KPBS Celebrates:The Sixties!

A Gala in Honor ofKPBS’ 50th Anniversary

GALA SPONSORSHIP OPPORTUNITIES

This year marks an important milestone in KPBS and San Diego history:the station’s 50th anniversary. To celebrate the station’s service to the San Diego community, a year long campaign is underway and willculminate with a special gala event.

Inspired by the year of KPBS’ birth, the gala will feature a Sixties theme and will be held at The Lodge at

Torrey Pines on Saturday, October 9, 2010. Alongside KPBS staff both past and present, more than

230 KPBS supporters and donors are anticipated in celebration of the station’s accomplishments

and future goals.

Under the direction of Gala Chair Caroline Nierenberg, the event will be one to remember as guests delight

in live music, a silent auction, seated dinner, and short video presentation recognizing the first inductees

into the KPBS Hall of Fame.

The enclosed sponsorship proposal is aimed to provide your company with meaningful opportunities to

complement your marketing efforts while supporting a local public treasure. In the spirit of collaboration,

KPBS works closely with our corporate sponsors to create true partnerships. Your feedback, ideas, and

suggestions are always welcomed!

Event Overview

6:00 p.m.Cocktail reception and silent auction

7:30 p.m.Seated dinner, presentation and live auction

9:00 p.m.A special “Supremes Show” by NRG

Live music and dancing

Presenting Sponsor - $50,000 Level (One available)

Name Associated with the event:

KPBS Celebrates the Sixties, In honor of our 50th Anniversary, Presented by (company name)

(Or other prominent recognition that is mutually agreed upon)

Name included in all promotion for the event:

Press release (date TBD)

Print ads (full page thank you message)

• Target publications include San Diego Magazine, Riviera, and San Diego Home and Garden

Save the Date

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

Print invitation

• Mailed by August 1, 2010

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

Television Spots (August for approximately 2 weeks/2x/day - Value $14,000)

Radio spots (August for approximately 2 weeks/2x/day - Value $5,600)

Posters/signs at event

Web page

Event Program (Full Page Ad, Color, Inside Front Cover)

Gala Tickets – 20 tickets (Two Tables of 10)

Public thank you during event program from General Manager

Preferred seating (Value $10,000)

ADDITIONAL ON-AIR RECOGNITION:

50th Anniversary TV Spot (July, August, September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. The message can be determined. KPBS will produce the spot in coordination with your

company. This spot will air for approximately 12 weeks, 2 times a day. Approximately 168 times.

(Value $84,000)

50th Anniversary Radio Spot (July, August, September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. KPBS will produce the spot in coordination with your company. This spot will air for

approximately 12 weeks, 2 times a day. Approximately 169 times. (Value $33,600)

Total Value: $147,200

Gold Sponsor - $30,000 Level (One Available)

Name included in all promotion for the event:

Press release (date TBD)

Print ads (full page thank you message)

• Target publications include San Diego Magazine, Riviera, and San Diego Home and Garden

Save the Date

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

Print invitation

• Mailed by August 1, 2010

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

TV Spots - Logo only (August for approximately 2 weeks/2x/day – Value $14,000)

Posters/signs at event

Web page

Event Program (Full Page Ad, Color)

Gala Tickets – 20 tickets (Two Tables of 10)

Public acknowledgement during event program from General Manager (Value of $10,000)

ADDITIONAL ON-AIR RECOGNITION:

50th Anniversary TV Spot (pick one month: July, August or September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. The message can be determined. KPBS will produce the spot in coordination with your

company. This spot will air for approximately 4 weeks, 2 times a day. Approximately 56 times.

(Value $28,000)

50th Anniversary Radio Spot (pick one month: July, August, September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. KPBS will produce the spot in coordination with your company. This spot will air for

approximately 4 weeks, 3 times a day. Approximately 84 times. (Value $16,800)

Total Value: $68,800

Silver Sponsor - $20,000 Level (One Available)

Name included in all promotion for the event:

Press release (date TBD)

Print ads (full page thank you message)

• Target publications include San Diego Magazine, Riviera, and San Diego Home and Garden

Save the Date

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

Print invitation

• Mailed by August 1, 2010

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

TV Spots - Logo only (August for approximately 2 weeks/2x/day – Value $14,000)

Posters/signs at event

Web page

Event Program (Full Page Ad, Color)

Gala Tickets – 10 tickets (One Table of 10)

Public acknowledgement during event program from General Manager (Value of $5,000)

ADDITIONAL ON-AIR RECOGNITION:

50th Anniversary TV Spot (pick one month: July, August or September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. The message can be determined. KPBS will produce the spot in coordination with your

company. This spot will air for approximately 2 weeks, 2 times a day. Approximately 28 times.

(Value $14,000)

50th Anniversary Radio Spot (pick one month: July, August, September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. KPBS will produce the spot in coordination with your company. This spot will air for

approximately 2 weeks, 3 times a day. Approximately 42 times. (Value $8,400)

Total Value: $41,400

Stage Sponsor - $10,000 Level

Name included in select promotion for the event:

Press release (date TBD)

Print ads (full page thank you message)

• Target publications include San Diego Magazine, Riviera, and San Diego Home and Garden

Print invitation

• Mailed by August 1, 2010

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

TV Spot – thank you message (November/December for approximately 2 weeks/2x/day – Value $14,000)

Posters/signs at event

Web page

Event Program (1/2 Page Ad, Color)

Special recognition on the stage and during the event

Gala Tickets – 10 tickets (One Table of 10)

Public acknowledgement during event program from General Manager (Value of $5,000)

ADDITIONAL ON-AIR RECOGNITION:

50th Anniversary TV Spot (pick one month: July, August or September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. The message can be determined. KPBS will produce the spot in coordination with your

company. This spot will air for approximately 1 week, 2 times a day. Approximately 14 times. (Value $7,000)

50th Anniversary Radio Spot (pick one month: July, August, September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. KPBS will produce the spot in coordination with your company. This spot will air for

approximately 2 weeks, 2 times a day. Approximately 28 times. (Value $5,600)

Total Value: $31,600

Signature Cocktail Sponsor - $10,000 Level

Name included in select promotion for the event:

Press release (date TBD)

Print ads (full page thank you message)

• Target publications include San Diego Magazine, Riviera, and San Diego Home and Garden

Print invitation

• Mailed by August 1, 2010

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

TV Spot – thank you message (November/December for approximately 2 weeks/2x/day – Value $14,000)

Posters/signs at event

Web page

Event Program (1/2 Page Ad, Color)

Bar Signage

Name or company logo on cocktail napkins

Gala Tickets – 10 tickets (One Table of 10)

Public acknowledgement during event program from General Manager (Value of $5,000)

ADDITIONAL ON-AIR RECOGNITION:

50th Anniversary TV Spot (pick one month: July, August or September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. The message can be determined. KPBS will produce the spot in coordination with your

company. This spot will air for approximately 1 week, 2 times a day. Approximately 14 times. (Value $7,000)

50th Anniversary Radio Spot (pick one month: July, August, September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. KPBS will produce the spot in coordination with your company. This spot will air for

approximately 2 weeks, 2 times a day. Approximately 28 times. (Value $5,600 for 28 spots)

Total Value: $31,600

Table Sponsor - $6,000 (Three Available)

Name included in select promotion for the event:

Print invitation

• Mailed by August 1, 2010

• Distribution approximately 550 of KPBS’ most loyal members and corporate supporters

Web page

Event Program (1/4 Page Ad, Color)

Gala Tickets – 10 tickets (One Table of 10)

(Value of $5000)

50th Anniversary Radio Spot (pick one month July, August, September)

This spot will feature a designated representative from your company wishing KPBS Happy Birthday,

congrats, etc. KPBS will produce the spot in coordination with your company. This spot will air for

approximately 1 week, 2 times a day. Approximately 14 times. (Value $2,800)

Total Value: $7,800