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mathematical methodsin marketing

Mathematical methodsin marketing. what do we want to do ? maximum benefit

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Page 1: Mathematical methodsin marketing. what do we want to do ? maximum benefit

mathematical methodsin marketing

Page 2: Mathematical methodsin marketing. what do we want to do ? maximum benefit

what do we want to do ?

maximum benefit

Page 3: Mathematical methodsin marketing. what do we want to do ? maximum benefit

method:

establishment of mathematical model

survey drawing charts for statistics

use mathematical formulas for calculations

Page 4: Mathematical methodsin marketing. what do we want to do ? maximum benefit

contents:

mathematics function using in marketing

linear programming in market

summary of the examples

Page 5: Mathematical methodsin marketing. what do we want to do ? maximum benefit

Mathematics has many applications in business and it’s really functional. We can maximize our profits and improve our sales plan if we make full use of math. Then I and my parter will talk about two simple examples.

Page 6: Mathematical methodsin marketing. what do we want to do ? maximum benefit

Example one

Page 7: Mathematical methodsin marketing. what do we want to do ? maximum benefit

Mathematics function using in marketing

When one goods costs 10 yuan,we can sell 500

commodities.

If the price of the goods increase 1 yuan.the

quantity of good will decrease 10 commodities.

then when how large is the price of the goods,we

can have the largest profit.

Page 8: Mathematical methodsin marketing. what do we want to do ? maximum benefit

Example two

Page 9: Mathematical methodsin marketing. what do we want to do ? maximum benefit

linear programming in market

There is a hardware manufacturers. They have 500 screws and 400 nuts. Per product A needs one screws and two nuts and per product B needs two screws and one nut. According to the market prices ,one product A sells 2 dollar, and one product B sells 3 dollar. Then, how can we distribute the material to maximize our profits?

Page 10: Mathematical methodsin marketing. what do we want to do ? maximum benefit

Summary

Page 11: Mathematical methodsin marketing. what do we want to do ? maximum benefit

the above two problems are simple for us .But the mathematics behind the problem can reflect some basic mathematicial thoughts.

the first one use mathematical function which is very useful and important to sovle the problem.and the second is the establishment of mathematical model.

In a word,mathematics comes from our daily life ,and it can help us make some problems more easier.

Page 12: Mathematical methodsin marketing. what do we want to do ? maximum benefit

End! thank you!