Market Pulse-February 2016 (Public)

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  • 8/19/2019 Market Pulse-February 2016 (Public)

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    MARKET PULSEFebruary 2016

    1

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    Survey Methodology

    • Monthly online survey of 300+ CA REALTORS®

    • Respondents are asked about their last closedtransaction and business activity in their market area

    for the previous month and the last year.

    2

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    MARKET CONDITIONS

    3

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    Number of Floor Calls Rising

    Q: Compared to last month, the number of floor calls from potential clients in your market area this month was …

    0

    10

    20

    30

    40

    50

    60

    70

    80

           I     n       d     e     x

    4

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    ListingAppointments/Client Presentations Rising

    Q: Compared to last month, the number of listing appointments and presentations to clients in yourmarket area this month was …

    0

    10

    20

    30

    40

    50

    60

    70

    80

           I     n       d     e

         x

    5

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Open HouseTraffic Rising

    Q: Compared to last month/year, open house traffic in your market area this month was …

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    Jan-14 Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15 Oct-15 Jan-16

           I     n       d     e     x

    6

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Auctions on the Rise

    Q: Compared to last month/year, the number of auctions in your market area this month was …

    0

    5

    10

    15

    20

    2530

    35

    40

    45

    50

    Apr-14 Jul-14 Oct-14 Jan-15 Apr-15 Jul-15 Oct-15 Jan-16

           I     n       d     e     x

    7

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    All Cash Purchases Down Slightly in February

    Q: Compared to last month/year, the number of all cash purchases in your market area this month was …

    0

    10

    20

    30

    40

    50

    60

    70

    Jun-14 Aug-14 Oct-14 Dec-14 Feb-15 Apr-15 Jun-15 Aug-15 Oct-15 Dec-15 Feb-16

           I     n       d     e     x

    8

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Lack of Housing Inventory Remains #1Concern

    9

    4.3%

    5.0%

    5.4%

    11.0%

    11%

    14%

    41%

    0% 5% 10% 15% 20% 25% 30% 35% 40% 45%

    Rising Interest Rates

    Housing bubble

    Lending & financing

    Slow down in economic growth

    Home prices overinflated

    Decline in housing affordability

    Lack of Inventory

    Q: What is your biggest concern about the current real estate market?

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    REALTORS® Remain MostConcernedAbout Inventory

    10

    Q: What is your biggest concern about the current real estate market?

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45%

    Aug-15 Sep-15 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16

    Inventory

    Affordability

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    REALTORS®Optimistic about MarketConditions in 2016

    Q: What are your expectations for market conditions over the next year?

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

           I     n       d     e     x

    11

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Why REALTORS® Expect MarketConditions to

    Worsen

    We are at the top of the market.

    Election year uncertainty

    Fewer buyers and more inventory in highend market

    World economy pull-back

    Q:Why do you expect real estate market conditions to worsen over the next year?

    12

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    LASTTRANSACTION

    13

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    Most PropertiesSelling Below/AtAsking Price

    Q: Did your last closed transaction sell over, at or below asking price?

    0%10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

         J    u    n  -    1    4

         J    u     l  -    1    4

         A    u    g  -    1    4

         S    e    p  -    1    4

         O    c     t  -    1    4

         N    o    v  -    1    4

         D    e    c  -    1    4

         J    a    n  -    1    5

         F    e     b  -    1    5

         M    a    r  -    1    5

         A    p    r  -    1    5

         M    a    y  -    1    5

         J    u    n  -    1    5

         J    u     l  -    1    5

         A    u    g  -    1    5

         S    e    p  -    1    5

         O    c     t  -    1    5

         N    o    v  -    1    5

         D    e    c  -    1    5

         J    a    n  -    1     6

         F    e     b  -    1     6

    Below At Over

    14

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Fewer PropertiesSelling Below Asking Price

    Q: Did your last closed transaction sell over, at or below asking price?

    -45%

    -40%

    -35%

    -30%

    -25%

    -20%

    -15%

    -10%

    -5%

    0%

         J    u    n  -    1    4

         J    u     l  -    1    4

         A    u    g  -    1    4

         S    e    p  -    1    4

         O    c     t  -    1    4

         N    o    v  -    1    4

         D    e    c  -    1    4

         J    a    n  -    1    5

         F    e     b  -    1    5

         M    a    r  -    1    5

         A    p    r  -    1    5

         M    a    y  -    1    5

         J    u    n  -    1    5

         J    u     l  -    1    5

         A    u    g  -    1    5

         S    e    p  -    1    5

         O    c     t  -    1    5

         N    o    v  -    1    5

         D    e    c  -    1    5

         J    a    n  -    1     6

         F    e     b  -    1     6

    Net % of Properties Selling Below Asking Price

    15

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Premium Paid overAsking Price Rising

    Q: At what percentage was your last closed transaction sold over asking price?

    10%   9.8%

    11%

    0.0%

    2.0%

    4.0%

    6.0%

    8.0%

    10.0%

    12.0%

    14.0%

         J    a    n  -    1    4

         F    e     b  -    1    4

         M    a    r  -    1    4

         A    p    r  -    1    4

         M    a    y  -    1    4

         J    u    n  -    1    4

         J    u     l  -    1    4

         A    u    g  -    1    4

         S    e    p  -    1    4

         O    c     t  -    1    4

         N    o    v  -    1    4

         D    e    c  -    1    4

         J    a    n  -    1    5

         F    e     b  -    1    5

         M    a    r  -    1    5

         A    p    r  -    1    5

         M    a    y  -    1    5

         J    u    n  -    1    5

         J    u     l  -    1    5

         A    u    g  -    1    5

         S    e    p  -    1    5

         O    c     t  -    1    5

         N    o    v  -    1    5

         D    e    c  -    1    5

         J    a    n  -    1     6

         F    e     b  -    1     6

    Average

    16

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    % Paid Below Asking Price is Steady

    Q: At what percentage was your last closed transaction sold below asking price?

    -14%

    -12%

    -10%

    -8%

    -6%

    -4%

    -2%

    0%

    Jul-

    14

    Aug

    -14

    Sep-

    14

    Oct-

    14

    Nov

    -14

    Dec-

    14

    Jan-

    15

    Feb-

    15

    Mar-

    15

    Apr-

    15

    May

    -15

    Jun-

    15

    Jul-

    15

    Aug

    -15

    Sep-

    15

    Oct-

    15

    Nov

    -15

    Dec-

    15

    Jan-

    16

    Feb-

    16

    Average -5.8 -5.6 -5.8 -6.3 -12%-13%-11%-11%-11%-11% -7.0 -11% -9.6 -11%-10%-12%-13%-13%-13%-12%

    17

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    3/4 Properties Received MultipleOffers

    Q: How many offers did the seller in your last closed transaction receive?

    61%66%

    75%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    18

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Number ofOffers Up

    0.0

    0.5

    1.0

    1.5

    2.0

    2.5

    3.0

    3.5

    4.0

    2.6

    2.1

    3.1

    Average

    Q: How many offers did your last closed transaction receive?

    19

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Proportion of BuyersWhoWere Renters Rose

    Q: Was the buyer of your last closed transaction a renter immediately prior to purchasing the property?

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    41%38%

    42%

    21

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    More Sellers Became Renters

    Q: Did the seller of your last closed transaction become a renter immediately after selling the property?

    0%

    5%

    10%

    15%

    20%

    25%

    18%

    9.5%

    13%

    22

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Share of First-timeBuyers Up in FebruaryLong RunAverage: 31%

    Q:Was the buyer of your last closed transaction a first-time buyer?

    29% 26%

    35%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    45% % First-time Buyers Long Run Average

    23

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Proportion of International Buyers Down in FebruaryLong RunAverage: 6.0%

    Q:Was the buyer an international client (one who was not a citizen or permanent resident of the U.S.)?

    7.6%

    5.8%

    3.8%

    0%

    2%

    4%

    6%

    8%

    10%

    12%

    % International Buyers Long Run Average

    24

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    Top 10Counties

    Q: In which county do you live?

    25

    January 2016 February 2016

    1 Los Angeles Los Angeles

    2 San Diego Riverside

    3 Orange San Diego

    4 Sacramento Orange5 Riverside Sacramento

    6 Contra Costa San Bernardino

    7 San Bernardino Santa Clara

    8 San Mateo Alameda

    9 Placer Contra Costa

    10 Sonoma Sonoma

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey

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    What are REALTORS® Saying?

    Sellers are excited about selling at high prices, but concernedthey won’t be able to afford an upgrade.

    I’m afraid we’re headed towards another meltdown.

    Inventory is still tight.

    Buyers are not paying too much over list.

    Q: Do you have any specific comments, professional observations, or information that you would like to sharewith us--such as information on multiple bidding, changing buyer preferences, mortgage credit issues, orother topics?

    26

    SOURCE: CALIFORNIA ASSOCIATION OF REALTORS® Market Pulse Survey