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LOOKBOOKSpring/Summer
2019 | EN
S/S 2019 3TRENDS2
ITALYAbruzzo, Marche, Molise, Apulia, Umbria Alberto BordiniTel. +39 335 44 [email protected]
Campania, Latium, SicilyGiuseppe SiricaTel. +39 333 445 [email protected]
Emilia Romagna, Liguria, Piedmont, Tuscany, Valle D’AostaGabriele ParigiTel. +39 340 977 [email protected]
LombardyGiorgio GoldoniTel. +39 347 283 [email protected]
Friuli Venezia-Giulia, Veneto, Trentino Alto-AdigeLuca PecileTel. +39 348 904 [email protected]
SardiniaPietro ArgiolasTel. +39 349 698 [email protected]
EUROPEAustria, Germany, SwitzerlandBrandmasters GmbhTel. +49 211 157 [email protected]
BelgiumRed Pod BvbaTel. +32 496 650 [email protected]
FranceCeska EurlTel. +33 611 [email protected]
GreeceNak Shoes GeorgoudasTel. +30 2310 221 [email protected]
NetherlandsBrandmarc B.V.Tel. +31 77 462 [email protected]
Spain, PortugalXavi AndiaTel. +34 932 264 [email protected]
United Kingdom, IrelandYum Yum Shoes LtdTel. + 44 (0) 7976 410 [email protected]
SCANDINAVIADenmark, Finland, Norwey, SwedenAj Shoes ABTel. +46 706 202 [email protected]
EAST EUROPEBelarus, Russia, Ukraine, KazakhstanTatiana Fomenko Tel. +7 926 282 [email protected]
Czech Republic, Poland, SlovakiaMarco PizzamiglioTel. +39 347 710 [email protected]
HungaryCivila Hungary Kft.Tel. +36 17 873 [email protected]
Montenegro, SerbiaMilotex DooTel. +381 22 481 [email protected]
MIDDLE EASTIsraelCanopy LtdTel. +972 3 562 [email protected]
NORTH and SOUTH AMERICAUSADavide BellomiTel. +39 342 814 [email protected]
CanadaLiana ColagiacomoTel. +1 514 224 [email protected]
OCEANIAAustralia, New ZealandNick Mascitelli ImportsTel. +61 293 193 [email protected]
For countries not mentioned:Davide Bellomi (Export manager)Tel. +39 342 814 [email protected]
Agents & distributors
S/S 2019 5TRENDS4
THE BRANDS
Mjus Shoes& Mjus RBLp. 6
WOMEN FOCUS TRENDS
S/S 2019Collectionp. 8
• Lightness/Brand identity p. 10
• Sporty/Easy style p. 16
• Femininity/Grit p. 22
TRAVELDIARYp. 26
MENFOCUS TRENDS
S/S 2019Collectionp. 28
• Urban Style/Casual p. 30
• Hip Hop/Street p. 34
• Beach style/Summer p. 38
MAN AND WOMANBEST SELLERS
S/S 2019Collectionp. 40
• WomenCollection p. 42
• MenCollection p. 50
TRAVEL STORYp. 54
Contents
S/S 2019 76
MJUS RBL
Mjus RBL is an Italian men’s shoe brand which stands out for the use of distinctive, high quality materials. Its shoes and accessory collections are hand scribed, carefully crafted and designed with character. The Mjus RBL brand is aimed at a free and self-confident man, with a unique personality: living and travelling are his great passions.
MJUS SHOES
Mjus Shoes stands for challenging fashion shoe collections,
distinguished by the use of high quality materials. The collections
are casual yet feminine. Mjus wants to depict
self-confident elegant women. It aims for a strong natural look with
a little edge, like its collections. Mjus is not interested in the glitter
and glamour, that’s not what it stands for. Mjus is wild, natural
and elegant.
MM
The brands
S/S 2019 98
WOMENFOCUSTRENDS
SPRING/SUMMER2019COLLECTION
S/S 2019 11TRENDS10
For this season the style is in the details. The clothes and accessories of the spring wardrobe bring with them a cool breeze and a carefree lightness. Loose dresses, lively fantasies, light colours, craftsmanship and genuineness are the key words of the summer 2019.
The easy style of the summer Mjus collection is represented by the delicate symbol of the dandelion (also known as taraxacum), which we find printed on the soles of many models of the next season. A perennial flower, typical of temperate climates, that grows spontaneously everywhere, whose seeds are collected in a plumy sphere similar to a pom pom, ready to disperse with the first gust of wind. Spontaneity and lightness, therefore, two qualities that combine well with the Mjus brand owing to its naturalness and essentiality, which in this collection, in a particular manner, rediscovers its own DNA. A trend that better emphasizes the logo of the brand, re-proposed not only on the sole, but also in relief on the upper of many creations or printed on the laces-band of some of the sneakers.
LIG
HTN
ESS/
BRAN
D ID
ENTI
TY
S/S 2019 13TRENDS12
S/S 2019 15TRENDS14
S/S 2019 17TRENDS16
The sporty style brings to life the dream of women who are always in a hurry: a suit and go, ready for the office, for the business appointment, for a dinner out. It is possible to wear practical and comfortable garments, putting on a good show, just match them wisely with a few chic accessories.
Today fitness clothes are worn not only at the gym. Therefore, in the Mjus collection, sneakers become casual-chic footwear to be worn on all occasions, even for the most exclusive of events. White is the master, but its purity is interrupted unexpectedly by splashes of bright and bold colors, such as yellow, mint and silver. The volumes increase and are inspired by the 1990s with heel and important rounded lateral profiles. In this sporty trend, sneakers are also presented in the form of a sandal, in a model that is resolute and informal, yet urban and fashionable and not necessarily technical, suitable to be worn in the city during the summer months.Among the sport proposals, there are also those that recall, given their shape, the classic pool slippers, covered with new concepts, now more contemporary and feminine. Strictly in leather and not rubber, they become perfect shoes for free time. Glam, fun and fresh, ideal for the summer season. Another new entry is the sneaker with ankle strap, with the two-island sole and the upper that transforms into a technical fabric stocking. Curious, avant-gardist, fun and very comfortable, they are just some of the most unconventional trends of this collection.
SPO
RTY/
EASY
STY
LE
S/S 2019 19TRENDS18
S/S 2019 21TRENDS20
S/S 2019 23TRENDS22
The trend for the summer months is romantic, dreamy and light. Enchanted atmospheres, candy tones and sparkling details, but revisited in a gritty and never-sugary way, for true urban princesses.
Among the trends of the S/S 2019 there is also the expression of a feminine side, able to enchant without being mushy and to give the Mjus models a distinctive trait that makes them unique and different. There will be shoes characterized by a gritty femininity that does not seek to seduce: unstitched and refined tips, use of the animalier without provocation, mat laminate and the most embroidered and artisan leathers, shock colours (fuchsia, pink, mint, old gold, wisteria) contrasting with black. But not only this, Mjus shoes are noticeable by the use of colourful stones and small studs, that refine the rocker side of those who wear them, and of oriental and elegant shapes that link to the concept of travel. In this theme of the collection, the plissé leather is combined with smooth leather, while the soles become thinner and are paired with geometric or banana-shaped heels, made particular by a curious curved shape; the essentiality of Mjus woman are the colours of a romantic side that are more tuned with the warm rhythms of summer.
FEM
ININ
ITY/
GRI
T
S/S 2019 25TRENDS24
S/S 2019 27TRENDS26
The mood of the men’s collectionMjus RBL presents the new spring/summer 2019 collection, an authentic line, faithful to the DNA of the brand, where the different models represent the constant dialogue between style, workmanship and quality materials. A leading role is entrusted to shapes and colours: voluminous and generous the first, intense and vivid, the second, often mixed with neutral and whites that reveal the fresh and vibrant spirit of the stylistic proposals of this season.
Men’s coloursIn general, white dominates among the colours of the summer proposals (often flanked in contrast by vivid tones, such as lemon yellow), navy blue, biscuit, grey, red and black and the inevitable evergreen of the Mjus RBL collections also in the hot season.
TRAV
EL D
IARY
The mood of the women’s collectionThe S/S Mjus Shoes 2019 collection fully explores the identity of the brand with a return to its origins, recovering that raw and essential elegance, typical of Mjus models, but with subtle notes of femininity. The warm season is an opportunity to show off the sophistication of a natural and simple beauty, created with soft leathers enveloping feet like a second skin and using craftsmanship, such as brushing, which embellish the materials making Mjus shoes unique and inimitable
The models of the women’s collection Mjus proposals for S/S 2019 include retro sandals with banana heel, flat sandals in the elegant or sporty version, comfortable wedges, golden ankle boots with small heel, low and oriental sabots and sneakers reinvented in many models that make the casual a passe-partout with chic tones.
happiness
complicity
adventure
smile
experience
new places
S/S 2019 2928
MENFOCUS TRENDS
SPRING/SUMMER2019
COLLECTION
S/S 2019 31TRENDS30
URBA
N ST
YLE/
CASU
AL
The frenetic rhythms of the modern city, where day and night overlap expanding the perception of time, demand the need to wear practical and comfortable footwear, suitable for every occasion and compatible with the needs of the metropolis. But in summer the watchword is above all lightness, both in soft and flexible materials and in the lighter and sunnier shades compared to the winter ones.
In the S/S Mjus RBL collection, moccasins and suede ankle boots in neutral and luminous tones become perfect to wear while travelling, in northern European cities for example, where temperatures are never excessively hot, or during more formal evenings that the summer offers us. For those who spend the holidays in seaside locations, there are the laced-up models of the Mjus RBL collection, which recall the typical summer espadrilles with their shape, but from which they differ in texture. These proposals for the S/S 2019 collection are, in fact, made of leather, and not of fabric, and show a more citizen and less “beach” look. Perfect for the long summer evenings, they represent a valid alternative to the loafer or to the classic men’s lace-up. A creation also proposed with playful and fun prints, such as in camouflage, for a spring/summer 2019 dedicated to energy and positivity. Interesting, among the city shoes is also the model of sports shoe that mixes the silhouette of the derby, with the typical decoration pierced on the front, the visible seams and the practicality of the sneaker, that make one of the most classic models par excellence sporty and contemporary. Among the shades proposed for these shoes, the navy blue, lemon yellow and marmot are combined, a true must for the summer.
S/S 2019 33TRENDS32
S/S 2019 35TRENDS34
HIP
HOP/
STRE
ET
The street style draws on the hip hop of American rappers. Revisited in an urban chic stule, this trend chooses baggy pants, sneakers, oversized t-shirts and caps with peak personalized with pins.
In recent years the street-style fashion of American derivation has conquered the catwalks of half the world and the young especially, attracted by the fascination of the underground cultures of the big metropolis and eager to stand out from the crowd, also wearing a certain type of clothing openly inspired by the world of rap and hip hop. A trend that is also one of the main elements of the new Mjus RBL summer collection, here however revisited according to the classic principles of the brand, reinterpreting the craftsmanship and combined with attention to detail: athletic shoes with important volumes yet featherweight; vivid colours and refined materials; attention to detail through the use of natural tanning, internal and non-synthetic leather lines and, in some models, the use of technical fabric inserts.
S/S 2019 37TRENDS36
S/S 2019 39TRENDS38
BEAC
H ST
YLE/
SUM
MER
In this season the male wardrobe is inspired by beach style: 5-pocket denim or informal shorts but with elegant lines. Below, the sandals have a vintage twist, are strictly leather and with a refined look.
The Mjus RBL men’s sandals line includes practical and stylish flip-flops and slip-ons to wear both on the beach and in the city offering the perfect compromise between comfort and elegance. Here emerges a design with a minimalist and clean spirit that prefers the use of black and natural brown. Simple, elegant and versatile shoes that can be combined with a pair of classic trousers for a refined outfit or with comfortable shorts for a relaxed and informal look.
S/S 2019 4140
MAN AND WOMANBEST SELLERS
SPRING/SUMMER2019COLLECTION
S/S 2019 4342 BEST SELLERS
WO
MEN
’S S
/S 2
019
CO
LLEC
TIO
N
724209-201-6002 724211-101-6002724209-301-6478
724209-101-6197
730008-201-0001 730010-101-0002730010-101-0001
730008-101-0001
732104-201-6002 732105-101-6002732105-101-6001
732104-101-0001
732101-101-0001 732101-101-0003732101-101-0002
732102-201-6002
S/S 2019 4544
737015-102-0001 737015-201-0002737015-201-0001
737015-101-6045
737024-103-6478 737024-501-0001737024-401-0001
737024-201-0001
766101-101-0001 766101-301-0001766101-201-0002
766101-201-0001
769105-102-0001 769105-204-0001769105-202-0001
769105-101-6045
BEST SELLERS
S/S 2019 4746
796008-201-0001 796010-201-0001796010-101-6002
796008-101-0001
867001-101-6002 867003-101-0001867002-101-0001
867007-101-0001
730003-101-0001 730003-601-0001730003-401-0001
730003-301-0001
766102-101-0001 766102-201-0001766102-102-0001
914202-101-0001
BEST SELLERS
S/S 2019 4948
775105-101-0001 775107-202-0001775107-201-0001
775105-101-0003
715110-101-0002 715110-201-6002715110-101-0003
715110-101-0001
862001-201-6077 862004-301-6477862004-201-0001
862007-201-0001
903001-101-0002 903001-301-6002903001-201-6477
903001-201-6077
BEST SELLERS
S/S 2019 5150
335103-101-0002 335103-102-6041335103-101-6369
335103-201-0001
365003-101-0001 365006-101-0001365004-101-0001
365005-101-0001
367101-101-0001 367101-101-0003367101-101-0002
367101-101-0004
376104-101-6002 376104-201-6357376104-201-6144
376102-201-6002
MEN
’S S
/S 2
019
COLL
ECTI
ON
BEST SELLERS
S/S 2019 5352
376203-201-6002 376205-201-6002376205-101-6481
376205-101-6041
378103-101-0001 378103-101-0003378103-101-0002
378103-102-0001
379102-101-0001 379102-101-0003379102-101-0002
379101-101-0001
335102-102-6205 335102-103-0001335102-102-6481
335102-101-6877
BEST SELLERS
S/S 2019 5554
TRAVEL STORY
S/S 2019 5756 TRAVEL STORY
Live life with no excuses, travel with no regret.
Oscar Wilde
S/S 2019 59TRENDS58
One’s destination is never a place, but a new way of seeing things.
Henry Miller
S/S 2019 61TRENDS60
Take only memories, leave only footprints.
Capo Seattle
S/S 2019 63TRENDS62
CREDITS
Production and Editorial Staff MiRò Comunicazione | MilanoArt Director Daniela Haggiag
Photographer Zak Andrea ZacconeStylist Cesar ValdiviesoMake Up/Hair Alessandra SemisaPhoto assistant Federica OrsiDigital assistant Matteo PisuStyling assistant Giorgio FaviniModels Aneta @2mmodel Ayrton @Next
Special thanks to FAI for allowing us to take a part of photos at Saline Conti Vecchi in the province of Cagliari.
© 2018 OLIP S.p.A.
Mjus is a registered trademark by Olip Italia S.p.A.Via Confine 13, Colà di Lazise, IT
A good traveler has no fixed plans and is not intent on arriving.
Lao Tzu