7
Kazan, Russia INGKA Centres

Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

  • Upload
    others

  • View
    16

  • Download
    0

Embed Size (px)

Citation preview

Page 1: Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

Kazan, Russia

INGKA Centres

Page 2: Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

Chistopol’Zainsk

Al’met’evsk

Nurlat

Leninigorsk

Elabuga

Mendeleevski

Mozhga

Nizhnekamsk

Naberezhnye Chelny

Vyatskie Polyany

Borovka

Pomaevo

KukmorArsk

UvaUrzhum

Novocheboksarsk

Volzhsk

Zelenodol’sk

Ulyanovsk

Kanash

Buinsk

Cheboksary

Yoshkar-Ola

Kazan

KAZANCity Centre

Fashion as a way of LifeMEGA Kazan is the largest shopping mall in Tatarstan. It is located

in the middle of one of the most developed regions of Russia

that has the high population density and excellent transportation

infrastructure. Today MEGA Kazan impress its guests with the

renovated facades, eye-catching design of the galleries, and

the extensive variety of world-known brands in all categories.

In addition to that, guests can enjoy relaxing in the square with

fountain and atmospheric illumination.

Catchment Areas People Distance

● Primary 555,640 < 5 km

● Secondary 781,610 5–24 km

● Tertiary 1,330,510 30 km

Total area: 2,667,760

OF SUCCESS12 YEARS

14,1 MLNVISITORS PER YEAR

28%FAMILIES

WITH KIDS

10 MINDRIVING

CITY CENTRE

19BUS ROUTES

12

Page 3: Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

Kazan

The region with the huge potentialRepublic of Tatarstan

Tatarstan is one of the most developed industrial regions

in the country. It is located in the European part of the

Russian Federation, at the intersection of the Volga and Kama

rivers. The republic stretches for the 290 from North to South

and 460 km from East to West. There are several important

highways crossing Tatarstan that connect the region with

the rest of Russia. Tatarstan is an economically active republic

and maintains trade relations with 120 countries of the world.

The capital city of Tatarstan is Kazan.

Kazan

MEGA Kazan is located in the administrative center of the

Republic of Tatarstan, within walking distance from up-to-date

residential areas with a developed infrastructure and which have

large development plans for the next several years. Evolving as

an attractive tourist destination, today Kazan occupies the 4th

place in the rating of the most popular cities among foreign

travelers. Moreover, Kazan is a home for many sports movements

and federations, where the new sports grounds, skating rinks,

parks, bicycle paths emerge almost every day. The city

regularly attracts numerous investments to support educational,

transportation and technological projects.

City of Kazan:

The Republic of Tatarstan:

MEGA Kazan is located in the administrative center of the Tatarstan republic attracting visitors from all over the city and its surroundings.

The name of MEGA has already become must-visit destination for shopping for family visitors, youth and adult people. We regularly

update our fashion brands offer and put a lot of effort into bringing to MEGA more young guests who are searching for of new products

and trends.

Our guests

GUESTS VISIT MEGA2,3 TIMES PER MOTHS AVERAGE

DWELL TIME

AVERAGE MONTLY INCOME FOR A FAMILY OF THREE

REGULARCUSTOMERS

AVERAGE CUSTOMER

WOMEN

HAVE KIDS UNDER 16 OF CUSTOMERSARE MARRIED

94 MIN

849 EUR 77% 30 YEARS OLD 59%

28% 46%

Industries:

RETAIL TURNOVER817 BILLION EUR

67.900 km2

5.117.131 CITY AREA

POPULATION IN REGION INCLUDING CITY

AVIATION INDUSTRY

MACHINE ENGENEERING

CHEMICAL INDUSTRY

TEXTILLE INDUSTRY

CITY AREA452 km2

Page 4: Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

Let’s meet on Taste Boulevard Taste Boulevard is a unique cultural and gastronomic cluster in the

heart of MEGA. Taste Boulevard has established itself as a center

of attraction in Moscow and Yekaterinburg, and we believe that it will

also become the must-visit place for Kazan residents and tourists.

Taste Boulevard is distinguished by its wide choice of gastronomic

concepts, an atmosphere of comfort, modern design and

entertainment.

Visiting of the Taste Boulevard is an outstanding experience

that combines the pleasure of an impressive variety of food

and beverages, impeccable service and an exquisite interior.

On the territory of the Taste Boulevard in MEGA, you will find 25 cafes

and restaurants, including Osteria Mario, Sablon, Chaykhona №1,

Mama Deli, ZEST Café and Starbucks. The national cuisine is

represented by such restaurants as Gus, Duzhina, Shokoladnitsa,

while Japanese food lovers will enjoy spending time in restaurant

Mushu.

Page 5: Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

Family fashion

Sport

Young fashion

Electronics

Classic fashion

Service

Food

PARKING SPACES4.500

GLA92.000 SQM

STORES138

TOP OF MIND

24%

REGULAR CUSTOMERS

77%

Garden and fountain area, kids playground

Level 1

Livan House

Gagawa

Family fashion

USE THIS AS THE COLOURED KEY FOR CATEGORIES

Sport

High + young fashion

Electronics

Classic fashion

Service

Food

Entertainment

Yu Jump

Page 6: Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

Design with the tasteThe renovated MEGA Kazan dramatically changes the concept to

shopping and leisure. As soon as the guests get inside the mall, they

feel that something very special is waiting for them here. Spectacular

facades and lobby areas, cozy recreation space, impeccably designed

square with fountain and the two-level Taste Boulevard with 25 cafes

and restaurants open up the whole world of impressions for all family

members. All these factors allow MEGA Kazan to take unconditional

leadership in the market and become an ultimate place of attraction

in Kazan and the favourite space for meetings for many people of

Tatarstan region.

97%BRAND

AWARENESS

94 MINAVERAGE DWELL

TIME

BEST FASHION OFFERIN THE REGION

51%GUESTS COME FOR CLOTHING,

SHOES, ACCESSORIES

Page 7: Kazan, Russia - openhouse.mega.ruopenhouse.mega.ru/uploads/materials/MEGA_Kazan_eng.pdf · Kazan MEGA Kazan is located in the administrative center of the Republic of Tatarstan, within

INGKA Centres Russia | +7 495 221 33 11 | [email protected] | www.ikeascr.com

INGKA Centres