Maharashtra State Agriculture Marketing Board

Reforms & ICT Initiatives in Agricultural Marketing

• Policy Reforms

• Infrastructural Reforms

• IT Reforms

Reform in Agricultural Marketing

State level:

o APMC ACT amended

o Director of Marketing & MD MSAMB two separate authorities

o Minimum distance criteria for setting up of a Pvt. Market

removed

APMC level:

o Model bye laws adopted for all APMCs

o Standard Accounting System for all APMCs

o Facility of synchronization of records of APMC accounts with

server at MSAMB

Policy Reforms

Maharashtra Agricultural Produce Marketing

(Development & Regulation) Act 1963

• Direct Marketing - 117 Licenses

• Private markets - 30 Licenses

• Single license system - 14 Licenses

• Farmer Consumer markets

• Contract Farming - PPP

Scenario Post Amendments

Particulars 2013-14 2014-15

Purchase Quantity 119 Lakh Qtls 124.55 Lakh Qtls

Purchase Value Rs.1768.91 Crore Rs.1178.61 Crore

Market Fee Rs.217.52 Lakh Rs.109.35 Lakh

Supervision Fee Rs.4.36 Lakh Rs.1.88 Lakh

Direct Marketing

Scenario Post Amendments

Particulars 2013-14 2014-15

Purchase Quantity 36.15 Lakh Qtls 36.90 Lakh Qtls

Purchase Value Rs. 1178 Crore Rs.1331 Crore

Market Fee Rs. 570.12 Lakh Rs.584.16 Lakh

Supervision Fee Rs.68.85 Lakh Rs.66.20 Lakh

Private Market

• Creation of infrastructure to minimize post harvest losseso Cold storages, pack houses by MSAMB through PPP

• Creation of Infrastructure for Value addition o Grain handling units

o Grading & packing line

• Creation of specific infrastructure for Export like irradiation, Vapor

Heat Treatment (VHT), Hot Water Treatment (HWT)

• Creation of Infrastructure for Storage to avoid distress saleo Onion Storage Structure

• Creation of Infrastructure for Capacity Buildingo State-of-the-art National Institute of Post Harvest Technology

o Well equipped in-house training center at MSAMB

Infrastructural Reforms

· State-of-the-Art Tier-3 Data Center with Servers, SAN Storage,

Network equipment.

· 26 online applications hosted at Data Center for various activities.

· Online softwares (CAS, MID, MIS etc.), mail, websites, e-Office

hosted in Data Center.

· Online software for compiling information about trade by DML &

Pvt. Markets and monitoring.

· Successful implementation of e-Office for the day-to-day work

· Dedicated team of IT experts at MSAMB.

IT Support for Reforms

Market Information Dissemination

MSAMB Website - www.msamb.com SMS service

Dissemination of arrivals & prices of commodities

Market Information Dissemination

Price Ticker Board

Market Information Display Mobile Apps

Automation of Administrative ProcessSoftware modules required for Office activities:

• Automation of Process

o Computerized Auction System is being implemented at Rahata, Chikhali,

Hinganghat, Akot APMCs under World Bank Project (MACP)

o Proposed Interlinking of above APMCs.

APMC Automation

Licensing Cess collection & monitoring

Human Resource Management Statistics

Gate management Investments & loans

Asset management Recoveries

Members information & elections Financial Accounting

Gate Entry Display of Lots LFD Screen to display Commodity Market Rates

Purchasers / Traders quoting for the lots

APMC Staff Monitoring the activitiesWinner List Displayed

Computerized Auction System (CAS)

· Automation of APMC activities · Computerized of Arrivals, Auction & Dispatch process of Agri. Produce

· Web based Integrated software application

· Implementation of computer hardware and accessories

· Dissemination of price information thro. Audio-Visuals and SMS

· Implementation of ERP for MSAMB and NIPHT· Web based Integrated Software application for H.O, Divisional & District

Offices and NIPHT

· Avoid duplication of work and data redundancy

· Compilation of necessary data and online MIS

· Consultancy for implementation of ICT in Agricultural

Marketing.

Proposed Projects

Introducing e-Trading Platform● Extension of CAS for creation of e-Trading Platform / Virtual Market

● Involvement of Commodity Exchanges

eLets PSU Award 2014 at New Delhi on 22.08.2014 to MSAMB Website (www.msamb.com)

CSI-Nihilent eGoverance Award 2013-14 at Hydrabad for online application for Annual Statistical Information of all 300 APMCs in the State

Externally Aided Projects Maharashtra Agricultural Competitiveness Project (MACP)

World Bank Assisted

Project Development Objective- To increase Productivity, Profitability & Market

Access of farming community of Maharashtra

Total Project Cost : Rs. 703.95 Crores

WB Contribution : Rs. 461.21 Crores (65.51%)

Government Contribution : Rs. 51.72 Crores (7.34%)

Beneficiary Contribution : Rs. 191.02 Crores (27.13%)

Interest free loan, Service charge of 0.75%.

Period for repayment: 35 years with 10 years grace period.

Period Effective Date: 20th Dec. 2010.

Period Closure Date: 31st Dec. 2016.

Three Line Departments- Agriculture, Animal Husbandry & Agri. Marketing

Producer Groups formed- 10,893

Producer Associations formed- 400

Farmers Producer Companies- 169

Study Tours- 88 within State 85 outside State

• Buyer Seller Meet- 73

• Trainings- Officers- 65 Batches

Farmers- 950 Batches

• Demonstrations- 55,088 acres

• Demo on PPP- 22,739 acres (20 crops, 50 Input & Buyer

Companies)

• FIAC- 66 modernised.

• Market Strategy Supplements (MSS)- Completed for all

districts

Project Implementation Unit (Agriculture)

Training of Village Lady Link Workers – 750

Support to Small Ruminant Farmers – 150 groups

Bucks Distributed- 989

Training to Farmers- 2250 completed

Goat Demonstration Unit- 250 units

Animal Health Check up Camps- 130 camps

Strengthening of AHD Centre completed

Training to Officers- 309 trainings

Project Implementation Unit (AHD)

Project Implementation Unit (Agri. Mktg.)Promotion of Alternate Markets

Farmers Common Service Centers (FCSC)

10,893 Nos. of Producer Groups formed.

400 Nos. of Producer Associations formed.

169 Nos. of Producer Companies formed.

Rs. 922.00 lakhs Authorized share capital.

Rs. 343.00 lakhs Paid-up share capital.

1,85,181 Farmer members: 1,48,497 Male, 36,684 Female

83,331 Small, 70,369 Marginal, 31,481 Large - Land holding of members

78 Proposals approved by project costing Rs. 800.00 Lakhs.

1248 MT of inputs (seed, pesticides, insecticides, fertilizers)

120 MT of agriculture produce traded with Companies.

02 Trade wise model (Mahindra Samrudhi)

18 Proposed model (14 Mahindra, Deepak Saarthi -4)

Warehouse Receipt Development 112 MSWC warehouse. Repairs, supply of lab equipments, accreditation undertaken. Tie up with Banks – 8. E-receipt started at 105 warehouse .

Farmers Traders

• Total WH Receipts – 29, 099 nos – 34,923 nos

• Total Grain Stored – 1,48,531 MT – 4,69,150 MT

• Total Bank Loan availed – Rs. 118.35 Cr. – Rs. 320.75 Cr.

Increase - No. of farmers – 29%

- Storage of farmers – 24%

Trade on e-platform – 1058 MT

– Rs. 424 lakhs

Project Implementation Unit (Agri. Mktg.)Promotion of Alternate Markets Contd…

E-Market Pilots

- Computerized Auction System rolled out in 4 APMCs as pilots.

- Next step to interlink such CAS operated APMCs.

- Economic & Market Intelligence Cell proposed to be set up.

Investments in Agri-business Promotion Facility

- 962 proposals submitted to bank (Rs. 95.48 Cr)

- 327 proposals approved (Rs.33 Cr)

Project Implementation Unit (Agri. Mktg.)Promotion of Alternate Markets Contd…

Thank You