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MDA Releases Rankings of Top Web Entities in Malaysia for October 2016 Kuala Lumpur, Malaysia, January 13, 2017 – The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, today released monthly rankings of web activity for the top online entities in Malaysia for October 2016 based on data from the comScore MMX™ and comScore Mobile Metrix® services. Top 20 Local Brand Web Domains Visited from Desktop Computers in Malaysia MAYBANK2U.COM.MY, CIMBCLICKS.COM.MY, AIRASIA.COM, MUDAH.MY and 11STREET.MY, PBEBANK.COM held their top positions in the top 20 local web domains ranking in October 2016, compared to September 2016. POS.COM.MY was new entrant to the top 20 ranking compared to September 2016. Top 20 Local Web Domains from Desktop Computers in Malaysia^ October 2016 Total Malaysia – Age 6+, Home and Work Locations Source: comScore MMX Rank Entity Unique Visitors (000) Rank Entity Unique Visitors (000) 1 MAYBANK2U.COM.MY 3,666 11 LELONG.COM.MY 578 2 CIMBCLICKS.COM.MY 1,788 12 CARI.COM.MY 576 3 AIRASIA.COM 1,620 13 LOWYAT.NET 554 4 MUDAH.MY 1,596 14 TM.COM.MY 543 5 11STREET.MY 1,171 15 HMETRO.COM.MY 505 6 PBEBANK.COM 1,117 16 SAYS.COM 503 7 JOBSTREET.COM 893 17 MOBILE88.COM 499 8 MALAYSIAAIRLINES.COM 893 18 RHB.COM.MY 484 9 THESTAR.COM.MY 700 19 HONGLEONGCONNECT.MY 476 10 MALAYSIAKINI.COM 595 20 POS.COM.MY 475 ^According to MDA’s custom-defined ranking based on comScore data. This ranking covers the top Malaysia- only domains and/or Malaysia-owned/based companies as defined by MDA, from a list of top 200 global web domains in Malaysia which is reviewed every 6 months. Web domains which are illegal or with illegal content according to Malaysia law are excluded.

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Page 1: MDA Releases Rankings of Top Web Entities in Malaysia for ... · MDA Releases Rankings of Top Web Entities in Malaysia for October 2016 ... 5 11STREET.MY 1,171 15 ... MDA Releases

MDA Releases Rankings of Top Web Entities in Malaysia for October 2016 Kuala Lumpur, Malaysia, January 13, 2017 – The Malaysian Digital Association (MDA), the apex

representative body for online publishers, advertising agencies and digital service providers in

Malaysia, today released monthly rankings of web activity for the top online entities in Malaysia for

October 2016 based on data from the comScore MMX™ and comScore Mobile Metrix® services.

Top 20 Local Brand Web Domains Visited from Desktop Computers in Malaysia MAYBANK2U.COM.MY, CIMBCLICKS.COM.MY, AIRASIA.COM, MUDAH.MY and 11STREET.MY,

PBEBANK.COM held their top positions in the top 20 local web domains ranking in October 2016,

compared to September 2016. POS.COM.MY was new entrant to the top 20 ranking compared to

September 2016.

Top 20 Local Web Domains from Desktop Computers in Malaysia^ October 2016 Total Malaysia – Age 6+, Home and Work Locations Source: comScore MMX

Rank Entity

Unique Visitors (000) Rank Entity

Unique Visitors (000)

1 MAYBANK2U.COM.MY 3,666 11 LELONG.COM.MY 578

2 CIMBCLICKS.COM.MY 1,788 12 CARI.COM.MY 576

3 AIRASIA.COM 1,620 13 LOWYAT.NET 554

4 MUDAH.MY 1,596 14 TM.COM.MY 543

5 11STREET.MY 1,171 15 HMETRO.COM.MY 505

6 PBEBANK.COM 1,117 16 SAYS.COM 503

7 JOBSTREET.COM 893 17 MOBILE88.COM 499

8 MALAYSIAAIRLINES.COM 893 18 RHB.COM.MY 484

9 THESTAR.COM.MY 700 19 HONGLEONGCONNECT.MY 476

10 MALAYSIAKINI.COM 595 20 POS.COM.MY 475

^According to MDA’s custom-defined ranking based on comScore data. This ranking covers the top Malaysia-

only domains and/or Malaysia-owned/based companies as defined by MDA, from a list of top 200 global web

domains in Malaysia which is reviewed every 6 months. Web domains which are illegal or with illegal content

according to Malaysia law are excluded.

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Top 20 Web Properties Visited from Desktop Computers in Malaysia

Google Sites, Facebook, Yahoo Sites, Microsoft Sites, Maybank Group, Lazada Sites, Wikimedia

Foundation Sites, Dropbox Sites and CIMB Group held their respective top 9 spots in the top 20

web properties ranking in October 2016, compared to September 2016. Astro Group was new

entrant to the top 20 ranking compared to September 2016.

Top 20 Web Properties from Desktop Computers in Malaysia^^ October 2016 Total Malaysia – Age 6+, Home and Work Locations Source: comScore MMX

Rank Property

Unique Visitors (000) Rank Property

Unique Visitors (000)

1 Google Sites 11,550 11 Tune Group 1,632

2 Facebook 7,791 12 MUDAH.MY 1,596

3 Yahoo Sites 6,493 13 Linkedin 1,507

4 Microsoft Sites 5,771 14 Amazon Sites 1,491

5 Maybank Group 3,771 15 WORDPRESS.COM* 1,455

6 Lazada Sites 3,548 16 Priceline.com Incorporated 1,405

7 Wikimedia Foundation Sites 2,144 17 Apple Inc. 1,399

8 Dropbox Sites 2,111 18 Astro Group 1,379

9 CIMB Group 1,946 19 Valve Corporation 1,311

10 Alibaba.com Corporation 1,737 20 Baidu.com Inc. 1,256

^^According to MDA’s custom-defined ranking based on comScore data. Web properties which are illegal or

with illegal content according to Malaysia law are excluded.

*Entity has assigned traffic to certain pages in the domain to other entities.

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Top 20 Local Brand Web Domains Visited from Mobile Devices in Malaysia HMETRO.COM.MY ranked as the #1 web domain in October 2016 with 2,449,291 unique visitors,

followed by BHARIAN.COM.MY with 2,431,421 and SINARHARIAN.COM.MY with 2,431,156.

HMETRO.COM.MY ranked #1 position in terms of tablet audience with 168,370 unique visitors,

followed by MUDAH.MY with 152,225 and MALAYSIAKINI.COM with 144,781. In terms of

engagement, MUDAH.MY ranked #1 spot on smartphones with 144,003,904 pages viewed,

followed by HMETRO.COM.MY with 53,830,006 and MALAYSIAKINI.COM with 42,950,980.

Top 20 Tagged** Local Web Domains from Mobile Devices in Malaysia^ October 2016 Total Malaysia – Age 18+, All Smartphones, iPhone, Android Phone, All Tablets, Browser Access only Source: comScore Mobile Metrix

Rank Property

Unique Visitors (000)

All Smartphones iPhone

Android Phone All Tablets

1 HMETRO.COM.MY 2,449 18% 82% 168

2 BHARIAN.COM.MY 2,431 17% 83% 91

3 SINARHARIAN.COM.MY 2,431 24% 76% 87

4 ORIENTALDAILY.COM.MY 2,158 43% 57% 90

5 MALAYSIAKINI.COM 2,028 20% 80% 145

6 MUDAH.MY 1,967 35% 65% 152

7 THESTAR.COM.MY 1,814 31% 69% 109

8 CARI.COM.MY 1,768 40% 60% 90

9 CHINAPRESS.COM.MY 1,760 23% 77% 106

10 ASTRO.COM.MY 1,740 63% 37% 57

11 OHBULAN.COM 1,684 27% 73% 91

12 ASTROAWANI.COM 1,651 31% 69% 63

13 MY.COM.MY 1,535 70% 30% 22

14 THEVOCKET.COM 1,481 50% 50% 53

15 KINITV.COM 1,468 31% 69% 108

16 SAYS.COM 1,327 40% 60% 51

17 KWONGWAH.COM.MY 1,299 30% 70% 69

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18 SINCHEW.COM.MY 1,172 35% 65% 90

19 NST.COM.MY 1,170 36% 64% 55

20 UTUSAN.COM.MY 1,146 19% 81% 68

**Mobile Metrix in Malaysia uses comScore’s census-based methodology that reports on only tagged entities.

Properties which only tag some of their assets (e.g. website but not app) or partially tag (e.g. homepage only)

will only be measured on those tagged assets, which will have an impact on the total reported metrics of their

entity. ^According to MDA’s custom-defined ranking based on comScore data. This ranking covers the top Malaysia-

only domains and/or Malaysia-owned/based companies as defined by MDA, from a list of top 200 global web

domains in Malaysia which is reviewed every 6 months. Web domains which are illegal or with illegal content

according to Malaysia law are excluded.

Publishers: Tag to Ensure Inclusion in Mobile Metrix

As part of comScore’s global rollout, Mobile Metrix in Malaysia leverages comScore’s census-based

methodology that enables in-market mobile measurement without the need for a traditional mobile

panel. The output delivers person-centric measurement for tagged entities. Publishers looking to

understand and monetise their mobile audiences can improve their measurement by ensuring

complete implementation of tagging for all pages and apps. Only tagged entities can be featured in

the comScore rankings due to this census-only approach.

For more information about comScore MMX, please visit www.comscore.com/MMX or request for a

live product demonstration here.

For more information about comScore Mobile Metrix and to start tagging with comScore, please visit

www.comscore.com/MobileMetrix or request for a live product demonstration here.

For more insights into the Malaysia online audience, download the full presentation Understanding Malaysia’s Online Audience in 2016 here. Editors’ Note This report highlights how Internet users in Malaysia consume online content. International traffic is

not counted in this report.

About comScore comScore, Inc. (NASDAQ: SCOR) is a leading cross-platform measurement company that precisely

measures audiences, brands and consumer behaviour everywhere. comScore completed its merger

with Rentrak Corporation in January 2016 to create the new model for a dynamic, cross-platform

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world. Built on precision and innovation, our unmatched data footprint combines proprietary digital,

TV and movie intelligence with vast demographic details to quantify consumers’ multiscreen

behaviour at massive scale. This approach helps media companies monetise their complete

audiences and allows marketers to reach these audiences more effectively. With more than 3,200

clients and global footprint in more than 75 countries, comScore is delivering the future of

measurement. For more information on comScore, please visit comscore.com.

About MDA The Malaysian Digital Association (MDA) is a representative body which comprises online

publishers, advertising agencies, creative agencies and digital service providers. Founded in 2009,

MDA has been instrumental in shaping the Malaysian digital industry and committed to driving it

forward with innovative initiatives, like the endorsement of a standardised measurement currency for

the industry – the first time such an endorsement was made anywhere in the region.

For more information about MDA, please visit www.malaysiandigitalassociation.org.my or contact J

Matthews at the MDA Secretariat at Telephone: +603-7660-8535 or [email protected].

The MDA office is located at Unit 706, Block B, Pusat Dagangan Phileo Damansara 1, 9 Jalan

16/11 Off Jalan Damansara, 46350 Petaling Jaya, Selangor DE, Malaysia.