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Spring 2011 Branding Final
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OUR PROMISE
To design custom jewelry to fit your style.
We will use high quality craftsmanship.
And we guarantee you will love it.
Our Logo can use two colors:Yellow & Green
Never will an extension be used if the logo is smaller than .25 inches.
We use gray...not black. And always white.
PANTONE 382 C C:29 M:0 Y:100 K:0 R:193 G:216 B:4729
PANTONE 129 C C:0 M:16 Y:77 K:0 R:255 G:212 B:87
PANTONE 320 C C:100 M:0 Y:31 K:7 R:0 G:160 B:175
Our main colors are Green, Yellow, & Blue.
Again, we use gray... not black, and lots of white.
It is also okay to use lighter hues of these colors.
PANTONE 430 C C:5 M:0 Y:0 K:45 R:148 G:156 B:161
WHITE
PANTONE 428 C C:2 M:0 Y:0 K:18 R:207 G:212 B:216
PEA HEIDI JOAa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
PEA HEIDI JO BOLDAa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
CALIBRI
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy ZzCALIBRI BOLD
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Our primary typeface is Calibri... we use regular and bold.
Pea Heidi Jo is our secondary font and we also use bold too.
$20.00
www.etsy.com/shop/justbejewelry
Check this product tag out...
You get the point how we do things around here.
oh, and fyi...this is Bebas
Calibri Bold
Pea Heidi Jo
The primary tag line is “Just Be You!”
Size Ratio is always 3 to 1.
We don’t use our tag line on anything smaller than .5 inches
All our prod-ucts will be photographed on actual people.
And have detail shots on a solid background.
The photos will have rounded edges.
Our Logo is sometimes contained within a square or rectangle.
It will always have rounded edges.
The shape can contain other information too.
We think circles are okay too.
Oh, and pat-terns...like this one on the right.
The colors can be changed like we did over there.