Light ID – LinkRay™ experience! via LED Light · 3 SHOPPING ROUTE MAP VIEIN G CENTRAL PICASSO EXHIITIO N INFORMATION MUSIUM RESTAURANT SOUVENIR SHOP EXIT Step 1: Aim your mobile

Information Distribution Technology via LED Light

Light ID – LinkRay™

Make your life simpler, more informative and richer in experience!

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SIMPLER, MORE INFORMATIVE AND RICHER IN EXPERIENCE!

How? – With LinkRay technology, of course!Using existing light points, information can be transmitted to end users in various languages – be it while going shopping, waiting for a bus or visiting a museum.

LinkRay Technology

The LinkRay platform uses LED light to transmit digital content to mobile devices, turning displays for digital screens, advertising signage and light sources into tools for 1-to-1 marketing on smartphones.

Users can receive data sent by LinkRay transmitters with the help of their smartphone cameras, enabling users to download or display information in their native language. Furthermore, LinkRay can be used to provide a fuller end user experience at exhibitions, museums or galleries as well as within retail environments offering discounts.

LinkRay automatically provides content to suit the language settings of a device's OS settings.

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LinkRay Technology

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SHOPPING

ROUTE MAP

VIEWING

CENTRAL

PICASSO EXHIBITION

INFORMATIONMUSIUM

RESTAURANT

SOUVENIR SHOP

EXIT

� Step 1: Aim your mobile device at a light which has the LinkRay feature.

� Step 2: Automatically receive content on your mobile device.

LinkRay delivers interactive content about exhibitions in cultural facilities such as museums, art galleries and tourist centres.

LinkRay delivers detailed product information together with promotional vouchers or discount codes.

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Exhibit

PICASSO EXHIBITION

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How to use LinkRay

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LinkRay Technology

Access log display Traffic flow analysis

Heat map display Visitor interest ranking

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B C D E F G HCategory

PICASSO EXHIBITION

Fast and intuitive Works in crowded spaces

Supports multiple IDs in close proximityEffective at a distance

Requires a brieflight transfer interval

Aim your smart-phone at signage

Works at longdistances

Can differentiateIDs in closeproximity

� EFFECTIVE MARKETING THANKS TO LinkRay ANALYTICS

LinkRay analytics lets you see who interacted with which products, as well as any purchase or promotional outcome. When combined with Panasonic's fisheye camera, you can even pinpoint exact footage of customer/product interactions for a more personal in-depth analysis.

Benefits of LinkRayLinkRay provides an unparalleled user experience thanks to the use of mobile technologies.

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� LinkRay SYSTEM CONFIGURATION

� APPLICATIONS FOR LinkRay

Panasonic provides a dedicated LinkRay solution app for iOS/Android. Users can download it to supported smartphones and tablet for free. Panasonic also provides an SDK (software development kit) that enables collaboration with third-party app developers.

� SUPPORTED OPERATING SYSTEMS

Most iOS 8.0 systems and lateriPhone 5 / iPhone 5c / iPhone 5s / iPhone 6 / iPhone 6 Plus / iPhone 6s / iPhone 6s Plus / iPhone SE / iPhone 7 / iPhone 7 Plus / iPad Air / iPad Air 2 / iPad mini 4 / iPad Pro 12.9inch

Most Android 5.0 systems and laterNexus 5 / Nexus 5X / Nexus 6P / Nexus 6 / Nexus 9 / Galaxy Note 5 / Galaxy S6 edge / Galaxy S6 / Galaxy S7 edge / Galaxy S7 / HTC 10 (HTC_M10h) / HTC 10 Verizon (HTC6545LVW) / Xperia X Compact / Xperia X performance / Xperia Z5 / Xperia Z5 Compact / Xperia Z5 Premium / Xperia XZ / Xperia X / ZenFone 3 Deluxe (ZS550KL) / ZenFone 3 (ZE520KL, ZE552KL) / ZenFone 3 Laser (ZC551KL) / Moto Z / G4 / G5 LGV 10 / LGV 34 / SHIELD Tablet K1 / Google PIXEL / Stylus 2 PLUS / onePlus 2 / onePlus 3 / FZ-A2mk1 / FZ-B2mk2

Light source device Media server

ID inquiry Import contentdestination

Export contentdestination

Media downloadAim smartphoneReceive ID

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� TYPICAL APPLICATIONS

• Retail: making vouchers and product information available• Advertising• Municipal information systems• Exhibitions and museums: access to apps to improve information

in cultural facilities• Gastronomy• Transportation, public transport networks:

– Map apps or timetables for tourists – Traffic reports in real time

• Support for travellers in any language

• Increase motivation to buy by offering additional information or discounts

• Increase market effectivity by making consumer information visible

User rights:User rights for LinkRay are fee-based. The charges raised can vary. To find out more, please contact Panasonic System Communications Company Europe

Email address Phone number

[email protected] +44 (0) 2070226530

[email protected] +34 935452534


[email protected] +31 (0) 207956625




[email protected] +49 (0) 69643508401

[email protected] +41 (0) 445671843 (German)

[email protected] +41 (0) 445671844 (French)





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Turning your luminaire into a data point is as easy as adding a LinkRay modulator, matching control gear and an LED module.

VS provides a packaged solution for luminaires operated by both constant current and constant voltage.

� LIGHT ID CC – CONSTANT-CURRENT

The Light ID CC package consists of a LUGA module and the matching LED driver with a LinkRay function. The package features a high-quality COB module, which many of our customers already use. For you, this means that you either need to make no or only very minor changes to your luminaire design if you already use the LUGA module. The compact LED drivers come in K2.1 and K3.2 casings, which stand out due to their reliability and an integrated LinkRay function.

LUGA Shop Module

LED Drivers K2.1 / K3.2

LED LIGHT IS USED TO TRANSMIT DIGITAL CONTENT

LinkRay Technology

Vossloh-Schwabe Deutschland GmbH · Hohe Steinert 8 · 58509 Lüdenscheid · Germany · Phone +49 23 51/10 10 · Fax +49 23 51/10 12 17 · www.vossloh-schwabe.com

LINK RAY LED DRIVERSEasyLine MultiCurrent

LinkRay-LED Drivers – EasyLine – With Selectable Current

LinkRay LED DRIVERS EasyLine – WITH SELECTABLE CURRENTLinkRay LED Drivers EasyLine – With Selectable Current186746, 186747

Compact LED drivers with selectable current chosen by dip switches – inclusive LinkRay technology.

Typical Applications• Built-in in luminaires for shop illumination, f. e. downlights, spots

SHOPPING

ROUTE MAP

VIEWING

CENTRAL

PICASSO EXHIBITION

INFORMATIONMUSIUM

RESTAURANT

SOUVENIR SHOP

EXIT

LinkRay Technology

Aim yourmobile deviceat a Light ID

Receive content on your smartphone


LUGA Shop Gen. 6

LED MODULES

LUGA SHOP GEN. 61000 LM TO 15,000 LM

LUGA Shop Gen. 6 – Retail and Industrial Lighting

LUGA SHOP GEN. 6 –RETAIL ANDINDUSTRIAL LIGHTINGTypical Applications

DMS124***H• Integration in reflector luminaires• Residential lighting• Furniture lighting

DMS125/126/128***HDMS120/12C***H• Integration in reflector luminaires• Retail lighting• Downlights

DMS18B***H• Integration in outdoor and street luminaires• Industrial lighting for:

– Production halls – Warehouses

• Petrol station lighting• Lighting for sports facilities

LONG SERVICE LIFETIME: UP TO 100,000 HOURS

NARROW COLOUR TOLERANCES:2 STEP MACADAM (CRI 85/95)

HIGHLY EFFICIENT: UP TO 190 LM/W

HIGH ELECTRICAL ISOLATION DUE TOCERAMIC COB TECHNOLOGY

SPECIAL COLOURS:FOOD, PEARL WHITE AND CLEAR WHITE

READY-TO-ASSEMBLE VARIANT:MODULE + TIM + HOLDER AS ONE UNIT

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� LIGHT ID CV – CONSTANT-VOLTAGE

The light ID CV package consists of a VS AluLED module, available in three different lengths, an LED converter up to an output of 50 W (built-in 186218; standalone operation 186219, with cord grip for independent operation) and the LinkRay modulator (186755).

AluLED Modules IP20/IP67

LinkRay ModulatorRef. No.: 186755

LED Converter 24 VEDXe 150/24.035 Ref. No.: 186219 (independent)Ref. No.: 186218 (built-in)


LED CONVERTERSFOR LED MODULES24 V

LED Constant Voltage Devices for LED Modules 24 V

Electronic Converters for LED Modules 24 V

If LED modules are used that are connected in parallel, this systemis activated. The advantages include easy extendibility and system safety on account of SELV (Safety Extra Low Voltage) or low voltage.

The electronic converters made by Vossloh-Schwabe guarantee a bro-ad output range at a voltage of 24 V. Typical areas of application are architectural and general lighting, the replacement of halogen lamps as well as furniture lighting.

Devices with the particularly high IP67 degree of protection aredesigned for use in outdoor applications.


24 V System

ALULED IP66/IP67WHITE, BLUE AND RGBLED MODULESIN FLAT ALUMINIUM PROFILE

ALULED IP66/IP67AluLED IP66/IP67 is ideal for outdoor protected applications underhumid conditions (excluding direct UV exposure) and the slim and flatdesign is extremely flexible for low profile lighting design mounting.

A key advantage of AluLED is the extremely slim and flat design, which makes it suitable for illuminating complex structures or places where space is too limited to permit traditional light sources to be installed.

Typical applications• Outdoor protected border lighting• Outdoor protected architectural illumination• Outdoor protected illuminated path markings• Bathrooms and rooms with high humidity• Refrigerated food counters

AluLED IP66/IP67

ALUMINIUM PROFILE WITH HIGH QUALITY LEDs

PLUG & PLAY

SUITABLE FOR PROTECTED OUTDOORAPPLICATIONS

SLIM AND FLAT DESIGN

INTEGRATED HEAT SINK

3 YEARS WARRANTY Further infos see www.vossloh-schwabe.com

MADE IN GERMANY


LINK-RAYTM

MODULATORSFOR CONSTANT-VOLTAGE

LINK-RAYTM MODULATORSFOR CONSTANT-VOLTAGEAPPLICATIONS186755

LED modulator for constant-voltage 12 V/24 V LED modules

Typical ApplicationsBuilt-in indoor and outdoor luminaires• Retail lighting

SHOPPING

ROUTE MAP

VIEWING

CENTRAL

PICASSO EXHIBITION

INFORMATIONMUSIUM

RESTAURANT

SOUVENIR SHOP

EXIT

LinkRayTM Technology

Aim yourmobile deviceat a Light ID

Receive content on your smartphone

LinkRay™ Modulators – 12 V / 24 V Constant-voltage Applications

Vossloh-Schwabe Deutschland GmbH

Hohe Steinert 8 · 58509 LüdenscheidTelephone +49/23 51/10 10 . Fax +49/23 51/10 12 17

www.vossloh-schwabe.com

All rights reserved © Vossloh-SchwabePhotos: VS; Panasonic; istockphoto.com; shutterstock.com

Specifications are subject to change without noticeLinkRay EN 03/2018

Whenever an electric light goes on around the world, Vossloh-Schwabe is likely to have made a key contribution to ensuring that everything works at the fl ick of a switch.

Headquartered in Germany, Vossloh- Schwabe has been a member of the global Panasonic group since 2002 and counts as a technology leader within the lighting sec-tor. Top-quality, high-performance products form the basis of the company's success.

Vossloh-Schwabe's extensive product portfolio covers all lighting components: LED systems with matching control gear units, highly efficient optical systems, state-of-the-art control systems (LiCS) as well as electronic and magnetic ballasts and lampholders.

The company's future lies in smart lighting.

Documents

Light ID – LinkRay™ experience! via LED Light · 3 SHOPPING ROUTE MAP VIEIN G CENTRAL PICASSO EXHIITIO N INFORMATION MUSIUM RESTAURANT SOUVENIR SHOP EXIT Step 1: Aim your mobile