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Applying the Ulrich Model of HR
Developing a Value Driven HR Delivery Model
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Agenda
• Why Develop a Value Driven HR Delivery Model?
• What are the Roles of a Value Driven HR Delivery Model?
• Strategic Partner
• Change Agent
• Administrative Expert
• Employee Champion
• How to Get There from Here?
• Measure your HR organization against the Ulrich model of HR
• Define a Transformation Roadmap
• Define the Objective of your Value Driven HR Delivery Model
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Why Develop a Value Driven HR Delivery Model?
Current HR Service Profile
OrganizationEffectiveness (20%)
HR Operations(75%)
BusinessStrategy (5%)
Targeted Future HR Service Profile
Organization
Effectiveness (
HR Operations (40%)
BusinessStrategy (20%)
HR Transformation
(40%)
The challenge is to maximize the value HR provides to the business, without losing credibility or performance in the administration tasks
The challenge is to maximize the value HR provides to the business, without losing credibility or performance in the administration tasks
• Create a more strategic role for HR within the enterprise
• Achieve flawless administration of HR services
• Connect the organization
• Measure HR performance
© 2007 Capgemini - All rights reserved Confidential and Proprietary
What are the Roles of a Value Driven HR Delivery Model?
Strategic Partner
Administrative Expert Employee Champion
INTEGRATION
Change Agent
Create cross-functional collaboration & organization readiness to accomplish
change initiatives & performance results
Effecting Transformation & Change
PEOPLE
PROCESSES
Active Role in setting strategic direction
Design and implement HR programs that align / fit with the business vision
Continue improvement of the HR processes to optimize operational
efficiencies & employee self-service
Process Optimization & Efficiency
TECHNOLOGY
Developing a Value Driven HR Delivery Model with Critical Performance FactorsDeveloping a Value Driven HR Delivery Model with Critical Performance Factors
Motivated & Competent Personnel
Develop employee competences with continuous skills & knowledge
management; foster achievement / performance recognition programs
(1) David Ulrich – Human Resource Champions: The Next Agenda for Adding Value and Delivering Results , Harvard Business School Press 1997
HR
“What HR can deliver is more important than what it does…the deliverables are capabilities the organization needs to accomplish its business goals – such as commitment from employees, more efficient systems, loyalty and the ability to create and implement strategy”
(1)
“What HR can deliver is more important than what it does…the deliverables are capabilities the organization needs to accomplish its business goals – such as commitment from employees, more efficient systems, loyalty and the ability to create and implement strategy”
(1)
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Becoming a Strategic Partner
Assist the Organization in Turning Strategy into Action
Ensure every business plan has an organizational plan for implementation
Make sure promises to customers, employees, and investors are kept
Measure HR performance through the use of a balanced scorecard
Establish and Execute a Talent Management Strategy
What workforce segments create the most value?
How will the business be impacted by impending retirement and are we prepared?
Where is talent demand outpacing supply?
What skills will we need in next 5 years that we don’t have today?
How much is turnover costing in customers? In productivity? In innovation? In quality?
Do we have a workforce plan to communicate financial consequences of talent decisions on our business?
Strategic Partner
Administrative Expert Employee Champion
INTEGRATION
Change Agent
Create cross-functional collaboration & organization readiness to accomplish change
initiatives & performance results
Effecting Transformation & Change
PEOPLE
PROCESSES
Active Role in setting strategic direction
Design and implement HR programs that align / fit with the business vision
Continue improvement of the HR processes to optimize operational efficiencies &
employee self-service
Process Optimization & Efficiency
TECHNOLOGY
Motivated & Competent Personnel
Develop employee competences with continuous skills & knowledge management; foster achievement /
performance recognition programs
HR
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Becoming a Change Agent
Develop Competencies to Support Transformation Initiatives
Organizational Change Management
Organizational Design & Development
Communication
Training
Establish and Execute a Change Management Strategy
Lead by example – transform the HR function
Spearhead cultural change within the organization
Define a model of change that can be used across the enterprise
Strategic Partner
Administrative Expert Employee Champion
INTEGRATION
Change Agent
Create cross-functional collaboration & organization readiness to accomplish change
initiatives & performance results
Effecting Transformation & Change
PEOPLE
PROCESSES
Active Role in setting strategic direction
Design and implement HR programs that align / fit with the business vision
Continue improvement of the HR processes to optimize operational efficiencies &
employee self-service
Process Optimization & Efficiency
TECHNOLOGY
Motivated & Competent Personnel
Develop employee competences with continuous skills & knowledge management; foster achievement /
performance recognition programs
HR
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Becoming an Administrative Expert
Deliver Timely and Effective Administration at the Lowest Feasible Cost
Administration of the workforce & HR infrastructure
Drive Continuous Improvements of HR Processes
Reporting and Analysis for HR Decision Support
..
• Manage the Workforce
• Recruiting Management
• Learning Management
• Performance Management
• Development Management
• Compensation Management
• Hire & On-Boarding
• Legal Compliance
• Payroll
• Travel & Entertainment
• Time & Attendance
• Termination
Strategic Partner
Administrative Expert Employee Champion
INTEGRATION
Change Agent
Create cross-functional collaboration & organization readiness to accomplish change
initiatives & performance results
Effecting Transformation & Change
PEOPLE
PROCESSES
Active Role in setting strategic direction
Design and implement HR programs that align / fit with the business vision
Continue improvement of the HR processes to optimize operational efficiencies &
employee self-service
Process Optimization & Efficiency
TECHNOLOGY
Motivated & Competent Personnel
Develop employee competences with continuous skills & knowledge management; foster achievement /
performance recognition programs
HR
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Becoming an Employee Champion
HR Facilitates, Measures, and Improves the Quality of Management and Teamwork
Facilitate effective HR process delivery
Promote employee relations and enterprise workforce relationship management
Promote quality of working life balance
Management coaching & career development programs
Open, honest, and candid communication with employees
Strategic Partner
Administrative Expert Employee Champion
INTEGRATION
Change Agent
Create cross-functional collaboration & organization readiness to accomplish change
initiatives & performance results
Effecting Transformation & Change
PEOPLE
PROCESSES
Active Role in setting strategic direction
Design and implement HR programs that align / fit with the business vision
Continue improvement of the HR processes to optimize operational efficiencies &
employee self-service
Process Optimization & Efficiency
TECHNOLOGY
Motivated & Competent Personnel
Develop employee competences with continuous skills & knowledge management; foster achievement /
performance recognition programs
HR
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Business Partner
HR is a major contributor to business strategy• Design HR strategies to align with business
objectives and forces • HR Consultant in development of enterprise
values, mission, business planning, etc.• Member of management team contributing to
business decisions• Delivers Strategic HR advice and guidance• Manages Strategic HR Processes
Change Agent
HR partners with line managers to lead and facilitate change
• Change management facilitation• organization design and development• Competencies, Processes and Systems
Analysis, Design and Improvement• Long-range team/management development • Continuous organization Effectiveness
Improvement
Administration Expert
HR delivers timely, effective and customer-centric administration at lowest feasible cost
• Administration of workforce records, payroll, administration, training & HR infrastructure
• Drives continuous improvements, e.g. payroll, database maintenance, transaction processing and requisition tracking
• Data reporting and analysis for HR Decision Support
Employee Champion
HR facilitates, measures and improves the quality of management and teamwork
• Facilitate effective HRM process delivery• Promote employee relations and enterprise/
workforce relationship management • Promote quality of working life balance• Management coaching• Communication with employees
Adapted from ‘Human Resource Champions’ role model (David Ulrich, 1997)
HR Leadership and Senior Business Partners
HR Leadership and Senior Business Partners
OutsourcedServices
OutsourcedServices
Shared Admin Services / Call
center
Shared Admin Services / Call
center OutsourcedServices
OutsourcedServices
OutsourcedServices
OutsourcedServices
Specialist support:
centers or Network
of Expertise
Specialist support:
centers or Network
of Expertise
HR Busines
s Partners
HR Busines
s Partners
HR Business PartnersHR Business Partners
Portal & Self
Service
Portal & Self
Service
HR Roles Should be Balanced Across the Enterprise
• Determine the right balance and fit of contributors• Involvement and communication to all concerned• Make sure all the players are equipped for their role
© 2007 Capgemini - All rights reserved Confidential and Proprietary
BusinessPartnersBusinessPartners
Physical or Virtual Shared Services
Self-Service / Call / Face
HR SpecialistsHR Specialists AdministratorsAdministrators
Process transactions efficientlyProvide centers of excellencefor value added policies and processes
LineManagers
LineManagers
HR Leadership
HR Leadership
These building blocks are assembled into a variant of this general organizational model (especially in centralized companies)
EmployeesEmployees
Business Partnership
OutsourcedServices
OutsourcedServices
OutsourcedServices
OutsourcedServices
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Identify the gaps between how HR and business unit customers view HR’s strengths and weaknesses, and identify improvement opportunities to close those gaps.
A pre-survey checklist is completed with the sponsoring executive. The checklist indicates priorities in sponsoring the survey, as well as allows for selection of some areas of sub-analysis.
A statistically valid sample of HR professionals and business unit customers at the ‘director’ level and above are surveyed.
Typically, a minimum of 40-60 persons (10-30 HR and 30 business) should be surveyed.
Typically, seven business days will be allowed, with follow-ups for non-respondents.
Approximately 100 questions reflecting HR leading practices as documented in literature and in Capgemini’s own experience in over 300HR Transformation Projects.
Questionnaire Design Survey Methodology
Management Feedback Report
• Findings are developed and presented in graphical format, with observations analysis in a 10-15 page report.
• The survey findings are the main input for a workshop with key client business and HR executives to review results and identify a portfolio of improvement initiatives.
Design Workshop
• Collaborative workshop which includes key decision makers and stakeholders from both HR and the Business.
• Review output and findings from the survey.
• Define a portfolio of improvement initiatives.
• Build a Transformation Roadmap for HR.
How to Get There from Here?
Capgemini’s Approach: Survey + Analysis + Feedback Report = HR ScanSM
© 2007 Capgemini - All rights reserved Confidential and Proprietary
HR
7
9
8
Business Units
HR
10
Strategic Partner
Administrative Expert
Relations Manager
Change Manager
HR ScanSM Insights
Business Challenges
• Right roles?• Right tools?• Right image?• Right focus?• Right support?
Example analysis: Alignment of HR and business unit perceptions about the quality of HR in the organization
© 2007 Capgemini - All rights reserved Confidential and Proprietary
Sample HR Transformation Roadmap
Compensation& Benefits
Learning & Development
OrganizationalDesign
Review Errors in Payroll
AdministrationDefine Promotion Eligibility and Performance
Evaluation Criteria
20082007 2009
Performance Management
Employee Retention Analysis
Integrate HR Systems with other
key Business Systems
Establish and track success
indicators
Complete Competenc
yModelling
Implement HR Data Quality
Initiative
Define Goals in Alignment with
the Organization
- Strategic Partner - Administrative Expert - Change Manager - Relations Manager
Employee Satisfaction
Survey
Line Management
Support Initiative
Review Communicatio
n Channels
Implement Strategic
Measures and Benchmarks
Establish HR Technology
Measures and Metrics
HR
T
ec
hn
olo
gy
Em
plo
ye
e
Re
lati
on
sH
R S
tra
teg
y &
P
lan
nin
gR
ec
ruit
me
nt
&
Sta
ffin
g
TransformationManagement
ManageProgram
Launch and Communicate Transformatio
n
LaunchSteering
Committee
Review HR Roles and
Organizational Design
Create Job Profiles
Communicate Organizational Right-Sizing
Complete Organizational Right-Sizing
Define Succession
Planning Process
Improve Web-Enable
Candidate application
Process
Implement Electronic Job
Requisition Process
People, Vision & goals
Implement Self-Service
Improvements
Define Goals in Alignment with the organization
Aligning HR and Business
Goals
Link Strategy, Planning,
Performance, and Goals
Review Strategic
Measures and Benchmarks
Review Strategic Measures and Benchmarks
Define Goals in Alignment with the organization
Define Goals in Alignment with the organization
Communicate Competencies
Improve Training Registration &
Content by making it web-accessible
Communicate Promotion Eligibility
and Performance Evaluation Criteria
Review Bonus
Programs
Review Self-Service
(ESS/MSS) for Improvements
Review Management
Reports (New/Obsolete
)
© 2007 Capgemini - All rights reserved Confidential and Proprietary
In Summary…
• Create a More Strategic Role for HR
• Define a Talent Management Strategy – the Employment Brand
• Implement global HR policies and processes for key managers and talent
• Develop ‘Business Partner’ role to help operational managers with HR management issues
• Active contribution to managing major organizational changes
• Achieve Flawless Administration
• Streamline and harmonize HR processes to best practice standards
• Use information technology to automate administrative tasks distribute consistent HR information
• Implement new operating models – shared services, outsourcing, service providers
• Connect the Organization
• Provision tools and support to enable managers to take greater responsibility in HR Management
• Introduce Employee and Manager Self Service, employee portals, and enabling direct transactions
• Measure HR Performance
• Use an HR Balanced Scorecard and benchmarking to measure and drive HR’s contribution and efficiency
• Adapt and develop HR staff competencies; development of a customer service orientation within HR
• Develop internal and external networks of HR expertise
Developing a Value Driven HR Delivery Model enables the following:
© 2007 Capgemini - All rights reserved Confidential and Proprietary
www.capgemini.com
Thank you very much for your attention!