Lindner on the Rise Classroom to Boardroom · portfolio VOLUME 31, FALL 2016 Portfolio magazine is published annually for Carl H. Lindner College of Business alumni, donors, faculty

V O LU M E 31, FA L L 2016

Kirk Perry

business.uc.edu

Classroom to Boardroom

Lindner on the Rise

Cincinnati ranked among the Top 25 schools producing the most

Fortune 500 CEOs

Google's President of Brand Solutions helps the world's largest brands

develop their digital advertising strategies

Cincinnati MBA earns nation's biggest three-year rankings jump

in U.S. News & World Report

portfolio V O LU M E 31, FA L L 2016

Portfolio magazine is published annually for Carl H. Lindner College of Business alumni, donors, faculty and staff, as well as other college supporters and AACSB deans. No part of this magazine may be reproduced without prior permission of the editor. Copyright ©2016 University of Cincinnati, Cincinnati, OH 45221-0020. All rights reserved.

Editors: Judy Ashton and Trent Hershenson. Design: Judy Ashton, Matt Crone and Paige Malott. Contributors: Judy Ashton, Dona Clary, Matt Crone, Trent Hershenson, Paige Malott, Julie Menchen, Steve Rosfeld, UC Photographic Services, Nicolas Williams, BJ Zirger

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Patent Pending Freshmen win entrepreneurship award for inventing a fitness product as part of Lindner's first-year experience

Each summer, I reflect on the previous academic year, and I’m proud to once again say that it has been a historic year at the University of Cincinnati Carl H. Lindner College of Business. Once again, we set a new all-time record for student applications and once again, both our undergraduate and graduate programs received national acclaim from a variety of sources, including U.S. News & World Report and

Bloomberg Businessweek.

Because our number of applications, enrollments and accolades have risen significantly for several consecutive years, and we have considerably outgrown the capacity of our current space, the University of Cincinnati Board of Trustees recently approved the construction of a new business school building. We’re still in the early phases but world-renowned Henning Larsen Architects is designing a state-of-the-art facility that will bring new and innovative technologies to our students, faculty and partners. The new building will be approximately 225,000 square feet and is scheduled to open in fall 2019.

We’ll certainly need all of that additional space as our school continues to grow. We just set a new all-time record for the number of freshman applications received and this year's incoming freshman class is the largest Lindner has ever welcomed. The fact that our school moved up 16 spots in the most recent Bloomberg Businessweek undergraduate business school rankings will only serve to increase those numbers in 2017.

Not to be outdone, both our full-time MBA program and our part-time MBA program have earned the largest three-year rankings jumps of any MBA program in the United States in U.S. News & World Report. Additionally, our online MBA program was recently ranked one of the Top 15 online MBA programs in North America by CEO Magazine.

I, and all of the faculty and staff at the University of Cincinnati Lindner College of Business, are certainly proud of the above accomplishments, but we know that our jobs are far from finished. We’re better today than we were yesterday, but we need to ensure that we are even better tomorrow if we are to truly achieve our goal of becoming one of the nation’s preeminent business schools. With the continued support of our alumni, partners and supporters and with the tireless efforts of our students, faculty and staff, I know that we can and will achieve our goal because that’s the Lindner way.

Thank you,

Dean David M. Szymanski, PhD

Message from the Dean

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Features

12 Classroom to Boardroom Cincinnati ranked among the top schools in the nation for producing the most Fortune 500 CEOs

18 Faculty Spotlight: Rajan Kamath Management Professor Rajan Kamath leads MBA students as they tackle year-long, real-world projects for Fortune 500 and fast-growth companies

Women in SalesMarketing Professor Jane Sojka launches a women-only section of her professional selling course to help students overcome fear of failure

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4 Lindner on the Rise UC plans for a new 225,000-square-foot business school building after another year of record applications and enrollments and national accolades

14 | Kirk Perry ALUMNI SPOTLIGHT

IN EVERY ISSUE

2 | Dean's Message

10 | Speakers & Visitors

20 | Faculty Research

30 | Executive Summary

32 | Business Advisory Council

35 | Program News

39 | Development Update

As President of Brand Solutions, Kirk Perry helps the world's largest brands develop their digital advertising strategies.

University of Cincinnati Carl H. Lindner College of Business business.uc.edu

FA L L 2016 | portfolio 3

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THE UNIVERSITY OF CINCINNATI has selected the globally-renowned firm of Henning Larsen Architects from Copenhagen, Denmark, to be the design architects of the four-story, 225,000-square-foot future home of the Carl H. Lindner College of Business. The firm is famous across Europe for signature buildings like the Microsoft Domicile in Denmark, Siemens Headquarters in Munich, Frankfurt School of Finance & Management, Copenhagen Business School, Hanazhou East Lake Opera and the Busan Opera. "We are thrilled to work with a global leader on a project that will truly be transformational," says David Szymanski, dean of the Lindner College of Business. Cincinnati firm KZF Design was chosen to be the architect of record and will work closely with Henning Larsen to implement the grand vision of the new business school. The designs, which are being finalized by the UC Board of Trustees, feature a building with glass facades, a grand atrium and lobby, open workspaces, a courtyard, a large café, lecture spaces, a teaching lab and more. The project is still in the design and planning phase, but UC envisions a fall 2019 opening of the new building.

View from Main Street

Atrium View Typical Office View

HIGHEST THREE-YEAR

RANKINGS JUMP of any MBA program

in U.S. News & World Report

Faculty Hires66 new faculty

hires since 2012 to keep pace with growing student

body

RANKED NUMBER 1

best value MBA program in the

nation by College Atlas

RANKED TOP 15

online MBA in North America by

CEO Magazine

RANKEDNUMBER 4

online Master of Science in Taxation

by U.S. News & World Report

CLIMBED 16 SPOTS

in Bloomberg Businessweek

Undergraduate Ranking

RANKED TOP 35

full-time public MBA progam by Bloomberg Businessweek

Points of

RANKED TOP 25

part-time public MBA program by Bloomberg Businessweek

NAMED TOP 20

data analytics graduate program by

InformationWeek

LINDNER on the RISE Grand Vision for a New Business School Building


cooperative education and study abroad. He's already traveled to Argentina, Brazil, Chile, Guatemala and Israel and gained real-world

experience while working at Morgan Stanley, FRCH Design Worldwide and SpiceFire/LPK. Phelps is also a member of Kappa Alpha Psi, Fraternity Incorporated, Management Leaders for Tomorrow and Business Fellows at Lindner. Upon graduation, Phelps plans to pursue a career in brand management and hopes to someday start his own company.

than 1,000 applications from around the world. They then advanced to compete against 124 teams from 20 countries at the Hyperloop Design Weekend held at Texas A&M in January 2016. Hyperloop UC advanced to the final round and will compete against 30 opponents at the one-mile SpaceX

Hyper track in Hawthorne, California, in January 2017. Lindner MBA student Sid Thatham, who is also a graduate chemical engineering student, says “Our team has focused on every aspect of the Hyperloop, from the station design to the minute details of levitation, aerodynamics control systems, etc. Moreover, we have incorporated many unique features into our final design.”

Graduate students from the University of Cincinnati Lindner College of Business and the UC College of Engineering and Applied Science advanced to the final round of the SpaceX Hyperloop Pod Competition. Hyperloop is a solar-powered high-speed inner-city transportation idea of Elon Musk that transports people at high subsonic speeds via a pod propelled through a 12-foot diameter tube. Musk is the founder, CEO and CTO of SpaceX and co-founder, CEO and product architect of Tesla Motors. Members of the Hyperloop UC team first submitted their preliminary design to best an initial pool of more

University of Cincinnati Team One of 30 Global Finalists in Elon Musk's Hyperloop CompetitionUC seeks to revolution high-speed transportation in SpaceX Hyperloop Pod Competition.

UC Student Body President Among Long List of Lindner Students to Take the Helm

LINDNER

Hyperloop Fresh off a six-week study abroad adventure in South America, Mitchell Phelps, BBA '18, was sworn in by former University of Cincinnati President Santa Ono in front of hundreds of fellow students, faculty and staff at the 2016 Main Street Stride event. Mitchell, a third-year Marketing and International Business major, is the latest among a long list of Lindner College of Business students elected to lead the University of Cincinnati's Student Body. His 'OneUC' campaign platform aims to embrace individual differences and seeks to connect the UC community. "We would like to continue to celebrate those differences but also remind everyone that we are all connected," Phelps says. Phelps is no stranger to hard work. He tranferred into the highly competitive Carl H. Lindner Honors-PLUS program during his

freshman year and earned a spot in UC's Student Government First Year Leadership Program, where he was mentored by then 2013 Student Body President (and Lindner MBA alum) Joe Blizzard. Phelps went on to serve as an At-Large Senator and then as Treasurer. “I gained so much knowledge from this experience, especially in-depth knowledge of how student government works from the inside-out,” he says. With this unique perspective on student government, Phelps kicked off his presidency with an impressive list of goals: creating a mid-year scholarship program, establishing mental health ambassadors, developing a petition process for students with ideas or campus concerns and creating a space for international students to gather. Meanwhile, Phelps continues to hone his business skills through

ABOUT MITCHELL PHELPS

Age 21

Hometown Mansfield, Ohio

Double Major Marketing and International Business

Business Honors Program Carl H. Lindner Honors-PLUS

Cooperative Education Morgan Stanley FRCH Design Worldwide SpiceFire/LPK

Study Abroad Destinations Argentina, Brazil, Chile, Guatemala and Israel

BY MATT CRONE


LINDNER

Cincinnati Business Achievement Awards

The Lindner College of Business, along with 600 business professionals, celebrated its 31st annual Cincinnati Business Achievement Awards by honoring local business leaders for their contributions to community service and achievement.

Honors went to:

Robert R. Buck, BBA ‘70 Chairman, Beacon Roofing Supply Chairman, Multi-Color Corporation Carl H. Lindner Award for Outstanding Business Achievement

Kay Geiger President, PNC Bank, Greater Cincinnati/Northern Kentucky Distinguished Service Award

Johnson Investment Counsel Business Partnership Award

PACEsetter Award winnersGary J. Cornwall, BA ‘10, MA ‘12 Lindner PhD candidate, Economics

Clarissa K. Niese, BBA ‘04 Chief Marketing Officer, Executive Vice President, Tire Discounters, Inc.

Shashank Saxena, MBA ‘08, MS ‘08 Senior Director, Special Projects—Strategy and New Business Development, The Kroger Company

Janelle Wichmann, BBA ‘13 Senior Assistant Brand Manager, The Procter & Gamble Company

Carl H. Lindner Scholarship

Morgan Eberle, BBA ‘17 Accounting and Information Systems

For information on the upcoming 32nd annual Cincinnati Business Achievement Awards, visit business.uc.edu/businessachievement.

Center: Robert Buck, winner of the Carl H. Lindner Award for Outstanding Business Achievement, with Lindner College of Business Dean David Szymanski (left) and former University of Cincinnati President Santa Ono.

Lindner Dean David Szymanski (far left) and former UC President Santa Ono (far right) with PACEsetter Award winners (L to R): Shashank Saxena, Clarissa Niese, Janelle Wichmann and Gary Cornwall

(L to R): Tim Johnson, founder and chairman of Johnson Investment Counsel; Kay Geiger, President of Greater Cincinnati/Northern Kentucky PNC Bank and Lindner College of Business student Morgan Eberle and her parents

"Could it change the fitness world? Is it a product people will buy? Can I leave them remembering me and what I said?" These questions raced through Lindner College of Business freshman Grant Meeker's thoughts as his team pitched their patent-pending product to investors at the University of Cincinnati's IQ E-Pitch. The annual innovation competition is open to all undergraduate and graduate students across campus; 45 of the teams were first-year business students. As part of Project Innovation, a requirement in the second semester

for Lindner freshmen, Meeker rallied a team of 11 classmates to turn his idea into a marketable item. "I was in the basement working out, and I realized that the max weight dumbbells simply were not heavy enough for me anymore," explained Meeker. "Instead of spending money on a new set, we thought 'Why don't we just connect two of them together?'" The solution: Dumbbell Connect, a weightlifting accessory that connects two previously owned dumbbells using a double-hooked frame and a Velcro strap. The team applied for a patent after determining weightlifters would save

enough money using their product to incentivize the purchase of Dumbbell Connect. Investors agreed. A finalist in IQ E-Pitch, Meeker's team placed second among 500 participants and was awarded start-up funding. "IQ E-Pitch was the highlight of my freshman year," smiled Meeker, who attributes his win to his father, his teammates, and Project Innovation Professor Catalin Macarie. "Professor Macarie's constant advice and encouragement for my group was wonderful, and I wouldn't have succeeded the way I did without his support."

Grant Meeker, center, with teammates at IQ E-Pitch, show their invention to Professor Catalin Macarie and Vice Provost Gigi Escoe.

BY PAIGE E. MALOTT patent pend

ingLindner College of Business freshmen invent award-winning fitness product


LINDNERLINDNER

342TOTAL NUMBER OF SPEAKERS TO VISIT LINDNER LAST YEAR

68FORTUNE 500 COMPANIES VISITED WITH STUDENTS148

SENIOR LEVEL VISITORS

VISITORS

TOP 10 CLASSES WITH MOST VISITORS

FACEBOOK DIRECTOR OF CONSUMER INSIGHTS, ERIN SILLS, BBA '88, SPENT THE DAY WITH

MARKETING AND MBA STUDENTS AND LUNCHED WITH LINDNER WOMEN IN BUSINESS.

CHRISTIAN CHABOT AND CHRIS STOLTE, CEO & CDO OF TABLEAU DATA VISUALIZATION SOFTWARE, SPEAK WITH ANALYTICS STUDENTS.

NINE FORMICA EXECUTIVES ATTENDED A FRESHMEN PROJECT STRATEGY PRESENTATION. STUDENTS PARTNERED WITH THE COMPANY TO PERFORM AN ANALYSIS OF THEIR BUSINESS PRACTICES.9

Largest number of leaders

in one classroom

UBALDO SCARDICCHIO, EXECUTIVE ENGINEER AT GE AVIATION, ADVISES

40 GROUPS OF FRESHMEN INVENTORS AT THE UNIVERSITY

OF CINCINNATI'S ELEVATOR PITCH COMPETITION.

LAVAUGHN HENRY,VICE PRESIDENT OF THE FEDERAL RESERVE BANK OF CLEVELAND,

DISCUSSES CINCINNATI'S REGIONAL OUTLOOK WITH

ECONOMICS STUDENTS.

JOHN MORRIS RUSSELL, CONDUCTOR FOR THE

CINCINNATI POPS ORCHESTRA, SPEAKS TO INNOVATION

STUDENTS ABOUT REINVENTING CLASSICAL MUSIC FOR YOUNG

PEOPLE.

ALUMNUS AUSTIN ALLISON SPEAKS WITH HONORS

STUDENTS ABOUT LAUNCHING A TECH STARTUP AT AGE 24, THEN SELLING IT TO ZILLOW

FOR $108 MILLION.

JOHN HILL, HIGHER EDUCATION EVANGELIST AT LINKEDIN, SHARES HIS PHILOSOPHY OF BEING YOUNG, SMART AND GLOBAL AT HEART WITH ENTREPRENEURSHIP STUDENTS.

SENT THE MOST EMPLOYEES TO MEET WITH OUR STUDENTS.

BY PAIGE E. MALOTT


The University of Cincinnati Lindner College of Business made the list of top schools producing the most Fortune 500 CEOs. The BestColleges.com 2016 list ranked Lindner No. 22 (No. 7 among public universities) for having among the most alumni who climbed to the top of the corporate ladder.

TOP 25

John Barrett, BBA '71, is President and CEO of Fortune 500 insurance giant Western & Southern Financial, a Cincinnati-based diversified family of financial services companies with assets in excess of $53 billion. Nationally, Barrett serves as a director of the American Council of Life Insurers (former chairman) and he is a member of The Business Roundtable and the Financial Services Roundtable (Director since 2012), all in Washington, D.C. In 2009, Barrett was inducted into the Junior Achievement Greater Cincinnati & Northern Kentucky Business Hall of Fame. He also was named the most influential person in the Greater Cincinnati area by Cincy magazine in its annual Power 100 list and received the Lifetime Achievement Award from the Association for Corporate Growth’s Deal Maker (AGC Cincinnati).

LINDNER

Paul Polman, CEO, Unilever

John Barrett, CEO, Western & Southern Financial Group

Myron "Mike" Ullman III Executive Chairman, J.C. Penney Company

Ranked

CLASSROOMBOARDROOM

From the

The list of Lindner College of Business alumni who lead some of the world's largest companies is growing.

to the head of the Mike Ullman, BSIM '69, has had a lot of experience being a CEO. The five-time CEO built a solid brand in the retail world at Macy's, LVMH Moet Hennessy Louis Vuitton, DFS (Duty Free Stores) Group, Wharf Holdings and J.C. Penney Company, where he twice served as CEO. Ullman recently received two national awards: the Woodrow Wilson Award for Corporate Citizenship and the John W. Gardner Legacy of Leadership Award for a lifetime of accomplishment and altruistic leadership. The Wilson honor is extended to corporate citizens who "have shown a deep concern for the common good beyond the bottom line" while the Gardner honor is reserved for a former White House Fellow who has shown a “lifetime of accomplishment and commitment to service in their public and personal lives.”

BY JUDY ASHTON

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Roger Newport, CEO, AK Steel

Since joining AK Steel in 1985, Roger Newport, BBA '88, has advanced through various financial, sales and marketing roles to the top position as CEO of the Fortune 500 world leader in steel products. Newport served as the Chief Financial Officer of AK Steel from 2012 until he took over as CEO in January 2016. He also serves on the board of the Cincinnati USA Regional Chamber.

Brothers Carl Lindner III, BBA '75, and S. Craig Lindner, BBA '77, run AFG, the Fortune 500 insurance company that serves niche industries in more than 100 locations throughout North America and Europe. Carl is also the majority owner and CEO of FC Cincinnati, the new United Soccer League club that began play this year in Cincinnati. He is a member of the Alfalfa Club, one of the most prestigious organizations in Washington D.C.; president of The Commercial Club in Cincinnati; and one of the founding elders of Horizon Community Church. Craig served on the boards of directors of several public companies, including National City Corporation; Provident Financial Group, Inc.; Citicasters, Inc.; and Spelling Entertainment Group, Inc. Craig and his wife Frances launched the Lindner Center of Hope, an award-winning mental health treatment center.

Carl H. Lindner III and S. Craig Lindner, Co-CEO/President/Director American Financial Group, Inc

Michael Paxton, CEO, MJP Growth Advisors

Michael Paxton, BBA '64, MBA '70, capped a 30-year career as CEO of several big-name consumer goods companies: Häagen-Dazs, Sun Beam, O-Cedar Holdings and Chamilia, Inc. With a wealth of leadership experience, he started his own consulting firm that specializes in business turnarounds.

Paul Polman, MBA '79, MA-Economics '79, is the CEO of the Fortune Global 500 consumer goods giant Unilever. At Unilever, Polman implemented a growth and sustainability business model that reduced the company's environmental footprint through a conservation of resources while realizing a 30% growth rate. Because his work exemplified an innovative mindset and meaningful contribution to society, he was chosen to be one of the first 100 AACSB (the global accrediting body and membership assocation for business schools) Influential Leaders. Polman's corporate sustainability efforts also earned him the United Nation's highest environmental accolade, the Champion of the Earth Award.

John Barrett (center) presents Carl H. Lindner II I ( left) and S. Craig Lindner with the Carl H. Lindner Medal for Outstanding Business Achievement


LINDNER

Kirk Perry

Kirk Perry believes in miracles. A miracle is what led Perry, BBA ’90, from a life of poverty in Detroit, Michigan, to graduating from the University of Cincinnati Lindner College of Business. In those early childhood years, life became a struggle when both of his parents lost their jobs at the Ford Motor Company. “We ran out of money before we ran out of month,” he recalled his dad saying of the welfare check that never quite seemed to stretch far enough. Hard times led the Perry family to move to Cincinnati for a better life for Kirk and his three siblings, but living in a trailer park was no picnic. He endured ridicule and the hardship to make ends meet prolonged. Finances eventually did improve with a move to Indiana and then back to Cincinnati, but Perry’s family didn’t have money for college. So Perry went to work after he graduated high school. For two years, he managed a Wendy’s restaurant near Oxford, Ohio, before enrolling at the University of Cincinnati in 1986. Somehow he juggled a 40-hour work week and still earned a 4.0 GPA. Halfway through his sophomore year, the financial burden became too great; and he planned to drop out.

‘My UC Angels’

Perry shared his plans with now retired Business Law Professor Ilse Hawkins and Clyde Parrish, then assistant dean of Undergraduate Programs at the Lindner College of Business. Seeing the potential before him, Parrish left the room, came back 10 minutes later and offered Perry a full scholarship on the spot. The gift had a stipulation: “that I make the UC campus a better place before I graduate,” Perry says. For Perry, the gift was nothing short of a miracle. The kindness of his “UC angels” allowed him to stay enrolled at the University of Cincinnati and finish his degree as well as cut down on work and “participate in all the opportunities UC had to offer.” “It changed the trajectory of my life,” he says. “People at UC saw potential in me that I didn’t even see in myself.” Perry, who majored in marketing and finance at UC's Lindner College of Business, joined “every group imaginable,” he says. He was president of UC’s Student Government, UC’s Homecoming King in 1989, Mr. Bearcat in 1990, and was Lindner’s Outstanding Undergraduate and Outstanding Marketing Student of the Year in 1990. Perry was a member of Sigma Sigma, Phi Delta Theta, Men of Metro, Mortar Board and Omicron Delta Kappa (ODK).

"We’re really trying to change the world and make it a better place. That's very exciting." — Kirk Perry on the span of Google’s innovation, from self-driving cars to glucose-detecting contact lenses

Story BY JUDY ASHTON


BossBranding

of

Photos BY STEVE ROSFELD


Always a Bearcat

Though Perry resides on the West Coast, he remains connected to the University of Cincinnati. In 2015, UC invited him to give the commencement address, where he also received an honorary doctorate degree, UC’s highest honor. He, along with his family, endow a scholarship for the Carl H. Lindner Honors-PLUS program, and he remains a loyal UCATS member since graduation. Perry and his wife Jacki are also members of the Lindner Leadership Committee, a newly-formed coalition of long-standing advocates of the university who are making the new Lindner building project a reality. Perry donates his time, energy and expertise to many worthy organizations. He serves as a board member of Louisville Slugger and has had supporting roles in the United Way (which supported his family when they were living on welfare) and CityLink (which helps individuals break free of the cycle of poverty). Outside of work and community service, Perry coaches his son’s football team, rides his Harley Davidson motorcycle and runs to relieve stress. His spiritual journey led him to become a member of Ocean, the nation’s first independent, faith-based startup accelerator. Religion wasn’t always a part of his life, but the journey became increasingly stronger with some of life’s toughest moments, including bouts of cancer for both himself and his daughter when she was six years old. “I learned not to see my struggles as an interruption to life but as preparation for what lies ahead,” he says. For all of Perry's career success, he considers his greatest accomplishment to be that of helping others achieve their goals and dreams. He hopes to be the miracle in someone else’s life just like the University of Cincinnati was for him. “I hope to inspire people to be a better version of themselves,” he says.

them the best of everything Google has to offer," he says. “We're very focused on working closely with our marketers and agencies as they transition more of their brand marketing efforts online,” Perry says. His experience at Google has been incredible, he says. “I’ve learned more in the last two years than in the past decade. It’s rebuilt me as a leader. We’re really trying to change the world and make it a better place. That’s very exciting.”

The decision to leave good friends, a great life and a job in Cincinnati was not easy. He and his family took the plunge in 2013 and moved across the country to California’s Silicon Valley. As Google’s first-ever President of Brand Solutions, Perry travels the Americas, Asia and Europe to partner with the world’s largest brands to help them develop their digital advertising strategies. His focus is to build a ‘one-stop shop’ for Google’s 30 biggest advertisers and agencies and "bring

and, according to P&G, delivered an estimated +$200 million in incremental sales in the U.S. alone.

California Dreaming In 2011, Perry was promoted to president of the Global Family Care division. He brought his senior leadership team to California to visit Google to learn about innovation in the tech industry and how it differs from the consumer products industry. “There was a mutual spark and the dance began,” he says of the courtship to entice Perry to work at Google.

FA L L 2014 | portfolio 17 FA L L 2016 | portfolio 17

LINDNERA Leader is Born At Lindner, what he learned outside the classroom was equally important to what he learned inside, Perry says. As a result of his extracurricular involvement, Perry had the opportunity to work alongside UC’s former top brass: President Joseph Steger, Provost Norm Baker, and Dean of Students Tom Wagner. He and Wagner created an alternative Spring Break of community service in Hazard, Ky.

“So many people were a part of my UC experience," he says. “They taught me about vision and how to lead.” Perry graduated summa cum laude from the University of Cincinnati in 1990 and became the first in his family to earn a college degree.

Life-Changing Career Moves

The well-rounded academic experience Perry gained at the Lindner College of Business positioned him for a successful career—first at the consumer products giant Procter & Gamble and now at Google, the multinational technology company specializing in internet services. During his 23-year career at Procter & Gamble, Perry led the marketing efforts of some of the world's most iconic brands (including Pampers, Tampax, Bounty, Charmin and Puffs). He rose to become the youngest of 20 business unit presidents and was considered a top candidate on the fast track to CEO. While climbing the career ladder, Perry moved his family (wife Jacki

and four children) to live in South Korea and later Japan to direct the marketing outreach of P&G’s Baby Care Division in Asia. Perry was enthusiastic to start his first international assignment. He worked from dawn until midnight every day. A few weeks into the assignment, one of his employees came to him and said “you’re killing us. It’s 10:30 at night on a Thursday and there are 30 marketers still working in the office.” Perry hadn’t realized that in South Korea employees don’t leave the office until after the boss does. He immediately told his staff they didn’t need to be there and tried to send them home, but they stayed and the same employee told him, “We won’t expect you to be Korean; don’t expect us to be American.” From that moment, Perry adopted a global mindset and dove into learning about his new culture as much as his new business. Once he understood the way of thinking of his international consumers and employees, he and his team thrived. “We achieved a profit in baby care for the first time ever, expanded our global market share and Pampers grew threefold in sales,” Perry says of his role in regaining market leadership and bringing new products to life. Upon his return to the U.S. in 2003, he was tapped to run one of Procter & Gamble’s largest businesses in North America and was named vice president of the Baby Care division for five years and then vice president of U.S. Operations & North America Media & Marketing. In these new roles, Perry continued to work hard. Once again it paid off with a positive turnaround. A highlight during his career came when Procter & Gamble sponsored the 2012 Olympics. He oversaw the highly successful Thank You, Mom campaign that featured the moms of Olympic athletes. The marketing campaign was a huge success

Among Kirk Perry's fondest UC memories are the friends he made along the way. Top, he presented his friend, UC Trustee and fellow Lindner alum, Phil Collins, with the 2015 Distinguished Alumni Award at Lindner's Cincinnati Business Achievement Awards.

Kirk Perry served as UC's 2015 commencement speaker.

Kirk Perry rides one of the many bicycles Google provides its employees as a way to promote a healthy lifestyle.

I hope to inspire people to be a better

version of themselves.” — Kirk Perry “

LINDNER

It’s been almost 30 years since Professor Rajan Kamath left a successful career in corporate planning at BEL, one of India’s largest electronics manufacturers, to pursue his passion in the

United States. Since that time, Kamath has been teaching the art of strategy to undergraduate students, graduate

students and corporate clients alike because he feels that whether or not a company has and implements an effective strategy is the single most important factor in its ultimate success or failure.

Kamath earned his Doctorate in Corporate Strategy from the University of Michigan in 1988 and then brought his unique skill set to the University of Cincinnati Lindner College of Business with the goal of crafting a new type of

curriculum focused on providing students with real-world, hands-on experience in the world of business.

Over the years, he’s honed his courses, adding more and more cross-disciplinary elements to his

teachings so that students learn to approach their strategic challenges using the same tools and thought

processes that Kamath does when consulting for world-leading clients such as Procter & Gamble, Toyota and NASA. This year, Kamath tasked his MBA students with their most comprehensive strategic assignments yet. In August, each and every full-time University of Cincinnati MBA student was assigned to a project team. The individual members of each team were hand selected by Kamath and the Lindner graduate programs team so that each project team was comprised of Lindner MBA students from a variety of industry backgrounds and with differing areas of functional expertise.

F a c u l t y S p o t l i g h t :

RAJAN KAMATHBY MATT CRONE

ArkadianceAssurex HealthDoc HaloGeneral Cable

KelloggKrogerLothMeda Check

Rhinegeist BrewerySqwincherTire Discounters

Each of the project teams was then partnered with a real-world client sponsor. The client companies ranged from Fortune 500 leaders such as Kellogg’s and Kroger to emerging growth companies such as Assurex Health and Rhinegeist Brewery. Each client company that was selected to participate in the project had a strategic issue with which their organization was grappling and that they wanted an external consulting team to tackle. The student teams spent nine months researching the problem, investigating potential solutions and building a set of recommendations that were ultimately presented to senior representatives of the client company. The first iteration of the year-long capstone projects was an enormous success and many of the corporate clients plan to implement recommendations provided by the teams.

Additionally, there is a waiting list of companies wishing to participate in the 2016-17 lineup of projects. That’s music to Kamath’s ears as he hopes to add a larger global focus to the projects and client sponsors in the coming year. He has also already identified opportunities to expand and enhance the learning opportunities for this year’s incoming class of MBAs. The overall goal of the capstone assignment was to ensure that all Lindner full-time MBA students gained a real understanding of working on a cross-disciplinary team so that they would be better equipped to “solve real problems with real people who often speak a different professional language.” The resulting experiential learning was the perfect next step in the evolutionary process for the University of Cincinnati, which literally invented cooperative education more than 100 years ago. Kamath sees his work guiding the project teams as just one more facet of his continued goal to further “bridge the gap between the research that is being done and the business community itself by creating and implementing more actual tools managers can use.”

The Kellogg’s team (pictured above) travelled to the company headquarters in Battle Creek, Michigan, to present their recommendations.

2015-16 MBA CAPSTONE PROJECT PARTNERS

“Lindner MBA students are getting hands-on, real-world experience with the MBA Capstone project that partners them with companies from around the country. “

REAL WORLD.REAL EXPERIENCE.

Professor Rajan Kamath



A denied promotion can be a devastating disappointment when a worker is counting on more responsibility, a bigger title and a better salary. However, a new article takes a rare look at how workers can turn a denied promotion into an experience that ultimately benefits their careers. Research by Heather Vough, assistant professor of management at the University of Cincinnati Lindner College of Business, and Brianna Barker Cara, associate professor in the Asper School of Business at the University of Manitoba, noted that workers can view a denied promotion as a positive growth-based experience that can be a long-term benefit to their careers. The authors explore three key questions for workers to consider: why they were not promoted, what it means for who they can become and what to do going forward so workers can develop self insight, make some adaptations and develop a stronger sense of self. The article was published in the Academy of Management Review journal and the research featured in The Wall Street Journal.

Heather Vough

Score! Business Researchers Reveal How NFL Game Outcomes Affect Stock Returns of Stadium Sponsors

Call it sentimental investing, but the day following a televised Monday night home NFL win translates to victory for the team's stadium sponsors. Research by Assaf Eisdorfer, an associate professor of finance at the University of Connecticut’s School of Business, and Elizabeth Kohl, an assistant professor of accounting at the University of Cincinnati Lindner College of Business, examined NFL stadium sponsorships and sponsors’ stock returns to find that immediately following high-interest games, the stadium sponsoring companies celebrate or suffer their own financial wins or losses depending on the performance of the home team. The study, forthcoming in the academic journal Critical Finance Review, finds that on the next trading day following a home team win in a televised Monday night game, the team’s stadium sponsor earns a stock return that is on average higher by 0.51 percent than if the team had lost. For post-season games, the effect is even stronger. The losing teams’ sponsors experience an average abnormal return of 0.82 percent lower than that of the winning teams’ sponsors, although the returns are negative both after wins and losses (-0.19 and -1.01 percent, respectively). The authors explain this by the crucial impact a post-season game loss has on the team, as it eliminates the team from the playoffs and ends its season. Games with unexpected outcomes (classified by pre-game betting spreads and past performances) showed a similar effect. The sponsor of the home team earned

on average a positive abnormal return after wins and a negative abnormal return after losses, yielding a significant win-loss difference of 0.81 percent in the next trading day. “This emphasizes the importance of the element of surprise in moving the stock prices of the sponsoring companies,” states the article. The study involved the collection of detailed data on 3,399 games (including 1,710 home games) during the pre-seasons, regular seasons and post-seasons of 21 teams with 26 sponsoring companies from 1997 through 2013. High visibility of stadium sponsors could also affect stock returns given the visibility of stadium names that are displayed during commercial breaks of televised games, Kohl says. “There’s this sentiment – I associate the sponsoring company with the stadium and with the team – and we find that what happens on the field affects the financial market value of the company," Kohl says. "We’re not seeing these abnormal returns after away games, which supports the position that there’s a sentiment component to the market reaction.”

Elizabeth Kohl, assistant professor of accounting

The researchers say it’s the first study to examine the financial impact of professional sport outcomes on companies that sponsor stadiums.

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Dawn Fuller contributed to this report

Denied Promotions Can Be Beneficial To Your Career

LINDNER Faculty Research

Does Upbringing Impact CEO Risk Taking?

Do socioeconomic backgrounds affect how willing corporate leaders are to take strategic risks? Research published in the Academy of Management Journal by co-authors Joanna Campbell, assistant professor of management at the University of Cincinnati Lindner College of Business, and Jennifer Kish-Gephart, assistant professor at the University of Arkansas, discovered that social origins have a lasting influence on executive decision making. "CEOs of lower and upper social class origins take greater strategic risk than their middle-class counterparts," the study's authors wrote. For the study, researchers surveyed 265 CEOs and found that CEOs with lower and upper social-class origins take greater strategic risks than those who grew up in middle-class families.Within the two high-risk categories, CEOs with upper social-class origins engage in higher levels of strategic risk-taking than their lower social-class counterparts. The research theorized that CEOs with lower social-class origins, compared to those with a middle-class background, engage in more risk-taking because they may perceive themselves as having “less to lose” and therefore may be more willing to accept the potential downside of a risky decision. The research did discover that attending an elite college did lower the levels of risk-taking that CEOs from the bottom social class levels were willing to take. Risk-taking is defined by company spending on research and development, capital expenditures and value of long-term debt.

Joanna Campbell

Research in the October issue of the Journal of Consumer Research explores how aspects of personal pride can reinforce discipline or make us want to pamper ourselves. The study, led by Anthony Salerno, assistant professor of marketing at the University of Cincinnati Lindner College of Business, found that when people took pride in an accomplishment and chalked that up to being disciplined and responsible, they were more likely to continue making disciplined choices through the day. But when people considered a self-control goal that they had before feeling proud – a goal such as eating healthy, working out or saving money – they were more likely to think they had made good progress toward their goal, and therefore were more likely to indulge in a reward that veered from making disciplined choices. “The basic finding is that, for the most part, when people are made to feel proud, they’re more likely to exercise restraint, but if people first think about a healthy eating or savings goal and are proud of what they’ve accomplished so far, their behavior starts to become more hedonic," Salerno says. Dawn Fuller contributed to this report

Pride Can Keep You on Track or Send You Off The Rails

Anthony Salerno

Research Highlights

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Roseann Hassey was named MBA Program Director and Assistant Professor-Educator of Marketing at the University of Cincinnati Lindner College of Business. Hassey recently completed her PhD in Marketing at the University of Cincinnati Lindner College of Business. Prior to beginning her PhD studies, Hassey had an outstanding career in the marketing departments of Procter & Gamble and Reebok International and founded the For the Love of Kids organization. Hassey received her Bachelor of Arts in Economics from Duke University and her MBA from Harvard Business School. She worked in the dean’s office while attending Harvard Business School.

Research Reveals How Structure Increases Careful Thought About Decisions

What factors contribute to making informed, responsible, thoughtful decisions? Think about it! Research from Ryan Rahinel, assistant professor of marketing at the University of Cincinnati Lindner College of Business, examines how environmental structure plays a key role in making thoughtful decisions. The research, published in the Journal of Experimental Social Psychology, also implicates why people living in more chaotic environments, such as poverty, are less prone to use careful deliberation in decision making. In three different experiments, the researchers explored how structure in one’s environment can impact informed, thoughtful decisions. The researchers found that chaotic, unstructured environments may contribute to investing less thought toward making decisions, which ultimately perpetuates individuals’ problems. The authors suggest that future research should consider other ways in which structure might enable critical aspects of daily life.

Research Highlights

Ryan Rahinel

Decisions, decisions, decisions. We make them on a daily basis —from the mundane (e.g., what to eat for breakfast) to the complex (e.g., what to buy a loved one). People employ a multitude of strategies that allow them to make a decision. Research by Ashley Otto, PhD '16 (now assistant professor of marketing at Baylor University), and University of Cincinnati Lindner College of Business marketing Professors Joshua Clarkson and Frank Kardes focuses on a subset of strategies that bypass the decision-making process in a term the researchers call decision sidestepping. The research, "Decision Sidestepping: How the Motivation for Closure Prompts Individuals to Bypass Decision Making," was published in the July 2016 issue of the Journal of Personality and Social Psychology. "We argue that the motivation to achieve closure prompts a reliance on sidestepping strategies (relying on a default, delegating a choice, maintaining an established status quo, sticking with a prior choice) to reduce the bothersome nature of decision making," Otto says. To support this framework, five experiments revealed insights into the cognitive motivations behind why people avoid making decisions. For those seeking closure, individuals are more likely to engage in decision sidestepping. This avoidance stems from the bothersome nature of having to make a decision and the reliance on sidestepping results in downstream consequences for subsequent choice.

Research Sheds Light on Why We Avoid Making Decisions

Everyday shoppers make assumptions about brands that use green colors. The findings, published in the Journal of Business Ethics, hold ethical implications for environmentally friendly branding. Through a series of studies, lead researcher Aparna Sundar, PhD '14, professor of marketing in the University of Oregon's Lundquist College of Business, and co-author James Kellaris, the James S. Womack/Gemini Chair of Signage and Visual Marketing at the University of Cincinnati Lindner College of Business, uncovered evidence that color shapes opinion about eco-friendliness. In one study, colors were used with a known brand and unfamiliar logo. The study found that shoppers consider retailers using Walmart's blue or Sam's Club green in their logos to be more eco-friendly than retailers using Trader Joe's red.

Research Suggests Color Affects Ethical Judgments of Brands

James Kellaris

LINDNER

PROMOTIONS & NE W EDUC ATORS

Yan Yu has been named the Joseph S. Stern Professor of Business Analytics.

Debashis Pal, the David Sinton Professor of Economics, has been named interim head of the Department of Economics.

Drew Boyd has been promoted to associate-professor educator of Marketing. Boyd is the Academic Program Director of the Master of Science in Marketing program.

Charles Appeadu has been hired as an associate professor-educator of Finance.

Mary Jo Heintz has been hired as an annual adjunct in the Accounting Department.

Asawara Deshmukh has been hired as annual adjunct in the Economics Department.

Esta Shah has been hired as a professor-educator in the Marketing Department.

Denise White has been hired as assistant professor-educator of Business Analytics in the Operations, Business Analytics and Information Systems Department.

PROMOTIONS NEW EDUCATORS

Nicolas Williams was named the new Associate Dean of Graduate Programs at the University of Cincinnati Lindner College of Business. Williams has been a valued member of the University of Cincinnati economics faculty for more than 25 years. In addition to teaching and research, Williams has overseen the development of Lindner's top-ranked Master of Arts in Applied Economics program by serving as Academic Program Director from 2001 to 2004 and from 2008 to 2013. Williams chaired the Department of Economics since August 2013, integrating the department into the business school as well as building an outstanding faculty. He received his Bachelor of Arts in Economics from the University of Michigan and his Master of Arts and PhD in Economics from Northwestern University.

New Leadership for Lindner's Graduate Programs

Ashley Otto

Nicolas Williams Roseann Hassey

Joshua Clarkson

Frank Kardes

NEW FACULTY ROLES

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Mul

Adam J. Olson, PhD, CPA Assistant Professor of Accounting

PhD: Texas A&M University

Research: "Expertise and Knowledge Spillover in Mitigating Earnings Management through the Tax Accounts" has been published in the Journal of the American Taxation Association.

Linna Shi, PhD, CFA Assistant Professor of Accounting

PhD: Syracuse University

Research: "Earnings Warnings and CEO Welfare” forthcoming in Journal of Business, Finance and Accounting.

Binny Samuel, PhD Assistant Professor of Information Systems

PhD: Indiana University, Bloomington

Research: “Customizing the Representation Capabilities of Process Models: Understanding the Effects of Perceived Modeling Impediments" has been published in IEEE Transactions on Software Engineering.

Liwei Chen, PhD Assistant Professor of Information Systems

PhD: Georgia State University

Research: “Cross-National Differences in Individual Knowledge-Seeking Patterns: A Climate-Economic Contextualization” has been published in the European Journal of Information Systems.

Sherae Daniel, PhD Assistant Professor of Information Systems

PhD: University of Maryland

Research: Articles published or forthcoming in the Review of Accounting Studies, Accounting Horizons, Advances in Accounting, and the Journal of Business, Finance and Accounting.

Changjiang (John) Wang, PhD Assistant Professor of Accounting

PhD: University of Missouri

Research: Published, forthcoming, or conditionally-accepted research in Contemporary Accounting Research (CAR)(2), Auditing: A Journal of Practice and Theory, Journal of Accounting, Auditing and Finance, Accounting Horizons, Journal of Business, Finance and Accounting, and Journal of Accounting and Public Policy.

NEW FACULTY HIRES

LINDNER

Did you know?

Because of growing enrollments in both its undergraduate and graduate programs, the Lindner College of Business has hired 66 new faculty over the last four years.

Yinghao Zhang, PhD Assistant Professor of Operations Management

PhD: University of Minnesota

Research: "Contract Preferences for the Loss Averse Supplier" is forthcoming in Management Science.

Did you know?

Multiple consecutive years of record applications and enrollments have led to a new state-of-the-art business school building set to open in the fall of 2019.

Lindner faculty have contributed more than 300 published articles that have been featured in peer- reviewed journals over the past five years.


Marketing Professor Frank Kardes is a prolific consumer behavior researcher and is among the world's top one percent for marketing research productivity in top-tier professional journals.

Frank Kardes is the recipient of the University of Cincinnati's 2016 Distinguished Arts, Humanities and Social Sciences Research Professor Award. His research has been published in more than 90 articles and five textbooks in the fields of consumer research, consumer behavior and consumer psychology. He has more than 11,650 Google Scholar citations and recently received national attention when his article in the Journal of Consumer Research was cited in Time magazine’s Business and Money section. Kardes, the Donald E. Weston Professor of Marketing, has served as president of the Society for Consumer Psychology and received its 2004 Distinguished Scientific Achievement Award, the society’s highest honor. The excellence of Kardes’ work is clear from the fellowship awards he holds from five prestigious organizations. He serves on six editorial review boards (he won “Best Reviewer” an unprecedented six times), and has served as editor and associate editor of multiple top marketing journals. At the Lindner College of Business, Kardes consistently earns outstanding teaching evaluations and mentors a large number of doctoral students. He has chaired or co-chaired 20 dissertation committees and has served on 14 other doctoral committees. He is also in high demand for speaking engagements around the world. "Kardes’ presence on our faculty adds much prestige to the college and the university’s reputation the world over," says Lindner College of Business Dean David Szymanski. "His unprecedented record in marketing research excellence and accomplishments shows that he truly merits this honor."

Lindner Professor Named University of Cincinnati's 2016 Distinguished Researcher

Professor Frank Kardes, the Donald E. Weston Professor of Marketing, is a Fellow of five professional societies. His research focuses on cognitive illusions in consumer judgment and decision making, and on how consumers deal with incomplete information about products and services. He has served on the editorial boards of many top marketing journals, including Behavioral Marketing Abstracts, International Journal of Research in Marketing, Journal of Consumer Psychology, Journal of Consumer Research, Journal of Marketing Research and Marketing Letters.

Frank Kardes, PhD Professor, Marketing

Distinguished Researcher Professor Frank Kardes

LINDNER

Lindner Professor Receives George Barbour Award for Good Faculty-Student Relations

Professor-Educator Ruth Seiple has become synonymous with learning outside the classroom.

Lenisa Chang is the recipient of the Research Rising Star Award for faculty active in health-related research. Chang was presented with the award during Research Week in April. Her health research examines patent expiration on brand-name pharmaceuticals. Chang discovered that when this occurs an economic opportunity is created for state Medicaid programs to save money on generic versions of the drug. Chang also researched the decline of vaccinations of U.S. children even after publication of a now-refuted risk of autism. Currently, Chang is researching “Carrots or Sticks? —Individual and Group Incentives and the Take-Up of the Flu Vaccine.”

Lindner Professor Earns Rising Star in Health Research Award

It’s not uncommon for Ruth Seiple, professor-educator of Operations Management and Industrial Management at the University of Cincinnati Lindner College of Business, to whisk her students off to a manufacturing and distribution plant in the middle of the night for a tour because she says “that’s when the action happens.” Her tours of DHL (pictured below), Cintas, GE Aviation and Procter & Gamble offer students a glimpse of operations in practice. Her students relish the real-world experience of the company tours and the opportunities to network with executives. Positive feedback from both students and employers led her to pilot a course consisting exclusively of tour visits and industry speakers. Inside the classroom, Seiple consistently earns high praise and is often referred to as “the best professor I’ve ever had” in course evaluations. Her students note that she teaches with great enthusiasm and that her passion shines through on a daily basis. Every lecture is prepared, engaging and connected to practice. She also leverages her strong relationships with her former students to help current students land internships and cooperative education placements and discover rewarding careers.

Lenisa Chang

Assistant Professor Lenisa Chang is known for her cutting-edge health economics research.

Ruth Seiple

Ruth Seiple takes her operations management students on a midnight visit to DHL.


LINDNER

W

“One is perfectionism – ‘I’m never going to do it until it’s perfect,’ so women never do it. Another closely tied confidence killer is fear of failure. And then, there’s resilience. Past research shows that when men fail, they get over it quickly and try again. When women fail, they’re more likely to ruminate about their failure and quit rather than risk failure and try again.” To teach women how to handle failure, Sojka says she helped the class identify strategies for dealing with failure,

experiment suggests that women in the all-female class reduced their fear of failure and gained higher confidence in their sales ability than students in the predominantly male, mixed-gender class. The confidence outcomes in the female-only class were significantly higher than both males and females in the mixed-gender classroom. Sojka attributes these differences to the all-female composition of the course. “There are several confidence killers that affect women,” says Sojka.

Sojka started the class at the University of Cincinnati Lindner College of Business as an experiment to specifically recruit women to teach them how to recover from failure, amid past research that shows women consistently score lower on confidence than men. The experiment was a success, and therefore two courses were created, one with all women and one predominately male. In both sections, an activity around succeeding at failure was added. Preliminary research on the outcomes of the

BY DAWN FULLER

An optimist looks at a glass and says it’s half full. A pessimist looks at a glass and says it’s half empty. A saleswoman looks at a glass and says, “Could I talk to you about the benefits of ice?" – Lauren Trabucco, BBA '16 In Jane Sojka's Professional Selling course, each class begins with the telling of a joke. "Jokes," says Marketing Professor Jane Sojka, are short, easy yet challenging presentations. For many women, the thought of standing in front of a class is scary. Practice helps overcome fear."

Professional Sales Course for Women Aims to Bridge the Gender Gap in Confidence.

in Salesomen

Brianna Goumballe, a marketing major and a professional sales minor, took the course in 2015. “I really liked the role-playing. Even if sales is not your career, you’re always going to be selling something, so this is a vital skill for women,” she says. “Eventually, we’re going to be selling our skills in a job interview or negotiating a salary." Sojka presented the research, funded by a Procter & Gamble Higher Education Grant, at the Global Sales Science Institute in June.

speech to fellow females, there was a different level of comfort. They came off as more confident and delivered their speeches with more conviction. One of the assignments involved resilience. If the students ran into any kind of roadblock, they’d have to use resilience-themed messages to move past it,” continues Fisher. "I feel that men often think they’re more deserving and that helps them succeed, so moving past these roadblocks for women is really important."

what happens when the customer tells you ‘no’ during a sales call? They answered, ‘Nothing.’ The predominantly female class had learned to move on to the next customer,” Sojka says. Katie Fisher, a triple major in accounting, finance and marketing, worked as a teaching assistant in Sojka’s female-dominated sales class in 2015. She says she noticed how women performed differently in the different classrooms. “When students had to give their assigned elevator

University of Cincinnati Marketing Professor Jane Sojka launched a professional selling course that focused solely on recruiting women to help them overcome the fear of failure and gain confidence. The course was so successful that additional sections have been added. Her work was recognized by the American Marketing Association as a winner of the 2016 AMA Solomon Marshall Stuart Excellence in Teaching Innovation Award.

ranging from avoiding rumination "allow yourself five minutes to grieve and then get over it" to stopping the “you’re so stupid” tape from running in your head, to confiding in a friend. Over the course of the semester, each student kept a journal in which the student noted a failure (for example, didn’t get the job offer), cited the strategy for handling the failure and reflected on the experience. By the end of the semester, Sojka says fear of failure was no longer a concern. “I’d ask them,

"When women fail, they’re more likely to ruminate about their failure and quit rather than risk failure and try again.”

Jane Sojka, Lindner Marketing Professor

Dawn Fuller contributed to this report

Q: What impact has your experience at the Lindner College of Business had on your career successes?I think the biggest takeaway from my time at Lindner was learning to build a foundation for solving problems. You can’t always learn everything you need for your career, so it’s important for students to learn to solve problems. UC provided a great foundation for how to be flexible and adapt. One thing I’ve learned throughout my career is that to survive and be successful, you must be flexible to continue to grow as a professional. When I look back on my career, I attribute much of my ability to adapt to the instructors and professors who challenged me to think creatively.

Q: Did you get a lot of real-world experience in the classroom at the University of Cincinnati? Definitely. Instructors challenged us with a lot of casework where we worked on specific problems that forced us to go out into the real world and figure things out. I believe that's the best kind of learning. You may not have always understood what was going on, but you did develop a feel for what actually happens in the business world.Q: What’s the best business advice you ever received and who gave it to you?I was 36 years old and just named treasurer of a bank. My former CEO told me: “You’re going to be asked to

make decisions throughout your whole career and you won’t get them all right. There won’t be a lot of easy decisions. So when it comes to the hard ones, just keep your focus and try to do what’s best for the shareholder or customer.”Q: If you were able to provide one-on-one mentoring to a current business student, what advice would you give?It’s important that you never stop learning. I still go to work and learn something new every day. You have to have that drive and internal belief that you’re going to get better and keep learning more. As you progress in your career, you can be humbled very easily. There are a lot of very smart people out there.

Q: What are your key responsibilities at BB&T as the Chief Financial Officer?I think I have the best job in the company. It fits my skill set and talents very well. Being the CFO of a financial institution allows me to utilize my skills in the accounting and finance world while simultaneously exercising my expertise in investment, funding and capital markets. If you’re CFO of any other industrial company, you really don’t have the same need for that other piece. For me, this a perfect fit for my skill set.Q: Tell us about the Leadership Institute and how leadership development is a core principal of BB&T?I joined BB&T almost nine years ago, and one of the things that really helped me as a professional was growing and learning more. I was exposed to a strong “all-around” approach to help me become a better leader. BB&T takes decision making and leadership skills very seriously throughout the organization. The BB&T Leadership Institute and our focus on leadership is different than any other financial institution. It allows our associates at BB&T to become better leaders, but we also give scholarships to some of our large corporate clients and they’re invited to come in and participate in these leadership sessions. The Institute also supports an initiative to improve financial education. We bring in superintendents and principals from school systems to expose them to these same leadership principles we use in our organization. We believe if these administrators become better leaders, it will filter down to the teachers and students. Q: How important is teamwork in today's work environment? Teamwork is extremely important. In any business, the team is really what makes you and the company successful. It is important to have the right people in place and celebrate

their achievements while encouraging them to grow to their utmost potential. As you work hard, it’s also important that you have fun and enjoy the people you work with. Ultimately, it’s your second family. At the end of the day, you spend a lot of time with the people that you work with. Q: How have your experiences at the University of Cincinnati influenced your leadership skills?My time at UC was unbelievable. I learned a lot of life lessons while I was on campus above and beyond what I learned in the classroom. The “real world” experiences, coupled with the diverse landscape of people and cultures led to an educational experience that cannot be rivaled. Q: You were a scholarship athlete playing for the Bearcats football team from 1979-82. Tell us about your career on the gridiron.I really wanted to play Division I football and the scholarship was a great opportunity. My brother, Dana, went to UC as well. He had a little bit more success than I did playing and has now been a football coach for 40 years. He’s currently on staff with the San Francisco 49ers.

My claim to fame is a game my freshman year where we played Pitt on the road. We were getting our tails kicked so badly the opposition put in their freshman quarterback. At the time, I was playing safety and this quarterback’s first collegiate touchdown pass sailed right over my head and into the arms of a receiver in the end zone. The pass was thrown by a kid named Dan Marino, who went on to be an NFL Hall of Fame player. Needless to say, I wasn’t the last defensive back this would happen to, only the first.

EXECUTIVE SUMMARY

DARYL BIBLEWe sat down with BB&T CFO and former Bearcat football player Daryl Bible to reflect on his time at the University of Cincinnati and discuss his role at the Fortune 200 company.

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LINDNER

BY MATT CRONE



New Members

Lynn Marmer Group Vice President Kroger

Joe AllenLeader, U.S. Global Operations CenterGeneral Electric Peter A. Alpaugh ChairmanCincinnati Equitable Life Insurance Co.

Edward J. Babbitt Vice President and Senior CounselWestern & Southern Financial Group

Walter W. Becky II Chairman Emeritus (Retired)Morton Salt Group

John B. Berding PresidentAmerican Money Management Corporation

Elroy E. Bourgraf ChairmanFerno Washington Inc.

Robert R. Buck ChairmanBeacon Roofing Supply, Inc.

James E. Bushman Chairman, CEO and DirectorCast-Fab Technologies, Inc.

Kerry R. Byrne PresidentTotal Quality Logistics

Phil D. Collins Managing DirectorOrchard Holdings Group, LLC

Howard D. ElliottPresidentElliott Management Group

Robert L. Fealy President and Chief Operating Officer (Retired) The Duchossois Group

Timothy J. Fogarty Chief Executive OfficerWest Chester Protective Gear Michael L. Fordyce President and Chief Executive OfficerCraig Hospital

Jerry L. Fritz Co-Chairman Kent Precision Foods Group

Gene A. Fugate Vice PresidentU.S. Bank

John B. Goering Retired

Paul D. Green Partner, Tax ServicesEY

Arnold C. Hanish Eli Lilly and Company (Retired)

Richard D. Hannan Mercury Instruments, Inc. (Retired)

J. Phillip Holloman President and Chief Operating OfficerCintas Corporation

Steven P. Hube Managing DirectorBarnes, Dennig & Company, LTD

B U S I N E S S A D V I S O R Y C O U N C I L

Timothy E. Johnson, PhDChairmanJohnson Investment Counsel, Inc.

Bill Keating Jr., Chair PartnerKeating Muething Klekamp PLL

Robert J. King Jr. Senior AdvisorFNC Corporation

Marvin P. Kolodzik Emerson Electric (Retired)

Dean Kuroff Managing DirectorAccenture

David M. Lance Restaurant Management, Inc.(Retired)

Louis H. Lauch Jr. PresidentKBM, Inc. and Moo Technologies LLC

Jerry P. Leamon Deloitte (Retired)

2015-2016 MEMBERS

Business Advisory Council

Roger Newport CEO AK Steel

Clarissa Niese Chief Marketing OfficerTire Discounters

Joe Allen LeaderU.S. Global Operations CenterGeneral Electric

Erin Sills Vice President Consumer InsightsFacebook

Warren Weber Executive Vice PresidentCorporate Banking PNC Bank

Woody Uible Senior Portfolio Manager Bartlett & Co.

LINDNER

Craig S. Lewis PresidentIronshore Pharmaceuticals

Michael R. Light Fidelity Investments (Retired)

Lynn MarmerGroup Vice PresidentThe Kroger Company

Kevin R. McDonnell President and CEOSkyline Chili

Thomas E. MischellAmerican Financial Group (Retired)

Jerome P. Montopoli Andersen Worldwide (Retired)

Rick Naber PresidentLOTH, Inc.

Troy Neat First Vice President, InvestmentsMerrill Lynch

Jacqueline C. Neumann Deloitte (Retired)

Roger NewportCEOAK Steel Clarissa NieseChief Marketing OfficerTire Discounters

William C. Ogle Chief Executive Officer Koupon Media Terrance J. O’Hara, PhDStrategic ConsultantAuthor, Speaker, Political Consultant

Michael J. Paxton Founder and CEOMJP Growth Partners

David C. Phillips Co-FounderCincinnati Works

Douglas W. Roeder Managing Director and LeaderFinancial Services Regulatory PracticePricewaterhouseCoopers LLP Carl P. SatterwhitePresident RCF Group

Wilbert F. Schwartz, CFA Consultant Kathleen M. Selker President and Chief Executive Officernorthlich

Tony L. Shipley ChairmanQueen City Angels

Erin SillsVice President, Consumer InsightsFacebook

Gary F. Simmons President and Chief Executive OfficerGerber Childrenswear LLC

Kenneth W. Stecher Chairman of the BoardCincinnati Financial Corporation

Richard E. Thornburgh Vice ChairmanCorsair Capital Woody UibleSenior Portfolio Manager Bartlett & Company

Steven J. Valerius President, Individual DivisionAmeritas Life Insurance Corporation

Warren WeberExecutive Vice President, Corporate BankingPNC Bank

Mark R. White Chief Operating Officer (Retired)SAP AG

Steven A. Wilson VNU Advisory Services (Retired)

Ex Officio MembersMike Fry, PhDKevin HardyBrian Hatch, PhDTrent HershensonRalph Katerberg, PhDRobert Larson, PhDKaren Machleit, PhDAdison Nelson Debashis Pal, PhDPatty RagioStephen RosfeldScott SchusterDean David Szymanski, PhDJerry Von Deylen Nicholas Williams, PhDBJ Zirger, PhD

Lindner Alum Awarded William Howard Taft Medal for Notable Achievement

Richard E. Thornburgh, BBA ’74, Hon Doc ’09, has had a stellar 40-year career in the global financial field. Thornburgh was honored as one of the University of Cincinnati's Distinguished Alumni for his career and leadership success that include roles as investment banker, C-suite executive, private equity professional and corporate director. Two years after earning his BBA in finance from the UC Lindner College of Business, he graduated from Harvard with an MBA. Thornburgh spent 30 years working under the Credit Suisse (“CS”) umbrella; the first 20 with The First Boston Corporation as an investment banker specializing in serving commercial banks. During that time, he worked in New York and also lived in Los Angeles while running the firm’s office there. His executive career included postions in both New York and Zurich, Switzerland, where he served on the CS executive board for 10 years. At the end of 2005, he retired as an executive, subsequently joining the Board of Directors of Credit Suisse Group A.G. He also joined a former First Boston colleague and mentor at Corsair Capital in 2006 as it was being spun out from JP Morgan. While at Corsair, Thornburgh worked on two landmark private equity transactions. He led the $6.7 billion recapitalization of Cleveland-based National City Corporation (the 10th-largest U.S. bank at the time) and the $300 million capital raise to conclude an FDIC-assisted acquisition by East-West Bancorp. At the University of Cincinnati, Thornburgh was recognized early for his leadership skills and was elected Student Body Vice President. He was also the force

behind elevating men’s club soccer to varsity sport status. He served as the Bearcat mascot, was a member of a fraternity and the top men’s honorary organization

Distinguished alum Richard Thornburgh, left, accepts the William Howard Taft Medal from former UC President Santa Ono.

Sigma Sigma. He was selected as the Outstanding Undergraduate Student at Lindner, and during his senior year, he was named Mr. Bearcat, the highest honor given to a graduating male student. Thornburgh served 17 years as a trustee of the UC Foundation and serves on Lindner's Business Advisory Council as well as on the UC Investment Committee.

Carl Satterwhite President RCF Group

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+2 Points

499

LINDNER

2,100+

F R E S H M A N APPLICATIONS

4,088

Up 69% since 2012

B LO O M B E R G BUSINESSWEEKR A N K I N G

5 16 Spots R E C O R D ENROLLMENT Largest freshman class in history

UNDERGRADUATESSTUDIED ABROAD

640

Once again, the University of Cincinnati Lindner College of Business has set an all-time record for the number of freshman applications received. This is the fourth year in a row that the record has been broken as the number of freshman applications received has increased 69% from 2,421 applications in 2012 to 4,088 applications in 2016. While the increase in applications is noteworthy, its accompanying increase in the quality of the applications and the quality of the incoming students has been truly remarkable. This fall, the Lindner College of Business welcomed its largest freshman class ever and that class is one of our highest quality classes with an average ACT score a full two points higher than our incoming class of fall 2012. This recent increase in applications, enrollments and student quality is likely due to a variety of recently introduced initiatives ranging from expanded offerings from our diversity and study abroad departments (such as new business-focused programs to destinations in South America, United Arab Emirates and Australia) to increased services provided by our academic advising and career services teams, now that every undergraduate

student is assigned both a specific academic advisor and a specific career coach (based on their academic major) to increase their collegiate and career readiness. In addition to the aforementioned improvements, we continue to enhance the Lindner freshman experience by honing Project Strategy (in which freshmen perform strategic analyses of a real-world client company such as Procter & Gamble, Macy’s or the Cincinnati Reds and ultimately present their findings to executives from that organization), Project Innovation (in which freshmen develop their creative, innovation and entrepreneurial skills by dreaming up a new product or service and building out a complete business plan to support the launch of that concept) and Project Impact (in which freshmen utilize their newly-acquired business skills to help a United Way non-profit partner organization achieve its goals and improve the Cincinnati community). Lindner’s continual advancements are also resonating with external audiences such as employers and national media outlets. Preliminary data from our 2015-16 graduates show a six percent increase in average starting salaries. Plus, the Lindner College of Business recently jumped 16 spots in the latest undergraduate business school rankings from Bloomberg Businessweek.

STUDENT CO-OPS AND INTERNSHIPS

1,125

Undergraduate Snapshot

Provided real-world work experience before graduation

STARTING S A L A R Y Average increase for 2016 graduates

J O B P L A C E M E N T

83%

LINDNER

For as long as she can remember (back to sixth grade, to be exact), Lindner Undergraduate Student of the Year Christine Pope has been pitching the academic equivalent of a no-hitter. For most students, carrying a perfect 4.0 GPA from childhood through college would be a crowning achievement in both their academic and personal lives. Pope, however, seems to dismiss her straight-A streak as a just part of her everyday academic life. Coming from a family that stressed academic success, Christine attributes many of her achievements to her supportive parents, who instilled the traits of leadership and success in her at an early age. Now 22, the Columbus, Ohio, native is graduating from the University of Cincinnati Lindner College of Business with a double major in Marketing and International Business, and several of the college's top honors, including

the Marketing Student of the Year, the International Business Student of the Year and the Marianne Lewis Excellence Award. Pope is a Marvin P. Kolodzik Business Scholar and is a member of the Lindner Student Association, Lindner Ambassadors, Bearcat Buddies, Business

Fellows Leadership Circle and Relay for Life. She achieved all of that while working part-time in the undergraduate admissions office. Christine lights up when discussing

her study abroad experiences at Lindner. She participated in three separate programs, culminating with a four month semester in Spain, which led to visits to 10 countries around the world. She notes them as some of the best learning experiences during her time at Lindner. In addition to international study, Pope's experiential learning continued with cooperative education rotations at Colegate-Palmolive and Procter & Gamble, working with some of the nation's biggest brands. This hands-on approach ultimately led to a full-time position with P&G, which she began this past summer as a Consumer Marketing Associate Manager in the Feminine Care division. In the future, Pope looks to continue earning high marks while earning her MBA and eventually landing her dream job as a category president at P&G.

BY MATT CRONE

UNDERGRADUATE SPOTLIGHT

ChristinePope

IN AVERAGE ACT SCOREFor incoming freshmen since 2012

100%

All 587 freshmen partnered with United Way

Another Record-Breaking Year UNDERGRADUATE PROGRAMS

SERVICE LEARNINGPA R T I C I PAT I O N

2015-2016

5 6%

Within three months of graduation

VISITING 37 COUNTRIES


While it’s rewarding to receive national attention from media outlets, we’re also pleased that more and more of our employer partners are noticing the changes occurring at the Lindner College of Business graduate programs. The average starting salary for a full-time Lindner MBA graduating in 2014-15 was more than $5,500 higher than the previous class and based on our current data, the MBA class of 2015-16 will have an average starting salary $12,000 higher than our 2014-15 graduates. Employers are now more interested than ever in engaging with Lindner MBA students prior to graduation. Employer demand to participate in our MBA year-long capstone project was so high that we started a waiting list for our 2016-17 projects before the 2015-16 projects were completed. Our 2015-16 client companies ranged from Fortune 500 leaders such as Kellogg’s and Kroger to emerging growth companies such as Assurex Health and Rheingeist Brewery and we expect a similar mix of companies to participate in this year’s capstone project.

LINDNER

KOJOOWUSU

BY PAIGE E. MALOTT

MBA, BUSINESS ANALYTICS '16


GRADUATE PROGRAMS Record Applications for Seven Consecutive Years

For an unbelievable seventh consecutive year, the University of Cincinnati Lindner College of Business set a new record for the number of graduate applications received.

While the volume increases are impressive (applications are up 18% over the prior year), the truly remarkable feat has been the rise in the programs’ quality and the accompanying rise in incoming student quality over the past few years. In fact, the University of Cincinnati MBA program has earned the biggest three-year rankings jump in the nation on both the U.S. News & World Report full-time rankings chart and on the U.S. News & World Report part-time rankings chart. Both U.S. News & World Report and Bloomberg Businessweek ranked the Lindner College of Business MBA program among the Top 40 full-time public MBA programs in the United States and Bloomberg Businessweek ranked the Lindner College of Business MBA program one of the Top 25 part-time public MBA programs in the country. Additionally, CEO Magazine recently ranked the University of Cincinnati MBA program one of the Top 15 online MBA programs in North America. Of course, the national accolades being generated by the Lindner College of Business’ graduate programs extend beyond just its nationally-ranked MBA programs. Within the past three years, Lindner specialized master's degrees in Accounting, Applied Economics, Business Analytics, Finance and Taxation have all been ranked among the Top 10 programs in the nation.

Graduate Highlights

BIGGESTMBA Rankings Jump in the Nationover the past three years in U.S. News & World Report

STARTING S A L A R Y

average increase for 2015 MBA graduates

5 9%

Top 35

RankingsTop 10for specialized master's programs in Accounting, Applied Economics, Business Analytics, Finance and TaxationTop 25

MBA Rankingamong part-time public programs by Bloomberg Businessweek

What led you to pursue a graduate degree? My parents were born in Ghana in a gold mining town. My dad earned a scholarship in England and received his Master's in IT. I was born in London, then moved to the U.S. when my dad accepted a job in Pittsburgh. Later, our family relocated to Austin, Texas, the place I call home. My father inspired me to make the most of my education.

Why did you choose University of Cincinnati? Graduate school was always a goal of mine, and after establishing a solid understanding of corporate business, I decided to take the leap. The Lindner College of Business caught my eye because of its connections to big name corporations and its internship opportunities. It was also highly ranked by U.S. News & World Report and Bloomberg Businessweek.

What was most memorable about your MBA? My favorite experience at Lindner was the ACG Cup. In two weeks, I learned many facets of business concepts that I apply to my current workplace every day. The pressure to win mixed with a daunting research load made this my most challenging academic experience. My secret? I survived by eating pizza for five days in a row.

What do you aspire to do after graduation? I want to build strategies for the next major player in apparel or fashion. I love brands like Nike and Nordstrom and enjoy the challenge of guiding a company to its best customers.

What advice do you have for someone considering getting an MBA? Do your research. Different programs offer different features. The Lindner College of Business emphasizes an accelerated program and has strong connections to major branding companies. The people I've met, the tools I've used, and the learnings I've gathered make this past year a high value experience.

MBA Ranking

among full-time public programs by Bloomberg Businessweek


Online Snapshot

nation.” Not only is Mr. Lindner’s dream now a thriving reality, UC is taking his vision to the world beyond. The next step in the college’s ascension and path to preeminence is the construction of a new state-of-the-art learning facility. As we roll out the building plans, it is important to recognize our donors and advocates who helped make this project a reality because of their dedication and commitment. The Lindner Leadership Committee (LLC) was formed as a coalition of long-standing supporters and business leaders throughout the country who provide UC with perspective, advocacy and philanthropy. On behalf of the Lindner College of Business, we thank the LLC for advancing this mission-critical priority.

To keep pace with the burgeoning demand for online programs, the Lindner College of Business launched two new online initiatives during the 2015-16 academic year. For its online MBA students, Lindner now offers a specialization in marketing, and in partnership with the University of Cincinnati College of Pharmacy, Lindner now offers online courses in the Pharmacy Leadership master’s program and in its graduate certificate program.

LINDNER

Steve Rosfeld

The University of Cincinnati Lindner College of Business may have only launched its graduate online offerings within the past three years but you certainly wouldn’t know it based on the rankings its programs have received within the past year. The University of Cincinnati online MBA program was recently ranked one of the Top 15 online MBA programs in North America by CEO Magazine and it was also ranked among the Top 35 online MBA programs in the United States by multiple media outlets, including U.S. News & World Report. Not to be outdone, the University of Cincinnati online Master of Science in Taxation was recently ranked the No. 4 graduate online taxation program in the country by U.S. News & World Report. National accolades such as those mentioned above have driven strong online enrollment growth in the University of Cincinnati’s MBA program, its Master of Science in Taxation, its Master of Health Administration program, its Master of Informatics and its various graduate business certificates. Enrollments across all online business offerings spiked 51% from 2,693 in 2014-15 to 4,073 in 2015-16. These enrollments include students from 30 different states across the country.

National Accolades and Enrollments

O n l i n e Enrollment

+51%

Growth over the previous year

ONLINE PROGRAMS

States

30 Students who attend Lindner online classes Different

Top 5RankedAmong Graduate Online

Taxation Programs by U.S. News & World Report

2015-2016

Top 15Ranked Online MBA

program in North America by CEO Magazine

Top 35Ranked

Fully-online MBA program by U.S. News & World Report

When the University of Cincinnati’s Carl H. Lindner College of Business was founded in 1906, its leaders believed that it would contribute to the economic health of the region. At the time, it was hard to imagine the regional, national and global impact that the Lindner College of Business would make more than 100 years later. Today, the Lindner College of Business is a magnet of innovation recruiting top student and faculty talent locally, nationally and globally. UC and its Lindner College of Business is the top supplier of an educated regional workforce and a creator of knowledge that is contributing to the 21st century’s greatest opportunities. With its extraordinary recent growth and fast-emerging national status, Lindner has the opportunity to catapult the University into a role of preeminence in business education. Carl H. Lindner, Jr., the former chairman of American Financial Group for whom the college was named, once said, “My dream is to put UC’s business college on the map as one of the finest in the

DEVELOPMENT Supporting the Path to Preeminence

John, BBA ’71, Hon Doc ’11, and Eileen Barrett Chairman, President and CEO, Western & Southern Financial Group

John, BBA ’85, and Susan Berding President, American Money Management Group

El, BBA ’54, and Elaine, BSED ’54, Bourgraf Chairman, Ferno

Drew and Wendy Boyd Executive Director, MS-Marketing Program Lindner College of Business

Phil, BBA ’89, and Lela, BSED ’91, Collins Managing Director, Orchard Holdings Member, UC Board of Trustees

Bob, BBA ’73, Hon Doc '14, and Rose Fealy Founder and Managing Director, Limerick Investments LLC VP - Finance & Administration/CFO Museum of Science and Industry, Chicago

Along with transforming the learning experience by supporting this new state-of-the-art facility, our donors continue to leave their mark by supporting other vital priorities of the Lindner College of Business. Lindner's ascension will continue with the ongoing philanthropic support for scholarships, student programs, and faculty. There is plenty of work ahead on this path to preeminence, and we ask for your support and engagement in this historical effort. To learn more about how to get involved in the building project or to make a donation, please contact Steve Rosfeld, senior director of development, at 513-556-5605 or [email protected].

Make an Impact

LINDNER LEADERSHIP COMMITTEE (as of August 2016)

Tim, BBA ’80, and Sarah Fogarty CEO, West Chester Protective Gear

John Goering, BBA ’56, MBA ’60, Hon Doc ’05

Tim and Janet, BSN ’92, Johnson Chairman, Johnson Investment Counsel

Bill, BBA ’76, MBA ’76, JD ’79, and Joan Keating Partner, Keating, Muething & Klekamp

Bob, BBA ’78, and Cathy, BBA '78, King

Marvin Kolodzik, BBA ’59

Lou, BBA ’68, and Joan Lauch President, KBM, Inc.

Jerry, BBA ’73, and Rita Leamon Chairman, AmeriCares

John, BBA ’70, and Janice Lewis

Lindner Student Association

Tom, BBA ’70, and Pam, ABA ’67, BAH ’71, Mischell Member, UC Board of Trustees

Troy, BBA ’91, and Michele, BSN ’92, Neat Senior Vice President, Merrill Lynch Wealth Management

Jackie Neumann, BBA ’71, MBA ’75

Bill, BBA ’89, and Lisa Ogle CEO, Koupon Media

Kirk, BBA ’90, and Jacki Perry President of Brand Solutions, Google

Doug, BBA ’79, and Holly Roeder Managing Director, Financial Services Advisory Risk and Regulatory Practice, PricewaterhouseCoopers

Dick, BBA ’74, Hon Doc '09, and Cornelia Thornburgh Vice Chairman, Corsair Capital Chair of the Board of Trustees, Trinity College (Cornelia)

Steve, BA ’66, MBA '68, Hon Doc '06, and Kathy Wilson

Make a Gift NowFoundation.uc.edu/Give

Carl H. Lindner College of BusinessCarl H. Lindner HallPO Box 210020Cincinnati, Ohio 45221-0020

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/LindnerCollege

@LindnerCollege

University of CincinnatiCarl H. Lindner College of Business

SUPPORT UC. TRANSFORM LIVES.

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"The Lindner College of Business taught me to approach challenges from a macro perspective through a deeper understanding of how my tasks help fulfill my company’s overall strategy." Diego Laserna Tovar, MS '15, MBA '16 Financial Analyst, US Playing Cards

My Lindner MBA

To connect with Lindner students for internships, co-ops or full-time positions, visit hirelindner.com

Documents

Lindner on the Rise Classroom to Boardroom · portfolio VOLUME 31, FALL 2016 Portfolio magazine is published annually for Carl H. Lindner College of Business alumni, donors, faculty