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MANAGING THE INDUSTRY THROUGH COVID-19
Bangladesh (virtual)5th September, 2020
David TylerDirector - [email protected]
The COVID-19 Challenge
Keeping Everyone Healthy
Managing the Needs of the Business
Balancing Health and the Business
WHO and COVID-19
‘…the COVID-19 virus can survive for up to 72 hours on surfaces…’
WLPGA advisory notice
issued April 2020
Sterilising the Distribution Channel
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BRAZIL | COVID-19 IMPACT
Cumulative number of cases (thousand cases)
Beginning of extended
social distanceLockdown in at
least 6 states
May 19, 2020
271,628 confirmed cases
17,971 confirmed deaths
8.6 mortality/100 thousand inhabitants
LPG MARKET ULTRAGAZ
• Crisis committee – protection of people and operational
continuity
o Support actions for employees – psychological
support, home office ergonomics, benefits
• Frequent communication with all stakeholders
• Social actions
• Accelerated digital strategy – new app and digital
channels
• Bulk demand decreased and residential demand
increased
• Supply problems: reduction of refineries delivery and
expansion of imports by Petrobras – pressure on
infrastructure
• The entire system operating fully
• LPG Industry resilience
Source: State Health Secretariats. Brazil, 2020
ULTRAGAZ | SOCIAL ACTIONS
“WE USE OUR ENERGY TO
CHANGE PEOPLE’S LIFE”
Construction support of
Hospital in São Paulo
LPG installation and
supply in 5 hospitals
Campaign hospitals
Donation of 8,000 LPG
bottles in São Paulo
Donation of 6,000 staple food
baskets to poor communities in
Salvador
Distribution of 650 thousand
biodegradable soap bars to
more than 30 cities
Distribution of brochures
from the Ministry oh Healthy (50 cities, 18
states and more than 10
million people impacted)
Masks and alcohol gel tubes for our
dealers
Dealer Communication
Informative Videos
• Aim is to inform dealers and their personnel about COVID,
how to protect themselves and customers
• Most of the information is obtained from WHO’s
publications.
Dealer Communication
Motivation Communication
• Aim is to show our gratitude and motivate dealers and their personnel on their outstanding efforts during the pandemic to ensure life goes on
• Videos from top management were communicated through e-mails and SMS
Customer Communication
• We promoted our e-commerce web site and told our customers to stay safe at home
• We now deliver even small cylinders to home without any price premium
Now we know its an Essential Energy!
