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IN THIS ISSUE
ProviderManaged Service
READING BUSES KEEP ROLLINGPAGE 14
LEAD GENERATION Q&APAGE 8
TAKING MANAGED SERVICES TO THE NEXT LEVEL
HIGHLIGHTS FROM DATTOCON DENVERPAGE 10
TECH TALK WITH TIM JEFFCOATPAGE 16
WannaCry, NotPetya & Adylkuzz
The Cyber Threat
Crisis Explained
MarketNow
MarketNow is our way of empowering and enabling IT Service Providers to go to market faster and easier with Datto products and solutions. The goal is to help you grow your business by giving you the tools and resources you need to reach the right customer, at the right time, with the right message. What’s Included:
• Launch lead generation campaigns and nurture leads
• Boost your web and social media presence
• Cobrand collateral for a custom look
• Manage contacts and leads
• Analyse your marketing results
u�Learn more about MarketNow at datto.com/partners/marketnow
Co-branded Collateral: Fully co-branded eBooks, emails, and more in just a few clicks
A powerful marketing platform available to all Datto Partners
CONTENTSProviderManaged Service
News: Whats Been Going On?
The Cyber Crisis Explained
Lead Generation Q&A
Highlights From DattoCon Denver
Reading Buses Keep Rolling With Datto
Tech Talk with Tim Jeffcoat
10 Highlights From DattoCon Denver
We’ll take a look back at June’s DattoCon Denver, give you an insight into what you can expect from our new product launches and when they will be available. We will also recap our guest speaker sessions brought to you by Adam Savage & Jamie Hyneman from MythBusters.
Total Data Protectionby Datto EMEA, Managing Director: Andrew Stuart
In order to stay on top, Managed Service Providers must constantly adapt. With threats coming in all shapes and sizes, Total Data Protection is no longer simply backing up files. It is now more crucial than ever that Ransomware protection and SaaS protection is included in any apporach to stop businesses coming under threat. Datto has the solution. In this issue we will take a look at the Ransomware epidemic, our recent Datto conference and give you an insight into our partner, Complete I.T.’s recent success story.
ANDREW STUART Managing Director, EMEA
To find out more information about Datto visit datto.com/ukHave a question? Email: [email protected]
Join the Conversation
@DattoEMEA
datto.com/uk
/dattoemea
02
04
08
09
10
14
16
Upcoming: DattoCon London
The UK Department for Culture, Media & Sport have
released a Cyber Security Breaches Survey for 2017. It’s
an uncomfortable read, citing that 46% of ‘all British
businesses have identified at least one cyber security
breach or attack in the last twelve months’.
Despite the government’s best efforts to educate and
motivate businesses, 33% of all UK businesses didn’t
invest a penny in cyber security during 2016.
Two in ten believe that they have ‘nothing worth
breaching’. This mentality is strongest among ‘micro
businesses’ (with fewer than 10 employees and a
turnover of less than €2m). One even commented,
“We’re not in danger. We don’t have anything of value.”
Unfortunately, this isn’t true at all - all SMEs are
targets of cybercrime.
Larger firms (with more than 250 employees) are most
at risk, with 68% affected. Those breaches also incur
the largest cost, at £19,600. Nevertheless, small or
micro firms can’t rest easy - the average damage is
still £1,380!
In short reliable backups are the only sure-fire way to
protect a business from cybercrime-related downtime.
Almost Half of British Businesses are Victims of CybercrimeAuthor: Sarah Roberts Publish Date: Apr 24, 2017
02 MANAGED SERVICE PROVIDER
NEWS
Microsoft has issued a patch to fix a major bug.
According to security experts, the bug is considered
“crazy bad” and may be amongst the worst flaws in
recent history.
The patch fixes a bug in Microsoft’s anti-virus
scanner which could allow hackers to remotely
control Windows computers. According to ZDNet, the
vulnerability could allow hackers to install or delete
programs, steal sensitive information, create new
accounts with full user rights, and download additional
malware.
To make matters even worse, it doesn’t even require
users to open or download any attachments.
Instead, the vulnerability is triggered by sending an
email, through malicious website visits, or instant
messaging.
Microsoft is rolling the patch out automatically over
the next 48 hours (May 10th & 11th), but users can
manually download it if they do not want to wait.
Microsoft’s “Crazy Bad” Bug: What Does It Mean for You?Author: Chris Brunau Publish Date: May 10, 2017
WANT TO READ MORE? VISIT DATTO.COM/UK/BLOG
ProviderManaged Service
MANAGED SERVICE PROVIDER 03
The latest worldwide outbreak of ransomware works
just like the WannaCry epidemic from early May.
Unpatched versions of Windows are open to the
ETERNALBLUE exploit, which then delivers a payload
like the Petya malware from last year. This latest
variant is called...NotPetya, interestingly. Petya and
its variants lock up the Master File Table (MFT) of your
computer, making it unable to boot unless you pay a
ransom. The instructions are posted as a BIOS-like
screen and shows you how to pay. Don’t do it. If you
do, you will paint a red bullseye on your back to cyber
criminals, just like the South Korean firms that shelled
out roughly $1 million in Bitcoin. Don’t become a
statistic.
If you don’t have a way to quickly restore data, you are
dead in the water.
Datto Continuity devices have the ability to detect if
ransomware is likely seen after a production machine
has backed up. If you have a Datto Continuity device,
then you can start the recovery process to get your
operations back up and running.
There have been reports that the payload that is being
used in the most recent attacks also includes a Trojan
called Loki Bot. Loki Bot is used to gather passwords
from numerous different sources like FTP and SSH
clients as well as web browsers. As such, following
an infection, it would be wise to enforce a password
change across users.
I cannot stress enough the need for a continuity
solution and recent news reports bear fruit to that
claim.
Ransomware Outbreak Locks Your Entire ComputerAuthor: Henry Washburn Publish Date: June 27, 2017
What are 140 characters worth to you? Most likely,
more than you think. According to Market Probe
International, 72 percent of followers were more
likely to make a purchase after engaging with a
brand on Twitter. When taking into account just how
popular Twitter has become among consumers, those
140 characters can become quite valuable to your
business.
Some of the most successful Twitter accounts out
there right now might shock you. In this Hubspot
article, you’ll find a toilet paper manufacturer listed
alongside a B2B technical support company as some
of the most successful profiles. Their secret? They’ve
built a unique voice that resonates with their audience
and keeps them engaged. As a managed service
provider, you can definitely do the same.
- First up, create your profile. Here are some quick tips:
- Create a handle that includes your company name.
- Your profile picture should be your company logo.
- Be creative with your cover photo, but make it relatable to
your brand. Check out Datto’s profile as an example.
- Include a link to your website in your bio.
- Start following some small business profiles.
- Start following some industry influencer profiles.
To learn more about all things social media, including
more tips for Twitter, Facebook, and more, download
our eBook: Social Media Made MSPeasy.
Social Media Made MSPeasy: Quick Tips for TwitterAuthor: Chris Brunau Publish Date: May 10, 2017
WANT TO READ MORE? VISIT DATTO.COM/UK/BLOG
04 MANAGED SERVICE PROVIDER
In May 2017 both WannaCry and Adylkuzz encrypted computer systems across the globe and Petya (also called NotPetya) struck in late June. Are you one of the lucky ones who managed to avoid this? Businesses
such as the NHS, WPP and Honda suffered greatly and quickly became global news. They are now looking for new ways to secure their data. As an IT Service Provider, you know Ransomware has been hitting the headlines for many years now, not just recently. You will also be aware of the ever-growing responsibility you face to stop outbreaks happening and reducing your clients’ downtime. The last thing your clients need is for their computer systems being held to ransom. So just how bad was WannaCry and what’s the new threat facing IT service providers?
WannaCry, NotPetya & Adylkuzz
The Cyber Threat
Crisis Explained
MANAGED SERVICE PROVIDER 05
WannaCry, NotPetya & Adylkuzz
The Cyber Threat
Crisis Explained
06 MANAGED SERVICE PROVIDER
FRIDAY 12TH MAY: WANNACRY ATTACKS THE WORLD!
The day you will remember as the
biggest Ransomware attack, infecting
businesses on a global scale! With over
200,000 reports of infected computer
systems, car parking machines and even
washing machines across 150 countries,
it was an attack like we have never seen
before. However in late June we see
“Petya” also called “NotPetya” strike and
cause simiar damage across the world.
Companies such as the NHS, Renault,
Nissan and FedEx were hit by WannaCry
and as we now know faced a huge
amount of downtime costing millions.
In the case of the NHS, hospitals
across England and Scotland were
forced to cancel surgeries, rearrange
appointments and patients were asked
not to call unless it was an emergency.
THE ATTACK WAS A “SUCCESS” RIGHT? WRONG!
The rapid spread of WannaCry would
suggest that the people behind the
attack made a huge profit. However, this
was not the case and the total is much
less than you might think. Upon infection
the Ransomware demanded £230 to be
paid in Bitcoin and doubled after 3 days.
The total as of the end of May stood at
just over £70,000. This is not all from
those who were hacked. It has been
suggested that researchers were
invegisating the malware, making small
payments of under £20 in an attempt to
reclaim their files.
However was this just the start of
something bigger? Well in short... Yes!
TUESDAY 27TH JUNE: NOTPETYA GLOBAL STRIKE
27th June Petya became global news by
attacking companies in various countries,
including England, Ukraine, India, the
Netherlands, Spain, and Denmark.
Although it was initially believed to
be a new form of Petya ransomware,
researchers have determined it is an
entirely new strain of ransomware
dubbed “NotPetya”. The attack has
affected shipping giant, Maersk, as well
as the radiation monitoring systems at
the site of the Chernobyl disaster. Other
industries impacted in Ukraine, include
power grid companies, banks, the postal
service, media outlets, and cell providers.
Experts say the attack may be
functioning like the recent WannaCry
attacks that wreaked havoc last month.
However, they warn this attack may have
a larger impact than WannaCry. Instead
of only locking certain files, Petya will
lock the entire disk, potentially rendering
it useless.
THE SILENT THREAT: ADYLKUZZ
Now I bet that you have been inundated
with calls around WannaCry since that
Friday in May. However, odds are that
even this next threat might have passed
you by.
Shortly after the initial WannaCry attack,
a new threat came to light, Adylkuzz.
Now, Adylkuzz is the silent assassin of
the CyberSecurity world. It quietly creeps
into your computer system behind the
scenes and the scary bit, you do not need
to click or open anything in order for it to
infect your clients’ systems.
Adylkuzz is more of a parasite than
a virus as it quietly feeds off the
computer’s energy and downloads a
series of commands in order to create
Monteros, a cryptocurrency which
is similar to Bitcoin. Hundreds and
thousands of pounds are then generated
and the hackers receive every last penny.
Unlike WannaCry and NotPetya, Adylkuzz
harvests computers, turning them into
a ‘mine’. This slows down the machines,
creates performance issues, and in time
can cause system failures. Adylkuzz links
the infected computers to a blockchain
network. Their memory is used for the
mining process which most users will
be oblivious to. Any money made from
the process is sent straight to the
ransomware writers.
It has servers around the world
scanning computers to find those with
vulnerabilities, mostly systems which
don’t have the latest Microsoft patches
installed. The most recent reports also
suggest that Adylkuzz has made a huge
profit in comparison to WannaCry.
The recent attacks have reminded us all
that threats to our computer systems
continue to be an on going problem
with no end in sight. As our IT industry
develops, the amount of malware
encrypting our machines will continue to
rise and the threat will always be growing
for your clients.
Having anti-virus installed amongst other
layers of security is a great first step but
it won’t always protect your machines
from these malicious viruses. It’s vital
that your clients know this and that you
are able to provide them with a solution.
An uninfected backup of your data
offers the only real protection from
Ransomware. If you know your data is
backed up, you can restore and carry
on as normal. The real difference
with a Datto solution versus normal
backup is the restoration side. Being
able to recover in seconds is the key to
eliminating downtime.
OTHER RANSOMWARE STRAINS!
Cryptolocker: Ransomware has been
around in some form for over a decade,
but came to prominence in 2013, with
the rise of the original CryptoLocker
malware. While the original was shut
down in 2014, the approach has been
widely copied. So much so, in fact, that
the word CryptoLocker has become
nearly synonymous with Ransomware.
MANAGED SERVICE PROVIDER 07
Jigsaw: Jigsaw encrypts then progressively deletes
files until a ransom is paid. The Ransomware deletes
a single file after the first hour, then deletes more
and more per hour until the 72 hour mark, when all
remaining files are deleted.
Locky: Locky is typically spread via an email message
disguised as an invoice. When opened, the invoice
is scrambled, and the victim is instructed to enable
macros to read the document. When macros are
enabled, Locky begins encrypting a large array of file
types using AES encryption. The spam campaigns
spreading Locky are operating on a massive scale.
One company reported blocking 5 million emails
associated with Locky campaigns over the course of
two days.
COMMON CYBER SCAMS
Phishing: An email designed to impersonate a real
system and organisation. These emails often appear
to be from the government or a major corporation and
can include logos and branding.
Baiting: Baiting involves offering something enticing
to an end user in exchange for private data. The “bait”
comes in many forms, both digital, such as a music or
movie download on a peer-to-peer site, and physical,
such as a corporate branded flash drive labelled
“Executive Salary Summary Q3 2016” that is left out
on a desk for an end user to find. Once the bait is
downloaded or used, malicious software is delivered
directly into the end users system and the hacker is
able to get to work.
Quid Pro Quo: Similar to baiting, quid pro quo involves
a request for the exchange of private data but for a
service.
Pretexting: A hacker impersonates a co-worker or a
figure of authority within the company in order to gain
access to private data.
Tailgating: Is when an unauthorised person physically
follows an employee into a restricted corporate area or
system - normally by donning a high-vis!
Malvertising: Hackers will insert code into a legitimate
site which redirects unsuspecting users to their
malicious site. In 2015, Google received over 100,000
complaints from Chrome users.
HOW TO ENSURE RANSOMWARE PROTECTION As an IT Service Provider are you equipped to deal with the threat of Ransomare? What if you had a device that could detect Ransomware?
Datto has the solution!
Our devices take snapshots of your data at regular intervals and store the information in our secured cloud or local location. This means you will be able to detect and stop Ransomware before it has a chance to encrypt an entire network!
No ransom, no downtime, no problem.
Don’t pay the ransom. This does not guarantee that you will get your data back and flags you as easy prey!
Backup your data! Taking regular backups is your ultimate line of defence.
Don’t open an email attachment if you are not expecting one.
Take the time to educate your employees! Thorough Cyber Security training could save you a lot of time and money!
Don’t ignore software updates. As well as ensuring your software is running smoothly, they also contain important security updates!
Look for decryption keys. If you become infected and don’t have a valid backup, websites such as No More Ransom publish decryption keys.
Don’t rely on your anti-virus. This will not always stop Ransomware infecting your computer. Our recent poll discovered that 92% of victims still had anti-virus installed!
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When is comes to email marketing, do you recommend buying a list? If you choose to purchase a list you need to look at the type of list you are going to get. Companies who are selling cheap data might not necessarily be selling good data. Quality data might be more expensive, however this will be more beneficial to your company. You need to decide which businesses you want to target and in which area. The size of the company will affect the message you are trying to communicate and of course who you deliver it to.
Once the email has been sent, when would you recommend doing the call outs? After the email has been sent it is a good idea to leave a 48 hour window before calling the ‘customer’. You might want to look into who has clicked and opened the email so you can do a little research on the company before calling.
Where is the best place to find email addresses to start marketing? Do you specialise in a particular area? If so you will want to buy a database. You will need to think about the businesses you want to
Jessica Symondson
Marketing Manager Complete I.T. Ltd
One of the areas we focus on is educating our clients and prospects around protecting their data and disaster recovery through blogs, quarterly newsletters, email nurture campaigns and podcasts. We plan a number of informal client events that are co-sponsored by Datto, these give us an opportunity to introduce our clients to Datto and discuss their needs. We also put on quarterly seminars that are aimed at prospects and clients and are focused on various key areas that they need to be aware of with speakers from Datto and CIT.
08 MANAGED SERVICE PROVIDER
PROGRAM2017
GLOBAL PARTNER
JOIN THE CLUB Datto is a channel-focused vendor
and we put our partners first. Our new
Partner Program aims to engage,
empower and motivate. datto.com/uk
target and their location. If you want to market to your local area make sure the database covers a certain radius.
LinkedIn and Google searches are a great tools to use when gathering prospect data.
Is email marketing the best lead generation activity?
There are many ways to engage with new prospects other than sending out emails. Events are great for networking and get people all together in one room. You can either organise a company event, or look out for what other businesses are doing in your local area.
Social media is another great platform to use. You can run campaigns on LinkedIn and Facebook and communicate with your prospects via Twitter to advertise. Your social media presence will enable your campaigns to reach a wider audience finding those who are not on your database, expanding your brand awareness.
Although it might seem old fashioned, postcard mailing is another useful and overlooked tactic. So many people are inundated with emails, receiving post can actually be a nice surprise!
We take a look back at April 2017’s lead generation webinar run by Julie Mitchell and Kerrie Featherstone. Below are a few of the most frequently asked questions from people looking to improve their lead generation and grow their business.
LEAD GENERATION Q&A ProviderManaged Service
Of all the channel events I have personally attended this was hands down my favourite, and was extremely successful. This event deepened my respect and love for Datto.
Hilton Metropole 225 Edgware Rd, London W2 1JU 23 - 24 October 2017
DattoCon is back in Europe! Join 350+ Managed Service Providers to discover new products, new ideas
and become part of the best MSP Conference in Europe!
Find out more: www.dattoconlondon.com
Tom Sopwith, Direct of Partner Success, IT Glue
The DattoCon event in London is a worthwhile
investment - it’s an opportunity to learn the lastest
developments in data backup & business
continuity.
Owner,The Final Step
10 MANAGED SERVICE PROVIDER
We dive into the latest product launches & services updates all focused on helping MSPs to grow and increase profitability.
Datto attracted more than 1,000 Partners to 2017’s DattoCon in Denver!
MANAGED SERVICE PROVIDER 11
DATTOCON DENVER
This year’s DattoCon was our biggest ever and it’s now
one of the world’s biggest MSP focused events. Over
1000 Datto Partners attended and saw the exciting new
range of products and service upgrades to our business
continuity and SaaS protection product lines.
CEO Austin McChord announced Datto’s latest market
leading solutions during his keynote presentation which
focused on product innovation, performance and ease of
management for Partners. Austin highlighted how Datto’s
technology provides MSPs with the most innovative
managed service solutions targeting small-to-medium
businesses (SMBs).
The new updates include an expansion to Datto’s flagship
all-flash SIRIS 3X line, an all new ALTO 3 device targeting
smaller environments, a new architecture for Datto SaaS
Protection services and significant enhancements to
Datto’s Partner Portal.
SIRIS & ALTO : BDR LEADERS
With Datto already providing some of the most
comprehensive BDR products available, including devices
ranging from 500GB to 120TB. We have taken another big
step forward with updates to both our SIRIS and ALTO
products, as well as launching the completely new SIRIS
3X4 Professional line which is offered as a 4, 8 and 12 TB
RAID SSD with a 1U rack-mounted server option and a
new 4 TB desktop S3X4 model.
But thats not all. Datto’s most popular device, the ALTO,
also received a makeover with new hardware and an
SSHD.
ALTO 3
The new ALTO 3 offers double the performance for local,
Cloud-based backup and restore than its predecessor
and is still available with no upfront charge.
Updated SIRIS 3 software includes a new Fast Failback™
feature that allows MSPs to spin-up a virtual machine
(VM) with a “rescue agent”. This agent forks the initial
backup chain, providing restore from any agent recovery
point, while requiring significantly less space than
alternative solutions, returning business to normal
operation faster than competitive alternatives.
In addition to reducing business downtime, SIRIS 3 now
provides hardware independent restore on virtualization,
additional Cloud VHDX exports and an improved setup
process all designed to be the most reliable BCDR on the
market.
Denver International Airport (DEN),
is the most on-time airport in the
United States.
ALWAYS ON TIME
12 MANAGED SERVICE PROVIDER
AWARD WINNERS //DATTOCON DENVER MARKETNOW
In addition to new products, features and
service updates we also announced the
official launch of our global marketing
automation platform, MarketNow. Available
for free to all Datto MSPs, MarketNow
enables partners to utilise pre-written
content to create campaigns, social media
posts, web pages and branded collateral.
Powered by MindMatrix, the platform does
not require extensive training, nor extensive
marketing experience. Since the initial
launch in March, the platform has been used
by over 1600 Datto Partners across the globe.
PARTNER PORTAL
Bringing it all together is the Datto Partner
Portal, which allows the company’s MSP
Partners to purchase, educate, manage
and market products all in one location.
Several new dashboards were announced
and are now available, including a device
status ‘compressed’ view, SaaS status page
and mobile status page - ensuring Datto’s
partners always have the most relevant
information at their fingertips.
Carya Group (EMEA), PowerNet IT
Solutions (ANZ), SWK Technologies,
Inc. (US), and Sysgen Solutions
Group (CAN): These Partners are
true advocates for Datto and have
contributed significantly to our
success.
PARTNER OF THE YEAR
FUN FACTS //
Located one mile above sea-level,
Denver is nicknamed the “Mile
High City”.
MILE HIGH
Denver has 300 days of annual
sunshine, more annual hours of
sun than San Diego or Miami.
300 DAYS
We have to choose the best of the best for back up and disaster recovery. You never know when you are going to hit a disaster and then you need a machine that just does the trick to recover all of the data.
KURT WJICKMANS
SENIOR SYSTEM ENGINEER
CARYA GROUP
WHY DID YOU CHOOSE DATTO?
“ “Verteks and Dynamic Business
Technologies: This award recognizes
Partners who are blasing the path
for Datto as we continue our rapid
growth.
US PIONEER OF THE YEAR
Invenio IT found an innovative way
to promote the value of business
continuity and disaster recovery
(BCDR) to a specific vertical.
INNOVATOR OF THE YEAR
RCC PC Support, Intellicomp,
Contegix, Aldridge, and Kilpatrick
IT : This award recognises active
Partners who have been with Datto
since our early days and have
maintained Premier or Elite status in
our Partner Plus Program.
DATTO HALL OF FAME
BE ALERT! THE RANSOMWARE EPIDEMIC, BY THE NUMBERS
87% 73%27%
15%report customers who have suffered a ransomware attack
of which reported multiple attacks in one day
reported eleven or more customers had become victim to ransomware
22% of respondents were forced to pay up
With a backup and disaster recovery (BDR) solution, 97% of small businesses could recover from ransomware. Without BDR, only 68% could recover.
90% of those infected had Anti Virus installed
report more than one customer who have experienced attacks
According to nearly 100% of IT service providers surveyed, ransomware attacks against small businesses are becoming more frequent, a trend that will continue over the next 2 years.
Source: Datto’s 2016 Ransomware Report, with survey findings gathered from 1,100 IT service providers in Europe and the US.
89% Report Cryptolocker, 41% Report Locky
To learn more about ransomware and how to protect your business, visit Datto.com/ransomware today.
49% Claim the source is spam mail
39% Blame lack of awarenessOnly 4.3% of infected companies had implemented cyber training
62% experienced business-threatening downtime
47% of businesses lost data as a result of ransomware!
Complete I.T. (CIT) are a Managed
Service Provider based in
Buckinghamshire, with 5 other offices
in the UK. They have a wide range of
clients, from 2 users to 250, spanning
across all industries. As a result, CIT
are aware that businesses of all shapes
and sizes can be hurt by downtime -
and make it a prerogative to keep their
clients running.
One of those businesses is Reading
Buses, which provides a 24/7 service
for the inhabitants, workers and visitors
of one of the UK’s largest towns. With
over 150 buses and over 400 drivers
to co-ordinate, the control team face
a complicated ‘jigsaw’ of routes and
rotas which they need to put together.
Staff use sophisticated industry-
specific software to plan who drives
where and when.
Plus, every single mile of operation
needs to be accounted for and reported
to the Traffic Commissioner for
auditing. Any errors can result in fines,
or worse. With Datto, there’s no risk of
a file disappearing due to accidental
deletion.
Reading Buses works as proactively
as they can, so rotas are created well
in advance. Nevertheless, even a few
hours of downtime would cause a
knock-on effect which would seriously
cost them, and affect the SLAs they
have with their Partners.
One consistent bump in the road has
been Ransomware. Although Reading
Buses has anti-virus, the hackers are
often ahead of the game and know how
to work their way through.
14 MANAGED SERVICE PROVIDER
Reading Buses Keep Rolling With Datto!
SUCCESS STORY ProviderManaged Service
“FOR US, A KEY FACTOR IS THE SPEED OF RECOVERY. WE KNOW THAT IF THERE WAS A MAJOR DISASTER, LIKE A FIRE, IT WOULD TAKE 48 HOURS TO REPLACE OUR HARDWARE. DATTO MEANS WE DON’T HAVE TO WORRY ABOUT THAT.”
“
MARK PRICE
IT Manager Reading Buses
Reading Buses can’t disregard emails from unknown senders as they
receive many enquiries from their customers and suppliers.
Therefore, CIT proposed Datto, which uses Hybrid Cloud Technology.
This duplicates Reading Buses’ data to both the Datto Cloud and
an on-site device every fifteen minutes. Plus, Datto only backs up
what’s changed (a technology called ‘Inverse Chain’) so there’s no
strain on their connection.
Datto proved its worth last year when a Ransomware strain called
‘Locky’ threatened to put the brakes on operations. Arriving as an
email attachment, Locky quickly encrypted not only the user’s
machine, but also all shared locations that the user had access to.
With Datto, it was easy for CIT to locate the infected files, delete
them, and restore the files from the backup without affecting
Reading Buses.
‘Our customers aren’t affected, we don’t lose revenue, and our
reputation is safe,’ said Mark Price, Reading Buses’ IT Manager, ‘Datto
restores systems and data very quickly and also eradicates the need
for any running around retrieving backup tapes, too.”
Initially, only their critical systems – which included scheduling
applications - were backed up by Datto, but Mark saw the benefit
of a consolidated system. ‘We wanted to upgrade and bring all of
our backup technologies into one.’ Reading Buses upgraded their
device to a Datto SIRIS 3 6000 – which offers 6TB of storage. Now, all
aspects of the business, such as vehicle maintenance and Payroll,
are safe.
And a Disaster Recovery Plan isn’t a plan until it’s been tested and
proven. That’s why Complete I.T. and Reading Buses run a full DR Test
every six months.
Reading Buses orginally used Datto to back up its critical systems,
however, it has since upgraded its data protection service and Datto
now protect all aspects of the business.
MANAGED SERVICE PROVIDER 15
PROGRAM2017
GLOBAL PARTNER
Complete I.T. (CIT)
Based in Buckinghamshire, with 5 other offices in the UK
Website: www.complete-it.co.uk
Telephone: 01628 552860
Email: [email protected]
OTHER STORIES
HOW MICROTRADING PROTECTS A VARIETY OF SMBSThanks to Datto, Microtrading were
able to offer their customers data
geo-replication. Find out how this
solved their data protection and
distaster recovery plan issues.
FOR MORE SUCCESS STORIES: VISIT:DATTO.COM/UK/RESOURCES
WASTE MANAGEMENT COMPANY GETS A CLEAN SLATEFind out how Datto were able to put a
stop to the ongoing issues Wastecycle
were having with their previous
backup service. With the help of PKF
Cooper Parry IT Solutions and Datto,
Wastecycle no longer fear downtime.
HOW A RETAILER REDUCED DOWNTIME BY 95%From an archaic tape system, to a
collapsed melted server, find out why
Mandarin Stone think their Datto is an
invaluable solution which they know
they can trust.
LIGHTNING STRIKES TWICE!Find out how Datto prevented lightning
affecting Custom Assemblies twice.
How their Datto worked just fine after
both lightning strikes, and why they are
thankful for a true disaster recovery
solution.
We have clients who use Microsoft Office 365 for their email doesn’t that mean I don’t need backups?
While Office 365 represents a highly stable and resilient platform from which you can run a number of essential services, it still doesn’t provide long-term protection from accidental data loss. Datto’s Cloud-to-Cloud protection for SaaS applications like Office 365 gives users protection when someone accidentally deletes or overwrites a file, and makes sure that business-critical cloud information isn’t tied to the person who created it. It also gives users more flexibility when employees leave the company, providing options to archive their account to a secure location separate from Microsoft’s Cloud platform.
What happens if my clients business data grows faster than anticipated, and I no longer have enough storage space to keep backups?
It’s often difficult to predict how your data will grow over time. With a Datto solution, it’s easy to scale your backup and business continuity as your clients grow. Datto appliances can be field-upgraded to add more storage capacity, and we also have an easy upgrade path to larger-capacity form factors. Both of these types of upgrade are non-disruptive, and don’t involve downtime for the backup and business continuity service provided.
Another benefit of Datto’s solution is our Cloud, which gives you infinitely scalable disaster recovery. It’s clearly important to try and size up a backup and business continuity solution to take into account future growth, but Datto’s straight forward approach gives you peace of mind when it comes to upgrading further down the line.
Can datto protect old operating systems like Windows Server 2003 and Windows XP?
We’d obviously recommend that, where possible, you plan a migration to newer operating systems with better levels of support! But for some of your clients with custom applications or environments, this may not be possible, and it’s also important to be able to protect such systems while migration projects are undertaken. Datto’s Windows Agent is compatible with all versions of Microsoft Windows from XP/2003 onwards, and Datto is also compatible with ShadowSnap agents for Windows 2000 and NT. This enables you to capture full snapshot-based backups of your clients older environments, before or during a migration project.
Data is sensitive; how can I make sure it stays secure while being backed up?
Data security is a fundamental part of Datto’s backup and business continuity solutions. Whenever data leaves an on-premise Datto appliance (for instance when being sent to the Datto Cloud), it is transmitted via an SSL connection and encrypted with 256-bit AES protocols. Datto’s Cloud data centres are PCI-DSS 3.0 Certified for Managed Hosting Colocation, and operated in compliance with SOC 1 TYPE II ISAE 3402 standards. Datto also has features to enable per-server end-to-end encryption, giving you the ability to provide and manage your own encryption keys for complete security.
16 MANAGED SERVICE PROVIDER
Our Sales Engineers are on the front line when it comes to questions and enquiries! Here are a few of our most frequently asked, answered by Timothy Jeffcoat.
The Datto Solutions Engineers’ Youtube Channel has a wealth of walkthroughs and video tutorials.
WANT MORE TECH?
TECH TALK ProviderManaged Service
visit datto.com/techtalk
You already do so much. You’re the guys climbing under desks, crouching in racks, and juggling the phones.You’re a consultant. A game-changer. A life-saver.
So let Datto take ‘Increase Sales’ off your to-do list.Datto’s Sales Tools are designed to make it easier to grow your business. Best of all, they’re free.
The Datto Community Forum
Exclusive to Datto partners, the Forum is designed to connect you directly to peers and Datto employees. Discuss technical questions, best practices, sales and marketing techniques, and get your opinion heard.portal.dattobackup.com/forum
RTO Tool
It’s an oldie but a goodie; this tool can be used to evaluate your recovery time objective (RTO) and recovery point objective (RPO) and provide you with an estimated cost of downtime based on your recovery time.tools.datto.com/rto/
Learn more at datto.com/uk
BDR Assessment Tool
Co-developed by RapidFire Tools and Datto, The BDR Assessment Tool provides IT service professionals with an automated tool through which to conduct a thorough BDR-specific audit of a business. The tool can then recommend improvements. Simplify, accelerate and increase your sales process.datto.com/c/the-backup-disaster- recovery-assessment-tool
Useful Sales Tools
The Managed Service Provider magazine is a Datto publication. For more information about Datto please visit www.datto.com/uk oremail us at [email protected]
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