Mba Mission Statement Speech

7/31/2019 Mba Mission Statement Speech

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I am here today to present our analysis of

mission statements of 10 multinational

financial institutions in Bangladesh and thebest and worst mission statements in our

opinion. First let me introduce my group

members. TASKEEN FATEMA, NAFEESA

ZEREEN

Before I get into the details, I want to show you

something

-> We all want to be the best. Want our

company to be the most respected company.

->Dream that our company will win the bestcompany of the year award.

->And we want.. ->The Best.

Now that I have your attention, let me explain

the point I am trying to make here. It is that,

wanting alone is not sufficient. This is why

organizations develop strategies to reach their


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goals. And one of these strategies is

developing an effective mission statement.

Every company no matter how big or small, needs a

mission statement as a source of direction, a kind of

compass, that lets its employees, its customer, and

even its stockholders know what it stands for and

where it is headed. A mission statement gives

everyone the opportunity to know what the

organization is about and what it is not about.

->There are some basic elements that should be

incorporated into a mission statement. A mission

statement should

-> Motivate and commit every member of the

organization to a strong, focused, and well

stated purpose

-> Serve as a guide


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-> Have limited realistic and achievable goals

-> it should also define organizational policies

-> Consider the target audience or

stakeholders and be conveyed to them

-> And it should be memorable so as to set

itself apart from similar organizations.

-> If you take a look at your handouts, it

includes the 10 organizations we have chosen,

and in this table we have assigned points to

each of the organizations based on the 6

characteristics I have just described. Based on

this ranking, IMF in our opinion has the best

mission statement and CitiBank has the worst

This is the mission statement of IMF. Its

mission is to promote international monetary


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cooperation, exchange stability, and orderly

exchange arrangements; to foster economic

growth and high levels of employment; and toprovide temporary financial assistance to

countries to help ease balance of payments

adjustment

This is how IMFs mission fulfills the

characteristics of an effective missionstatement.

One of their goals is to promote

international monetary cooperation and

foster economic growth. This is a realistic

goal, and it also describes their policies

and values.

-> it is motivating because it promises growth

and development and a clear path to achieving

it.


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-> and the mission describes developing

countries as their key target audience

-> Now lets take a look at the worst mission.

CitiBanks mission statement is to be the most

respected global financial services company.

->Such a mission will no doubt do very little to

provide employees with a purpose or direction.

It raises so many questions.

-> how?-> Who are the customers?-> the stakeholders?-> What is their competitive advantage?-> and how are they any different?

-> too many questions!!


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->Hopefully we have been able to

express the importance of mission

statements and how we have come to

choose the best and worst mission

statements. Thank you.

Documents

Mba Mission Statement Speech