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501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • [email protected] For more information: Mariah Kilbourne UTSA Small Business Development Center Phone: 210-458-2047 Email: [email protected] San Antonio Small Business Development Center: July September 2016 Training Calendar Center helps small business owners, entrepreneurs start and grow their businesses (June 30, 2016 - San Antonio) The San Antonio Small Business Development Center (SBDC) invites small business owners and entrepreneurs in San Antonio and surrounding counties to attend one of its many free and low-cost training sessions. The San Antonio SBDC April through June training schedule includes: July Offerings Marketing to the 4 Generations Does your client prefer Lady Gaga or Sinatra? Do they read the newspaper or get their news from Twitter? How well do you know your clients and how do you best reach them? When crafting a marketing message, it’s important for your business that you understand the four generations in today’s workforce and consumer market. Though individuals vary, many of the characteristics of the societal groupings hold true and can make the difference in whether or not you connect with your customer. Walk away from this workshop armed with the characteristics of those you are trying to reach and the best way to connect with them. Topics discussed in the workshop include: the four generational groups, techniques and marketing strategies to consider for each group and much more. Wednesday, July 6 10:00 a.m. 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25251 The Mindset of a Sales Champion Learn the most important secrets author & master sales trainer Stephanie Scheller has to share about how her sales life has completely changed. The mindsets that were required to become a champion in sales and the techniques she learned to employ to take home the big paychecks! Thursday, July 7 11:30 a.m. 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 7820 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25252

July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • [email protected] Take Control of How People

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Page 1: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

For more information: Mariah Kilbourne UTSA Small Business Development Center Phone: 210-458-2047 Email: [email protected]

San Antonio Small Business Development Center: July – September 2016 Training Calendar

Center helps small business owners, entrepreneurs start and grow their businesses (June 30, 2016 - San Antonio) – The San Antonio Small Business Development Center (SBDC) invites small business owners and entrepreneurs in San Antonio and surrounding counties to attend one of its many free and low-cost training sessions. The San Antonio SBDC April through June training schedule includes:

July Offerings Marketing to the 4 Generations Does your client prefer Lady Gaga or Sinatra? Do they read the newspaper or get their news from Twitter? How well do you know your clients and how do you best reach them? When crafting a marketing message, it’s important for your business that you understand the four generations in today’s workforce and consumer market. Though individuals vary, many of the characteristics of the societal groupings hold true and can make the difference in whether or not you connect with your customer. Walk away from this workshop armed with the characteristics of those you are trying to reach and the best way to connect with them. Topics discussed in the workshop include: the four generational groups, techniques and marketing strategies to consider for each group and much more.

Wednesday, July 6 10:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25251

The Mindset of a Sales Champion Learn the most important secrets author & master sales trainer Stephanie Scheller has to share about how her sales life has completely changed. The mindsets that were required to become a champion in sales and the techniques she learned to employ to take home the big paychecks!

Thursday, July 7 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 7820 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25252

Page 2: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

Start Smart Are you ready to turn your business idea into reality? Come to this workshop and have all your questions answered! The SBDC business advisors will present the basics of starting a new business and help answer your start-up questions. If you are considering opening a small business, you want to START SMART! Topics discussed in this workshop include: evaluating your business idea, business legal structure and name, local, state and federal resources & requirements and business start-up costs.

Friday, July 8 9:00 a.m. – 11:00 a.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25253 Thursday, July 21 4:00 p.m. – 6:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25262

Setting & Achieving Goals in Business & Life We are a society both fascinated and repelled by goal setting. The problem we often have with it is frustration with not achieving our goals. Join Stephanie Scheller for this workshop and you’ll learn a guaranteed process for both setting and achieving your goals for business and life so you can enjoy the success you deserve.

Tuesday, July 12 11:00 a.m. – 12:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25254

Social Media 101 Social media is one of the most exciting, highly effective communication tools that can provide powerful and cost-efficient marketing. Walk away from this workshop knowing how to setup and optimize social media sites, generate targeted leads via Facebook ads, how to generate traffic, increase returns on-site investments, apply practical strategies and understand the do's and don'ts of social media.

Wednesday, July 13 11:30 a.m. – 1:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25255

Page 3: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

Take Control of How People View and Treat You…In Just 5 Steps Learn how to influence how people view and treat you… in 5 Easy Steps! Customers will respond to you like never before, co-workers will truly enjoy working with you, get great results from networking and get people to listen and pay attention to what you say with Sidney Hurlbert's 5 "STEPS."

Thursday, July 14 11:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25256

Twitter Strategies to Gain Leads for Your Business Come join UTSA SBDC and Yusuf Chowdhury for this session. This class is geared towards those who want more out of this social media application. Come learn Twitter strategies to gain leads for your business.

Thursday, July 14 6:00 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25257

The Business Plan Whether you need a business plan to map out your plan for your business or are writing a plan because you want to expand, this is the class for you. At this workshop, our experienced instructors will teach you the components of a business plan using an interactive format in a computer lab setting. Walk away from this workshop with the start of a business plan written specifically for your business, an electronic template and resources to guide you through the process! Topics discussed in this workshop include: business plan basics, feasibility process, business plan structure, and financial analysis.

Friday, July 15 9:00 a.m. - 12:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25258 Thursday, July 28 3:00 p.m. - 6:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door

Page 4: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

Registration: http://utsa.ecenterdirect.com/events/25267 Network San Antonio Like a Pro: Working a Network Event and Follow-Up You’ve done everything you need and have had a successful networking event. Now you have to follow up and make sure all that work pays off. You need to follow-up, keep in contact and know the right tools to accomplish this successfully. We will cover what you need to do after networking events to successfully grow your network and convert leads and sales.

Friday, July 15 11:00 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration: http://utsa.ecenterdirect.com/events/25259

Friday, July 22 11:00 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration: http://utsa.ecenterdirect.com/events/25263

Succession Planning for Small Business Do you have a business asset protection plan? What would happen to your business if you or a key employee became disabled? Do you know why you might need a buy-sell agreement? How do you plan on funding your retirement? Which form of business pays its own taxes? These are just a few of the topics we will cover during this workshop.

Wednesday, July 20 11:30 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration: http://utsa.ecenterdirect.com/events/25260

How to: Networking Success Networking is one of the #1 tools for lead generation in any market, but particularly in San Antonio. Join Stephanie Scheller to learn the Do's and Don'ts of networking to ensure you can be successful from the elevator pitch, to the right focus, to key to networking success and tips on how to find your networking events.

Thursday, July 21 11:00 a.m. - 12:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration: http://utsa.ecenterdirect.com/events/25261

Page 5: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

TWC Decoded: How to Avoid Unemployment Claims Ever wonder what it takes to win a TWC claim? The rules seem to be clear to your ex-employees because they win frivolous unemployment claims which leaves you frustrated. Come find out the secrets to winning! This seminar will demystify the process and the rules for how to successfully fight unemployment claims.

Tuesday, July 26 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25264

Creating E-Mail Subject Lines that Work Ignored - or engaging? How are your subject lines working - or NOT working - to capture the attention and interest of your audience? Join Alejandro Quetzeri and the UTSA SBDC to take a deeper dive into the mechanics of truly effective subject lines.

Wednesday, July 27 11:30 a.m. – 1:30 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25265

Follow-Up Secrets 80%+ of all sales are made after the 5th contact - do you know how to ensure you do your follow-up properly to avoid losing the sales through lack of follow up or improper follow-up? Do you know how to follow-up to ensure you get all the sales you deserve from your clients? If you're not 100% sure to the answers to both questions, join us!

Thursday, July 28 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25266

Restaurant Readiness: What You Need to Know Is your dream to open your own restaurant? Do you have a vision of a great location with great food, and courteous staff? Avoid the many pitfalls and join us to learn more about this very rewarding, yet challenging industry. Topics include start-up forms and checklist, choosing a location, restaurant concepts, licenses and permits, choosing equipment, menu pricing and much more.

Friday, July 29 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316

Page 6: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25268

August Offerings

The Business Plan Whether you need a business plan to map out your plan for your business or are writing a plan because you want to expand, this is the class for you. At this workshop, our experienced instructors will teach you the components of a business plan using an interactive format in a computer lab setting. Walk away from this workshop with the start of a business plan written specifically for your business, an electronic template and resources to guide you through the process! Topics discussed in this workshop include: business plan basics, feasibility process, business plan structure, and financial analysis.

Tuesday, August 2 4:30 p.m. - 7:30 p.m. Seguin Coliseum 950 S Austin St., Seguin, Texas 78155 Fee: No Cost Registration: http://utsa.ecenterdirect.com/events/25270

Friday, August 5 10:00 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25274 Thursday, August 18 4:00 p.m. - 7:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25281

Tuesday, August 23 10:00 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25283

Thursday, August 25 6:00 p.m. - 9:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25288

Page 7: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

Start Smart Are you ready to turn your business idea into reality? Come to this workshop and have all your questions answered! The SBDC business advisors will present the basics of starting a new business and help answer your start-up questions. If you are considering opening a small business, you want to START SMART! Topics discussed in this workshop include: evaluating your business idea, business legal structure and name, local, state and federal resources & requirements and business start-up costs.

Wednesday, August 3 10:00 a.m. – 12:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25271

Thursday, August 11 4:00 p.m. – 6:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25327 Tuesday, August 16 11:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25277 Tuesday, August 23 6:00 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25285

Creating Systems for Success in Business Find out why Systems for Success is Stephanie's most popular training and how to build freedom & success into your business by leveraging systems to create the business of your dreams! Learn WHY systems are so important, and HOW to create the systems you need to run your business!

Thursday, August 4 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207

Page 8: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25272

Hiring Smart: What You Need to Know - New Braunfels Learn how to hire for small business. Learn what regulations apply to your hires, from payroll taxes to employment laws. Learn tips on how to avoid expensive pitfalls of hiring and managing employees. Learn about cost savings tools that will help your small business as you grow.

Thursday, August 4 11:30 a.m. – 1:00 p.m. New Braunfels Honor’s Hall 390 S Seguin Ave, New Braunfels, Texas 78130 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25273

Building Business on Social Media In this workshop, Hayse Marketing will share: what platforms are worth managing and how they work together, how to generate new leads for your business, how to use social media to help your Search Engine Optimization and how to turn Social Media fans into paying customers.

Tuesday, August 9, 2016 6:00 p.m. –7:30 p.m. Geekdom Event Centre 131 Soledad Street, San Antonio, Texas 78205 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25397

What Investors Look for in an Investable Company What kind of company, in what stage of growth, is suitable for equity investment? What are some alternatives to consider? What are the characteristics of the different types of equity investors? After participating in this training, you will better understand the mindsets and points of view of typical equity investors, and will be better informed about critical strategic choices in fundraising and management team construction.

Friday, August 12 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25275

Marketing to the 4 Generations - Bulverde Does your client prefer Lady Gaga or Sinatra? Do they read the newspaper or get their news from Twitter? How well do you know your clients and how do you best reach them? When crafting a marketing message, it’s important for your business that you understand the four generations in today’s workforce and consumer market. Though individuals vary, many of the characteristics of the societal groupings hold true and can make the difference in whether or not you connect with your customer. Walk away from this workshop armed with the characteristics

Page 9: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

of those you are trying to reach and the best way to connect with them. Topics discussed in the workshop include: the four generational groups, techniques and marketing strategies to consider for each group and much more.

Friday, August 12 10:00 a.m. – 1:00 p.m. Bulverde Spring Branch Library 31 Bulverde Crossing, Bulverde, Texas78163 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25276

Hiring Smart: What You Need to Know Learn how to hire for small business. Learn what regulations apply to your hires, from payroll taxes to employment laws. Learn tips on how to avoid expensive pitfalls of hiring and managing employees. Learn about cost savings tools that will help your small business as you grow.

Tuesday, August 16 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25278

LinkedIn Company Pages: A Visual Guide Whether you're creating a new LinkedIn Company Page or revamping an existing one, this presentation will cover everything from crafting a company description to choosing an eye-catching banner image. Hayse Marketing will walk you through the entire process and will reveal some "pro tips" courtesy of LinkedIn.

Wednesday, August 17 11:30 p.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25279

Lead Generation: Simplified Best-selling author, speaker and trainer Stephanie Scheller shares the sales secrets that transformed her life and the systems she implemented to build a highly successful business in just four months.

Thursday, August 18 11:30 a.m. – 1:00 p.m. Café Commerce 600 Soledad St., San Antonio, Texas 78205 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25280

Page 10: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

Introduction to SBIR/STTR Funding and the Application Process You may have seen television or magazine advertisements with pitchmen talking about “free money from the government.” This is not what you think it is. This is a way for you to provide benefit for society and build your business assets at the same time. It’s about getting resources for your business without borrowing or selling off part of your business; it takes hard work, but it has led to success for many technology-based businesses. This session will introduce you to tools and techniques for funding the development and prototyping of your ideas while helping the Federal government fulfill its mission at the same time.

Friday, August 19 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25282

Closing the Sale Closing the sale is often the most misunderstood and misapplied portion of the sales process. More often than not, lack of knowledge leads to failure to close. Stop losing sales to lack of knowledge. Learn the process for offering the close and the most common mistakes to avoid to increase your closing ratio.

Tuesday, August 23 11:00 a.m. – 12:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25284

Google Adwords Fundamentals This session provides information about the basic and intermediate aspects of online advertising and AdWords, including the benefits of online advertising, how to set up and manage an AdWords campaign, and how to optimize and measure your campaigns performance.

Wednesday, August 24 11:30 a.m. – 1:30 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Online fee: $40 – Door: $60 Registration: http://utsa.ecenterdirect.com/events/25286

Take Control of How People View and Treat You…In Just 5 Steps Learn how to influence how people view and treat you… in 5 Easy Steps! Customers will respond to you like never before, co-workers will truly enjoy working with you, get great results from networking and get people to listen and pay attention to what you say with Sidney Hurlbert's 5 "STEPS."

Page 11: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

Thursday, August 25 11:30 a.m. – 1:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25287

Using the Business Model Canvas for Strategic Thinking You will learn in many places that having a business plan is essential to success. Often, however, even if you have a template, it is hard to figure out where to start in building your plan. In addition, once you have a business plan it is all too easy to leave it on a shelf and not use it to manage your business strategy as you try to meet the challenges of a changing marketplace and competitive landscape. This session will introduce you to a tool and techniques for inventing your business model and keeping it up-to-date and in the forefront of all of your business decision-making.

Friday, August 26 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25289

Digital Marketing Boot Camp Join the UTSA SBDC and Yusuf Chowdhury for a comprehensive day of digital marketing. Learn about: Apps, Google, SEO, Social Media Platforms, Digital Media Marketing and more... all in one day! Breakfast and Lunch included.

Tuesday, August 30 7:30 a.m. – 4:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $25 Registration Link: http://utsa.ecenterdirect.com/events/25290

Handling Any Objections "I need time to think about it." "I need to talk with my business partner." "It's too expensive." "Not right now...." If you've been hearing these answers to your sales pitch, it's time to learn what to do about it! Learn how to handle ANY objection with ease and become a champion at closing!

Wednesday, August 31 10:00 a.m. – 11:30 a.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: No Cost Registration Link: http://utsa.ecenterdirect.com/events/25295

The Power of the Inbox - Bulverde

Page 12: July Offerings - Microsoft...501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax • sbdcworkshop@utsa.edu Take Control of How People

501 W. César E Chávez • San Antonio, Texas 78207-4415 • (210) 458-2460 • (210) 458-2464 fax •

[email protected]

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? Join Alejandro Quetzeri for this powerful seminar that takes you step-by-step through the keys to effective email marketing: What it really is (and isn’t), What it can do for your business, and the five easy steps you must take to harness the power of the inbox! 1. Grow a healthy list, 2. Create great content, 3. Customize a beautiful, mobile-friendly template that matches your brand, 4. How to get your emails opened, and 5. Tracking your results. From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

Wednesday, August 31 12:00 p.m. – 2:00 p.m. Bulverde Spring Branch Library 131 Bulverde Crossing, Bulverde, Texas 78163 Fee: No Cost Registration Link: http://utsa.ecenterdirect.com/events/25292

2016 Marketing Calendar Blueprint with Content Creation Tips This workshop will share "why" a marketing calendar is important and help attendees map out a marketing strategy for the year. The class will also share "how" to create content. In this hands-on workshop, attendees will create content and save it to their jump drive to start their vault of content to use for the year. Attendees will learn a variety of no-cost, useful content creation sites. The purpose for this will be to have attendees market themselves and their business as their industry expert and begin generating IN-BOUND leads instead of being at the mercy of how much advertising budget they have. This will exponentially expand their business. Attendees are strongly encouraged to bring on a USB drive any professional photos they have, company logos, product photos, etc.

Wednesday, August 31 6:00 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $25 Registration Link: http://utsa.ecenterdirect.com/events/25293

September Offerings Start Smart Are you ready to turn your business idea into reality? Come to this workshop and have all your questions answered! The SBDC business advisors will present the basics of starting a new business and help answer your start-up questions. If you are considering opening a small business, you want to START SMART! Topics discussed in this workshop include: evaluating your business idea, business legal structure and name, local, state and federal resources & requirements and business start-up costs.

Thursday, September 1 10:00 a.m. – 12:00 p.m.

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UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25299

Friday, September 16 11:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25312

Wednesday, September 28 4:00 p.m. – 6:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25322

Friday, September 30 – In Spanish 11:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25325

Google for Your Small Business Learn about the value of digital marketing and how you can expand your online presence through smarter insights to grow your business. We will talk about customer insights, google my business, google adwords and mobile marketing.

Wednesday, September 7 11:00 a.m. – 2:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316, 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25300

The Business Plan Whether you need a business plan to map out your plan for your business or are writing a plan because you want to expand, this is the class for you. At this workshop, our experienced instructors will teach you the components of a business plan using an interactive format in a computer lab setting. Walk away from this workshop with the start of a business plan written specifically for your business, an electronic template and resources to guide you through the process! Topics discussed in this workshop include: business plan basics, feasibility process, business plan structure, and financial analysis.

Thursday, September 8

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10:00 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25301 Tuesday, September 14 6:00 p.m. - 9:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25433

Tuesday, September 27 10:00 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $40 in advance, $60 at the door Registration: http://utsa.ecenterdirect.com/events/25318

Cutting Through the Mire of Marketing: Defining Your Marketing Message & Plan Marketing is an intimidating process. We all know we need it, and yet it seems like no matter what we try, half of it won't work! How do you create a marketing plan that is guaranteed to be successful? Attend to find out! Find the #1 piece that you NEED to have to guarantee success in your marketing. Find out HOW to create a solid marketing plan, and what can set you apart from your competition!

Thursday, September 8 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25302

Goal Setting: Better Your Business "People with clear, written goals accomplish far more in a shorter period of time than people without them could ever imagine," Brian Tracy, sales and motivational trainer, says. Set 2016 up for success! In this workshop best-selling author, speaker and trainer Stephanie Scheller shares how to set yourself up to succeed with SMACC goals. At this workshop you will learn how to plan your year with professional training and trainer-led goal setting to design your goals for 2016 and make a difference.

Thursday, September 8 6:00 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25303

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Hiring Smart: What You Need to Know - Seguin Learn how to hire for small business. Learn what regulations apply to your hires, from payroll taxes to employment laws. Learn tips on how to avoid expensive pitfalls of hiring and managing employees. Learn about cost savings tools that will help your small business as you grow.

Tuesday, September 13 11:30 a.m. – 1:00 p.m. Seguin City Council Chambers 210 East Gonzales Street, Seguin, Texas 78155 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25304

Is Franchising Right for Me? Franchise ownership is one of the fastest growing segments of business ownership, and with good reason. It is affordable, offers a proven method of success, allows for easy entry and provides options for a variety of backgrounds and skill levels. But before you take the plunge attend this interactive session with Stephen Maeker, senior franchise consultant, and walk away with a better understanding of how franchising works and if it’s the right option for you. Stephen is nationally published and recognized as one of the top franchise consultants in the united states and has helped many people across the world successfully execute their franchise agreements by utilizing his education based approach in evaluating whether or not to buy a franchise. An important feature of this workshop includes a hands-on look at an actual franchise disclosure document. The document discloses extensive information about the franchisor and is intended to give you enough information to make an educated decision regarding your investment. Key areas include initial franchise fees and expenses, obligations of the franchisor and franchisee, territory restrictions, renewal and termination, franchisor financial statements, plus much more.

Tuesday, September 13 5:30 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25305

Online Business Toolkit Do you wish you had better tools to stay organized, productive and growing in your business? There are hundreds of options available which can be pretty overwhelming. This class will highlight the best of the best...including some still in beta format that are truly incredible! The focus will be on free or budget friendly choices and reviews on premium choices. Tools for: content creation, project management, podcasting, webinars, outsourcing, social media, contact management systems, mastermind groups and much more.

Tuesday, September 13 6:00 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207

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Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25306

7 Mistakes of E-mail Marketing First impressions matter - how are YOU doing with your e-mails? This workshop will help you avoid common mistakes and maximize your e-mails for powerful impact!

Wednesday, September 14 11:30 a.m. – 1:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25307

Restaurant Readiness: What You Need to Know Is your dream to open your own restaurant? Do you have a vision of a great location with great food, and courteous staff? Avoid the many pitfalls and join us to learn more about this very rewarding, yet challenging industry. Topics include start-up forms and checklist, choosing a location, restaurant concepts, licenses and permits, choosing equipment, menu pricing and much more.

Wednesday, September 14 4:00 a.m. – 5:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25308

Customer Service Secrets If 50% of your word of mouth business comes because you take good care of your customers, how are you guaranteeing you're doing everything possible to take care of them? At Customer Service Secrets you'll learn how to handle ANY customer with grace, how to fill ALL their needs, and the secret that sets true customer service apart from the rest!

Thursday, September 15 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25309

Search Engine Optimization (SEO) 101 A website without proper SEO is like a bicycle without wheels, it can't go anywhere and no one can find you. Having an expensive website without generating any traffic, leads or customers is a waste of time and money. With Yusuf Chowdhury, you’ll learn why SEO is important and how to use it. Topics include: different SEO tools, how to do effective keyword research, difference between onsite SEO and offsite SEO, creating link-backs, timeline for generating traffic and

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much more. *Note: Having an existing website in WordPress is preferred to be able to apply this knowledge.

Thursday, September 15 6:00 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25310

QuickBooks Pro Series (9/16, 9/23, 9/30) Are you in the beginning stages of using QuickBooks and want to expand your knowledge? Or are you an experienced user and just need more help? Either way, we've got you covered. Attend our unique hands-on QuickBooks Pro Series taught by Certified Public Accountant Richard Garcia who guides participants through QuickBooks and offers basic, practical accounting advice throughout the three-part series. Small business owners will learn how QuickBooks can be applied to their day-to-day business accounting procedures. Participants will also receive one-on-one assistance from UTSA senior level accounting students and UTSA SBDC QuickBooks Pro Advisors during the workshops. This series is offered in conjunction with the QuickBooks Intern Program and allows participants to meet students who could provide free QuickBooks assistance to their businesses. Call the SBDC for more information on this program. The three-part QuickBooks Pro Series, taught in a computer lab, includes “Beginning QuickBooks”, “Working with QuickBooks” and “Customizing QuickBooks”. Each workshop is $100, but if you register for the series you will save $50! Prerequisites: Participants must be computer literate. Some knowledge of QuickBooks or similar accounting application is preferred. Notes: The desktop version of QuickBooks is used for this class. Food is not permitted in the computer lab, but drinks with a secure lid are permitted.

Friday, September 16, September 23, September 30 9:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $250 Registration Link: http://utsa.ecenterdirect.com/events/25393

Beginning QuickBooks Join UTSA SBDC and Certified Public Accountant Richard Garcia for this introduction to QuickBooks. Participants will learn the basic features of QuickBooks and have the opportunity for hands-on practice in a computer lab. Participants will walk away from this workshop with familiarity of the most common QuickBooks tasks and learn about resources to assist them QuickBooks features. Topics covered in this workshop include: setting up QuickBooks, working with lists and working with bank accounts. This workshop is the introduction to the three-part “QuickBooks Pro Series”.

Friday, September 16 9:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207

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Fee: $100 in advance, $120 at the door Registration Link: http://utsa.ecenterdirect.com/events/25311

Network San Antonio Like a Pro: Working a Network Event and Follow-Up You’ve done everything you need and have had a successful networking event. Now you have to follow up and make sure all that work pays off. You need to follow-up, keep in contact and know the right tools to accomplish this successfully. We will cover what you need to do after networking events to successfully grow your network and convert leads and sales.

Friday, September 16 4:00 p.m. - 6:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration: http://utsa.ecenterdirect.com/events/25313

Stories that Sell Stories are one of the most powerful techniques for sharing benefits, handling objections, and closing your prospect. Do you know how to craft a story that sells without being overtly sales-y? Join Stephanie Scheller to learn how to craft your story, how to tell your story, and how to sell through your story!

Wednesday, September, 21 10:00 a.m. - 11:30 a.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration: http://utsa.ecenterdirect.com/events/25314

Marketing to the 4 Generations - New Braunfels Does your client prefer Lady Gaga or Sinatra? Do they read the newspaper or get their news from Twitter? How well do you know your clients and how do you best reach them? When crafting a marketing message, it’s important for your business that you understand the four generations in today’s workforce and consumer market. Though individuals vary, many of the characteristics of the societal groupings hold true and can make the difference in whether or not you connect with your customer. Walk away from this workshop armed with the characteristics of those you are trying to reach and the best way to connect with them. Topics discussed in the workshop include: the four generational groups, techniques and marketing strategies to consider for each group and much more.

Wednesday, September, 21 11:30 a.m. - 1:00 p.m. Honors Hall – New Braunfels Chamber of Commerce 390 S Seguin Ave, New Braunfels, Texas 78130 Fee: None Registration: http://utsa.ecenterdirect.com/events/25315

Working with QuickBooks

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In this QuickBooks workshop, Certified Public Accountant and small business owner Richard Garcia completes the introduction to the basic features of QuickBooks and provides more in-depth, hands-on practice in a computer lab. Topics covered in this workshop include: using other accounts in QuickBooks (credit card, asset, liability & equity), entering sales and invoices, receiving payments and making deposits, entering and paying bills, setting up inventory and tracking and paying sales tax. Prerequisites: Participants must be computer literate. Some knowledge of QuickBooks or similar accounting application is preferred. Notes: The desktop version of QuickBooks is used for this class. Food is not permitted in the computer lab, but drinks with a secure lid are permitted.

Friday, September 23 9:00 a.m. - 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Online fee: $100 in advance, $120 at the door Registration: http://utsa.ecenterdirect.com/events/25316

Network San Antonio Like a Pro: Working a Network Event and Follow-Up You’ve done everything you need and have had a successful networking event. Now you have to follow up and make sure all that work pays off. You need to follow-up, keep in contact and know the right tools to accomplish this successfully. We will cover what you need to do after networking events to successfully grow your network and convert leads and sales.

Friday, September 23 4:00 p.m. - 6:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration: http://utsa.ecenterdirect.com/events/25317

Time Management Truths Do you struggle with having enough hours in the day to complete everything? Do you struggle to stay in control of your time and look up at the end of the day and wonder where the hours went to? Learn how to manage your time from mindset to implementation. Learn leveraging techniques to take advantage of the future value of time and change your return on your time!

Tuesday, September 27 11:00 a.m. – 12:30 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Online fee: No Cost Registration: http://utsa.ecenterdirect.com/events/25317

Commercial Real Estate for the Small Business Owner Looking to purchase, rent or lease commercial property? Visit us before you do. This new and exciting workshop is tailored specifically for small business owners looking for the right commercial property to complete their business dream. Discuss basic considerations in commercial real estate such as factors in negotiating a lease or sales price, and how to assess

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property lease vs. purchase decision. At the end of this workshop you will understand the lease or buying process from beginning to end and know how to develop a letter of intent (LOI).

Tuesday, September 27 4:00 p.m. – 6:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25320

The Case for Mobile Marketing Today, lots of consumers are using mobile devices to find what they need to access their options, to make decisions, and to make purchases. Small businesses and nonprofits who start embracing mobile now will be the ones best able to compete.

Wednesday, September 28 11:30 a.m. – 1:30 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25321

TWC Decoded: How to Avoid Unemployment Claims Ever wonder what it takes to win a TWC claim? The rules seem to be clear to your ex-employees because they win frivolous unemployment claims which leaves you frustrated. Come find out the secrets to winning! This seminar will demystify the process and the rules for how to successfully fight unemployment claims.

Thursday, September 29 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25323

Succession Planning for Small Business Do you have a business asset protection plan? What would happen to your business if you or a key employee became disabled? Do you know why you might need a buy-sell agreement? How do you plan on funding your retirement? Which form of business pays its own taxes? These are just a few of the topics we will cover during this workshop.

Thursday, September 29 11:30 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 2.316 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25324

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LinkedIn 101: Set Up Part one of the LinkedIn series classes. A step by step training workshop to set up your professional LinkedIn profile. Be prepared with a professional business image that you can upload and bring with you a recent resume or professional portfolio. You will leave this class with a well-organized, professional LinkedIn profile that you can now utilize to promote yourself and your business. Even if you already have a LinkedIn profile this class will help enhance your profile for the maximum return for this site. Limited spaces available, RSVP to ensure your spot this semester. *Prerequisites: It is preferred that attendees have a working knowledge of computers and an existing LinkedIn account. A LinkedIn account may be set up at https://www.linkedin.com/uas/login prior to the workshop.*Notes: No food allowed in the PC Lab please. Drinks with a secure lid are permitted.

Thursday, September 29 6:00 p.m. – 8:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: None Registration Link: http://utsa.ecenterdirect.com/events/25453

Customizing QuickBooks In this advanced QuickBooks workshop, Certified Public Accountant and small business owner Richard Garcia will lead participants through advanced QuickBooks concepts and teach them how to customize QuickBooks to meet their needs. Topics covered in this workshop include: analyzing financial data, doing payroll with QuickBooks, estimating and progress invoicing, tracking time, customizing form and writing letters. Additionally, the instructor, SBDC QuickBooks Pro Advisors and UTSA senior level accounting students will spend individual time with participants helping set up and modify their companies on QuickBooks.

Friday, September 30 9:00 a.m. – 1:00 p.m. UTSA Downtown Campus, Durango Building Room 1.402 501 W. César E. Chávez Blvd., San Antonio, Texas 78207 Fee: $100 in advance, $120 at the door Registration Link: http://utsa.ecenterdirect.com/events/25326