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ND - Business Plan (A)
Lim Sei Kee @ cK
@ Plan Summary @ Business Objectives @ Description of
business @ Description of
product(s) or service(s)
@ Management plan @ Operational plan @ Marketing plan @ Financial plan
Main elements of a business plan:
Often written last, shown first Make it interesting for the reader Make the reader want to read more Make it simple point form for every section,
or a simple abstract summary 1 or 2 pages Maximum
@ Plan Summary
What is the business? What is the market? What is the potential for the business? Forecast profit figures Funding requirements Prospects for the investor/ lender
Executive summary
It is important to understand how business objectives 'fit in' with business aims and strategies.
-An aim states what you want -An objectives set out what you need to
have achieved to get what you want -A strategy is a course of action which
enables you to meet your objectives.
@ Business Objectives
What is the business? A brief description of the business idea and
why it should be a success History of the enterprise and its ownership Information about the entrepreneur’s
qualifications, experience and financial status
Location
@ Description of business
A description of the product and what it does
An explanation of ways in which the product is distinctive and unique
Analysis of the competition How the product will be
developed and what new products are being considered as replacements
Intangible assets & protection (e.g. copyright, trade marks)
@ Description of product(s) or service(s)
@ Management plan
@ Operational plan
@ Marketing plan
@ Financial plan
For the following weeks…
Sell stationery Rationale: Population of KIGS is getting
bigger Market: KIGS students & lecturers Capital: $150 - $300 Location: KIGS Lobby Supplier: WWMart
1. Stationery Station (5)
Food eating competition Rationale: IGS students <3 to eat Chance to eat good and delicious food ECA day - WEDS
2. House-of-giggles (7)
Rationale: Simple concept, many animals lover
$2 / $3 per entry Target days: FRI / SAT / SUN Bazaar-styled
3. Reptile Show / Cat show (5)
Dancing competition Rationale: many dance lovers Advertise through flyers $100 / person ? Prize $ + certificates? Location: KIGS theatre hall 3 – 6 participants / group
4. A.O.M Entertainment (6)
Rationale: small capital Products: Screen protector / portable
charger, etc Advertise through: social network Fast & easy delivery?
5. Mobile phone accessories shop (4)
Got talent competition $5 /solo, $8/ group Rules – open to public 3 stages: 50 groups 25 12 Logo maker Prizes: vouchers/ certificates/ trophy Duration: 2 months Registration fee?
6. Stoodges Co. (4)
Submit a preliminary business proposal
IDEA PLAN WORDS
- Partnership / company- Name / logo- Type of business- Key personnel – roles & responsibilities- Finance required- Etc.
Today’s Objectives (13/06/2013)
1. PRESENTATION (10 MINS MAX/ GROUP)
2. Submission of PRELIMINARY BUSINESS PROPOSAL (WORD)
SIMPLE BUSINESS PLAN; BUSINESS IDEA; PLAN B; BUSINESS OBJECTIVES; DESCRIPTION OF BUSINESS; DESCRIPTION OF PRODUCT(S) OR SERVICE(S)
Assignment @ 27th June 2013