3

Journey Towards Transformation:From traditional media company to a Recognized Digital Leader

WINRADIT (WIN) KOLASASTRASENI

DISCOVERY AT A GLANCE

6

CONTINUOUS GROWTH… ACROSS SCREENS

Source: World Economic Forum

MEDIA INDUSTRY DISRUPTION

Source: McKinsey & Company

(Audience) (Content)

Hyperscale

platforms

To survive the DISRUPTION

FIGHTING FOR TIME BY WINNING A “DESIRED MOMENT”

: Real-time, Attributable, Actionable Insights

FIGHTING FOR TIME BY WINNING A “DESIRED MOMENT”

11

Building global / regional

IP direct-to-consumer

media brands that delight

fan across their

desired ‘moments’& need stage through the enablement of world-class analytics & big data practiceacross the entire

consumer journey &

touchpoints

12

Data-driven culture is designed around

three fundamentals

•

•

•

•

•

•

•

•

•

•

Linear + Digital Data

13

Linear + Digital Data

Where the biggest value liesData-driven cross-platform monetization

SCALABLE PLATFORMS & REUSABLE COMPONENTS

14

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OUR TRANSFORMATIVE JOURNEY CONTINUES…

KEY TAKEAWAYS

Strategy, Strategy, Strategy

PeopleShifting to a data company –

EXECUTION!

STRATEGY | PEOPLE | EXECUTION