MARYELLIS BUNN

OBSERVE EXPLOREHOW I WORK REFLECT IMPLEMENTREFRAME

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PROJECTS

01DESIGN RESEARCH

03BRAND STRATEGY

DATA VISUALIZATION+ TYPOGRAPHY

04ART +PHOTOGRAPHY

0502FORECASTING

01DESIGN RESEARCH PRODUCT DESIGN

01

DESIGN RESEARCH + PRODUCT DESIGN

Parsons New School for Design:Maryellis Bunn, Shanila Daswani, Hyo Kang

BLOCK is a product line that helps eliminate cell phone distraction, by locking away and charging the devices. Promoting a better night sleep, productivity, and human interaction.

SKILLSLeadership, design research, business model creation, Product design, Prototyping, Financial projections, Adobe Creative Suite

ZZ

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Problem + Observation

Initial Research Experiment

FAILZZ

01 02 03

DESIGN RESEARCH PROCESS

We are not getting enough sleep...

Through interviews, ob-servations, and survey we set out to identify opportunities to allow for longer or better nights sleep.

During our initial re-search we picked up on the need to spend less time getting ready in the morning. With that we tested an idea of an App that allowed you to get ready from bed. Beyond email, news, weather etc. it allowed one to browse their clothing in order to pick out outfits.

Ideation Pivot + Research

RESEARCH

ZZZZZZ

Implementaion04 05 06

We quickly pivoted from that idea after assessing the market and testing the apps customer value. Starting from scratch we went back to the research stage to identify other opportunities.

While visiting my family, I walked by my little sisters room late one night and saw her awake in bed; texting and browsing the internet on her phone. Articles from my re-search about sleep and cell phones immediately came to mind. From there my group and I began to brainstorm ways to fix this problem.

After shifting thought, various methods of research and ideas, we refined and created BLOCK. BLOCK is prod-uct line that promotes connection, eliminates distraction by locking away and charges smartphones. .

02I have always been fascinated with the future.

An observer by nature, I am constantly channeling what I am seeing, reading, and hearing.

Making connections and synthesizing them into insight.

FORECASTING

Analyzing Trends Fall 2012Maryellis Bunn & Patricia Schoenbach

LOW LUX

Wolfgang Puck Frozen food

Populence NYC

Missoni and Coca-Cola

Populence NYC

Gourmet expectations...With low price tagMore for lessPrice awarenessAvailable 24/7

Starbucks Verismo

Trader Joe’s

Iconic Hand Rolls NYC

TREND FORECASTING

PEPSI CO. + THE FURTURES COMPANY

SKILLSClient and team collaboration, Following client brief and deadlines, Market analysis, Data collection and Client presentation and pitch

Partnered with the Futures Company to build Fast Food forecasts for Pepsi Co. Working with the Futures Company, Patricia Schoenbach and myself explored how the government, technology, and the economy would effect how Urban Millennials eat in 20016/17.

TREND FORECASTING

As an intern at WGSN I researched and published trend reports for the ditgital/technology, and womenswear department.Forcasts provided clients with isignt into consumer behaviors, buying power, and design direction.

WGSN INTERNSHIPAs an intern at WGSN I researched and published trend reports for the ditgital/technology, and womenswear department.

Forcasts provided clients with isignt into consumer behaviors, buying power, and design direction.

Reseach intensive, design, and SKILLSTeam collabroation, Web design, Content publishing, Project managment, Forecasting

As an intern at WGSN I researched and published trend reports for the ditgital/technology, and womenswear department.Forcasts provided clients with isignt into consumer behaviors, buying power, and design direction.

I went to Paris to further explore and refine my forecasting skills. The cities people, events, museums, and news served as the basis of my research.

Many of my days were spent exploring the city by foot doing ethnographic research. My findings and projections covered technology and the macro trends.

PARIS TREND SUMMER INTENSIVE

INNER REFLECTION

THE JOURNEY TOWARDS FINDING AND EXPRESSING ONES INNER SELF WILL RISE ABOVE ALL ELSE. TECHNOLOGY WILL PLAY ON BOTH THE SIDE OF GOOD AND EVIL. THE YOUTH WITH SEEK OUT THEIR ROOTS AND FIND INSPIRATION IN THEIR OWN HERITAGE.

INNER REFLECTION

HEALTH, PURITY, CLASSIC AND AUTHENTIC WILL CONTINUE TO BE OVERRIDING THEMES. MODESTY WILL BE THE NEW WAY OF SEDUCTION.

THE MIND = BEAUTY

TREND FORECASTING

SKILLSEthnographic Research, Data Analysis, Photography InDesign, Photoshop,

03BRAND STRATEGY + PRESS

I interned and then worked for Edite, a showroom that launches international designers in the U.S. Providing launch, design, and implantation strategy for its designers.

EDITE SHOWROOM INTERNSHIP + PART TIME

BRAND STRATEGY

SKILLSBrand Strategy, Sales, Press, Excel, Adobe Creative Suite

Tasked to design a brand package for a fashion label. I began by taking inspiration from their A/W collection and then built upon it to create material that spoke to the collection and the brands esthetic.

BRANDING

PARSONS DESIGN 4 BRANDING PROJECT

SKILLSInDesign, Illustrator, Photoshop,

02DATA VISUALIZATION

PANTONE COLOR OF YEAR INFO GRAPHIC

I was curious as to how accurate PANTONES color predictions were.

The info graphic shows influential products that came out each year in PANTONES “color of the year”.

DATA VISUALIZATION

Honeysuckle2011

PANTONE 18-2120

PANTONE 17-1463

Tangerine Tango2012

PANTONE 15-5519

Turquoise2010

PANTONE 14-0848

Mimosa2009

PANTONE 18-3943

Blue Iris2008

PANTONE 19-1557

Chili Pepper2007

PANTONE 13-1106

Sand Dollar2006

PANTONE 15-5217

Blue Turquoise2005

PANTONE 17-1456

Tigerlily2004

PANTONE 14-4811

Aqua Sky2003

PANTONE 19-1664

True Red2002

PANTONE 17-2031

Fuchsia Rose2001

PANTONE 15-4020

Cerulean2000

COLOR OF THE YEAR

COLOR OF THE YEARNAMED AFTER...

Nature

Food

Other

COOL 7WARM 6

COLOR OF THE YEARWARM VS COOL

CREATIVITYENERGY HAPPY

HARMONY LOYALITY ROYALTY

MEANINGS TYPICALALY ASSIGNED TO COLORS

CarlstadtSecret committee of 10 meetsto decide color of year

NEW JERSEYEUROPE

Pantone Headquarters

Honeysuckle2011

PANTONE 18-2120

PANTONE 17-1463

Tangerine Tango2012

PANTONE 15-5519

Turquoise2010

PANTONE 14-0848

Mimosa2009

PANTONE 18-3943

Blue Iris2008

PANTONE 19-1557

Chili Pepper2007

PANTONE 13-1106

Sand Dollar2006

PANTONE 15-5217

Blue Turquoise2005

PANTONE 17-1456

Tigerlily2004

PANTONE 14-4811

Aqua Sky2003

PANTONE 19-1664

True Red2002

PANTONE 17-2031

Fuchsia Rose2001

PANTONE 15-4020

Cerulean2000

COLOR OF THE YEAR

COLOR OF THE YEARNAMED AFTER...

Nature

Food

Other

COOL 7WARM 6

COLOR OF THE YEARWARM VS COOL

CREATIVITYENERGY HAPPY

HARMONY LOYALITY ROYALTY

MEANINGS TYPICALALY ASSIGNED TO COLORS

CarlstadtSecret committee of 10 meetsto decide color of year

NEW JERSEYEUROPE

Pantone Headquarters

SKILLSIllustrator, Photoshop, Data collection

03ART + PHOTOGHRAPY

Art and photography are my passion projects.

My appreciation for art inspires my design work and my photography aids in my ethnographic research.