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Marketing & Media Solutions

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Page 1: Marketing & Media Solutions - Marketing Solutionsgovernalegroup.com/wp-content/uploads/2017/07/GG... · communicate stories, influence perception, shift opinions and promote world-class

Marketing & Media Solutions

Page 2: Marketing & Media Solutions - Marketing Solutionsgovernalegroup.com/wp-content/uploads/2017/07/GG... · communicate stories, influence perception, shift opinions and promote world-class

» Experiential Marketing

» Authentic Campaigns

» Customized Creative

» Content Production& Branded Short Films

» PR & Creative Copy writing

» Selling by Telling

» Pitch & Presentation

» Website Development

» Media & Marketing Strategy

» Event Execution

» CRM Strategy & Email Campaigns

» Handle High-Profile Clientele

» Multi-platform campaigns

» Social Media

» Cultivate Productive Relationships with Partners

» Nurture National and Local MediaRelationships

» Logo & Brand Standards Development

» Market Discovery & Strategy

Brand judgments are made instantly,

which means there is one chance to

create an impactful and emotional

connection with your audience. It

is crucial to position your brand

proactively, before the market defines

it for you. While brands are not directly

on the balance sheet, The Governale

Group’s philosophy is that they are the

most valuable assets that companies

own and shape.

The Governale Group is a business

solutions company specializing in

marketing, media and communications

across all media platforms. In today’s

world, there are thousands of outlets with

millions of impressions, so managing your

brand’s identity — and the public perception

of that identity — is critical.

CapabilitiesThe Governale Group offers a combined 30

years of marketing, communications, media,

public and client relations experience.

Whether it's for real estate, entertainment or

hospitality purposes, the press or an audience

of millions, we have been entrusted to

communicate stories, influence perception,

shift opinions and promote world-class

brands. We also generate awareness, value,

brand equity and client loyalty with services

ranging from complete marketing plans and

implementation to targeted consultations. We

are steeped in strategic ideation, content

creation, public and press relations, brand

management and handling high-profile

clients.

Marketing & Media Solutions

Page 3: Marketing & Media Solutions - Marketing Solutionsgovernalegroup.com/wp-content/uploads/2017/07/GG... · communicate stories, influence perception, shift opinions and promote world-class

CASE STUDY

ClientsServing the entertainment, sports, hospitality, real estate and resort industries, The Governale

Group delivers marketing solutions and storytelling to drive authentic value and brand affinity.

Governale and his partners are distinguished by deep industry experience and productive

relationships.

Bluejack National, home of the first Tiger Woods-designed course in

the United States, is located in Montgomery, Texas. Fostering

productive partnerships combined with a strategic media plan, The

Governale Group has delivered over 400 million impressions valued in

excess of $31 million in earned media. At Bluejack, our campaign is

beyond awareness. It is our ability to craft authentic and branded

stories that has sustained engagement for optimized brand equity and

maximum results for Bluejack National.

SPOTLIGHT: The Shot Heard ‘Round the World

The Governale Group and his partners at 77 Films captured a

miraculous moment when Tiger Woods witnessed an inaugural

hole-in-one at Bluejack National. Our nimble newsroom strategy

to produce, edit, and distribute across all platforms delivered

priceless marketing and publicity. From Sportscenter to The Today

Show and Good Morning Britain to Nippon TV in Japan, the

footage went viral around the world. In one week, we delivered

approximately 400 million global views, an advertising value

equivalent in excess $40 million.

Page 4: Marketing & Media Solutions - Marketing Solutionsgovernalegroup.com/wp-content/uploads/2017/07/GG... · communicate stories, influence perception, shift opinions and promote world-class

(323) 251-1121 | [email protected] | www.governalegroup.com