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Academic Impact
Aug-13 Oct-13 Dec-13 Feb-14 Apr-14 Jun-14 Aug-14 Oct-14 Dec-14 Feb-15 Apr-150
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Generating Evidence
How Scientists Communicate Environmental Issues
ESPA making Impact
http://www.espa.ac.uk/impact
Winning Hearts and Minds
• Mikoko Pamoja Kenya– 2,490 community
members are benefitting from an innovative carbon credit scheme supported by ESPA research.
– A 20 year contract.worth US$ 17,000 this year.
– The communities decided to invest in education for 2014.
Key Messages
• Answer the right question for the right people!
• Become smarter about communicating positive messages on how the environment contributes to social and economic development / progress / results.
• Understand your audience and what they need.– You may need to provide additional evidence from
outside your programme / organisation!
