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MBA IB Syllabus
Semester IV
Course Code Paper C/E Credits Marks
SMI 2401 International Strategic Management C 3 100
SMI 2402 International Business Law C 3 100
SMI 2403 Elective III E 3 100SMI 2404 Elective IV E 3 100
SMI 2405 Elective V E 3 100
SMI 2406 Project C 3 100
SMI 2407 Viva Voce C 3 100
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SMI 2401 INTERNATIONAL STRATEGIC MANAGEMENT
Objectives:
The course aims at providing the theoretical frame work as well
as application of Strategic Management
Both theory and case studies are included in the curriculum.
Module 1
Strategic Management Introduction Strategic Management process
mission and goals
SWOT Analysis scanning the environment STEP analysis Analysis of
Internal Strengths and Weaknesses
competitive advantage Porters Five forces model.
Module 2Formulation of Strategies Generic Strategies in the
Corporate and S.B.U. Levels Cost leadership
differentiation and focus Portfolio analysis.
Module 3
Strategy implementation evaluation and control.
Module 4
Formulation of Strategics for multinational firms ways to enter
a new country evaluating international
environment Deciding overall policy for international
business.
Module 5
Case Studies
Suggested Readings
1. Michael E. Porter : 1) Competitive Strategy
2) The Competitive advantage of Nations2. A.J. Ansoff : The new
Corporate Strategy
3. Francis Cherunilam : Business Policy and Strategic
Management4. R.M. Srivastava : International Strategic
Management
5. International Journal of Strategic Management
6. Business Policy : Azhar Kasmi
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SMI 2402 INTERNATIONAL BUSINESS LAW
Objective
The objective of this course is to give a general picture of the
legal environment of international business andthe salient features
of some important Acts.
Module I:
International law: multiplicity of legal environment,
jurisdiction and externality, settlement of disputes litigation;
arbitration; conflict of laws; attempts at unification of laws.
Module II:Law of contracts; contract of carriage of goods;
carriage of goods by land, sea and air; discharge of contract.
Module III:Sale of Goods Act, Negotiable Instruments Act.
Module IV:Anti-trust legislation; Indian Competition Law,
anti-trust legislation in USA; price and distribution controls.
Module V:
Industrial Policy; Industries (Development and Regulation) Act;
Trade and Merchandise marks Act; legislationsrelated to foreign
exchange, Copy right Act.
Suggested Readings:
Schmithoff Export Trade The Law and Practice
Nabhi-Business LawsBare Acts
Warren J. Keegan-
Global marketing managementSak Onkvisit and John J. Shaw;
International marketingM.L. Shukla: Commercial Law
