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MARKET TRENDS & MARKET ACCESS
Aiden Essery
CMA Economic Policy Adviser
Carl Gibson
CMA Chief Executive
Presenters
THE COST OF ILLNESS
In 2020 the Australian
Government willspend over $80
Billion on Medical Care
Cardiovascular
Almost 1 in 3 deaths
A NationalCrisis
50% of all Australians
have a chronic disease
Obesity
Around 63% of Australians
are overweight or obese
DiabetesOver
1 millionHospitaliaations
CMA INDUSTRY AUDIT
Number OneAustralia has become the
largest exporter of Nutrition and Health Food to China.
Healthy GrowthThe Complementary Medicines industry
continues to outpace growth in the broader economy.
Assisting in Your HealthOne third of Australians using Complementary Medicines do so to manage the symptoms
of a chronic disease.
$5.2 billion IndustryVitamin & Dietary Supplements: $2.94 billion
Sports Nutrition: $1.11 billionHerbal / Traditional Products: $0.72 billion
Weight loss: $0.43 billion
7 out of 10 PeopleMost Australians (73%) have
used at least one form of complementary medicine in
the last year.
TRENDING INGREDIENTS
Weight Management and Wellbeing
Sports Nutrition
Herbal and Traditional Products
Vitamins and Dietary Supplements
Source: EuroMonitor (2019)
HEALTHY PEOPLE: HEALTHY GROWTH
5,000
6,000
Weight Management and Wellbeing
Sports Nutrition
Herbal and Traditional Products
Vitamins and Dietary Supplements
Source: EuroMonitor (2019)
HEALTHY PEOPLE: HEALTHY GROWTH
5,000
6,000
OUR EXPORT CHALLENGE
CMA Challenge Double Exports in two years$400 million to $800 millionExports Today: $900 Million
CMA Next Challenge Double Exports again in two years
MADE IN AUSTRALIA
The ability for industry to use ‘Made in Australia’ claims was Under Threat
After CMA Campaign Government will now introduce Stop gap measures
AUSTRALIA: WORLD LEADING EXPORTS
XX
OTHER6.5%
SOUTHKOREA5.2%
OCEANIA13%
CHINA70% VIETNAM
5.3%
THE EXPORT OPPORTUNITYXX
INDIA
CHINAINDONESIA
MALAYSIAKOREA
Source: China Chamber of Commerce for Import and Export Medicines and Health food Products (CCCMHPIE)
AUSTRALIATHE NUMBER ONE CHOICE FOR CHINA
Australia has become the largest source of Nutrition and Health Food Imports with an import volume ofAU $940 million (US $670 Million)
60.8% Australia
year-on-year growth
Size of China Import Market:
2018: US$3billion
2023: US$8 billion
CMA (2019)Source: China Chamber of Commerce for Import and Export Medicines and Health food Products (CCCMHPIE)
AUSTRALIATHE NUMBER ONE CHOICE FOR CHINA
Australia22%
USA20%
Germany9%
Thailand6%
Indonesia5%
Japan5%
Taiwan 5%
Malaysia 4%
Korea 4%Canada 3%
Others18%
Potential for Australia
AU$2.6 Billion by 2023
22-24 June 2020NECC, Shanghai
The Most Important Expo in Asia
NPC HEALTHPLEX 2020
CMA EXPORT EVENTSFebruary 2020: Austrade Business Week in India
8-10 April 2020: International Natural Health & Nutrition Expo, Shanghai
22-24 June 2020: NPC HealthPlex Expo 2020, NECC ShanghaiJoin the CMA Australian Pavilion
8 October 2020: CMA Annual Conference & Industry Awards