Key Business Drivers for Migrating to SAP HANA · Page 3 SAPPHIRE NOW and ASUG Annual Conference SAP HANA Limitless use cases and points of entry … where to start? SAP HANA SUM

Key Business Drivers for Migrating to SAP HANA

Dennis Sparacino

Scott Schlesinger

Page 2 SAPPHIRE NOW and ASUG Annual Conference

EY, a recognized leader providing SAP services and solutions

Gartner named EY a

“visionary” for SAP

implementation service

Source: Gartner Magic Quadrant for SAP Implementation Service

Providers, Worldwide, 31 Jul 2014, G00261880. Gartner does not

endorse any vendor, product or service depicted in its research

publications, and does not advise technology users to select only

those vendors with the highest ratings or other designation. Gartner

research publications consist of the opinions of Gartner's research

organization and should not be construed as statements of fact.

Gartner disclaims all warranties, expressed or implied, with respect

to this research, including any warranties of merchantability or

fitness for a particular purpose

IDC named EY a MarketScape

‘Major Player’

in worldwide

EPM business

consulting services Source: “IDC MarketScape: Worldwide

Enterprise Performance Management

Business Consulting Services

2014 Vendor Assessment,”

doc #249463, June 2014

EY is in the winner’s

circle for providing

SAP services according

to the 2014

HfS Blueprint

for SAP services

Source: HfS Research, Sept. 2014

IDC named EY a

MarketScape

‘Major Player’

in worldwide SAP

implementation

services Source: “IDC MarketScape:

Worldwide SAP Implementation

Services Ecosystem 2014

Vendor Assessment,”

doc #248305, May 2014

Client feedback

indicates that

EY consultants

demonstrate

strong leadership

and industry

expertise, recommend

more efficient business

processes and are

committed to project

success

Source: Gartner Magic Quadrant for SAP

Implementation Service Providers, Worldwide,

31 July 2014 ID: G00261880

IDC MarketScape

named EY a

leader in

worldwide

GRC

consulting

services Source: IDC MarketScape,

“Worldwide Business

Consulting Services

for Governance,

Risk and

Compliance

2013 Vendor

Analysis,”

doc #242352,

August 2013.

EY is rapidly

building

up credentials

in the newer

technologies, including SAP

HANA, cloud and

SuccessFactors

Source: Gartner Magic

Quadrant for SAP

Implementation

Service Providers,

Worldwide,

31 July 2014

ID: G00261880

EY viewed as better than many of its peers

at helping drive innovation through enterprise performance

management and helping enterprises

use EPM to comply with regulation

Source: “IDC MarketScape: Worldwide Enterprise Performance Management (EPM)

Business Consulting Services 2014 Vendor Assessment,” doc #249463, June 2014

Trusted advisor status – EY's SAP practice

has credibility with business users and is able to align

the SAP change program to the needs of the business

Source: Gartner Magic Quadrant for SAP Implementation

Service Providers, Worldwide, 31 July 2014 ID: G00261880


SAP HANA Limitless use cases and points of entry … where to start?

SAP HANA

SUM Reporting

BW-on-HANA S4/HANA

Data-mart

Cloud-platform

SAP-HANA-enterprise-cloud

HANA-studio

HANA-on-cloud

Software-as-a-service

S4/HANA

S4/HANA

Infrastructure-as-a-service

Software-update-manager

Reporting

DMO SUM

HANA-platform

Simple-Finance

Suite-on-HANA

Predictive-analytics

BW-on-HANA Suite-on-HANA SUM


Organizations of all sizes and

across nearly all industry sectors

are looking to deploy or expand

their SAP HANA landscape and

are seeking guidance on the

when, why and how of

SAP HANA.

EY enables the acceleration of

the decision-making and chart

the path forward around possible

implementation scenarios to help

organizations fully realize

specific organizational goals and

improve decision-making.

Demystify SAP HANA and realize the art of the possible


SAP HANA business

case development

Agree upon the relevant use case(s) to

support the initiative and agreement

on the business value that is being

sought to gain support (and funding)

for such a program within

the organization

Architectural design

and integration

Development of solutions to leverage

new data to enable well-thought-out

and successful business decisions that

improve overall performance

SAP HANA readiness

Guidance on the proper skills

and capabilities that will be needed

for any specific SAP HANA

undertaking (personnel, training,

development, etc.)

Advanced analytics with

SAP HANA

Development of the strategy for data

discovery, acquisition, storage and

organization, cleansing and integration

with legacy systems to enable real value

to the end business consumer

The EY/SAP HANA journey

Designed to provide guidance on the ways in which our customers can take advantage of SAP HANA

to simplify the ways they work, minimize the total cost of ownership of their technology landscape, and

allow for faster and more intelligent business decisions

Advanced

analytics with

SAP HANA

SAP HANA

readiness

SAP HANA

business case

development

Architectural

design and

integration

SAP HANA

assessment and

road map

Guidance on all

aspects of the journey

to enable our

customers


Enterprises must have the correct organizational structure in place when seeking to deploy SAP HANA. We have to look

at an organization’s readiness for SAP HANA from a cultural, political and technological perspective.

SAP HANA readiness Change the discussion from a purely technology perspective to realizing true business value

Cultural Political Technological

► Real-time vision and appetite for adoption

► Process efficiency and maturity

► Competition in the marketplace

► Innovation

► Use of information as competitive advantage

► Data-driven business processes

► Uniform (KPI) across the enterprise

► Program management and governance

► Organizational readiness

► Usability

► Stakeholders from both information technology (IT) and the business

► Budgetary implications

► Competing business and technical priorities

► Defined roles and responsibilities

► Availability of resources

► Standardization

► Leadership bias

► Change management

► User adoption

► Resource alignment

► Business case development

► Existing business intelligence (BI) environments

► Sources of data for the BI environments

► Data archival strategy

► Big data strategy

► On premise vs. cloud

► Mobility strategy

► Data quality

► Data volume and growth

► Scalability


Agree upon the relevant use case(s) to support the initiative and agreement on the business value that is

being sought to gain support (and funding) for such a program within the organization

SAP HANA business case development

Predictive asset

maintenance (PAM) –

understanding in real

time when a specific

asset will likely fail and

leveraging that

information (linked to

the supply chain) to

reduce unplanned

downtime and

minimize revenue loss

Next best action –

transforming the way

in which consumers

behave and interact

with a supplier, retailer

or service provider and

influence (in real time)

interaction with

specific products and

services, and

continually adjust for

recent/new behaviors

Intelligent order

processing –

evaluating an order at

the time of entry.

Analyze payment

terms, predict

profitability, detect

potential fraud and

make recommendation

to the processors as

they process the order

Predicting revenue

and controlling

marketing spend –

leveraging historical

information and current

customer sentiment to

predict product

success and control or

divert marketing spend Example: analyzing historical theatrical releases (based on metrics such as actor(s), release date, genre, rating, etc.) and incorporating social media/ sentiment analysis to better predict box office success (adjust marketing spend real time.)


A strategic assessment and the resulting SAP HANA data road map allow us to ensure that information

management capabilities and initiatives are aligned with an organization’s strategic business objectives.

SAP HANA assessment and road map O

utp

uts

Current-state assessment Future-state definition Blueprint and road map

Needs analysis

business use case

Quick hits and tactical improvements

cost optimization

Transformation road map

Analytic value creation

Target environment

definition

Governance model Roadmap/implementation plan

Inp

uts

Stakeholder

interviews

Process

documentation

Architecture

documentation

Needs of

the business


Structured

data

Online

transaction

processing (OLTP)

transactions

Flat files

Batch files

Development of the strategy for data discovery, acquisition, storage and organization,

cleansing and integration with legacy systems to enable real value to the end business

consumer. Creating an integrated and optimized environment.

Architectural design and integration

Hadoop

SAP analytics

Re

al-

tim

e d

ata

acq

uis

itio

n S

AP

bu

sin

ess o

bje

cts

data

serv

ices

Volume/variety

Volume/velocity

Batch

data feeds

Real

time data

Unstructured

data

Social media

documents/email Predictive

engine

Spatial

engine

Online

analytical

processing

(OLAP)

engine

Hadoop/SAP

HANA big data and

analytics

environment

Archive Staging Data

integration

Backup/disaster

recovery

Dimensional

staging

Mobile apps

SAP HANA


EY warranty analytics – Provides for improved

forecasting of claims in future periods by make/model,

by geography, or for specific dealerships/repair locations.

It also allows for early identification of quality issues to

correct before customer delivery, minimizing recalls,

and it uses analytics to properly set warranty reserves.

EY asset utilization and optimization – Enhances the

ability for an oilfield services company to predict machine

failure before it actually happens, gain visibility of

procurement lead time for spare parts and understand/

anticipate manufacturing lead time for manufactured

spare parts. We are able to process data from various

sources (sensor, manufacturing, procurement,

scheduling, etc.) to predict machine failure and better

align resources to maximize asset utilization.

EY advanced analytics with SAP HANA Sector-relevant, advanced solutions to drive value through improved insight

These solutions leverage

large volumes of structured

and unstructured data and

are built on SAP HANA,

SAP Lumira, SAP Predictive

Analysis and Hadoop.

These are scalable

solutions that are open

for integration with other

non-SAP technological

platforms.


The journey has begun

1 Global consumer

packaged

goods company

► Built the strategy for a global SAP HANA

initiative to streamline and simplify worldwide

finance process

► Executed mission of the program to use a

single, harmonized global data model to

achieve:

► Detailed global profitability analysis by

customer and product

► Improved and simplified global planning

and forecasting

► Accelerated and simplified finance

processes (e.g., closing)

2 Private financial

software and data

company

► Developed a company-wide SAP HANA road

map and initial phase project plan to have

SAP ECC and SAP BW environments

transitioned and optimized on SAP HANA

within two years

► Defined initial set of business cases and

target return on investment (ROI)

► Provided technical guidance

and expertise

► Created full resource-loaded project plans for

the initial phase of the program

► Recommended approach for implementation

and optimization


The journey has begun

3 Multinational health

care distributor

► Implemented profitability analysis (CO-PA)

accelerator to reduce time required to

produce profitability metrics, provide greater

visibility into financial results and enable

greater flexibility in financial analysis

► Planned and installed of CO-PA accelerator

to run allocations on SAP HANA (including

SLT installations)

► Developed data model in SAP HANA to

support reporting directly on real-time data

through SAP Business Objects Analysis for

Excel

► Executed a full development cycle from

requirements gathering to development, full

testing, operation and hyper-care

4 Leading HVAC

manufacturer in

North America

► Developed real-time operational insights

for order fulfilment function at distribution

facilities

► Evaluated implementation options with SAP

BW on SAP HANA vs. SAP HANA data mart

and develop road map for SAP HANA

► Performed extensive data cleaning,

harmonization and met transformation

requirements

► Created responsive design with mobility

access. Consumption model to be a

combination of mobile-enabled dashboards

and SAP Lumira views

► Led and delivered the entire project

leveraging SAP BW 7.4 on SAP HANA

and SAP HANA Live


Dennis Sparacino Ernst & Young LLP - Advisory Services

155 North Wacker Drive, Chicago, IL, 60606

Phone: 847-226-3985

Email: [email protected]

With you from EY today

Scott Schlesinger Ernst & Young LLP - Advisory Services

2 North Central, STE 2300, Phoenix, AZ 85004

Phone: 602-300-5995

Email: [email protected]

EY | Assurance | Tax | Transactions | Advisory

About EY

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Key Business Drivers for Migrating to SAP HANA · Page 3 SAPPHIRE NOW and ASUG Annual Conference SAP HANA Limitless use cases and points of entry … where to start? SAP HANA SUM