitaminC,' it may not necessarily be so. Thoserecommended intakes are based on aspecific diet.It also doesn't take intoaccount our lifestyle: the more activewe are, the higher our nutrient cravingwill be. Mostly, they list the percentageof vitamin A, Vitamin C, calcium andiron. Only some labels have more num-ber of vitamins and minerals listed.Information at the Bottom of the Label

This chart is based on a 2,000-calo-rie diet. The information is dietaryadvice from public health experts and isthe same for all products. It shows the

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Telecom Scenario in IndiaFor Informative articles on current affairsyou can also visitwww.facebook.com/yojanajournalwww.facebook.com/publicationsdivision

Continued on page 48

Continued on page 47

Turn over the pages for other vacanciesin Banks, Armed Forces, Railways, PSUsand other Govt. Deptts

National Institute of Solar Energyrequires 40 Scientific/ Technical andAdministrative Support Staff.Last Date : Within Six weeks (pg 42)

NISE

National Highways Authority of India requires35 Deputy General Managers. (Tech).Last Date : 28.09.2015 (pg 2)

NHAI

Navodaya Vidyalaya Samiti requires 29 LDCand Store Keeper Last Date : Within 30 days (pg 40)

NVS

Shivaji Sarkar

www.employmentnews.gov.in 47Employment News 29 August - 4 September 2015 EDITORIAL

know what is happening across theworld not just in his city. He has to be a'go getter', the super generalists.

Editors even in these days of spe-cialization need reporters who can lookat issues beyond their immediate envi-ronment, to interprete from differentangles - "jack of all trades and masterof some (specialist knowledge)".Someone, who has the capacity to lookat local and world issues from differentcultural and political perspectives.

As I moved into a post-graduate classroom recently, I was shocked to find thatnone of the 30 odd students had heard offather of India's nuclear science, Homi JBhabha, former President Zail Singh orfarmers' leader Mahendra Singh Tikait ofwestern UP, who had forced the govern-ment to change many policies for agricul-ture. That is unpardonable.

A journalist is a chronicler of con-temporary history and he cannot haveaversion to history, past or present.Every event anywhere - politics, eco-nomics, science or anything - has rele-vance to local development and thescribe must know it.

One must know many languages.An Indian journalist cannot just knowone language. He has to know and

understand many. One working inAssam can do if he knows Assamesebut if his editor sends him to UP, Bihar,Tamil Nadu, Kerala, Orissa, Gujarat orMaharashtra he must have capacity tounderstand the local language. Toflourish in international arena one mustknow Mandarin, Arabic, French,Spanish and German apart fromEnglish. An inter-connected world ismore demanding.

A scribe in Bhubaneshwar or Raipurshould be as adept in understandingthe changes in Chinese currency Yuanas possibly one sitting in New York.Globalisation demands more from ascribe.

He has to be inquisitive - the yearn-ing to know more. He must be curious -to find out new developments. He musthave critical thinking - connect eventshappening in different places and itsimpact may in his known area. He musthave the capacity to investigate - asksearching questions and do research.

He must be accurate about hisfacts. He must have capacity to narrateeffortlessly - the reader does not likebeating about the bush. If he can dothat he can have fairness in his writing- that is undiluted facts or somethingwithout opinion or views.

That begets balance - the capacityto put contrary or even contradictory

facts for the benefit of his reader. Thereporter cannot have bias - personal,regional, religious, national, patriotic orany other. Bias is putting colour. It con-ceals, diverts, dilutes and makes writ-ing unfair. A reporter is the judge andhe cannot take sides - that is bias.

He must also know the media ethicsand have the basic knowledge of law -Indian Penal Code, Criminal ProcedureCode, Constitution of India and presslaws. It is necessary so that he can pro-tect himself on issues like defamationand while investigating can do so asper the law of the land. Freedom ofexpression has some limitations and hemust know that.

Journalism has always been tech-nology-driven. In my short life, I haveseen technology changing from handcomposing, to mono and lino in hotmetal, to at least four generations ofchanges in computer cold processprinting.

Telecommunication has changedfrom telegraph - telegramme, to fax-facsimile or the remote printer, e-mail,to various generations of computer andmobile telephony - social media.Hardware and software are changingevery day. The scribe has to know all.He has to be a keen learner.

Storytelling across multiple plat-forms -digital online - will be important

even for newspaper journalists. Thekey will be to understand the strengthsand weaknesses of different media sothat the best one may utilised for eachother. It means whether one is an engi-neer or not he must have the capabilityto understand what new technologycan do. The journalist tomorrow shouldbe willing to experiment with new toolsand not afraid of them.

A lot also has to do with experience.So acquiring experience, while learn-ing, adds value.

The scribe must have leadershipquality, aware about his society and beable to work in a team.

The degree is still not important.What counts is the attitude and apti-tude. This is a wonderful profession.One can be a science reporter, eco-nomic reporter, nuclear science analystor farm reporter having not studied anyof these at his school or university. Akeen learner can be an appropriatejournalist. Yes, one can go to somegood training institutions to understandthe process more just as a steppingstone. (The author is a senior journalist. Hehas been an academician as well. Hecan be reached on Email: shivajisarkar@yahoo.com)

JOURNALISTS: QUALITIES...Continued from page 1

India and United Arab Emirates(UAE) have agreed to boosttrade by 60 per cent over the next five years. The moneywould be distributed through the establishment of the UAE-India Infrastructure Investment Fund, which will support thebuilding of railways, ports, roads, airports and industrial cor-ridors. (UAE) have promised to invest $75 billion in India.During the two-day visit of Prime Minister Narendra Modi tothe gulf country, the two countries have also agreed tostrengthen their cooperation in defence, counter-terrorismoperations and intelligence sharing. The UAE also agreed tosupport India in its bid for a permanent seat for the UNSecurity Council.Union Government has announced Rs 1.25 lakh crore spe-cial package for poll bound Bihar in line with the on-goingnational social sector schemes of Union Government likePradhan Mantri Jeevan Jyoti Bima Yojana, Atal PensionYojana, Pradhan Mantri Suraksha Bima Yojana, etc.Rs55,000 crore will be spent on 4 laning and widening of high-ways and construction of bridges across Sone, Kosi andGanga, rivers. Rs 14,000 crore will be spent on rural roads.Rs 21,000 crore rupees will be allocated for expansion ofBarauni Refinery and setting up of new Petrochemical Plant.Rs 16,000 crore is earmarked for electrification of villagesand towns and Rs 3000 crore for farmers welfare. Centre has launched two funds the India Aspiration Fund(IAF) and SIDBI Make in India Loan for Enterprises (SMILE)under Small Industries Development Bank of India (SIDBI)in line to carter funding for start-ups and to aid small enter-prises in India. SIDBI under the first fund IAF would investin venture capital funds for meeting the equity requirementof MSME start-ups and for this the initial corpus of Rs. 2,000crore has been set. Life Insurance Corp. of India (LIC) willbe a partner and co-investor in this fund. Under secondfund, SMILE is a debt-fund which will cater soft term loansto MSMEs to meet debt-to-equity norms and pursue growthopportunities. SIDBI has set Initial corpus of Rs. 10, 000crore under SMILE fund. Finance Ministry has launchedthese funds under SIDBI to boost MSME and start-upsunder Make in India initiative and expects to create employ-ment for over one lakh person for four to five years. This isfollowing Prime Minister Narendra Modi’s announcementon 69th Independence Day at Red Fort regarding a newcampaign ‘Start-up India; Stand up India’ to promote bankfinance for Start-ups (an entrepreneurial venture). The Central Administrative Tribunal (CAT) has come to therescue of those civil services aspirants who applied but didnot take the Preliminary Examination in 2011 after the intro-duction of the Civil Services Aptitude Test, CSAT. The CAThas asked the UPSC to provisionally allow them an addi-tional attempt this year.Government has launched a web-based portalwww.vidyalakshmi.co.in for the students seeking education-al loans. In order to ensure that no student misses out onhigher education due to lack of funds, finance minister in theUnion Budget for 2015-16 had proposed to set a fully IT-based Student Financial Aid Authority. In line with this pro-posal this portal was launched with an aim to administer andmonitor scholarship as well as educational loan schemes

under the Pradhan Mantri Vidya Lakshmi Karyakram(PMVLK). The launch of this portal also aims to bring allbanks providing educational loans under one roof.Union Government has launched a seven pronged plancalled Indradhanush Mission to revamp functioning of pub-lic sector banks (PSBs). The seven shades of Indradhanushmission include appointments, de-stressing PSBs, capitali-sation, empowerment, framework of accountability and gov-ernance reforms. It seeks to achieve the objective of eco-nomic growth revival through improving credit and minimis-ing the political interference in the functioning of PSBsReserve Bank of India has granted ‘in-principle’ approval to11 applicants to start payments banks. The Committee ofthe Central Board (CCB) of RBI has selected 11 entitiesamong the 41 applicant who has the reach and the techno-logical and financial strength to provide service to the cus-tomers and promote government’s initiative of financialinclusion across the country. The selected applicantsinclude Reliance Industries, Airtel M Commerce Services,Tech Mahindra and Department of Posts.India and Bangladesh have inked a memorandum of under-standing (MoU) for full cooperation to tackle the menace offake Indian currency notes (FICN) smuggling. The MoU wassigned at a maiden meeting of the Joint Task Force on FakeCurrency Notes (JTFFC) in Dhaka.With an intention of curbing black money generation, theunion cabinet has approved signing and ratification of theTax information exchange agreements between India andSeychelles. According to the agreement both the nations willexchange information with each other regarding taxes so asto curb tax evasion and avoidance by its citizensIn Sri Lanka, Ranil Wickremesinghe has been sworn in asthe New Prime Minister of the country following UnitedNational Party (UNP) led United National Front for GoodGovernance (UNFGG) emerged as largest group in SriLankan Parliamentary election 2015 by winning 106 seatsout of total 225 seats.Greek Prime Minister Alexis Tsipras has announced hisresignation and called for snap elections, as he went on theoffensive to defend the country's massive bailout after it trig-gered a rebellion within his own party. In a televised addressto the nation, Mr Tsipras has said that he is stepping downand calling early elections after suffering a rebellion withinhis left-wing Syriza party over the country' new bailout pro-gramme. He said that Greece got the best deal possible forits three-year, a 86 billion euro bailout package.Cochin International Airport Ltd (CIAL) of Kerala hasbecome the first airport in the world to fully operate on solarpower. A 12 MWp solar power plant near the cargo complexof airport has been commissioned. The plant comprises46,150 solar panels and is capable of generating 50,000units of electricity daily. It is coupled with an existing 1 MWsolar plant commissioned in 2013. Scientists from United States have discovered a way to takecarbon dioxide (CO2) from the air and convert it into valu-able manufacturing material carbon nanofibres (CNFs). Thismethod was discovered by a team of researchers led byProf Stuart Licht of Washington DC based GeorgeWashington University.

NNEEWWSS DDIIGGEESSTT[Formerly Ram Lal AnandCollege (Evening)]

Benito Juarez Road (Anand Niketan)

New Delhi-110021Website' www.aryabhattacol-

lege.ac.inApplications are invited on the pre-scribed application form for onepost of Assistant Prof. in ComputerScience (reserved for ScheduledTribe (ST) category) on permanentbasis in the Pay Band (PB-3)15600-39100 + AGP Rs. 6000/- +usual allowances as per the rules ofUniversity of Delhi/UGC. Detailregarding prescribed qualifications,application form and other instruc-tions can be downloaded from theCollege website www.aryabhatta-college.ac.in or from the Universityof Delhi website www.du.ac.in.Duly completed application formalong with the prescribed fee and aself-attested copy of theCertificates/Testimonials mustreach the College office within 21days from the date of publication ofthis advertisement. Any addendum/corrigendum will be posted onthe College/University of DelhiWebsite only.EN 22/54 Principal

Aryabhatta College

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