3
1 As reported by Financial Planning magazine, June 1996–2019, based on total revenue . 2 2017/2018 Kehrer Bielan TPM Survey. Based on financial institution market share. LARGEST INDEPENDENT BROKER/ DEALER based on total revenue 1 FOUNDED IN 1989 Financial Advisors CORPORATE SNAPSHOT Trailing 12-Month Gross Revenue LPL Employees $ 5.401B 16,161 4,364 LPL FINANCIAL ACROSS AMERICA San Diego, CA Fort Mill, SC Boston, MA $ 327.3B Advisory $ 378.7B Brokerage $ 706B Total through the merger of Linsco (est. 1968) and Private Ledger (est. 1973) Thoughtful, balanced financial guidance is a fundamental need for everyone. We provide advisors and financial institutions the tools they need to develop meaningful, long-term client relationships. We help independent financial advisors support their clients with research, technology, compliance, access to an ever-growing array of products, continuing education, and more. Our dedicated Institution Services division focuses exclusively on the needs of financial institutions and their diverse clients. THESE FINANCIAL INSTITUTION PARTNERS COMPRISE: 295 Credit Unions 502 Banks 797 Financial Institution Partners Financial Advisors CLIENT ASSETS SERVICED AND CUSTODIED 2,533 LARGEST PROVIDER OF THIRD-PARTY INVESTMENT SERVICES TO BANKS AND CREDIT UNIONS Based on revenue and number of financial institutions 2 LPL FINANCIAL AT-A-GLANCE Data as of 6/30/19 Brokerage and Advisory Assets Trailing 12-Month Gross Revenue $ 117.7B $ 690.1M

LPL FINANCIAL AT-A-GLANCE · 3 Asset and portfolio data through 6/30/19 for assets for which LPL Research has discretion. 4 As reported by Financial Advisor, May 2018 5 Market Strategies

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Page 1: LPL FINANCIAL AT-A-GLANCE · 3 Asset and portfolio data through 6/30/19 for assets for which LPL Research has discretion. 4 As reported by Financial Advisor, May 2018 5 Market Strategies

1 As reported by Financial Planning magazine, June 1996–2019, based on total revenue.

2 2017/2018 Kehrer Bielan TPM Survey. Based on financial institution market share.

LARGEST INDEPENDENT BROKER/ DEALERbased on total revenue1

FOUNDED IN

1989

Financial Advisors

CORPORATE SNAPSHOT

Trailing 12-Month Gross Revenue

LPL Employees

$5.401B

16,161

4,364

LPL FINANCIAL ACROSS AMERICA

San Diego, CA

Fort Mill, SC

Boston, MA

$327.3BAdvisory

$378.7BBrokerage

$706BTotal

through the merger of Linsco (est. 1968) and Private Ledger (est. 1973)

Thoughtful, balanced financial guidance is a fundamental need for everyone. We provide advisors and financial institutions the tools they need to develop meaningful, long-term client relationships. We help independent financial advisors support their clients with research, technology, compliance, access to an ever-growing array of products, continuing education, and more. Our dedicated Institution Services division focuses exclusively on the needs of financial institutions and their diverse clients.

THESE FINANCIAL INSTITUTION PARTNERS COMPRISE:

295Credit Unions

502Banks

797Financial Institution

Partners

Financial Advisors

CLIENT ASSETS SERVICED AND CUSTODIED

2,533

LARGEST PROVIDER OF THIRD-PARTY INVESTMENT SERVICES TO BANKS AND CREDIT UNIONS Based on revenue and number of financial institutions2

LPL FINANCIAL AT-A-GLANCE

Data as of 6/30/19

Brokerage and Advisory Assets

Trailing 12-Month Gross Revenue

$117.7B

$690.1M

Page 2: LPL FINANCIAL AT-A-GLANCE · 3 Asset and portfolio data through 6/30/19 for assets for which LPL Research has discretion. 4 As reported by Financial Advisor, May 2018 5 Market Strategies

LPL Financial representatives offer access to trust services through The Private Trust Company N.A., an affiliate of LPL Financial.A registered investment advisor. Member FINRA/SIPC.BD-64754-0819 | For Public Use | Tracking #1-824241 (Exp. 08/20)

As the nation’s largest independent broker/dealer, an RIA custodian, and the leading provider of third-party brokerage services to banks and credit unions, LPL backs the wisdom and experience of independent advisors with a catalog of services and resources, including:

Objective market research

Compliance oversight

Innovative technology with leading cybersecurity functionality

Ongoing practice consulting and training

NO. 1 IN CUSTOMER LOYALTYLPL and its advisors were ranked No. 1 in customer loyalty out of 30 leading financial distributor firms in the Market Strategies International Cogent Reports 2017 Investor Brand Builder study. The study also explored key drivers of investor loyalty, and LPL ranked No. 1 in satisfaction with all of the top five areas: quality of investment advice; financial stability; easy to do business with; range of investment products and services; and retirement planning services.5

LPL RESEARCH

43Number of Employees

Average Years of Industry Experience

Number of Advanced Degrees and Certifications

Number of Portfolios Tailored to Specific Investment

Objectives3

Number of Approved or Recommended

Managers

12 38 350+ 950+

3 Asset and portfolio data through 6/30/19 for assets for which LPL Research has discretion.4 As reported by Financial Advisor, May 20185 Market Strategies International (MSI), Cogent Wealth Reports, “Investor Brand BuilderTM: Maximize Purchase Intent Among Investors and Expand Client Relationships,” November 2017.

MSI surveyed 4,408 investors with $100,000 or more in investable assets between June 21, 2017, and August 8, 2017.

LPL FINANCIAL AT-A-GLANCE

§ RIA and Hybrid RIA § Clearing and custody § Insurance § Trust services

§ Fixed income and equities § Retirement plans § Mutual funds and annuities § Advisory platforms

§ Digital advice technology § Financial planning § Research § Business consulting

§ High-net-worth consulting § Integrated technology platform § Growth consulting § Acquisition/succession planning

LPL OFFERS ACCESS TO:

LPL IS NO. 1 WHEN RANKED BY GROSS REVENUE OF TOP 10 INDEPENDENT BROKER/DEALERS4

QU

AL

ITY

STA B I L I T Y • R E

TI R

EM

EN

T

EA

SE

OF

DO

ING B U S I N E S S WITH

• RA

NG

E

SATISFACTION

MAKING A DIFFERENCEThe LPL Financial Foundation was established in order to give back in the communities where our clients and employees live and work. We provide direct financial support to charitable organizations, offer matching gifts for LPL advisor and employee contributions, and coordinate ongoing employee giving and volunteer activities.

Page 3: LPL FINANCIAL AT-A-GLANCE · 3 Asset and portfolio data through 6/30/19 for assets for which LPL Research has discretion. 4 As reported by Financial Advisor, May 2018 5 Market Strategies

LPL Financial representatives offer access to trust services through The Private Trust Company N.A., an affiliate of LPL Financial.A registered investment advisor. Member FINRA/SIPC.BD-47419-1118 | For Public Use | Tracking #1-795688 (Exp. 1/20)

PERSONALIZED SUPPORT COMPETITIVE PAYOUTS NON-PROPRIETARY PRODUCTS

TRANSITION SUCCESS

4:1 90–100% Payout

100% Objective Guidance FROM

50+ Research Experts

Our 4:1 advisor to employee ratio ensures you have the service and support to help

you exceed client expectations.

LPL’s competitive payout on brokerage and advisory makes LPL a potential low-cost option for many advisors.

LPL’s Research team of over 50 experts—including analysts, strategists, economists, and investment and communications specialists—is 100% focused on delivering objective guidance.

LPL has no proprietary investment products or investment banking operations.

You’re empowered to make informed recommendations based on objective

research and your clients’ individual needs.

Our Business Transition Partners are incentivized to get your business up and running and your clients moved quickly.

Typically, transitioning advisors have all client information and assets moved to LPL and their

staff fully trained in just two months. On average, advisors retain 90–100%

of their targeted AUM.

1 Based on LPL data as of 11/182 Market Strategies International, Cogent Wealth Reports, “Investor Brand Builder™: Maximize Purchase Intent Among Investors and Expand Client Relationships,” November 2017.

LPL FINANCIAL BY THE NUMBERS1

CLIENT LOYALTY OBJECTIVE ADVICE

INVESTING IN YOUWe use our strong balance sheet to benefit advisor growth. In 2018, we made significant investments in key growth areas, totaling almost half a billion dollars, to ensure advisors thrive—now and in the future.

Ranking AmongAffluent Investors

In a recent survey of affluent investors, LPL Financial ranked #1 for all five drivers of customer loyalty2:

#1 Quality of investment advice #1 Financial stability #1 Easy to do business with #1 Range of investment products & services #1 Retirement planning services

0 Proprietary Products

#190–100% Average

Targeted AUM

2 MonthsAverage Length

of Transition

$125M Technology

Our technology road map includes digitizing the advisor practice to drive

efficiency and meet the growing demand for personalized advice at scale.

$150M Service & Support

Nothing compares to the power of relationships. We’re focused on

attracting the right talent to provide you unmatched service and support.

$125M Capital Solutions

Take your business to the next level with capital to transition, lease space, acquire a practice, or otherwise grow your business however you choose.