Embed Size (px)
DESCRIPTION
key account management for mutual sustained profit building and loyalty
Citation preview
Key Account ManagementInformation sharing slide deck
- initial slides, work in progress
Reggy Mortier - December 2010
Friday 3 December 2010
Creating customer profitallowing us to capture & sustain profit
Friday 3 December 2010
Achieving customer loyaltyby delivering “customer-acknowledged” value
Friday 3 December 2010
Multi-level, cross-functionalis what it is all about
Friday 3 December 2010
No key account without aKey account management plan
Friday 3 December 2010
