LEADING THE INDUSTRY TRANSITION TO NVMeINVESTOR WEBCAST

MATT KIXMOELLERVP, PRODUCTS

PETE KIRKPATRICKHARDWARE ARCHITECT

© 2016 PURE STORAGE INC.2

SMART STORAGE FOR THE DATA-DRIVEN ECONOMY

TRANSFORM TO CLOUD IT

ACCELERATEDIGITAL

BUSINESS

REAL-TIMEANALYTICINSIGHTS

+

© 2016 PURE STORAGE INC.3

© 2016 PURE STORAGE INC.4

NVMe BASICSWhat are NVM-Express and NVMe over Fabrics?

NVMe is a high throughput, lowlatency memory protocol, which runsnatively over PCIe or over transportprotocols such as RDMA/Ethernet(NVMe/f).

NVMe is designed to exploit theinherent parallelism of modern CPUsand SSDs, via the use of manyparallel queue pairs, lockless access,and efficient commands.

The protocol has been well-standardized, and enjoys broadsupport from all aspects of theecosystem.

Management

AdminQueuesSubmission Completion

I/OQueuesSubmission Completion

Core

I/OQueuesSubmission Completion

Core

...

NVMeController

Host

PCIeorRDMA MSI-XInterrupt

Submission

© 2016 PURE STORAGE INC.5

WHY NVMe?

IT’S ALREADY IN YOUR DEVICES

IT’S FASTER AND MORE PARALLEL

THAN SAS

IT’S REQUIRED TO TAKE ADVANTAGE OF TOMORROW’S ADVANCES

1 SERIALCHANNEL

64K PARALLEL QUEUES

MASSIVELY MULTI-CORE CPUS

SUPER-DENSESSDS

NEW MEMORYTECHNOLOGIES

HIGH-SPEEDINTERCONNECTS

25-50-100 GBE

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NVMe REMOVES BOTTLENECKSSTORAGE ARRAY ARCHITECURE

STORAGE ARRAY (CONTROLLER)

STORAGE ARRAY (SHELF)

CPUS

SAS HBA

STORAGE ARRAY (CONTROLLER)

STORAGE ARRAY (SHELF)

CPUS

PCIeFABRIC

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NVMe WILL BRING

BandwidthLatency

↑↓

HIGHERDENSITY

PERFORMANCEDENSITY

GREATERCONSOLIDATION

BIGGER, FASTER, DENSER

BETTER PERFORMANCE

PBs in 3U Max performance even in very small (20TB) arrays Drive down cost with

higher consolidation

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INEVITABLE SHIFT TO NVMeFOLLOW THE VOLUME…

NVMe READY FULL NVMe

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HOW OTHERS MAY DO NVMe

FORKLIFT UPGRADE “TIER 0” POSITIONING & PRICING

Tier 0

Tier 1

Tier 2

$$$$

$$$

$

ALL SPEEDNO FEATURES

DEDUPECOMPRESSION

SNAPSHOTREPLICATIONENCRYPTION

…

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COMPRESSION NON-EXISTENT OR

POORLY IMPLEMENTED

FLASHPERFORMANCE &

SOFTWAREBOTTLENECKS

THINPROVISIONING

VIRTUALALLOCATION?

DEDUPENON-EXISTENT OR

POORLY IMPLEMENTED

ENCRYPTION PER VOLUME,

DECREASES SECURITY, INCREASES

COMPLEXITYNVMe

THE FINAL STRAW?

INTERNALVIRTUALIZATIONNO MORE FIXEDHDD MAPPING!

NVMe ADDS EVEN MORE STRAIN TO STRUGGLING RETROFIT ARCHITECTURES

© 2016 PURE STORAGE INC.11

HOW PURE WILL DO NVMe

EVERY FLASHARRAYUPGRADABLE TO NVMe

MAINSTREAM POSITIONING& PRICING

ADD FEATURES

UPGRADEPERFORMANCE

EXPANDCAPACITY

Tier 0

Tier 1

Tier 2

SAS

ON

E A

RC

HIT

ECTU

RE

ALL

FEA

TUR

ES

$$$

$$$

$$

© 2016 PURE STORAGE INC.12

2013 2015 20162014

FA-420FA-450

//M

2017

NVMe //M//M R2

SHELF ADD

FEATURERELEASES

2012

FA-320

NVMe IS JUST ANOTHER STEP ON THE EVERGREEN JOURNEY!

128 GB 256 GB 512 GB 1 TB 2, 4, 8 TB 15+ TB

© 2016 PURE STORAGE INC.13

DUAL-PORT HOT-PLUGNVMe NV-RAM DEVICES

An industry first when shipped in 2015!

Over 10,000 in service

PURITY SOFTWAREOPTIMIZED FOR NVMe

Massively parallel and multi-threaded design

Global Flash Management across entire flash pool

CONTROLLERS WITHMODULAR I/O

SAS & NVMe internal and external networks are upgradable

//M DESIGNED FOR NVMe FROM DAY 1 ALREADY RUNNING IN PRODUCTION DEPLOYMENTS FOR OVER 1.5 YEARS

NVMe & SAS-CAPABLE FLASH MODULE SLOTS

Built to support SAS and NVMe!

© 2016 PURE STORAGE INC.14

INTRODUCING NVMe UPGRADES FOR //M

COMING 2H 2017…

NVMeCONTROLLERS

NVMeFLASH MODULES

FULL NVMe//M!

+ =

© 2016 PURE STORAGE INC. 15

OR

CONSOLIDATE INTODENSER NVMe!

NVMe 80 TBNVMe 80 TB

ADD NVMe TO SAS

SAS 11 TB SAS 11 TB

NVMe 22 TBNVMe 22 TB

SAS 10 TBSAS 10 TB

MIGRATE SASFLASH TO SHELVES

SAS 11 TB SAS 11 TB

SAS 10 TBSAS 10 TB

SAS 11 TB SAS 11 TB

SAS 10 TBSAS 10 TB

ADD EMPTYSHELF

ADD OR CONSOLIDATE!

ORIGINALSAS //M

SAS 11 TB SAS 11 TB

SAS 10 TBSAS 10 TB

© 2016 PURE STORAGE INC. 16

NVMe-READY GUARANTEE

FLASHARRAY//M

GUARANTEED UPGRADEPATH TO NVMe*✓

*See Evergreen Storage Program Terms for details

EVERY NEW //M IS GUARANTEED TO BE UPGRADABLE TO NVMe in TWO WAYS:

1CONTROLLER UPGRADE TO NVMe IN 3 YEARS INCLUDED WITH FOREVER FLASH RENEWAL OR 2

UPGRADE SOONER WITH UPGRADE FLEX BUNDLES (NVMe CONTROLLER INCLUDED W/ QUALIFYING CAPACITY EXPANSION)

IF WE CAN’T MAKE THE UPGRADE WORK – WE WILL GIVE CUSTOMERS A FREE REPLACEMENT FULL NVMe ARRAY!