Michael BanguraMedia, Magazine Analysis

I looked at the VIBE magazine to see if I could adopt or maybe even challenge the house style for my final magazine I noticed that the cover of the magazine always has the model(s) in mid-shots and the people on the cover of the magazine are usually the people who have the big stories on the double page spread and the colour scheme on the cover of the magazine is always consistent throughout the whole magazine. Also the mast head always stays the same throughout every issue and it only changes colour so it can keep the house style consistent throughout.The puffs that go with the cover story are always usually puns or some form of a play on words "Eminem and Yelawolf is hip - hop finally colour blind?" I also took note of how there is a strap line always has the same layout. It is always quick and snappy it gets straight to the pointthe camera shots on the magazine covers are always medium long or medium short or even a mid-shot there is never a full body, there is occasionally the head and shoulders shot for the more "hip hop heavy weights" like T.I.P and Lil' Wayne and the head and shoulders shot makes it look as if they are more important. There also another thing I noticed, I noticed that if an Artist is on the cover of the magazine and he/she is very well known in the music industry there will be less puffs on the magazine meaning that their double page spread is going to be more than two pages.

Michael BanguraMedia, Magazine Analysis

In the articles for VIBE I have noticed that they always paraphrase what the cover starts always say. For example Yelawolf who is one of the cover stars on the cover and in his article there is an interview with his label mate, Eminem. There is a recorded interview of Eminem and Yelawolf talking about the use of the N-word, their struggles and Eminem's fight with drugs. Because Yelawolf is from the Southern region of the United States, he has a very discint accent and there for his english is fractured and VIBE had to change and even censor what they say. For example

 the artist T.I.P is one of the most recognisable Hip hop artists in the Music industry and because of this his cover story is and "untold story" this will take up most of the magazine and you can see that three are less puffs on the cover.

Michael BanguraMedia, Magazine Analysis

whereas...

 Sean Paul who isn't as popular as T.I.P would have more puffs on the cover of the magazine showing that he isn’t as recognisable as T.I.P and therefore his story on his double page spread won’t take up much of the magazine. I might consider adopting this kind of house style for my magazine because the VIBE magazine has a recognisable image so therefore if I adopt this style to my magazine, then maybe my target audience will take more notice of it and would want to have a look at it.

 This is the contents of the VIBE Magazine the house style of the magazine has always been consistent. In every contents page of the Vibe magazine and it always almost follows the shape of female models rather than the male models.

Michael BanguraMedia, Magazine Analysis

the numbering of page is never "1,2,3,4,5..." the VIBE Magazine always shows key content in the contents page rather than showing other unimportant content.

I would like to adopt some of the key features of the VIBE magazine such as the front cover house style this is because it is very recognisable, and my target demographic. The image I want give off is that

I also saw that the VIBE magazine does music review on both mainstream and underground albums and mixtapes

looked at the "Q" magazine and I analysed the front cover and the double page spread.

Front cover.

On the front cover I saw that the Color scheme was red which Q Magazine have always had for their magazine. And it seems they may have deliberately made the model (Cheryl Cole) wear black and red so that the red stands out more. 

The masthead above the logo which contains the slogan of the magazine. "The UK's biggest music magazine"

On the Main image Cheryl Cole takes up most of the on the magazine. Because she is wearing red, her lips are apart and she's biting the ring on her pinkie finger she looks suggestive.  Notice how the masthead is covering Cheryl Cole

Michael BanguraMedia, Magazine Analysis

The anchorage that supports the image this relates to the image of the model. So by looking at what the Anchorage which says "3 words, Cheryl Cole ROCKS" could give the reader the impression that she is taking up some sort rock type of style, also It indicates that the Magazine is going with the theme of red and black. 

I noticed on the front cover of the magazine that the puffs had things about other rock bands such as "Vampire weekend", "Muse" &"Snow Patrol", which again gives of the impression that it could be some sort of rock edition of the "Q" Magazine. 

Double Page Spread.

The drop capital catches the attention of the reader also keeps the theme/house style of the magazine. You can also see in the second paragraph there is another drop capital but it isnt as big as the first one which again catch the readers attention and now the color of this one is black and it still keeps the theme/house style of the magazine.

Cheryl Cole's from of costume and make up keep the house style of the magazine and the theme of the article. Notice how her arms are away from her, it almost looks looks as if she is vulnerable and anyone can go to her and take advantage of her. Also look at how much white space is used to make the black and the red lipstick stand out.

The Secondary image on the double page spread of the magazine again keeping the theme of the magazine which seems to be rock.

The pull quote takes up very little space, but is in red to catch the readers attention, maintaining the house style of the magazine article. The tone of that pull quote seems very colloquial almost suggesting that the magazine almost has some sort of informal approach to the reader.

Notice the “Q” at the bottom of the page again keeping the house style of the magazine.

Michael BanguraMedia, Magazine Analysis