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Why SWITCH ?
Foundation of the private sector since 1987Focus on connecting academic and research
institutions to the InternetNon-profit, Swiss law Financially stableMultilingual (supporting 6 languages),
multiculturalProven know-how in networking and value-
added services (e-learning, virtual campus, grid computing etc.)
Registry know-how
SWITCH operates CH and LI since 1987Proven track record for registry functionsWell respected by Swiss registrarsDelegation contract with Swiss governmentFor ORG registry:2 independent systems (Zürich and CERN)Automatic immediate changeover (failure)Scalable, designed to meet twice initial load
Registry know-how
SWITCH operates CH and LI since 1987Proven track record for registry functionsWell respected by Swiss registrarsDelegation contract with Swiss governmentFor ORG registry:2 independent systems (Zürich and CERN)Automatic immediate changeover (failure)Scalable, designed to meet twice initial load
Name servers (a.org-servers.net)
12-14 name servers globally distributedGoal: variety of architectures and platformsBIND & derivates, DJBDNS, Nominum GNSRedundancy of hardwareTSIG (RFC-2845) and IXFR’sFast response times for resolvers ensured by
a) short RTT to nearest unicast name server (standard DNS system)
b) anycast system by Nominum based on routing protocols
Compliance with ICANN policies
Contract with ICANN accredited registrarsWHOIS for thin registry modelFollow developments in UWHOIS and
WHOIS++ indexing servicesSRS by improved RRP and later EPPUDRP for ORG registrantsZone file data escrow – rocket-proof backup
SRS with RRP+ and EPPSWITCH to develop an improved SRS (RRP+)Development team lead by Eric Brunner-Williams Implementing suggestions and thorough testing by
CORE registrarsGateway allows 3000+ simultaneous connections500 info and 400 mod commands per secondAccept current registrar certificatesRRP+ will be made available to ccTLD’s at no-costEPP over TCP operational 1Q2003
Marketing strategies
Aware of diversity of existing registrantsNo intention to impose restrictive registration
policiesFocus on non-commercial organizations will
create a stronger identity for ORGLess attractive to commercial registrantsConventional global marketing inappropriateCo-operative marketing approach involving
registrants, registrars and the registry
Making a difference for registrars
Best quality at lowest prices: initially $ 5Global 24/7 registrar services with 3 officesCompetent personnel with high technical
capabilities and financial know-howFacilities to use their local banks for
paymentsRegistrars’ platform, Business Steering
Committee & regional working groups
Creating the ORG community Community gateway to the “dot ORG culture”
A global home for non-commercial activities A direct communication and interaction platform
ORG-at-a-glance data base search engines, newsletters, polls, forums, meeting points for
organizations and institutions with non-commercial objectives ORG Community Council (ORGCC)
Allocation of surplus funds (enhanced services vs. lower prices) Input to co-operative marketing strategies
Benefits: Bringing like-minded groups together Creating higher profiles for the ORG community Genuine means of input to registry policies and practices
Transition plan basics
Sept.: Request additional data from VeriSign, final system design
Oct.: Main system (mid), second system (end) available
Oct.: RRP+ testing with CORE registrars Nov.: Start of trial run with data from VeriSignDec.: Global registrar services operationalDec.: Distribute zone to new name serversDec.: Registrar/community Web pages available1.1.2003: IANA to activate new root zone file
The endowment
Qualify due to non-commercial statusAmount proposed: USD 1.8 MillionExclusive usages:
to build-up registrar platform and community gateway
to found regional registrar working groupsto initiate community process
ORG: the chance for …
New blood in the gTLD registry businessA non-profit registryA European, multicultural and multlingual
enterpriseCredible, independent and neutral approach
by registry (registry acting as facilitator)An identity for the ORG communitySmooth transition
In short:
