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Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
MANAGED ANALYTIC SERVICES PROVIDER
HEATH CLAYTON – GLOBAL LEAD FOR MASP PROGRAM
2015 SAS PARTNER FORUM
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
MARKET DISRUPTORSMANAGED ANALYTIC
SERVICES PROVIDER
"Frame Breaking-1812" by Chris Sunde
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
MANAGED SERVICES ARE DISRUPTING THE MARKETMANAGED ANALYTIC
SERVICES PROVIDER
Alex Soejarto, Neil Chandler
Gartner Principal Research Analysts
Magic Quadrant for Business Analytics Services, Worldwide 17 July 2014
“By 2017, buyers will have shifted as much as 50% of their
sourcing portfolio to managed service models.”
“Managed services are on the rise: 65% of commercial
enterprises indicated that they have at least one
managed service deal, and more than 55% indicated that
they plan to increase their use of managed services.”Frances Karamouzis
Gartner Principal Research Analyst
Diligently Evaluate Outcome-Based Managed Services Versus Capacity-Driven Staff Augmentation 13 April 2013
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
ANALYTICS AS A SERVICE IS DRIVING THE DISRUPTIONMANAGED ANALYTIC
SERVICES PROVIDER
• “Cloud-first has now hit the private sector”
• “Would rather work with established technology vendors
that offer a wider solution portfolio than with newer niche
players.”Harvard Business Review Analytic Services
CLOUD: DRIVING A FASTER, MORE CONNECTED BUSINESS 18 August 2015
Ali Zaidi, Mukesh Dialani
IDC Senior Research Analyst
New Worldwide Business Analytics Services Forecast Shows Estimated Spending Will Reach $89.6B by 2018 11 Sept ‘14
• “Business analytics services spending will reach $89
billion in 2018 and $51 billion in 2014.
• “Lack of internal analytics resources, including
mathematicians, business analysts, and statisticians”
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
NEW ROUTES TO MARKET WITH PARTNERS
CHANNEL
PROGRAMS
SAS MASP
Program
Multi
Threaded
Routes
to Market
SAS Reseller
ProgramSAS OEM
Program
Driving innovation and developing new revenue streams,
together
MANAGED ANALYTIC
SERVICES PROVIDER
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
MANAGED ANALYTIC
SERVICES PROVIDERLEAP INTO NEW MARKETS WITH SAS
It is not the strongest
or the most intelligent
who will survive but
those who can best
manage change. -
Charles Darwin
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
ALIGN SAS PRICING TO WHAT THE MARKET WILL BEARMANAGED ANALYTIC
SERVICES PROVIDER
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
REMOVING BARRIERS
Client
Hosting / CoE
MASP
Client
MANAGED ANALYTIC
SERVICES PROVIDER
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
KEYS TO SUCCESSMANAGED ANALYTIC
SERVICES PROVIDER
Identify Business Issue
Design Tech Architecture
Define Sales Process & Delivery Model
Understand What The Market Will Bear
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
KEY TAKEAWAYSMANAGED ANALYTIC
SERVICES PROVIDER
• Pricing
• Licensing
• Flexible
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
NEXT STEPS TO MONETIZE YOUR IDEAS!MANAGED ANALYTIC
SERVICES PROVIDER
• Think
• Connect
• Act
Copyright © 2015, SAS Insti tute Inc. Al l r ights reserved.
MANAGED ANALYTIC SERVICES PROVIDER
HEATH CLAYTON – GLOBAL LEAD FOR MASP PROGRAM
2015 SAS PARTNER FORUM
