Makenzie Rasmussen | Thesis 2011 Midterm Review | March 10, 2011

Makenzie Rasmussen | Thesis 2011 Midterm Review | March 10, 2011

Thesis 2011 Midterm Review

Idea

• To make a simple, useable, personal management iPhone application that will help people with goal accomplishment.


It all connects


It all connects

• Bucket List– What you want to do before you die

• How do you know when you are going to die?• Put these list items in your Goals now!

• Goals– The goals you have for your future guide the choices you

make. – Your daily schedule should include your Goals

• i.e. Work out 4 times a week.

• To Do Lists– Keeps you organized and motivated

• 43% of Americans categorize themselves as disorganized, and 21% have missed vital work deadlines. Nearly half say disorganization causes them to work late at least 2 or times each week (Von Bergen, 2006).


Thesis description

• Help with Personal Management needs– Store and remind of To Do Items– Store and remind of Goals– Store and remind of Bucket List– Vision Gallery to share with social media

outlets– Provide connectivity between the three


Research

• Management Resources– “The Business of Happiness.” Ted Leonsis– “Business Stripped Bare.” Sir Richard Branson

• Goal Resources– “The Secret”/”The Power” Rhonda Byrne– “Mind Tools.” Online Goal Setting

• iPhone Development– “Building iPhone Apps using HTML, CSS, &

Javascript.” Jonathan Stark– “Beginning iPhone 3 Development: Exploring the

iPhone SDK” Dave Mark & Jeff LaMarche


User Testing

• Older Audience is more prone to use• Users must have knowledge of goal

setting• Users like detail/ customization• Connectivity with social networks• Concept is received well– Bucket List popularity


Schedule

• First Semester Goal:• Functional Web Application• Complete Mock-ups

• Second Semester Goal:• Complete iPhone Application


Features & Functions

• iTunes App Store (Productivity) Market Research• Cons• Does not include Week View or Calendar

View• Does not include all syncing capabilities

• Pros• Goals & Bucket Lists incorporated with To

Do lists• Different from other Productivity apps on

the market• Meets a specific goal well


Prototyping Process

• Innovative Visualization of To Do Lists• Why Lists Work? (Web Worker Daily)

• Wide range of options for To Do Lists• Other designs = waste of time

• Innovative Visualization of Life Goals• Bucket Lists have a structure set• Envisioning Life Goals

• Law of Attraction• Creating a Facebook for your future and sharing it

• Worth updating (fun/ others will see)• Motivation as a trend


SWOT Analysis

• Strengths• Weaknesses• Opportunities• Expand Application in the future to include

Calendar views and syncing capabilities• Threats• Non-goal setters might not be use this

application


Plans for Future

• Build Application this semester• Get user feedback and expand in the future• Submit to iTunes App Store


Thank you!

Documents

Makenzie Rasmussen | Thesis 2011 Midterm Review | March 10, 2011