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THE GENERAL COUNSEL’S TECHNOLOGY REPORT:
Top Trends Impacting Legal & Contract
Management
It is a time of incredible change. Both business and our daily lives are becoming increasingly digital,
increasingly connected, and increasingly technology-driven. Answers are at your fingertips, decisions made
on your wrist, communication instant, and more and more business is migrating away from the desktop and
into the cloud. The need for speed and innovation seems imminent.
While in other departments, technology and change are quickly adopted and often bragged about, Legal
professionals tend to remain more pragmatic and judicious in the face of trends. Legal is the backbone of
your company and much like a backbone, as the rest of the company moves and reacts the backbone
(albeit not as flexible as other parts of the body) should move along with it. In short, a successful legal
department ensures it is aligned with the actions and strategy elsewhere.
Apttus developed this Survey Report to gauge where Legal departments stood amidst this breaking wave of
technology. This report explores the top technological trends, legal department demographics and tool
stacks, and the impact changing technology is having on the Contract Management process.
“Innovation and change are affecting every corner of commercial
practice and contract management.” – Tim Cummins, CEO IACCM
Stepping Up to the New Opportunities and Threats – is our Profession Ready?
SURVEY REPORT
© 2017 APTTUS 2
About the Survey
Apttus conducted a month long, global Legal Survey to assess the developing technological trends within Legal
departments. The survey consisted of 40 questions and respondents came from small firms, Fortune 1000 companies
and a wide spectrum of industries. Below is a visual breakdown of respondent demographics:
About the Respondents
By Location By Industry
By Company Size
SURVEY REPORT
© 2017 APTTUS 3
Legal Technology Trends
Outside the Legal Department
Inside the Legal Department
In your opinion, what is the fastest growing trend in legal departments?
Cloud-Based
Solutions
Automation
Analytics
41%
33%
26%
Tech Priorities in Sales:
81%
Want to increase use of analytics
79%
Increase use of mobile
technology in their sales
strategy
Tech Priorities in IT:
Gartner reports that IT’s Top 5 Technology
investment priorities are:
1. BI / Analytics
2. Cloud
3. Digital / Digital Marketing
4. Infrastructure & Data Center
5. Mobile / Mobile Apps
Gartner’s Top 10 Strategic Tech Trends:
1. AI / Adv ML
2. Intelligent Apps
3. Intelligent things
4. VR and AR
5. Digital Twins
6. Blockchains
7. Conversational Systems
8. Mesh App, Svc Arch
9. Digital Tech Platforms
10.Adaptive Security Arch
SURVEY REPORT
© 2017 APTTUS 4
Smart People Assessing Legal Department Demographics
How many people work with or manage contracts in your organization?
Who handles the contract management function in your company?
Is contract management
a business function, or a legal function?
SURVEY REPORT
© 2017 APTTUS 5
Smart Contract Tools
Assessing Legal Department Technology
62% of respondents use Microsoft Word as
their primary tool to generate contracts
27% of legal departments use Electronic
Signature
70% of respondents use mobile devices in
their daily legal work
23% of legal departments have a contract
playbook
54% of those playbooks are hard copies
located in binders
19% of legal departments have analytics
tied to their contracts
Does your company use enterprise social media tools?
SURVEY REPORT
© 2017 APTTUS 6
Contract Automation as an Asset
Assessment: Automation Could Make Up For Limited Resources
While some legal departments have embraced automated contract specific tools, the slight majority have yet to
make the investment. When asked what is preventing your company or department from automating, 46%
indicated a lack of resources, either in budget or in personnel. While almost any department in any company would
likely love more budget or headcount, our results supported the harsh reality that Legal in many businesses is being
asked to do a lot with very little.
More than 80% of a business’ transactions are tied to a contract – and these critical documents outline who is
paying you, what amount they’re paying you, how long they’ll be paying you, penalties for agreement violations,
compliance risk – the list goes on. Yet, Legal departments only command a fraction of a company’s overall
headcount.
Do you use a Contract Management or Automation Tool in your org?
25% are not interested in adopting new tools or
technology
29% are interested, but not sure where to begin
46% said they are interested, but lacked
resources either in budget or personnel
What is preventing your legal department from automating?
1 in 3 Legal Departments see automation as the fastest growing technology trend, yet
less than half have invested in an automated contract management tool.
SURVEY REPORT
© 2017 APTTUS 7
Based on personnel alone, 61% of the companies employ 10 or less
people to manage their contracts, despite 75% of the responding
companies having 100 or more total employees. In fact, 32% of the
represented companies have 5,000 or more employees. Resources
become even more limited when budget constraints are considered.
Mix in external pressures for speed, and the high volume of
contracts that many of the responding departments deal with, and
contract management can quickly become an onerous task. Manual
steps in this process can exacerbate some of the pains.
Automation and intelligence are some of the ways in which legal
departments across the globe are looking to ease some of the
pressures for speed, and make their contract management process a
strategic advantage. In addition to automation, AI can also help with
limited resources.
Without an automated solution, all of the contracts and related tasks
are managed across various platforms, each with their own host of
manual and administrative steps. Pricing and basic reporting is
typically done with Excel spreadsheets. Clauses and terms are
written in Word. Approvals are done over the phone, red-lining and
versioning across email inboxes and printed paper. As work moves
from one location to another, inefficiency and risk of error are
introduced by members of the legal team having to manually input
the data, plus much time is lost to redundant, time-consuming work.
In Their Opinion:
What are some of your biggest pain points within your contract management process?
53% Limited Resources
65% Time lost working on
administrative tasks
49% Pressure for quick
turnaround from other departments
44% Not enough tools or
technology
SURVEY REPORT
© 2017 APTTUS 8
Anticipating Contract Analytics
1 in 4 Legal Departments see analytics as the fastest growing technology trend, yet
only 19% have any sort of analytics tool in place.
How easy is it to run a report that shares information about
terms in your contracts?
How do you measure effectiveness of legal
contract negotiations?
How do you report on
contract cycle times?
50% Legal Departments admit to lacking the necessary insight into critical contract
information, including cycle times, number of active contracts and term success rates.
SURVEY REPORT
© 2017 APTTUS 9
Assessment: Analytics Can Improve Contract Visibility
Analytics are a growing trend both inside of legal departments and
outside. According to Gartner, analytics and artificial intelligence are
the top priority in both their Top Strategic Technology Trends and CIO
Agenda Report. It’s also a big priority for sales teams, as 81% want
to increase their use of intelligence. In our own report, 1 in 4 legal
departments identified analytics as the fastest growing technological
trend. However, only 19% of them are currently using an analytics
tool. We predict that number will grow significantly within a year’s
time.
The current interest is in artificial intelligence, which goes beyond
historical information and provides a glimpse into predictive
information and potential future strategic direction. With impactful
insight, Legal can better understand what terms work and why, make
successes replicable, and risk minimal.
In today’s legal departments, one of the driving forces towards
increased analytics is the limited amount of contract visibility. A
troubling 50% of legal departments admit they lack the necessary
insight into critical contract information. It’s very difficult to control
what you can’t see.
Visibility doesn’t just include the ability to find a contract—it also
includes the ability to track a multitude of change forms and
amendments associated with each contract. Without the right insight,
you are exposed to unknown risk, auto-renewals, reuse of outdated
language or unfavorable terms, and revenue leaks.
Blind Spots in Contract Visibility & Reporting: With the volume of contracts in
motion, respondents admit that their legal departments have trouble
tracking all of them.
21% Don’t know where their
contracts are stored
35% Don’t know how many
contracts they currently have active
73% Said it would be difficult to
run a report on their contract terms
60% Don’t report on contract
cycle times
Only 16% have visibility into a
majority (75%) of their contracts
SURVEY REPORT
© 2017 APTTUS 10
Cloud-Based Contract Tools & the New Front Office
Assessment: The Forecast is Cloudy
Cloud-capabilities are becoming less of a trend, and more of a reality
in today’s business. Companies continue to migrate away from back
office systems like SAP and Oracle, and towards the cloud-based
PaaS and SaaS providers like Salesforce or Amazon, which allow
businesses build on top of their existing infrastructure and operate
with greater speed, agility, and responsiveness than ever before.
Pundits are now referring to the cloud-based solutions as the ‘New
Front Office.’
But while the cloud revolution is an exciting time for other parts of
the business, legal watches with a nervous eye because the
exponential growth in software applications have also increased the
potential for data breaches. Law professionals can’t hear the term
cloud, without considering the ramifications on customer data and
cybersecurity.
But with the New Front Office, the best strategy is to fight fire with
fire, or in this case cloud with cloud. Cloud-based providers are
incentivized to maintain the highest levels of security, employing
multi-layered systems and up to the minute maintenance to keep
their software current and relevant. As the cloud continues to grow,
so do the cybersecurity barricades that keep your data safe.
41% Legal Departments see cloud-based solutions as the fastest growing technology trend
In Their Opinion:
“The cloud is making work quicker, and more efficient in execution.”
– Senior Contracts Manager of a 101-500 person sized company
“Cloud-based tools have helped us
centralize information, security
processes, calendaring, and accountability.”
– Vice President of Corporate Counsel of a 1,001 – 5,000 person sized company
“Our cloud-based contract
management tool has made it easier to find critical contracts, clauses, and
analyze benefits of each, potentially saving money and time.”
– Associate General Counsel of a 1,001 – 5,000 person sized company
© 2017 APTTUS 11
SURVEY REPORT
Closing Comments
By Jason Smith, Senior Director and Legal Counsel at Apttus
We are amidst tremendous technological change and innovation, both within and around legal departments across
the globe. Advancements in technology are transforming every industry — the legal practice is no exception. Law
departments are becoming more dependent on data-driven insight which is being applied to a broadening realm of
issues, from managing contracts to streamlining workflow. As transaction cycles become shorter, organizations
continue to respond to these pressures and the law department must similarly keep pace. Three key trends we
identified in this survey report were the growing use of cloud-based solutions, an emphasis on intelligent contract
management, and a need for increased automation. While interest levels were high, adoption for each of these
technologies is still catching up. Issues including limited budget and resources have temporarily impeded change,
but we fully expect an increase in analytics, cloud-based tools, and automation within legal departments.
About Apttus
Apttus, the category-defining Quote-to-Cash and Contract Lifecycle Management technology company, drives the vital business process
between a buyer’s interest and the realization of revenue. Utilizing a patented combination of SaaS-based applications, the Apttus Intelligent
Cloud maximizes revenue and business outcomes for companies of all sizes, including 100 of the Fortune 500. Enhanced by Machine
Learning and Max, an Intelligent Agent, Apttus applications include Configure Price Quote (CPQ), E-Commerce, Contract Management,
Incentives Management, Renewals, Billing and Order Management. The Apttus Intelligent Cloud is powered by the world’s most trusted
cloud platforms, including Salesforce and Microsoft Azure. Apttus is based in San Mateo, California, with additional offices located across the
globe. For more information visit: apttus.com.