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A way of life…

Lifesshort - The Brand

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The Lifesshort brand is new, vibrant, energetic and offers the market something different. Our characters are fun-filled and have big smiles, good times, and happiness all over them. Love and sentiment sells product. Lifesshort is sentiment with a slightly different edge. Illuminating, refreshing, therapeutic.

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Page 1: Lifesshort - The Brand

A way of life…

Page 2: Lifesshort - The Brand

To establish a worldwide brand which promotes a lifestyle of fun, happiness and fulfilment….

What is Life’s Short? – The Vision

Do It Now…

Live Fast, Die Old…

A Way of Life..

There’s not a Moment to Waste…

Page 3: Lifesshort - The Brand

• A Lifestyle Concept for All Age Groups

• An Aspirational and Inspirational Aim For Life

• A Potential World Wide Brand

• A Multi-Product/Multi Market Brand

• Huge Potential for Product Sales

A Brand with a

smile on it’s face!

What is Life’s Short?

Page 4: Lifesshort - The Brand

Life’s Short - The Current Position

• Concept Design

• Website Development

• Marketing Plan

• Networking/Testing the Water

• Product Development

• Website Sales

Page 5: Lifesshort - The Brand

Life’s Short – The Characters

Eddie Billie Milligan Fliss Bliss

Primary Characters:

Supporting Characters:

Boingy

Babies

Kiddie

Winkies

Dude &

Dudette

Mum &

Dad

Mad Old

People

Page 6: Lifesshort - The Brand

Primary Character - Eddie

“Make hay while the sun shines - make hay while the sun doesn't shine” – Eddie

Page 7: Lifesshort - The Brand

Primary Character - Billie

“Patience is not a virtue, it's a waste of time !” – Billie

Page 8: Lifesshort - The Brand

Primary Character - Milligan

“Don't fear the reaper. In fact, don't fear anything !” – Milligan

Page 9: Lifesshort - The Brand

Primary Character - Fliss Bliss

“Take care of yourself out there, care for yourself and those round you.

LIVE FAST DIE OLD.” Fliss

Page 10: Lifesshort - The Brand

Supporting Characters - Boingy Babies

Page 11: Lifesshort - The Brand

Supporting Characters - Kiddie Winkies

Page 12: Lifesshort - The Brand

Supporting Characters - Dude and Dudette

Page 13: Lifesshort - The Brand

Supporting Characters - Mum & Dad

Page 14: Lifesshort - The Brand

Supporting Characters - ‘Mad Old People’

Page 15: Lifesshort - The Brand

Website Development

• The Heart of The Brand

• Spreads the Story

• Highly Visible on all Products

• Multiple Links

• Character Development – MSN, MySpace

www.lifesshort.co.uk

Page 16: Lifesshort - The Brand
Page 17: Lifesshort - The Brand

• A Lifestyle Concept for All Age Groups

• An Aspirational and Inspirational Aim For Life

• A Potential World Wide Brand

• A Multi-Product/Multi Market Brand

• Huge Potential for Product Sales

A Brand with a

smile on it’s face!

What is Life’s Short?