MASTHEAD – large, bold font. Bold colour red, letters fade towards bottom. Placed over the top of the featured artist. The way the masthead fades ensures that it is still visible to the audience but does not attract too much attention away from the featuring artist. MAIN IMAGE – Main image situated in the centre of the magazine, Dressed in all white, makes the model stand out and draws attention to him. He is giving the camera direct address by looking directly into the camera making the audience feel connected with the cover,

MODEL CREDIT –”The New God Mc”- This choice of words interreges the readers and makes them interesting in the articles to come. The bright colour of the red font also helps to draw attention to the model credit.

COVERLINES – “The Big List Issue”, a smaller size compared to the featured artist but is still clear and easy to read. The coverlines show us exactly what is going to be featured within

MAIN COVER LINE -Kendrick Lamar” - Bold, black font stands out against the white background. Makes the audience aware of who is featured in the magazine.

COLOUR – Colours used include red, white, grey and black. Red suggests danger and rebellion towards the audience, making it more appealing and draws the audiences attention. The white background also helps to emphasise the coverlines and featured artists and does not draw attention away from the focus of the magazine,TYPEFACES - San serif fonts used for the masthead, cover lines and all other text. The use of this text gives the magazine an overall simplistic look, without overcomplicating anything. PHOTOGRAPHY LIGHTING –High key lighting has been used to take the cover photograph for this magazine to makes the featured artist stand out and look more appealing towards the reader, influencing them to want to purchase the magazine,

DESIGN PRINCIPLES USED- the gutenberg design principle has been taken into consideration when designing the layout of this magazine as proven from the mast head appearing across the primary optical area and the strong fallow area, also from the bar code being situated in the weak fallow area, and most of the coverlines along the left side of the page following the reading direction of gravity.

HOUSE STYLE –the colour scheme used is consistent, featuring red, white and black. The main image also fit in with this colour scheme as he is wearing a white shirt. The sans serif font style is also used consistently on the cover.

MASTHEAD – Large letter Q situated in the primary optical area. It is easily visible against the bright red square behind it and is easily identified to the audience. In the position it is in, it attracts just enough attention, yet does not overpower the image with its boldness. MAIN IMAGE - Close up of models face and hands situated in the middle of the cover. The featured artist stands out with her pale skin against her brightly coloured hair, which is contrasted by her pale blue make-up.MODEL CREDIT – “Woman on the edge”, Choice of words interreges the audiences and appeals to them, making them more likely to purchase it as they want to find out all about the woman on the edge. The use of white font colour makes the text stand out against the featured artists bright hair colour.COVERLINES – The coverlines such as “16-page Gig blow-out!” and “Motley Crue” makes the audience easily aware of what is featured within the magazine and the white font makes the text easy to read and stands out.MAIN COVER LINE – FLORENCE is situated in the strong fallow area – the bold sans serif font makes the main cover line easy and clear to read and grabs the readers attention – it tells the audience clearly who is featured within this issue of the magazine.

COLOUR - Red, blue, white, orange. Light blue used on to of the models bright orange hair colour contrasts and draws attention. The contrast of the pale blue against the orange hair makes aspects of the text stand out well and catches the audiences eye. TYPEFACES – Sans serif font used for most the text besides the masthead caption and model quote, where a serif font is used. The use of the simple san serif font styles give the magazine a simplistic look. The detail of the serif font of the quoted coverline “I feel so alone” draws attention towards this quote and interreges the reader – influencing them to want to purchase this magazine and read further into the story.PHOTOGRAPHY LIGHTING – high key lighting is used for the main image photograph. The photograph has been taken in a studio with artificial lighting to capture a model-like quality to the artists apearence. DESIGN PRINCIPLES USED- The Gutenberg design principle has been took into consideration when designing the layout of this magazine as the masthead and main coverline feature in the primary optical area and strong fallow area. However, lots of information has been places around the weak fallow area, going against the Gutenberg design principle.

HOUSE STYLE – White font, red white and blue colour theme. A san serif font style is consistent. Q magazine always features the masthead in the top left hand corner to keep the consistency. The colours used compliment each other well.

MASTHEAD – Large bold letters, NME, featured in the primary optical area. Contrasts against the top cover line and bright yellow banner, making the masthead more noticeable and clear.

MAIN IMAGE – Black and white photograph used as main image, a medium shot of the featuring artist Jake Bugg. The disaturated colour of the photo allows the masthead and coverlines stand out clearly and easily.MODEL CREDIT – the model credit for this magazine “0% alcohol 100% for real” is rather small in comparison to the main coverline making it less obvious and harder for the audience to read. However, the bright yellow colour of this model credit allows it to stand out against the grey scale photography, making the text still viable for the reader.MAIN COVERLINE –The main coverline, “JAKE BUGG” is simple, bold, and draws attention towards the magazine. It is clear to the reader who the featured artist is in this issue of NME magazine.COVER LINE – A coverline of this reads "NIRVANA UNSEEN PICTURES!” captures the readers attention with its bold yellow background and contrasting red font colour. This will appeal to the reader and influence them to purchase this magazine.

HOUSE STYLE – The colours used on this magazine cover compliment each other well and draws attention to the magazine. It uses a consistent colour scheme of yellow , red, and white. Sans serif font is also used consistently on this cover.

COLOUR – A red, yellow, white and grey colour scheme has been used on this front cover. The contrast between both the red and yellow as well as these colours against the grey scale background makes the coverlines and masthead stand out really well and grasps the readers attention. The bright colours help make the appearance more exciting and vibrant, making the reader more likely to want to purchase this magazine.TYPEFACES – A constant sans serif font featured on this magazine cover allows the text to be clearly read and also appear clean and simple. This font works well for getting the point of the coverlines across to the reader simply. PHOTOGRAPHY LIGHTING – Natural lighting has been used whilst taking this photograph as it is in a real environment. This gives the magazine cover a sense of realism and makes it more relatable to the reader as opposed to a model close-up shoot. DESIGN PRINCIPLES USED- The Gutenberg design principle has been used when designing this magazine, as the mast head is situated in the primary optical area, and the coverlines situated around the strong fallow and terminal areas. The weak fallow area has been avoided by coverlines which emphasises the use of the Gutenberg design use.