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•03/16 Version, Created by SNSD Julia Burnett, Photos edited SD Melissa Linton •Credit due to the countless women who pioneered the way & whose words have been passed down through the years. Thank you to Cindy Machado, Diana Sumpter, •Jenna Larson, Roya Mattis, Julie Weaver, Lisa Madson, Amy Kemp, Pam Shaw & Leah Lauchlan.
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Office Depot Discount Card – You
want to use this at all Office Max /Office Depot
(they
merged) or Kinko’s, FedEx
Office Maxx will print the Flip Chart for ab
out $12.00 (1 sided color copies)
Office Max
had the best price.
Flip Chart Binde
r for your Mary Kay Flip Chart! Go to Amazon, it’s the Bus
iness Source
1-‐inch Presentation Binder – Blac
k for $11.48.
Sheet Protectors
– You will need 32 sheet protec
tors. Amazon has 50 non-‐glare sheets
for $10.35 You can also find thes
e in just about any store from office supply sto
re to
Wal-‐Mart to fit your budget.
Kitchen Coaching:
When you arrive at least 30 minutes early: 1. Give sincere compliment & gratitude to Hostess – nice to find something in her home to compliment 2. Set up your “1-on-1” Station (away from table) – money bag, calendar, hostess packets, team
building packets, sales tickets, calculator & product 3. Ask the hostess “who’s coming today who would be good doing what I do?” (just listen), “What about you?” Have courage to ask, just listen, don’t respond or try to overcome any concerns, just respond with, “Well, just watch me today and see if you think you would ever want to learn to do what I do, I think you’d be great!” 4. Discuss hostess’s colors she will use during the color segment (new consultants: use color card) 5. Show the hostess how to do satin hands & the eye makeup remover demo using a black liner on the back of their hand on each guest as they arrive 6. Set up the table 7. As guests arrive, greet each one with a double handshake (firm grip shows confidence, 2nd hand on top of hers shows gentleness, lower your body a bit in honor) & use her NAME as you say, “____, so nice to meet you.” 8. After guests experience satin hands & OFEMR (these two instant-results products usually get them excited to try more) hand them a profile card/pen & encourage to fill out as you are filling their trays with product & match their CC cream Welcome & Introductions (start on time as much as possible) Alright, so glad you are here! First I want to say thank you to ___(the hostess)____. I genuinely appreciate you for gathering some of your most fun friends around the table. I love ___(something you love about her)___. I had a big goal of & _____ agreed to help me with that and I’m so thankful for your support.
As a thank you to ___(hostess)___ I’d like to present her with her gift; this gift is a thank you for having me over and sharing me with your friends, which is a HUGE compliment to me! (Gift=sampler minis, PCP gift, discontinued product wrapped cute). Now, I want to know what you’ll love the most about ___(name)___ our Hostess with the Mostess? (round robin)
3Introductions – tell me your name, what you do for a living inside or outside of the home, product and what you love the most about our Hostess with the Mostess?
••
••SOFTEN, SCRUB and MOISTURIZE
gently REMOVES EYE MAKEUP
Did you gals love trying the Satin Hands set & the Oil Free Eye Makeup Remover? Those are two just really WOW products – some of our best sellers and you can see why, right? Satin Hands protects, enriches, and softens skin. I love the satin hands set b/c _____________.
& that Eye Makeup Remover - such a set apart product – It’s one of our most popular products, takes off even waterproof mascara with little tugging and it does not burn your eyes. What I love about it is _____________.
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Agenda (mention 1st of 2 appointments & Individual Consultations): Ok, here’s the agenda for tonight. This will take about 1 hr & I promise you, you are going to have FUN & your face is going to feel AMAZING!
1st Going to play a quick game. You can earn tickets throughout the entire party and I’m giving away a gift card to whoever has the most at the end! I love to play games, b/c I want this to be FUN & interactive. Our hostess is going to reward you with TICKETS throughout our entire time together just for asking questions, making comments, laughing at my jokes…If you have a question about a product (like “what do you recommend for anti-aging”) she’ll give you ONE TICKET, and a question about the COMPANY (like “was Mary Kay Ash a real person?” or “How do I become an IBC”) she’ll reward you with TWO TICKETS.
2nd You’ll get a pampering facial with our amazing skin care products and then we will do makeovers. (Our hostess gets a customized makeover with our professional brush set – that’s one of the many perks of being a hostess. If it’s the hostess’s 1st time, she can do dash out the door as well.) Everyone else will learn what we call a “dash-out-the-door look”; it’s a quick, easy, natural look that will brighten your eyes and you can do it in less than 2 minutes and it looks good on everyone. Your hostess just might look a little better than the rest of you by the end of tonight – I hope you’re ok with that. Ha ha.
(THIS IS REALLY IMPORTANT) This is the first of two appointments you are entitled to as a Mary Kay customer, and you all have the option to book a 2nd appointment to get your customized look and to learn to use our professional brush set OR a Spa Multi-Masking Appointment. SO we are going to play a little game. Here is a gift and each time you hear me refer to the Follow Up Appointment, pass the gift to the next person - & whoever ends up with it at the end, gets to take it HOME, deal? OK so let’s practice. (make up a sentence “So today we are going to focus on skin care, but at your Follow Up we can do more advanced glamour.”) All Mary Kay products carry a 100% satisfaction guarantee—this means that I want you to LOVE everything you decide to go home with– so at your FOLLOW UP we’ll make sure everything is working as it should. Every 3 months, MK has new products, so someone always books a time for us all to get back together then – who will host that follow up appt. for us?
3rd At the end, you’ll step into my office (over there). I want to get your opinion of the products, answer any questions you have and if you’d like to make a purchase you can do it at that time. I brought a “goody bag”** for everyone, which has some fun samples & treats that I want to send home with you as a small thank you for coming.
**The “goody bag” is a combination of a hostess & recruiting packet that contains some samples. It helps to entice everyone to do the Individual Consultation + sends them home with some great info about Mary Kay. Recommended contents (you can customize yours, but this is what I suggest): “Steps to Success” team building brochure, Look Book, Hostess Program postcard, business card, candy AND THEN 1-2 samples: color card, eye liner, mini hand cream, MDA foil pack. TIP: Follow –up for more sales
Pict8re of your goal/prizePict8re of your “why” in MarJ Kay
Pict8re of you before MarJ Kay Pict8re of what atLMacted you to
MarJ Kay
•Short 1 minute I-Story (just the basics, you will weave more of your story into the Ticket Game)
(Sample)
I have been building my business for .....(if under a year say “less than a year”) Before MK (a line or
two about your life before) – show a picture of you before MK
& I was attracted to Mary Kay because & yet I was fearful b/c
But what I have found
Some of what I love the most about my MK is
& my current goal is
Use this section to write it out:
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Why wash your face Mary Kay
Mary Kay Ash
•
Did you know
•Why wash your face with Mary Kay
I’d love to share with you a little more about Mary Kay, so you are equipped to make great
decisions. FOR A TICKET What % of purchases in America do women have control over?
(80%)
That is a lot of power when we take our consumer dollars and invest in products, people and companies who align with our values most of us just buy certain products out of HABIT & we don’t think about where our money is going. I don’t know what other cosmetic companies do with their money, but I do know what happens when you choose to ystem, but wash your face with Mary Kay products.
· Mary Kay, Inc. is a company created by a woman, where women could be paid what they are worth without sacrificing their priorities of God 1st, Family 2nd, and Career 3rd, and living by the Golden Rule
· So, when you wash your face with Mary Kay, you are directly investing in a locally owned small business and impacting her dreams, her family & her community? In fact if you choose Mary Kay products today you are investing in ME & my dreams (share how Mary Kay will impact your life, family, mission, etc).
· Did you’ll know Mary Kay Ash was a real person? (TICKET) She has been voted as the most influential female entrepreneur in American History*. I am so proud to be associated with her company.
•http://www.marykay.com/en-US/about-mary-kay/companyfounder/Pages/about-mary-kay-ash.aspx (by Baylor University) 11
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•
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Dedicated to ending women’s cancers and domestic abuse
TEXT “LOVEIS” TO 22522
•I
• Did you know that Mary Kay is a private family owned business, celebrating 50+years with well over 4 billion in annual wholesale sales and has extreme brand loyalty?
• Did you know that when you wash your face with Mary Kay, you can be proud of our Company, constantly looking for ways to be sustainable and green we call it "PINK DOING GREEN." Our manufacturing plant in Dallas and our 5 distribution centers in the U.S. have “zero landfill” status!! Also you’re supporting a company that will plant 1 million trees here in the U.S. by 2017 in partnership with the Arbor Day Foundation. We will plant a tree for every 10 “caps and cases” turned in through our recycling program.
• Did you know that when you wash your face with Mary Kay, there are women and families safe tonight in shelters all across the US, because of the more than $50 million Mary Kay Inc. & the Mary Kay Foundation have donated to help prevent and end domestic violence.
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• Every year our Foundation awards $3 million in grants to domestic violence shelters all across the US and awards over $1 million in grants each year to top medical schools & research facilities across the country to support research for cancers affecting women.
• Mary Kay is the lead sponsor of the loveisrespect text for help service – the nation’s first texting program designed to help young people with healthy dating and relationships. If you or someone you know needs help, send text “loveis” to 22522.
• Did you know when you choose to wash your face with Mary Kay, you help women who are survivors of abuse, cancer survivors and the elderly – feel more beautiful with the “Mary Kay Makeovers for Good” program? In fact, we are committed to 1 million makeovers for good for women in need as part of this program.
Mary Kay GLOBAL
Globally
Ticket GameReally quick: for a TICKET - I’m going to give you a letter & you’re going to find something in this room that starts with that letter & every letter is going to stand for something about Mary Kay Ok so the first letter is.... M
M – MONEY 15
Finally let’s look at the Global impact when you choose to wash your face with Mary Kay. There are 5,000 global employees and 3.5 million worldwide independent sales force members in more than 35 countries who say “thank you” because YOU are allowing them the privilege to get up every day and design their dream life.
There are so many stories, but my favorite is one from China. At an event where new National Sales Directors came together, National Diana Sumpter was talking with the #1 NSD in China and asked her why she thought Mary Kay was growing so fast in China? Her response was “because of the money we make in Mary Kay, we can have more than one child” That is mind blowing isn’t it?
After hearing all of this, let me know what your favorite part was on how Mary Kay impacts families on a personal, local, national and global level?
money
M – MONEY
What would you do with an extra $500 a month? (Give a TICKET to each person who speaks) For a TICKET – what % commission do we make on the product? (50%) so that means I buy this product (pick one up) for $1 & sell it for $2 – so I make 1/2 of what I sell. A lot of women become a part of MK to make extra $. Many households are getting squeezed, where as time goes on you don’t get a raise, yet expenses are increasing – so family’s are getting SQUEEZED. Many gals begin a MK biz, just to bridge the gap, make extra money to pay off student loans or to have some extra $ for the family to do fun things, or just SHOE money! Lol! Then women see that their Mary Kay can become a CAREER or can offer them FREEDOM. Sometimes, people will ask, “can you really support yourself from Mary Kay?” My (National Sales) Director’s (Director’s) highest commission check for one month has been __($34,000)_. There are women all over the place making six figures in MK.
Ok next letter is.... R 17
R – RECOGNITION & REWARDS
When you walked into work yesterday, did your co-workers give you a standing ovation? “Yay! She’s here!!” Mary Kay Ash always believed in praising a woman to success. She felt if a woman’s best qualities were spotlighted then her weaknesses would diminish & her confidence would grow. She also believed in rewarding women with Cinderella-type prizes, items most women would never buy for themselves – and creating EXPERIENCES & MEMORIES. I have found so many women graduate from college & then get so consumed with their careers/families that they wake up one day and realize they’ve kinda lost themselves. MK is such a fun way to CONNECT with like-minded positive women and to be recognized for a job well done. Mary Kay believes in it so much, in fact, that they reinvest 1/2 of our profits into rewards & recognition for the sales force.
Ok next letter is.... S
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Self Improvement Training & Personal Growth
•
S – SELF-ESTEEM training
Wouldn’t you agree, if you are CONFIDENT & have a healthy self-concept & are surrounded by SUPPORT – you can accomplish just about anything and make GOOD choices, right? Mary Kay, in my opinion, is just about the best self improvement program out there. Because we are COACHED by other leaders who have gone before us, and who can help us navigate being our best self. Mary Kay is just about the safest place for a woman to fall down and stand back up again b/c the COMMUNITY of Mary Kay is filled with wise & loving business leaders. We do COMMUNITY really, really well & we have a COLLABORATIVE CULTURE not a COMPETITIVE ONE.
Ok next letter is.... C 21
• ••
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or $500 / month
•PREMIER CLUB •PREMIER PLUS
• • ■ I•
or $900 / monthor $375 / month) • GRAND ACHIEVER
•
GRAND ACHIEVER
C – CARS
You can earn the use of a car in Mary Kay! How crazy is that?! You can take the car Chevy
Cruse (where they pay for most of the insurance) or $375/month cash. Which would you take? (have them share and give a TICKET for speakers)
The cars are always changing, right now they have a black BMW 320i - (anyone take the car?)
& of course the famous pink Cadillac or $900 a month cash. I mean, what if I could go into your
on-line banking & just delete your car payment or your insurance payment?
Ok next letter is.... W
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••
•
•
•Watch
me Tonight!
discover the possibilities
W – WATCH WHAT I DO & SEE IF YOU THINK YOU’D EVER WANT TO LEARN TO DO WHAT I DO?
Mary Kay Ash always said there’s a future beauty consultant sitting at each party – so I wonder who
do you’ll think it might be? (they’ll either all look at you or all point to one person – just laugh & say) Well,
you never know – just watch me today & see if you think you’d ever want to learn to do what I do.
I am building the most INCREDIBLE Team of women in all of ___ (your location/state/breaking a
record)__. I am looking for women who ___(fill in your adjectives. ..are excellent or who want to BE
excellent, women who love God or who WANT to love God, I am looking for women who know they have
untapped talent, untapped potential who are just looking for the right opportunity to run on, women who
know they want to max out their life experience & who are looking for freedom. One of the things I am
working on is to earn the use of my MK Career Car & to do that, I’m looking for 12 women this
month who would give me their OPINION of the MK opportunity, fully knowing that it won’t be for most
of them & I’m totally OK with that. (Hold your CAR POSTER with lines) (On Kim’s Website, under call #5 –
I’m getting my FREE MK Car) So if you might be willing to be 1 of the 12 – just let me know later, you can
sign my poster & I’d love to offer you a gift just for being willing to give me your OPINION. .& I know
women LOVE to give their opinion! Lol!!
•Ok next letter is.... A
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* WORK FROM HOME
* BUSINESS OWNER
* TAX ADVANTAGES
A – ADVANTAGES
Lots of tax advantages in working from home, the FLEXIBILITY of MAKING MY OWN SCHEDULE (give super short personal example) & BEING YOUR OWN BOSS, I get to call the shots – Who has ever thought, I would be a better boss than the one that I have? I think I’m a pretty great boss of me!
Ok last letter is.... B
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• •
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• The Golden Rule
-‐ Do unto others as you would have them do unto you.
• Life's Priorities Placed in Proper Order
-‐ Faith first, family second and career third
•Make Me Feel ImporRant -‐ Imagine everSone is wearing a sigT that reads, "Make me
f eel imporRant.”
TIMELESS
PRINCIPLES FROM
AMERICA’S GREATEST
WOMAN ENTREPRENEUR
• Go-‐Give Spirit -‐ The willingTess to help one another and know that if you help enough
people get what they want, you will get what you want.
MARY KAY ASH
B – BELIEFS
This is what I really want you to know about Mary Kay – we are based on the Golden Rule, which is treat people the way you want to be treated – part of that is we don’t steal other MK Customers b/c we believe in ABUNDANCE vs. SCARCITY mentality – so we believe there’s plenty of women with skin out there that we don’t have to go stealing people’s people.
We are proud to attempt to order our lives by living out the values of God 1st, then family, then our career – We believe that lives work more in harmony when lived in this way. & I don’t know about you, but before MK found me – my life was
.
So, let me ask you’ll this – if you ever decided to work with me in a million years...what would be attractive to you? (would it be for the money, the recognition, the cars, the beliefs....) (give TICKET for those who speak)
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Hostess Program – OR talk about your plan
So, ______ our Hostess is being rewarded with … (INSERT YOUR HOSTESS PLAN)$100 of MK for just 35 (or $75 of MK for just 35) for choosing to share her 2nd appt with some girlfriends. This is one of the many perks I love about MK – for the woman who LOVES GOOD STUFF yet maybe it’s not in the budget to buy counter brands – MK allows you to EARN it for FREE. I could never walk up to the Sephora/Ulta counter and say “hey, what could I do for a big discount?” or “Any way I could get that for free?” But in MK, if you just choose to share your 2nd appt with some girlfriends, I can support you in getting every product you ever wanted at a SIGNIFICANT discount or for free.
Also, your MK has a 100% guarantee – so any MK you take home with you & later decide you’d like to swap it out b/c it wasn’t the right formula, or you needed a different color – just let me know & I can exchange it all day long - & I’m not out any $ and neither are you! How many of you have a drawer of Makeup mistakes? I did too before Mary Kay – but with that guarantee, the company wants to make sure that every dollar you spend with MK, that you END UP with a product you absolutely LOVE!
Just another reason for our 2nd appointment, we want to be sure you love your Mary Kay!
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•
•
• As seen by a derXatologist
on a panelists in a 12-‐week
clinical st[dy• 83% had a reduction in
fine lines and wrinkles• Up to 25% improvement
in skin elasticitS• 100% had sofRer more
supple skin
• 46% improvement in more
even skin tone
MIRACLE SET
How many of you don’t wash your face before going to bed? (lighthearted – no judgment)
I don’t know if this is true or not, but I heard someone say once that your FACE AGES 13 DAYS for every day you don’t wash your face. But think about it . think about your GLASSES, your CAR WINDSHIELD...think about how dirty those get in ONE day? That same stuff is coming in contact with your skin, you don’t even see it...then you go to bed, you’re rolling around on your pillow, you wake up...it’s the same face. So we want to make sure we’re washing our face twice a day & ESPECIALLY before going to bed.
So at night whenever I’m lazy & don’t feel like taking the time to wash my face, I think “I don’t want it to age 13 days” and it gets me RIGHT out of bed! Lol! Now I have no idea if that’s true, but your skin does age more rapidly when you don’t take care of it. So let’s cleanse!
If any of you’ll are “soap & water” girls, or you don’t cleanse your face at all, my best recommendation for you would be our BASIC SET (hold up 3-in1 Cleanser & Age Fighting Moisturizer) b/c it takes care of the FIVE basic steps to taking care of your skin. So who knows what one of the FIVE basic steps are for a TICKET – go ahead and guess, you probably already know – yell them out.
(Give TICKETS) 1. Cleanse 2. Exfoliate 3. Tone 4. Protect (from the sun) 5. Moisturize
So Mary Kay is really smart, those used to be in 5 different bottles, but b/c Mary Kay knows women are super busy, they shoved all 5 of those steps into these two bottles here, the BASIC. (Hold up Basic) and look at those statistics if you add one more product in the am/one more at night – That’s our Miracle Set you are about to try!
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•
CLEANSE T I M E W I S E
3 -‐ I N -‐ 1 C L E A N S E R
CLEANSE, EXFOLIATE AND REFRESH TO R E V E A L YOUNG E R LOOKING SKIN
•
Timewise 3-in-1 Cleanser
(get face wet with cloth) Go ahead and apply your Timewise 3-in-1 Cleanser all over (keep your eye
make-up on)– it takes care of the first 3 steps cleanses, exfoliates & tones all in one.
(while they’re applying keep it moving) For a TICKET – who can tell me – whenever you touch
your face – which direction should you go? (upward) & for a TICKET WHY? (against gravity) Rub
upward & outward in small circles
Do you feel/see little BEADS? Those are gentle micro-beads (that DISSOLVE*) & remove dead skin cells, so the newest, freshest skin is revealed. It also TONES your skin & helps your pores to appear smaller b/c of the BOTANICALS in the product.
*All beads in our products either dissolve or meet/exceed governmental regulations. MK Inc meets/exceeds all governmental
regulations significantly ahead of schedule. MK Inc only had to change two products for beads (satin hands/lips) and did so
almost a year ahead of schedule.
(wipe off)
Would you be impressed if you can feel/see a difference in just 1 time of using the products?
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•
• ••• ••
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•
MicroderXabrasion Plus Set
APPLY PORE MINIMIZER T I M EW I S E P O R E M I N I M I Z E R S IGNIF ICANTLY REDUCES THE V I S IBLE NUMBER OF PORES* AND G IVES YOU CLOSE -‐UP-‐CONFIDENT SK IN
REFINE
TIMEWISE
MICRODERMABRASION
STEP 1 REFINE
EFFECTIVELY REMOVES DEAD SKIN
CELLS FROM INSIDE AND AROUND
THE EDGES OF PORES
Visible results in one week! Women who tfied the MicroderXabrasion Plus Set in an independent consumer st[dy* saw results:
• It immediately changed the way I feel about by skin – 78%
• Skin looks instantly younger – 77%
• Dramatically improves skin’s appearance – 87%
• Visibly improves the look of fine lines – 79%
• SigTificantly shrinks the look of pores – 82%
Microdermabrasion
__(Hostess)__ is going to get to use the MICRODERMABRASION (All over her face) right now, the rest of you apply it to our right cheek only! You gals will get to use it all over at your 2nd appt. (turn to hostess & have her massage MDA for about 15 seconds on each part of face –Some may ask if you need to cleanse if you also use MDA Step 1 Refine....Yes, cleanser has properties that break down impurities in the skin and is formulated to clean, the Step 1 MDA is an exfoliant but not formulated to cleanse)
Microderm IMMEDIATELY REDUCES the appearance of FINE LINES & SMOOTHS skin’s texture and Step 2 the PORE MINIMIZER tightens the look of pores & immediately minimizes pores & the results get better over time.
I love Microdermabrasion SOOOO much b/c .
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VITAMINS FOR
YOUR FACE
DAY/NIGHT Solution Now let’s talk about wrinkles. I’m going to guess that no one wants them, right?! We’re going to add these 2 bottles to the BASIC, which turns the BASIC into the MIRACLE SET – b/c it does MIRACLES to your face! Just by adding these two bottles to the middle of your BASIC SET you’re actually going to DOUBLE the results you see in your skin care. (show the 83%)
These are your VITAMINS (Day/Night) – they are what we call your PRO-NEWAL System – the DAY Solution is going to PRO-TECT during the day and the Night Solution is going to RE-NEW at night. Hence, “Pro-Newal.” You swap out the day or night solutions between cleanser & moisturizer depending on what time of day it is.
Day Solution We’ll start with Day Solution first (apply it to both cheeks, not the FOREHEAD).
•Protect and shield the skin from harmful UVA/UVB rays with SPF 35* •It has calming peptides that help with RELAX EXPRESSION LINES, fine lines, wrinkles •Going to be your BOOSTER that helps your entire skin care system to work better • Acts like a “FORCE FIELD” on your face - blocks your face from pollution in the environment
You’ll use this every morning right after cleansing I love Day Solution because .
Night Solution One of our PRETTIEST PRODUCTS – see all those pretty beads floating around in there? Those are actually encapsulated VITAMINS A, C, E. Optional: We’re just going to put that on your neck b/c I just want you to try it. (Pass bottle let them squirt out & try)
No beads in your tray b/c when you dispense it, the beads BURST and release FRESH VITAMINS onto your skin.
A – Help Smooth your skin C – Even out your skin tone E – Antioxidants – Restore & heals your skin
For a TICKET – what’s another reason why I had you put it on your NECK? Besides the fact that it’s not nighttime?
We age on our neck about same rate as our face, so it’s really important for us to take care of ALL of it. THIS IS NOW YOUR FACE – LOL! (put your hand from hairline to decollate) We’re going to take care of all of that LOL!
I love Night Solution because _____________________. 39
••
•
MOISTURIZE TIMEWISE AGE-‐FIGHTING
MOISTURIZER
REDUCES THE
APPEARANCE OF FINE
LINES AND WRINKLES,
AND HYDRATES FOR UP
TO 10 HOURS
Age-Fighting Moisturizer
We will end with your TimeWise® Age-Fighting MOISTURIZER. (go ahead & apply all over
face) It comes in two formulas – combination/oily or normal/dry. We also offer one with
SPF 30*. Its function is to:
• HYDRATES for up to 10 HOURS using our exclusive dream HUMECTANT BLEND ▪ It also contains powerful ANTIOXIDANTS which guard against damaging FREE
RADICALS that are caused by pollution, radiation, cigarette smoke, herbicides and other environmental pollutants.
You’ll use your moisturizer every morning & night LAST as the SEALANT to your VITAMINS.
A lot of women who have OILY SKIN don’t think this step is necessary. They feel they’ll be adding oil to their face. TW formulas are 100% OIL-FREE. If we don’t keep the face moisturized, oil-glands begin working overtime producing oil to make up for it. That’s why you might feel squeaky clean when you wash your face, but by mid-afternoon you could fry an egg on it. The face needs moisture to help not go overboard with oil production.
i love our Age-Fighting Moisturizer because .
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TimeWise Miracle Set
That completes our Miracle Set, we’ve pretty much taken your VITAMINS & put them right in the middle of the BASIC set. Now feel your face with the back of your hand – how does everyone’s skin feel? (holding the four products together in the air & explain this is the miracle set the.....3-in-1 Cleanser, Age-fighting Moisturizer & the Day/Night solutions). Remember the %s I showed you earlier? (flip back to the page with all the %)
For a TICKET, what do you notice about your skin now (as opposed to when they first arrived)?
That’s after just ONE use – can you IMAGINE the results you could see after using it consistently morning and night for three months?
The set you just tried (Miracle Set) has earned the Good Housekeeping Seal*!! Which that alone says a LOT about the quality of our products.
*Throughout its history, consumers have interpreted the Good Housekeeping Seal to be a "stamp of approval" or an indication of a "good product," but many do not realize that the Good Housekeeping Seal is an emblem of Good Housekeeping's Consumers Policy. This policy offers a limited warranty in the form of a refund, repair or replacement if the product carrying our Seal is found to be defective within two years of purchase.
Mary Kay makes it so easy to fall in love with our products b/c the QUALITY of the product for the QUANTITY for the PRICE – you cannot beat it. It lasts forever, it has the Good Housekeeping Seal of Approval & MK’s $ back guarantee.
Frankly, we offer super CONVENIENCE – what a lot of my customers do is just plug my # into their phone & run out of their mascara at 6am & they just TEXT ME when they’re low on something & I keep track of your SHADES & your FORMULAS & next thing you know, your product is at your DOOR & you didn’t have to drive across town, fight traffic or even figure out what you need – we make it effortless. So you can see why our customers are SOOOO LOYAL to Mary Kay.
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A luxuriously rich eye cream so advanced it improves firmness, brightens, provides intense moisturization, plus minimizes fine lines and wrinkles.
TIMEWISE FIRMING EYE CREAM
• BENEFITS AND CLAMS Saw an improvement in the overall appearance of the skin around the eyesSaw a visible reduction in roughness/dryness around the eyes.
The combined power of a collagen-enhancing peptide duo works to build/restore the supporting structure to revitalize cells for firmer skin.
• up to 2S% •firmer skIn around the &Yin
Soothing botanical extracts and brightening agents are employed to condition and prepare the skin for moisturization resulting in a more even skin tone.
96%100%Up to 25%
Up to 40%
Up to 75%
Firmer skin around the eyes.
Reduction of dark circles under the eyes.
Improved silkiness of the skin around the eyes.
*Based on a 12-‐week clinical study
Firm and Tighten
Supplements Real quick, we’re going to dig into two other quick supplements, which we can get into more specific supplements at your 2nd appt – SKIN SUPPLEMENTS are like VITAMINS for SPECIFIC PROBLEM AREAS of your skin. Two areas I have found women need the most help are usually their EYES and LIPS.
Have you ever noticed how the 1st place women will show signs of premature aging is around the eyes? For a TICKET who can name a couple reasons we age around our eyes first?
•· Skin is thinner •· We touch our eyes a lot – show emotion there •· Don’t have as many fat deposits under our eyes as...let’s say our cheeks •· No oil glands directly under your eyes (why teens have no acne there) •· We retain moisture under the eyes (puffy)
Skin under your eyes is only 1/4 as thick as anywhere else on the face. (Take your ring finger and feel the difference between the skin under your eye and your cheek.)
Firming Eye Cream For a TICKET, what FINGER should you use whenever touching your eye area? (ring finger) and WHY? (weakest finger) Apply Firming Eye Cream with ring finger under eye (You just want them to feel the difference between the eyes - joke you can give them more later for other eye if they can REALLY feel it) • ONE product – Multiple
benefits Brightens Firms Moisturizes
I mean look at these %s! They are crazy! (point to % on other side)
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Step I: Effectively exfoliates dead
surface skin cells that cause lips to appear dull and lifeless.
Satin Lips
Clinical results show that a single application of Satin Lips Lip Balm moisturizes the lips
for at least six hours.
Step 2:
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Satin Lips Set + Fabulous Friends Referral Game
Now you’re going to try an all-‐time favorite in Mary Kay, while we play a fun game. You’ll have the chance to earn some more free products!
Is anyone here addicted to chap stick? A lot of chap sticks have ALCOHOL in them – which dries out your lips, so you have to keep putting it on.
Satin Lips helps to actually cure chapped lips, not just soothe them b/c it gently exfoliates the dead skin cells & deeply hydrates. One application of the BALM is CLINICALLY PROVEN to HYDRATE for at LEAST 6 hours – which is crazy! I can put it on my lips at night before I go to bed & I can still feel the results of it in the morning.
While your lip mask is drying please fill out the 3 questions on the back of your profile card. Then apply lip balm.
Now we are going to play a fun game for a free product! (you choose to use #11 on the back of the profile card or the Fabulous Friends Referral sheet—choose to give tickets for names and #’s or 1/2 off or free)
Take out your cell phones!
We’re going to play the Fabulous Friends Game -‐ You can give away gift cards to all your fabulous friends or invite them to our follow up!!! For listing 10 friends you get your choice of Mascara or Eye Make-‐Up Remover for 1/2 off! Circle your choice. (or give tickets for every name and #) Fill in the entire sheet or list 20 friends and get your choice of item for FREE! Who do you know that is a Leader? What women do you know who go above and beyond? Who do you know who truly loves people? Who do you know who is competitive? I will give you 5 minutes to brainstorm your Guest list and choose the women you want to come to your follow up or five gift cards to. READY-‐SET-‐GO!!!
(begin cleaning up, give them ideas of neighbors, co-‐workers, family, kid’s friends moms, husband’s co-‐workers to write down)
See who has the most! Applaud those who wrote down some names!
My Favorite thing about Satin Lips is_________________________________.
Follow Up
8 Benefits in 1 step
CC CreamLightleight coverage for a nat[ral-‐flawless-‐looking complexion
• Protects
• Brightens
• Corfects with
Lightleight Coverage
• Minimizes Redness
• Conceals
• Reduces visible sigTs of
aging
• Defends
• Hydrates Minimizes Lightleight pigXents blend easily with
a broad range of skin tones
Available in 5 shades
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CC Cream
FOUNDATION PRIMER: Primers are the secret to a flawless face! Prevents shine breakthrough, and
minimizes pores too!
We will finish with CC Cream – a “Complexion Corrector.” There’s a LOT going on in this little tube (begin
applying) – it protects your face from the SUN, minimizes REDNESS, it BRIGHTENS your skin,
conceals DARKNESS, reduces signs of AGING – you name it – it does it & is SO LIGHTWEIGHT. My
customers who say “No way – I don’t wear foundation” – they go crazy for this!
I love CC Cream because .
(as they are applying) Some of you may want more coverage for your foundation & if so, that’s something we can match at your 2nd appt. We have insane foundations, like Mary Kay is
KNOWN for our skin care & foundations/mineral powder – I run into cosmetologists all the time who say, “Oh I can always tell people who use Mary Kay b/c their skin is flawless & looks amazing.”
(If you didn’t match foundation/CC Cream earlier, no worries, do it here!)
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BOOK YOUR 2ND APPOINTMENT TODAY TO HAVE A
CUSTOMIZED LOOK CREATED JUST FOR YOU!!
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Deal or No Deal -‐ Booking the FOLLOW UP
Today we are going to try an amazing dash out the door look!
Who in here would like to look good in 5 minutes or less? (Raise your hand so they raise theirs) GREAT!!! At your FOLLOW UP we are going to try a more customized look so…. (walk around with your deal cards) I want you to pick your DEAL that you will receive (in addition to your hostess credit) at your FOLLOW UP when you share it with at least 3 girlfriends that you just wrote down!
(Have each guest take a deal card) Let’s all OPEN them together and see what you got!!! FANTASTIC! (hand them a reminder hostess postcard) Go ahead and write down on the back the item you get for FREE just for sharing your FOLLOW UP with 3 or more friends! When you listen to the fast, fun, facts (or marketing video…) you will also receive a 1/2 off item of your choice! Write down which item you think you want for 1/2 off!!! Isn’t that exciting? Turn over to the front of your reminder card and write down your address.
(During the CC Cream, Lips, & Lashes, you can walk around to set their follow up dates)
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Quick Review of EVERYTHING they used Let’s quickly review everything you tried today and I want to hear what you loved the most. We started with Satin Hands and then focused on all the products in the Ultimate Miracle Set. You used Satin Lips, the CC Cream, Mascara, Lip Gloss and our Hostess for a customized look using our Mineral Makeup and our Professional Brush Set. What products did you enjoy the most? What are some new things you learned about our products or takin care of your skin?
Compliment Time
Everyone take your hair band off, hold your mirror at arm’s length away, fluff your hair -‐ and tell yourself you look fabulous!!! Look at yourself from out here (hold mirror at arm’s length) That’s how people see you, not right up here (by your face). We like to look up super close an nit pick, but that’s not how people see you! Lol! Now we’re going to do compliment time -‐ so turn to the person next to you and tell her what you love most about her new look (give them 30 seconds to do this). Now let’s finish with the hostess since she looks the best (LOL!) -‐ What do you love about her look?
At your FOLOW UP Appointment, we can fine-‐tune your look to make sure you’re looking & feeling your best!
Go Over Hostess Program
Let’s find out what our Hostess is earning for free tonight! This is one perk of being a Mary Kay customer versus buying your skin care and cosmetics at the mall -‐ you can’t walk up to a makeup counter and ask to get free products because you brought a few friends with you. But in Mary Kay you can!!! When you share your FOLLOW UP appointment with friends, you earn discounts and credit!
Go over each part of the Hostess Program and recognize what the hostess earned for free that night already. Make a big deal out of what she earns. And if there’s incentive for the hostess based on the # of bookings talk about sharing their 2nd appt. with friends gives her that. (Note: I don’t give my hostess that part of her credit until the party holds.)
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ULTIMATE MIRACLE SET TIMEWISE MIRACLE SET 3-‐1n-‐1 Cleanser Age-‐Fighting Moist[rizer
Day Solution
SPF 35 Night Solution
TimeWise Miracle Set MicroderXabrasion Plus Set FirXing Eye Cream
travel roll-up bag
Sets Table Close Have you’ll had fun? Well I know some of you’ll were here just to have fun & some of you’ll need some things – so may I take a moment to show you’ll are most popular sets? What I found is people do these appts and some people say “I don’t even know what I have in my drawers, I have a hodge-podge” Maybe…it’s really time to clean out your drawers and just start all over. (Show travel rollup bag) It’s so functional – pouches are CLEAR, they COME OFF, HANGS in your bathroom, if you have a very small bathroom GETS THINGS OFF COUNTER, packs up beautifully, great travel thru AIRPORTS. The bag is great!
(NOTE TO CONSULTANTS: *these products retail individually $256 retail – when you purchase from MK in sets your retail $239) You may be thinking “you know what, I’m not sure I can start with the whole thing – so maybe if I started a little bit smaller – maybe just the BASIC skin care/foundation + the VITAMINS, which is the MIRACLE SET (Pocket 1) – usually runs about 130 – but you get it for 99 – you don’t get the bag. Basically like getting your one of your VITAMINS for free. (*note to consultant: purchasing complete miracle sets vs. individual products will save $13 retail) Some of you are minimalist – not going to do all of this – but you’re thinking “I really do want to take care of my skin on the most basic level” – you could just start with the BASIC – 3- in-1 Cleanser, Age Fighting Moisturizer and the foundation of your choice – those three are 66.
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Closet Close Close your eyes for a moment. Go into your closet, look way in the back. See that one outfit you bought for a very special occasion hanging back there? Shoes, purse, jewelry, etc? Did you get your hair done for the night? Add that all up and when you have a ballpark figure open your eyes. How much did it cost? Was anyone’s outfit $100 (raise your hand), $200? $200? $400?
Ok, in the last 6 months, how often have you worn that outfit? (ask people how often) I’m going to put prices in perspective for you. You spent a significant amount of money on something you have only worn once or twice in 6 months. (Hold up rollup bag – Love on it!!) This is something you get to wear EVERY SINGLE DAY on your face, the first thing people see when they see you!
What’s inside of it is what you used today. 1st pocket BASIC skin care & foundation of choice and (The Miracle Set) which is your vitamins. pocket 2 your MDA pocket 3 your eye cream pocket 4 Satin Hands, Satin Lips, Foundation Primer
This is almost everything we used today. The 1st three pockets are The Ultimate Miracle SetThese products individually would retail for over 255* but you get it for 199. If you priced this out in a store it’d probably be well over 3-400! This is the best deal b/c it saves you the most money (kinda like getting your entire BASIC for FREE). When you run out of something probably only run out of 1 or 2 things. When you’re using a good product it’s very concentrated so a little goes a long way.
Deal or No Deal -‐ Booking the FOLLOW UP
Today we are going to try an amazing dash out the door look!
Who in here would like to look good in 5 minutes or less? (Raise your hand so they raise theirs)
GREAT!!! At your FOLLOW UP we are going to try a more customized look so…. (walk around with your deal cards) I want you to pick your DEAL that you will receive (in addition to your hostess credit) at your FOLLOW UP when you share it with at least 3 girlfriends that you just wrote down!
(Have each guest take a deal card) Let’s all OPEN them together and see what you got!!!
FANTASTIC! (hand them a reminder hostess postcard) Go ahead and write down on the back the item you get for FREE just for sharing your FOLLOW UP with 3 or more friends! When you listen to the fast, fun, facts (or marketing video…) you will also receive a 1/2 off item of your choice! Write down which item you think you want for 1/2 off!!! Isn’t that exciting? Turn over to the front of your reminder card and write down your address.
(During the Lips, Bronzer, Touch up Mascara (optional cream eye shadow) & walk around to set their follow up dates)
Having fun?! Become a Beauty Consultant!
The ULTIMATE Close
“Table Close for the Opportunity” (Thank you Diane Mentiply)
“If you heard anything tonight that caught your attention – more money, more flexibility, a free car, leadership, new girlfriends, more fun, more choices – and
you are wanting to purchase the skin care we tried tonight. I suggest you consider the Starter kit. That opens the door for you to explore what else Mary
Kay has to offer you.
• •
Quiz Time
Closing Questions & Door Prizes We’re going to take a little quiz – the easiest quiz you ever took b/c I’m going to give you the answers. (Either the Opinion Poll on the Set Sheet, or use the back of the profile card.
#1 If you could take home any of the 3 sets I showed you (this is not an order form, this is me, I want to get to know you) – would you want to take home the Starter Kit, the entire BAG, the Miracle Set or the Basic? Write down BAG, Starter Kit, MIRACLE or BASIC
#2 – I owe you a 2nd appt – we covered skin care and a little bit of color – but we need to custom your color if you want to learn a little about color application, so I owe you that 2nd appt. So you have an option – you can do that 2nd appt with just ME, just the two of us or you can invite a few friends and get some products for FREE – so the answer is either ME or for FREE
#3 – As I shared earlier, I am going through leadership training (earning the use of a MK Career Car & part of that is looking for 12 women to give me their opinion of the MK Opportunity) & I am learning how to give info about our business & how to give answers & I need some practice – so the question I’m asking is would you help me? Just by listening to info about the business, you give me your feedback & ask questions....I’ll also be happy to give you any item at 1/2 price as a thank you for your time. So the answer is either YES, you’re thinking Yes I’ll help you, I’ve heard some great things and I’m kinda thinking I want to hear more, 2nd answer could be SURE, I’m not really interested but I don’t mind helping you with your training, 3rd answer is NO, I’m really not interested and I really don’t want to help you (laugh). So the 3rd answer is either YES, SURE or NO
If It’s YES or SURE – go ahead and write down the one color item you’d like at 1/2 price.
DOOR PRIZE GIVE AWAY Count up your tickets!! Who has the most for a gift card for the 2nd appt? Yay! _____ earned the gift card! (May consider giving out two or more gift cards for the two top ticket earners if you desire to book more in the group. Do NOT give the gift card at the table, once you’ve given it, you’ve lost incentive for her to meet with you, only give it at the 1-on-1 & the gift card is for their 2nd appt only – NOT for today)
Who ended up with the bag of Samples? Congratulations – they’re all yours! Enjoy!
OK now who’s gotta go QUICK or who’s got a babysitter? How about you go first, and then we’ll take so & so and then so & so (try to start with most EXCITED person first) & bring your profile card with you & we’ll meet over there so I can walk through some things with you.
(Instruct hostess to serve refreshments) 57
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Individual 1-on 1 (TIPS for SUCCESS) Part 1
✓ Memorizing & knowing this is crucial to Full Circle, keeping your business going, working smarter not harder
✓ After the Table Close, you will want to meet with every guest individually, AWAY from the table, NOT AT THE TABLE, unless you want to sabotage your sales & future bookings. This can mean the difference between a $50 appt or a $500 appt. Have her sit down next to you, HER back to the party & try to lower your body language so she is higher than you.
✓ You will start off asking EVERY guest the same questions, don’t skip questions due to prejudging. Questions go in the order of: ICE BREAKERS, then SALES, then BOOKINGS, then TEAM-BUILDING. They build on one another. Do not switch the order i.e. start off with booking attempt first unless she leads this.
✓ Remind yourself you are going to be COURAGEOUS. (20 seconds of insane courage can change your life)
✓ Setting up next appointment: When you study this, role play this & write it out yourself in a flowchart— you will feel confident and prepared.
There are really only 5 scenarios that could happen: 1. She buys skin care & chooses to share 2nd appt with friends 2. She buys skin care & wants a 2nd appt, but does not want to invite friends 3. She buys skin care & does not want a 2nd appt. 4. She does NOT buy skin care, but would like to know about how to get it for free 5. She does NOT buy skin care and does not want a 2nd appt. 59
Individual 1 on 1 (Tips for SUCCESS) Basic Question Outline with Glam Close Part 2
✓ Look in her right eye, smile & nod and ask: 1. Did you have a good time? (shake your head yes) 2. (Touch your face) How does your face feel? 3. (Look at her profile card) What part of the Miracle Set/Skin Care did you like best? 4. If Mary Kay were free, which sets would you love to take home? (Say GREAT! Smile) Then Flip to the Starter Kit & say (Put your hand over your heart): I promise you won’t hurt my feelings. This is our Starter Kit. You saw what I did and you heard about our Company. (Smile) Is Mary Kay something you would ever do part time for extra money? (Smile) She answers Yes: Any other information you need to know? Then go to InTouch and sign her up. Maybe: Tell you what, lets grab coffee and chat more. No: Make the sale Q5. 5. Which sets would you love to start with today? (break eye contact, look down, be quiet until she speaks – Mary Kay always said “the first person to speak buys it, & you already own it!) 6. Confirm booking (have her take a picture of her guest list (referral sheet) 7. Schedule a follow up in 2 days to check on product/confirm guest list/get her opinion of the Fast Fun Facts 8. Give her goodie bag☺ and take a Selfie with HER: When I text your friends they’ll see I’m a real person, not a telemarketer.
•
•Buys a SET or SKIN CARE Buys a little or nothing 1. (Her name), did you have a good time today? (shake your head yes)
2. How does your skin feel? (touch your face with back of your hand)
• “I do my second appointments on Tuesdays & Saturdays, what works best
for you?”
• LOOK DOWN at calendar, don’t jump in and start talking
during the silence. At least count one-1,000;
two-1,000...to 5.
• (Guests name), can I ask you a question? If you had the skin care for little or no money would you use it?
If she says “yes” say, I have a relatively simple way for you to get it for little or no
money, can I tell you about it? If she says “ yes” say,
ALL you need to do is share your follow- up appointment with 2 other people besides yourself and you could use your
hostess credit for whatever you want?” Pull out a hostess packet & share your hostess
program with her.
• If she says, “Do I have to have a 2nd facial?”
• “No, you don’t have to have one, but our products are guar- anteed. That is why we recommend a
check up.”
• OR she will answer the question
Set date THEN say,
“Is there any reason why when we get
together for your follow-
up you wouldn’t want to share it with a couple of friends? I think we’d
have a ball? Then you can get some free stuff
•Look at her answer to #3 (Yes, Sure, No)
•______, can I ask you one last question. I see you wrote (Yes, Sure) for your willingness to give me your opinion—Yeeeah! Thank you for agreeing to help me practice, I am just so excited to (your goal: earn the use of that car, move up in my biz, etc.) & your support of me is a huge part of that win. (If you could just sign my car poster—that would be amazing!) It’ll take about 30 minutes over a quick cup of coffee or over the phone. I’m in training so my Director will role-play with you while I take notes. Would tomorrow be good or the next day better?
•(once set date—explain what it is you’d like her to do)
•I will text you a link as soon as I leave here—and the link is of _____ & I think you’ll really connect with her b/c _____. She just shares a little of her story, how MK came into her life & about the company. It’s actually a short video that we give to folks who are considering becoming consultants. ..and I’m sure it’s nothing you’d ever want to consider and I’m TOTALLY OK with that, (I mean ya never know).
• If she doesn’t want to share her follow up appointment with friends,
then say... “Let me tell you how I handle my follow ups.
If you choose to share it with a couple of friends, I’ll come to your home at your
convenience or you can have it at mine. If you choose not to share it with a couple of friends, totally good, I offer follow-ups at my Success Event on ____ Nights at ____.
which is a tons of fun. What would be better for you, ____ night at my Success Meeting or at your home or mine with a couple of
friends?” The other option you could do is to hold follow-up facials at your home
on a specific time during the month. I would suggest that you not run around the country giving second facials to one person at a
• At this point, PAUSE. Don’t say anything else. If she doesn’t want a second facial, that is fine. You don’t want to create a
• feeling of frustration in your customer. You want this customer for life. If she doesn’t care to have a
•second facial,
•“That’s not a problem at all. I will assume your products are working fine or maybe I’ll message you to check-in in a week or so to see if there’s anything you need to swap
•out.”
• Note in your calendar to reloop with her in a few days.
• YES -Then goal is to get GUEST LIST of 10-15 minimum Perfect! What products are you excited about that you want to earn?
(write this down on profile card) Ok we’ll want to go ahead and get your guest list, to have 5-8 adults there;
we want a list of 15-20. Why don’t you indicate on your Fabulous list who you want to invite & then sit over there, grab your cell phone & write down more
girlfriends/#s you’d like to invite before you leave. (If needed: I’ll go ahead and give you any one color item at half price as a
thank you for going ahead and getting that to me.) •What I’d love for you to do—is watch it through the LENS of “if this is something you would ever want to do...what would you want to know about it?” It’s just so great for my training if you could just write down questions & my mentor will help answer those questions & I learn by listening. So you can ask anything you want to know & I’ll bring your __(1/2 price color item)__ with me—I’ll see you then!
SELFIE:*Thank you for referring your family/friends to me. I can’t wait, I just can not wait to get together with them & give them their $25 Gift Card. Often times people get so much spam & I want them to know I’m a real person. Would you mind if we took a quick selfie together so they can see the 2 of us & I can send it with my text message? 60
Selling1. What part of the Miracle Set did you like the best?
2. If Mary Kay were free tonight, what would you take home? (Flip the set sheet over to the picture of the Starter Kit. Put your hand over your heart, & say) “I promise you won’t hurt my feelings. This is our Starter Kit. You saw what I did & you heard about our Company. I just have to ask, is Mary Kay something you would do PART-Time for Extra $? (Wait for response)
SELL: I see right here on back of your profile card – alright... let me write that down.... (on sales ticket, write down her customization – i.e. c/o or n/d formulas, her foundation shade, etc.)
3. Are there any individual items that you would like to add?
•(look at the comments on the back of her profile card to be sure she got products to meet her personal concerns) Based on what you shared with me on this card, do you mind if I make a recommendation & share my thoughts to be certain we covered your concerns? (pause) For your concerns, I’d recommend ______ (You can lift the carbon copy of the profile for a ‘cheat sheet’ underneath.) Now, I’m going to mention these couple of things just in case. You doing okay on mascara? (Is it more than 3 months old?) Eye makeup Remover (did she get at 1⁄2 price or free for Fabulous Game?) Do you need concealer? How ‘bout powder? Gloss? Great! How did you want to take care of that? Check, cash, Visa, MasterCard, Discover, or American Express? Okay, good. (While she goes to get her purse, finish the ticket by adding it up & give her a customer copy. Don’t add first, then send her to get payment; it wastes precious time. The close can be the longest part of the night and it’s the most important, so be efficient.)
Sharing