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Knowledge Economy Australia
Norbert HaehnelDirector - Developer and Platform Strategy
For countries in the vanguard of the world economy, the balance between knowledge and resources has shifted so far towards the former that knowledge has become perhaps the most important factor determining the standard of living - more than land, than tools, than labour. Today's most technologically advanced economies are truly knowledge-based.
World Development Report, 1999
The Golden Rules of Competitiveness*ICreate a stable and predictable legislative environment.
IIWork on a flexible and resilient economic structure.
IIIInvest in traditional and technological infrastructure.
IVPromote private savings and domestic investment.
VDevelop aggressiveness on the international markets as well as attractiveness for foreign direct investment.
VIFocus on quality, speed and transparency in government and administration.
VIIMaintain a relationship between wage levels, productivity and taxation.
VIIIPreserve the social fabric by reducing wage disparity and strengthening the middle class.
IXInvest heavily in education, especially at the secondary level, and in the life-long training of the labour force.
XBalance the economies of proximity and globality to ensure substantial wealth creation, while preserving the value systems that citizens desire.
Source: Stéphane Garelli, Director of the World Competitiveness Project and Professor at IMD Business School and University of Lausanne
Australia – a knowledge economy? • Chance or challenge
- aging population- ICT trade deficit growing- Student numbers in ICT and engineering
declining- Shortage of skilled ICT workers- Investment in ICT a fraction of traditional
industries+World-class ICT researchers+Good education system+World-class universities
Australia a laggard?Today Australia faces considerable challenges on many economic fronts including our slow progress beyond agriculture and mining of primary metals. According to a recent CEDA study (Committee for Economic Development of Australia) the following facts create a laggard perspective of Australia.
– 80% of the top 15 exports are resource based– Failing to develop new areas of specialization and growth– Weakness in number of new organisations being formed– Poor performance in R&D and Patenting– Declining position in Hi Tech sector– Decline in world competitiveness ranking from #4 (2004) to
#9(2005) Source: IMD-World Competitiveness Center
Australian ICT Assessment
Revenue $49.9 B
3500 ISV’s Building Software
24,000 ICT Specialist organisations in Australia
Exports $ 4.2 BImports $16.4 B
• Total Work force 9.5 m• IT represents 2.5% • 82% - 1 – 4 Staff • 187 Firms – 100+ staff • - 77% revenue• 40% located in NSW • 30% Located in VIC• 14% Located in QLD
• 80.5% Male• 19.5% Female
• $2.1 B Goods Export• $2.1 B Services Export
• $ 12.6 B Import of goods• $ 2.82 B Import of Services
• 5% of total GDP
11th Largest ICT market in the world
Employing236,000 People
Australia Government DICTA Report 2002-03 - Microsoft partner team data
$12.1 B ICT Trade Deficit (and rising)
• 8935 Registered Microsoft Partners – 1702 (20%) regard CS IP as primary income
• 617 Microsoft Certified Partners• 160 Microsoft Gold Partners
- 300 (30%) regard CS IP as primary income
82% - 1 – 4 Staff 187 Firms – 100+ staff - 77% revenue
40% located in NSW 30% Located in VIC14% Located in QLD
ACTIVITIESACTIVITIES
Australia.NET Clusters
ISV Empower Program
ISV University Content
Innovation Centers
OUTCOMESOUTCOMES
340+ Cluster members
Government/MicrosoftJoint Industry Plans
450+ Empower subscribers
INVESTMENTSINVESTMENTS
Idea Idea IncubationIncubation
Create a platform for growth. Develop business basics.
ACTIVITIESACTIVITIESUnlimited Potential
Partners in Learning
TechED & other events
MCP Certification
ISV Community
User Groups, Industry partnerships (ACS, CompTiA)
MS Academic Alliance
OUTCOMESOUTCOMES> 40,000 Developers
> 100,000 IT Pro’s
20+ User Groups
Post Graduate Courses
INVESTMENTSINVESTMENTS
Skills Skills CreationCreation
Build IT skills for the technology and other sectors
ACTIVITIESACTIVITIES
Australia.NET Clusters
Research Grants
Joint Research Project
ISV Solution Innovation
Curriculum Adoption
AOUTCOMESAOUTCOMES
Research collaboration with major Universities
Microsoft Chair at Macquarie Uni
Imagine Cup
INVESTMENTSINVESTMENTS
Idea Idea CreationCreation
Assist in developing an entrepreneurial society.
ACTIVITIESACTIVITIES
Australia.NET Clusters
Partner Solution Marketplace
Channel Builder
ANZ Partner Conference
ANZA Tech
Consensus Award
OUTCOMESOUTCOMES
10,000+ Partner Program Members
700 Partners at ANZ Partner conference
INVESTMENTSINVESTMENTS
Business Business BuildingBuilding
Provide a channel for growth additional business support.
ACTIVITIESACTIVITIES
Australia.NET Clusters
Managed Partner
Gold Certified Partner
Local Economic Impact
Bus Dev with Partners
Venture Capital connection
OUTCOMESOUTCOMES
Microsoft ISV’s grow faster than market
45 partner to global conferences
IP value of cluster members 350+ million
INVESTMENTSINVESTMENTS
Business Business GrowthGrowth
Accelerate growth and channel development.
Australia’s Potential our PassionAustralia’s Potential our Passion
$ 65,000,000 ISV and general Partner Programs, Software Business Building, Channel building, ANZA Tech, Co-Marketing & Selling
$ 3,470,000 Industry Development, Developer Skilling, Events & Technical Engagement
$ 3,100,000 Provision of Software for Students & Academia, Faculty Research
Aus.NET National Architecture
Academic Research
MSN, Telstra etc
Federal & State Grants
Total Member Organisations
45
Number of .NET Specialists
490
Forecast of .NET projects
420
Estimated Economic Value
$ 109,839,000
Total Member Organisations
39
Number of .NET Specialists
430
Forecast of .NET projects
390
Estimated Economic Value
$ 99,000,000
Total Member Organisations
120
Number of .NET Specialists
803
Forecast of .NET projects
620
Estimated Economic Value
$ 230,000,000
Total Member Organisations
150
Number of .NET Specialists
907
Forecast of .NET projects
710
Estimated Economic Value
$ 245,000,000
Total Member Organisations
11
Number of .NET Specialists
22
Forecast of .NET projects
22
Estimated Economic Value
$ 5,200,000
Total Member Organisations
421
Number of .NET Specialists
3075
Forecast of .NET projects
2564
Estimated Economic Value
$ 792,839,000
NSW.NET TAS.NETVictoria.NETSouth.NETPerth.NET
Total Member Organisations
40
Number of .NET Specialists
380
Forecast of .NET projects
367
Estimated Economic Value
$ 99,809,000
Total Member Organisations
16
Number of .NET Specialists
43
Forecast of .NET projects
34
Estimated Economic Value
$ 3,200,000
Queensland.NET Outback.NET
ExistingExisting Proposed Proposed Proposed Proposed Existing
.NET state clusters today
Unlimited Potential Program
• improve lifelong learning for disadvantaged young people and adults
• Community Technology Learning Centers (CTLC)
• Global Community Technology Learning Center Support Network
• Awards/Venture Fund Program for Technology Solutions
• Partnering with: The Smith Family, the Australian Seniors Computing Clubs Association, the Inspire Foundation and WorkVentures
• 1 Billion US$ initiative• In Australia we invest >40 million in a
5 year term in this program
Partners in Learning (K12)• Worldwide, Microsoft is devoting US$253 million to both State and
Federal government initiatives.• In Australia, Microsoft has committed more than $10 million in
cash and resources over the next five years. • Through a series of programs, key investments, software and
training, Microsoft seeks to reward outstanding teachers as well as provide professional development to teachers who act as technology and educational change agents at their schools.
• Microsoft is supporting State and Federal governments in a number of information and communication technology (ICT) educational projects throughout Australia. – Projects include providing skills training for teachers across the country,– specific training for teachers of gifted and indigenous students– Resources and support to develop lesson plans to integrate technology
into the curriculum,– online and peer mentoring programs – providing access to Microsoft certification courses
http://www.microsoft.com/australia/education/pil/default.aspx
Academic Alliances• Latest set of Microsoft platforms, servers, and developer tools via
regular CD shipments and a download Web site. • License to install the software on any number of lab machines used
by the department for instructional and research purposes. • License to provide the software to students taking courses that lead
to credit or a certificate within the department, so they can load the software on their personal computers for use in coursework and personal projects.
• Electronic software distribution to students through e-academy License Management Systems (ELMS).
• Four technical support incidents (varies by region) in addition to access to the managed newsgroups and the Online Concierge.
• Private newsgroups where faculty can ask technical and administrative questions, collaborate with each other, and talk with the MSDNAA team.
• Comprehensive Web site that provides resources for faculty
http://msdn.microsoft.com/academic/
MSDN Connection for Faculty
• Program dedicated to Faculty in Computer Science, Information Technology and Information Systems
• Faculty automatically in Gold Tier
• Beta Program invites, RFP announcements, Latest Curriculum content, Platform and technology content updates
• To join - http://www.microsoft.com/australia/msdn/faculty/default.aspx
Course Support
• For Faculty looking to or currently teaching Microsoft courses– Faculty Resource Kit
– Curriculum Repository • Prizes and Trophies (Xbox, Smart phones etc) for top students in your
class • Student recommendations for Internships at Microsoft Australia and
graduate positions at Microsoft Redmond• Discount ticket pricing to Tech Ed • Co-marketing your course details at www.microsoft.com.au/students • Technical Guest Lectures in your class • MS Press books • PR Opportunities for your .NET courses • Closer relationship with Microsoft Australia
Imagine Cup 2006
• Microsoft's Premier Student Technology Competition
• Looking for top student projects using .NET
• Theme is Healthcare
• Opportunity to integrate into Curriculum
• Winning group receives all expenses paid trip to global finals in India in 2006
• Winning project receives USD$25,000
Microsoft for Faculty Resources
• http://www.microsoft.com/australia/msdn/faculty/default.aspx
– Online resource for Faculty Members
• http://blogs.msdn.com/msozacademic/
– Subscribe to the RSS feed to receive the latest information
• MSDN AA
– http://msdn.microsoft.com/academic/ • Academic Enquiries
– Deeps De Silva, Audience Manager
– [email protected] (02) 9870 2681
Summary
• Academia and Microsoft can help Australia to build the knowledge economy
• Intellectual Property is the mineral of the future• Commercial software is a great way to decrease our ICT
trade deficit
My contact details:
Norbert HaehnelDirector – Developer and Platform Strategy Microsoft Australia / New Zealand
Email: [email protected]: 02-9870-2335
Thank You