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Marketing & Training Division. Reported by TRƯƠNG QUẾ HƯƠNG. Marketing Department. Agenda. Performance Introduction. I. II. Q4 Incentives. 1. PERFORMANCE INTRODUCTION. Premium & PFYP. 28% growth rate than 8th WKM. PERFORMANCE INTRODUCTION. PFYP Trend. 3. - PowerPoint PPT Presentation
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Marketing & Marketing & Training Training DivisionDivision
Reported byReported by
TRƯƠNG QUẾ HƯƠNGTRƯƠNG QUẾ HƯƠNG
Marketing Marketing DepartmentDepartment
1
II Performance Introduction
Agenda
IIII Q4 Incentives
PERFORMANCE INTRODUCTION
Premium & PFYP
9th WKM 2010(1~9)
Prem PFYP Prem PFYP
Total(Billion) 9.1
6.02(70%)
50.734.5
(56%)
28% growth rate than 8th WKM
3
PFYP Trend
PERFORMANCE INTRODUCTION
5
Headcount Trend
PERFORMANCE INTRODUCTION
Part timePart time
Full timeFull time
5,4105,410TOTALTOTAL
PERFORMANCE INTRODUCTION
Recruitment and Promote
PROMOTEDPROMOTED SAS SAS
New IANew IA
FIRST MONTH IA 1 POLICY RATIO
PERFORMANCE INTRODUCTION
Average Productivity (M) Target 5mil
INCREASE SM PERSONAL SALES
Target 60%
CONCLUSIONCONCLUSION
•PFYP grows strongly (increases 28%) due
to the end of Q3 Singapore trip.
•Full time productivity also improve a lot.
•First month IA production is becoming
stable.
•SM personal sale is becoming better, so we
continue to encourage SM to improve their
personal sales.
PFYP
Head-count
• We continue to recruit more new agents and
have a lots of promoted agents in 9th WKM
1
IIII
AGENDA
Q4 INCENTIVE
1)Fast-track promotion bonus
2)Recruitment bonus2.1. Increase income
“Sôi động mùa tuyển dụng cùng Cathay”
““RECRUIT RECRUIT MORE, EARN MORE, EARN
MORE”MORE”
2.2. Lucky draw
SM PRODUCTION MODEL
SM production(including
personal sales)
Personal sales
Recruit/ month
Bonus/ month(VND)
50MPFYP 8M PFYP 2 Active IA* 4.000.000
NEW IA ACTIVE RATIO
WKM 10WKM 11WKM 12WKM
New IA ≥15 ≥15 ≥15
Active ratio 35% 38% 40%
Bonus for BM 3.000.000 3.000.000 3.000.000
Training Training DepartmentDepartment
OUTLINE
THIS MONTH ACTIVITIES
NEXT MONTH
PLAN
THIS MONTH ACTIVITIES
CONDUCT BASIC TRAINING COURSES CONDUCT BASIC TRAINING COURSES
CHECKING BLUE CARD ( CUSTOMER CARD)CHECKING BLUE CARD ( CUSTOMER CARD)
TRAIN BDO TO BE PART-TIME TRAINERSTRAIN BDO TO BE PART-TIME TRAINERS
COACHING NEW TRAINERS COACHING NEW TRAINERS
SHOOTING FILMS ABOUT TOP SALESSHOOTING FILMS ABOUT TOP SALES
THIS MONTH ACTIVITIES
402
198
7963 34
THIS MONTH ACTIVITIES
SHOOT FILM ON TOP SALES
NGUYEN THI HUONG TUYEN0100119364
62.7 mil
PFYP
62.7 mil
PFYP
CHECKING BLUE CARD
THURSDAY
1ST Working Week
3rd Working Week
Thẻ thông tin khách hàng Ngày Tháng Năm
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BDO/SM/ PRE-BM
TRAINER
THIS MONTH ACTIVITIES
TrainThe
Trainers
NEXT MONTH PLAN
COACHING FOR NEW TRAINERSCOACHING FOR NEW TRAINERS
JOIN AGENCY MEETING
BASIC COURSES & ADVANCED COURSES BASIC COURSES & ADVANCED COURSES
SHOOT FILM ABOUT THE WHOLE TRAINING PROGRAM PA & FFC
FILM ABOUT TOP SALE AGENTS FOR MOTIVATION IN AGENCY
SUPPORT HAI PHONG OFFICE
