MBA Export Import

8/3/2019 MBA Export Import

1/20

MASTERS'PROGRAMME IN INTERNATIONAL BUSINESS

IST SEMESTER SYALLBUS Marks 600

PAPER I MANAGEMENT CONCEPTS (100)

Introduction

Characteristics of Management

Functions & Principles

Development of Management thought

Management by objectives

Decision making - Principle / Form of Organization Communication

Motivation

Leadership, Selection & Training.

Introduction to O. B.

People and organization

Individual behaviour

Perception and Personality

Evaluating and rewarding performance

Group and intergroup behaviour

Conflict

Organizational Processes

Organizational change and Development

PAPER II BUSINESS ECONOMICS (100)

Economic concepts related to business.

Distinction between Macro and Micro views.

Demand Analysis.

Theory of production and cost. Market structures and pricing decisions.

Concept of factor pricing.

National income and outputs.

Savings and investments.

Business cycles


2/20

PAPER III MARKETING MANAGEMENT (100)

Social Foundations of Marketing

Meeting Human Needs Strategic Planning and Marketing Process

The Marketing Environment

Marketing Research and Information System

Consumer Markets and Consumer Buying Behaviour

Organizational Markets Segmentation

Targeting and Positioning

Designing Products

Brands

Packaging and Services

New Product Development and Life-Cycle Strategies Pricing Considerations and Approaches

Placing Products: Distribution Channels and Physical Distribution

Promotion Strategy

Promotion of Products

Promotion and Public Relations

Marketing and Society: Social Responsibility and MarketingEthics.

PAPER IV FINANCIAL MANAGEMENT (100)

Introduction to Financial Management Financial Institutions.

Role of Banks.

Project Appraisal.

Working Capital Management.

Budgetary Control

Balance sheet & Related Concepts.

Profit & Loss Accounts Sources of Company Finance

Equity Capital of Merchant Banking.. Credit Cards.

Financial Leasing.

Basic Cost Concepts.

Forex Management.


3/20

PAPER V INTL. TRADE PROCEDURES & DOCUMENTATION (100)

1. India 's Export-import Policy 1997-2002

Its Background

Objectives - Structure - Definitions - HS Code

Export Promotion Capital Goods Scheme,

Duty Exemption Scheme

DEPB scheme

Diamond, Jewelry export scheme

EOU / EPZ,

Deemed Exports

Exports House,

Trading House, Star Trading House, Super Star TradingHouse

Special Import License

Quality ISO 9000 Series

Export Promotion Councils

Amendments in Exim Policy

2. Importance and need for import

Procedure for clearing Import Cargo

Bills of Entry

Assessment of imported goods

Customs duty structure - Import by air and post parcel

Valuation of goods by customs - Adjudication - Project

imports.

3. Central Excise \ Modvat

4. Main provisions pertaining to Exports and Imports.

PAPER VI Foreign Language

French. (50)

PAPER VI Project Work & Presentation (50)


4/20

*(Modules / Course contents will be under review / modification fromtime to time).

MPIB - SEMESTER - II Marks 600

(1) ORGANIZATIONAL BEHAVIOUR (100)

Organizational effectiveness and Goals.

High Involvement work teams

Trends in Employment.

Effective Leadership Behaviour.

Organizations in the future.

Corporate Objectives.

Concept of Global Manager.

Management in the future.

(2) INTERNATIONAL MARKETING MANAGEMENT (100)

Framework of International Marketing.

Identifying Foreign Markets.

Product Planning for Exports.

Market Entry and Overseas Distribution System

Promotion of Products & services abroad

Export Marketing & Projects.

(3) QUANTATIVE TECHNIQUES FOR INTERNATIONALBUSINESS DECISIONS (100)

Introduction to Quantitative Techniques

Summarizing Data, Frequency distributions

Statistical Descriptions, Measures of location

The Mean, the Median, The Mode

Measures of Variation

The Variance and Standard Deviation.

Coefficient of Correlation, Interpretation of 'r Multiple and Partial Correlation.

Time Series Analysis, Determination of Trend Growth

Curves

Analysis of Seasonal fluctuations.

Introduction to Econometrics

Simple Linear Regression Analysis


5/20

Multiple Regression Analysis, Elements of ProbabilityTheory

Probability - the postulates and the rules;

Conditional Probability, Bays Theorem.

(4) EXPORT MANAGEMENT & STRATEGY (100)

EXCHANGE CONTROLS: -

Foreign Exchange Regulations Act 1973,

Exchange Control Regulations

Recent liberalization's

FERA relating to export and import including

software exports

Foreign Exchange Dealers Association of India

Its Guidelines Roll of Reserve Bank of India.

EXPORT TRADE CONTROL: -

Export Management

Documentary Letters of Credit

Excise Clearance for Exports

Cargo Insurance's and its need and importance

insurance claims

Documents and its need and procedures

Central Excise

Clearance for Exports Cargo

Export Shipment of Goods By post by Air, By sea

Containerization.

EXPORT COSTING AND PRICING: -

Cost Concepts for Exports

Marginal, Fixed and Total, relevance of variable

costs for exports

Duty drawback, DEPB Confessional Customs Tariff

Terminal Excise Duties and Sales Tax

Octroi, Cost Sheet for Export

Calculation of Export Prices

Working out quotations consideration of allIncentives for pricing


6/20

Terms of Payments, Advance Payment

Documents against payments, DA \ DP terms,Letters of Credit, INCOTERMS: - FOB, CFR, CIF

ROLE OF CLEARING AND FORWARDING AGENTS

Shipment of Export Cargo - Preliminary formalities

EXPORT FINANCE: -

Preshipment Finance

Packing Credit, Post Shipment Credit etc.

Financial Institutions, Commercial Banks, EximBanks

International Agencies, etc.

Exchange Rate Mechanism, RBI'S and CommercialBank's Roles

Forward Exchange Cover, Procedure and its cost

Finance for exports on Deferred Payment Terms.

EXPORT CREDIT GUARANTEE CORPORATION AND ITS POLICIESCST\ST\EXCISE EXEMPTION ON EXPORTS.

CUSTOMS AND CENTRAL EXCISE ACTSEXPORT MARKETING & STRATEGY.

(5) INTERNATIONAL BUSINESS ENVIRONMENT (100)

International trade and economic growth

Changing business environment & its impact on

business management Social, technological and economic aspects

Shareholders, consumers, suppliers, employees &

government

Impact of media

Environment protection

New International Trade Order

Institution, Regulatory Framework GATT, WFO,UNCTAD

Regional Groups, Big emerging markets. IMF and

the World Bank Current issues in globalization India's New

Economic Policy

(6) FOREIGN LANGUAGE (50)

French


7/20

(7) PROJECT WORK & PRESENTATIONS (50)

*(Modules / Course contents will be under review modification from

time to time)

MPIB III rd SEMESTER Marks 650

(1) INTERNATIONAL FINANCIAL MANAGEMENT (100)

OBJECTIVES: -

To introduce the participants to the world of International

Finance.

To acquaint them with the financial issues facing the enterprises

involved in international business.

To familiarize them with the techniques and practices in

multinational enterprises.

To give basic analytical tools of decision making in International

Finance areas.

DETAILS OF TOPICS TO BE DISCUSSED ARE:

Finance Functions in International Business

Scope and objectives of financial management in multinational

enterprises.

ENVINORMENT FOR DECISION MAKING

International Monetary System-its evolution and present

position

EXCHANGE RATE DETERMINATION


8/20

PPP Analysis, International Balance Approach, Factors influencingcurrency movements, International Financial Markets including

currency Markets.

DEVELOPMENTS IN INTERNATIONAL BANKING,

FINANCING INTERNATIONAL TRADE AND INVESTMENTInstruments, Techniques and practices,International Commercial

Borrowings, Instruments, practices and procedures, India'sExchange Rate Policy.

BASKET OF CURRENCY

Current Account Convertibility, Capital Account Convertibility,Currency Forecasting.

INTERNATIONAL PROJECT FINANCING.

Concepts, types, techniques and key elements, structuring

project financing, International Project Evaluation-keyelements, Indian Perspective.

MANAGEMENT OF EXCHANGE RISKS

Approving currency strengths and weaknesses, Identifying andmeasuring exchange risk, Building an exposure reporting

system, Techniques of exchange risk management, Formulating

and implementing a Comprehensive Plan.

CURRENCY OPTIONS & FUTURESSwaps, Hedging, Forward Exchange Cover.

INTERNATIONAL CASH MANAGEMENTBroad objectives-peculiarities and key areas, information

System-role of International Banks.

(2) ECONOMIC ENVIRONMENT AND POLICY (100)

Introduction.

Saving - Investment gap and economic growth.

Expedience with economic planning.

Economic reforms of the 1990s. New Industrial and Investment Policy.

SEBI and the Capital Market.

India's Monetary and Credit Policy.

India's Fiscal Policy.

Exchange Rate Policy.

Union Budget.


9/20


10/20

Consumer Marketing Research

Industrial Marketing Research

Research for Identification of Products for Exports

Research of Market Identification

Evaluation of Market Identification Channel selection Research.

Research Exports Markets-Planning, Desk Research

& Field Survey.

(5) ENTREPRENEURSHIP DEVELOPMENT/PROJECT Mgmt. (100)

Objectives:

To motivate the candidates so that interest in considering theoption of being independent.

To make them identify the importance of accelerating economicactivates.

To make them understand the relationship betweenentrepreneur ship between entrepreneur-ship and economic

development in particular.

To make them know the different problems associated with theentrepreneur development.

To make them analyze the problems and suggest solutions. To

equip them to understand special areas of management, which

would help them, handle critical situation.

Method:

The suggested method includes theoretical study and practical work.Practical work may involve book reviews, group discussion,

presentation etc. Lecturers and Demonstrations may undertaketheoretical work.

Evaluation:


11/20

After the completion of the course the candidates may be evaluated onthe basis of both practical work and written examination. The

proportion of weightage given to practical work and writtenexamination may depend upon the interest of candidates Suggested

weightage is 25:75.

Course Content:

The following outline may be followed for achieving the objectives.

Part I Introduction

Introducing the term entrepreneurship and entrepreneur - Definition -and importance of entrepreneurship development - Practical

Problems with reference to different classes of entrepreneurs -Distinction between entrepreneurs and entrepreneur

management.

Part II Setting up new business units - I

Definition of a venture - Choice of becoming an employer v\s working

as an employee - Steps involved in setting up a businessunit - Project Formulation (Project - Identification, IdeaGeneration, analysis of business idea, Concretizing the idea)

Project Statements and Project analysis.

Part III Setting up new business units - 11

Analysis of the environment - Policies and procedures followed by the

government sources of information and methods ofcollecting the same- Financing the enterprise - Sources of

Finance - Subsidies - Incentives - Forms of business organizations.

Part IV Management of a small business unit.

Introduction to general management principles. Simple managementaccounting techniques - Simple accounting methods for effective

management.


12/20

Suggested readings:

Books on entrepreneurship development, business journals and

magazines.

Suggested Practical Work:

Review of autobiography (or writing a biography) of successfulentrepreneurs. Conducting market surveys. Preparing projects. Solving

basic management accounting problem.

(6) Personality Deve. & Effective Planning for success (100)

NEED FOR EFFECTIVENESS.

ROLE CLARITY.

INTERPERSONAL RELATIONS

COMMUNICATION - (ORAL; WRITTEN; LISTENING)

TEAM WORK.

TIME MANAGEMENT.

CREATIVITY.

LEADERSHIP - SITUATIONAL. PROBLEM SOLVING.

MOTIVATION.

PLAN OF ACTION FOR EFFECTIVENESS.

PRESENTATION. - (FINAL).

EVERY TOPIC IS DEALT THROUGH EXERCISES; QUESTIONNARIES;

CASE STUDIES, PRESENTATION.

(7) Project Work and Presentation. (50)

*(Modules / Course contents will be under review modification from

time to time)

MPIB SEMESTER IV


13/20

PAPER 1 CONSUMER BEHAVIOUR

CONSUMER BEHAVIOUR

The Role of consumer behaviour in Marketing

Meaning & definition of consumer behaviour Interdisciplinary dimensions of consumer behaviour

Various Perspectives on the study of Consumer Behaviour.

Nature & characteristics of Indian consumer.

CONSUMER DECISSION MAKING PROCESS

Introduction

Determinants or factors influencing consumer behaviour

Models of consumer behaviour

Theories of consumer behaviour

Social class - Social stratification

Definition and Meaning

Factors responsible

Characteristic

Social influence on consumer behaviour

Culture - definition and meanings

Subculture

Cross Cultural Marketing Analysis

Group Dynamics \ Group influence and consumer behaviour

Group (definition and meaning)

Reasons for formation of groups

Advantages & Disadvantages of groups

Types of groups relevant to consumer behaviour

Consumer action groups & consumerism

Reference group

Factors which play a role in reference group influences

Reference group and consumer conformity to the group Benefits of reference group appeal

Diffusion of Innovations

Definition and Meaning

Process


14/20

Nature and extent of newness of products

Significance of new product development & new productbuyer decission process

Buying decision processes towards new products

Individual differences in innovativeness

Influence of product characteristics on the rate of adoption ordiffusion

Brand Loyalty

(6) Organizing buying behaviour.

Buying Motives

Buyers decision making process

Customer satisfaction

(7) Industrial \ Organizational Buying behaviour

Meaning

Participants in industrial marketing

Characteristics of industrial markets

Buying decisions involved in industrial buying Process

Factors influencing, industrial buying process

Stages of industrial buying process

Reseller market

Government market

(8) Consumer Market Segmentation

Meaning and definition

Why do firms go for segmenting markets?

Criteria for selecting a market segment

Bases for segmenting Consumer Markets

Bases for segmenting Industrial Markets

Strategic Options

PAPER II International Strategic Management

Nature and Dimensions of International Strategic Management

International Strategic Management - A Conceptual Exposition.


15/20

Distinct Characteristics of lnternational Strategic Management.Dimensions of International Strategic Management.

International Strategic Planning.Corporate Strategy.

Strategy for National Subsidiary Unit.

Functional Strategy.Implementation Planning,

Developing Action Plans.Monitoring.

Differences between International Strategic Management andDomestic Strategic Management.

Components, Functions and Significance of International Strategic

Planning.

A. Components of International Strategic Planning

1. Objectives

2. Vector3. Competition Advantage

4. Synergy

B. Functions of International Strategy.

C. Significance of International Strategic Planning.

D. Problems in lnternational Strategic Planning System.

Developing A Strategic Planning Model for A Multinational Firm.

A. Phases of Multinational Strategic Plan.

1. Identification Phase.

2. Development Phase.3. Implementation Phase.4. Monitoring Phase.

B. Basic Foundations of Multinational Strategic Planning.

1. SWOT Analysis.

2. Social Responsibility.


16/20

3. Corporate Value System.

C. Complications Involved in International Strategic Planning andControl.

Setting Corporate Objectives for a Multinational Firm.

A. Concept of Corporate Objectives

1. Purposes and Mission.

2. Objectives3. Goals.

B. Characteristics of Corporate Objectives.

C. Need for Establishing Objectives.

D. Establishing Corporate Objectives.E. Forces interacting with corporate objectives.

F. Balancing Corporate Objectives.

Identifying Strategic Alternatives

A. Deciding Overall Policy for International Business.

B. Strategic Alternatives

1. Stability Strategy

2. Growth Strategy

Choice of Multinational Corporate Strategy.

Approach Based on Intuition

Ad-hioc Approach.

Capital Investment TheoryCascade Approach

Portfolio Approach.

MAKING STRATEGIC DECISIONS

Making Acquisition Decisions

A. Laying Down Objectives and Criteria.

B. Assessing Corporate Competence.C. Locating Companies to Acquire.

D. Evaluating the Prospective Candidates for Acquisition.


17/20

Choosing Cross Frontier Countries.

A. Assessing Firm's Needs and Capabilities.B. Assessing Business Climate of Cross Border Countries.

Ldentifying Alternative Countries.Choice of Investment Country.

Choosing Mode of Entry in Cross Border Countries

A. Need for Planning Mode of Entry.

B. Modes of Entry.

1. Exporting

2. Licensing3. Franchising

4. Management Contracts

5. Turnkey Projects6. Contract Manufacturing

7. Direct Foreign Investment.

International Human Resource Strategy

A. Assessing Human Resource Requirements

B. Choosing Suitable Staffing Policy

C. Training Selected Persons

D. Compensating Employees in Host Country Subsidiaries

Implementation of Strategy by a Multinational Firm - CorporateLegitimacy

A. Concept and Significance of Strategy Implementation

B. Corporate Legitimacy of Multinational Firms


18/20

Strategy Implementation and Corporate Culture

A. Concept of Corporate Culture.B. Dimensions of Corporate Culture.

C. Corporate Culture.

D. Relationship between Strategy and Corporate Culture.E. Corporate Culture and Strategic Change.

Corporate Strategy and Leadership.

Roles and Responsibilities of Corporate Leader in Strategy.Design and implementation.

A. Corporate Leader and Identification of Mission and Objectives

B. Corporate Leader and Development of Corporate Strategy

C. Corporate Leader and Strategy ImplementationD. Corporate Leader and Monitoring of Strategy

E. Strategic Leadership Implementation

Paper III International Business Law

Law of Contract

(A) Objective and Scope(B) Definition of Contract(C) Offer and Acceptance

(D) Consideration(E) Void and Viodable Agreements

(F) Capacity of Parties

(G) Free Consent(H) Legality of Object and Consideration

(I) Contingent contracts(J) Performance of contracts

(K) Termination or Discharge of Contracts(L) Quasi-Contracts(M) Indemnity and Guarantee

(N) Law of Agency

COMPANY LAW

(A) Introduction


19/20

(B) The Memorandum and Articles of Association(C) The Formation of a company

(D) Capital Shares and Shareholders(E) Meetings and Resolutions

(F) Directors

THE LAW RELATING TO NEGOTIABLE INSTRUMENTS

(A) Definitions

(B) Acceptance and Negotiation

(C) Rights and Liabilities of Parties(D) Dishonour of negotiable instruments

(E) Hundis(F) Bankers and customer

THE LAW OF INSURANCE

(A) Principles of Insurance(B) Life Insurance

(C) Fire and other Insurance

THE LAW RELATING TO SALE OF GOODS

(A) Definitions

(B) Transfer of Ownership(C) Reference of contract of sale

PAPER IV - Bussiness Ethics.

Objectives

The quality of life Concept

Social responsibility and its relevance for businessSocial responsibility models

Able to put forth your views for and against to explain socialresponsibility strategies

Co-operate Social Responsibility towards different groupsEthics in Business and its ImportanceSteps involved in making Business Ethical

PAPER V Project Work & Presentation.


20/20

XXX END XXX