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MEDIA KIT 2016 Australasian Medical Publishing Company AMPCo

MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

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Page 1: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

1

MEDIA KIT

2016

Australasian Medical Publishing CompanyAMPCo

Page 2: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

2AMPCo MEDIA KIT 2016

AMPCo takes care of all your multi-channel advertising, marketing & sales solutions

Direct Mail

Email

Fax

eLearning

Video

Events

Medical customer database

Web / mobileIntegrated web solutions

Digital advertising

Advertising & branding@

By integrating the elements you can manage the customer journey from initial awareness through activeconsideration to engagement and adoption.

Page 3: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

3AMPCo MEDIA KIT 2016

Reach

We can reach over 73,000 doctors and more than 140,000 people and places including general practitioners, specialists, allied health, practices and health facilities. You can reach virtually any or every doctor.Our print, digital and events products are delivered through this rich database, allowing true integrated multi-channel marketing.

Influence

MJA is Australia’s most influential medical publication. It is cited more often in other medical media than any other Australian medical publication.The MJA delivers the most influential audience of doctors of any publication in Australia. The Journal is Australia’s most trusted source of news on developments and research in clinical practice and health care policy.52% of MJA general practitioners and 83% of MJA specialists participate in activities that may influence other doctors such as, giving presentations, writing or reviewing articles or performing medical research, according to research in May 2013 by Competitive Advantage Research.

Engagement

doctorportal, MJA professional development and AMPCo online tools provide the opportunity to connect and engage with your medical audience.doctorportal is a new, unique, integrated platform that brings together the online education, information and collaborative resources that doctors need in one, convenient location.MJA reprints are a valuable resource that comes with MJA branding and may be hand delivered or mailed to doctors.

Page 4: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

4

MJA

AMPCo MEDIA KIT 2016

Media

MJAThe MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of the Australian Medical Association, is published 22 times each year and has an average circulation of over 30,000. The Journal is Australia’s most trusted source of news on developments and research in clinical practice and health care policy. The publication is Australia’s leading peer-reviewed general medical journal presenting the latest Australian clinical research, with authoritative medical opinion, evidence-based reviews and informed debate on issues affecting health care.

AMPCo dataClean, comprehensive and finely profiled data is essential to reach just the right health professionals with the right message and maximise your return on investment (ROI). AMPCo customers reach more health care professionals, more often than anyone else in Australia.The core of AMPCo’s services is a database of over 140,000 health care practitioners and organisations. AMPCo combines technology, best business practice and the largest data integrity team to provide the most up-to-date, comprehensive, best permissioned and finely profiled database available. The database is large, with more than 73,000 doctors, 16,000 practices and more than 7,000 health care facilities. The database also includes dentists, pharmacies, practice managers, diabetes educators, allied health professionals and more.

Page 5: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

5AMPCo MEDIA KIT 2016

MJA InSightThe weekly MJA InSight is Australia’s largest circulating medical email newsletter. InSight delivers a high open rate and the ability to precisely target advertising with profiling provided by AMPCo’s comprehensive medical database.MJA InSight provides medical practitioners and healthcare professionals with informed news reporting and expert analysis on important health and medical issues for doctors.

doctorportal newsletterThe doctorportal newsletter is the informative and engaging email for the busy medical practitioner. The newsletter goes beyond the news, keeping health professionals abreast of the current issues and opinions shaping the Australian medical landscape. The weekly publication also offers medical practitioners updates in clinical practice, and developments in medical research and politics. Target advertising available via AMPCo’s comprehensive medical database, the MDA.

doctorportaldoctorportal is a new, unique, integrated platform that brings together the online education, information and collaborative resources that doctors need in one, convenient location.Free for doctors and easy to use, doctorportal includes handy features like GP reference resources, the Find a Doctor referral feature, e-learning, multi-specialty CPD tracking and practice advice.The curated suite of highly relevant resources and tools in doctorportal encourage ongoing engagement.

mja.com.auWith average monthly visits of 241,700, mja.com.au is Australia’s most popular general medical website reaching an influential audience of general practitioners and specialists. The MJA is the Australian general medical journal that is most often cited by other medical publications.

MJAInSight

MJA

Page 6: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

6AMPCo MEDIA KIT 2016

MJA professional developmentMJA’s approach has been proven to engage the best key opinion leaders for each topic area. The MJA is in a unique position as the most trusted general medical publication in Australia. Combined with AMPCo’s ability to reach virtually any doctor, anywhere, sponsorship of MJA CPD is the most effective and trouble-free way to engage with doctors and key opinion leaders. MJA CPD events will qualify for RACGP Category 1 and 2 QI&CPD points, ACRRM PRDP points and RACP CPD points.

RecruitmentPrintThe Medical Journal of Australia delivers the most prized audience of doctors of any publication in Australia. To gain the trust and respect of quality candidates your role needs to be in the most trusted and respected print and online environment. No other publication can give your role the prestige required to attract the hard to reach candidates you need.

Onlinedoctorportal Jobs Board advertising helps employers connect with hard to reach talented and niche professionals. You can also build your employer brand using banner ads.

Print and onlineUse a combination of MJA and doctorportal to reach hard to fill or senior positions. Combinations available include MJA Print, MJA Insight, doctorportal Jobs Board and doctorportal eNewsletter.

Page 7: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

7AMPCo MEDIA KIT 2016

Specialists

Anaesthesia 3,752

Dermatology 557

Emergency Medicine 2,211

Internal Medicine 9,420

Obstetrics & Gynaecology 1,665

Pathology 1,508

Psychiatry 2,927

Radiology 1,928

Surgery 5,721

Allied health

Dentist 9,364

Diabetics Educator 607

Dietitian 134

Nurse Practitioner 143

Nurse - Practice Manager 141

Nurses 1,604

Physiotherapists 2,815

Podiatrists 768

Practice Manager 2,842

Practice Nurse 2,358

Healthcare facilities

Aged Care Facility 1,628

Community Aged Care HQ 241

Community Health Centre 626

Community Health Service 616

Day Hospital 262

Dental Hospital 12

Government Health Service 147

Health Care Group 131

Hospice 10

Hostel 697

Mental Health Facility 606

Nursing Home 695

Private Hospital 261

Public Hospital 675

Retirement Village 599

General Practitioners 26,798

Medical Officers 11,811

All doctors 73,205

GP practices 7,686

Other practices 8,724

Database counts, September 2015

Audience

Page 8: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

8AMPCo MEDIA KIT 2016

MJA print MJA Insight (verified doctors)

Classification Count Count Total Count

Specialist 15,147 11,434 19,832

General Practitioners 7,398 13,709 17,831

GP registrars 484 1,069 1,269

Medical Officer 5,989 5,319 9,023

Dr in Training 3,922 4,055 6,241

Total 30,706 42,518 52,036

Circulation, September 2015

www.mja.com.au

Visits/month average in year to June 2015 241,700

Pages views/month average in year to June 2015 401,702

doctorportal eNewsletter

Subscribers (average May 2016) 36,865

Page 9: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

9AMPCo MEDIA KIT 2016

Vol. No. Issue date Booking deadline Material deadline

205 1 Mon 4 Jul Thu 9 Jun Thu 16 Jun

205 2 Mon 18 Jul Thu 23 Jun Thu 30 Jun

205 3 Mon 1 Aug Thu 7 Jul Thu 14 Jul

205 4 Mon 15 Aug Thu 21 Jul Thu 28 Jul

205 5 Mon 5 Sep Thu 11 Aug Thu 18 Aug

205 6 Mon 19 Sep Thu 25 Aug Thu 1 Sep

205 7 Mon 3 Oct Thu 8 Sep Thu 15 Sep

205 8 Mon 17 Oct Thu 22 Sep Thu 29 Sep

205 9 Mon 7 Nov Thu 13 Oct Thu 20 Oct

205 10 Mon 21 Nov Thu 27 Oct Thu 3 Nov

205 11 Mon 12 Dec Thu 17 Nov Thu 24 Nov

206 1 Mon 16 Jan 2017 Thu 15 Dec 2016 Thu 22 Dec 2016

206 2 Mon 6 Feb Thu 12 Jan 2017 Thu 19 Jan 2017

206 3 Mon 20 Feb Thu 26 Jan Thu 2 Feb

206 4 Mon 6 Mar Thu 9 Feb Thu 16 Feb

206 5 Mon 20 Mar Thu 23 Feb Thu 2 Mar

206 6 Mon 3 Apr Thu 9 Mar Thu 16 Mar

206 7 Mon 17 Apr Thu 23 Mar Thu 30 Mar

206 8 Mon 1 May Thu 6 Apr Thu 13 Apr

206 9 Mon 15 May Thu 20 Apr Thu 27 Apr

206 10 Mon 5 Jun Thu 11 May Thu 18 May

206 11 Mon 19 Jun Thu 25 May Thu 1 Jun

MJA Print - Issue dates and deadlines

Deadlines

Page 10: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

10

MJA Insight Newsletter - Issue dates and deadlines doctorportal Newsletter - Issue dates and deadlines

Issue Date. Booking Deadline Material Deadline

Mon 4 Jul Wed 29 Jun Wed 29 Jun

Mon 11 Jul Wed 6 Jul Wed 6 Jul

Mon 18 Jul Wed 13 Jul Wed 13 Jul

Mon 25 Jul Wed 20 Jul Wed 20 Jul

Mon 1 Aug Wed 27 Jul Wed 27 Jul

Mon 8 Aug Wed 3 Aug Wed 3 Aug

Mon 15 Aug Wed 10 Aug Wed 10 Aug

Mon 22 Aug Wed 17 Aug Wed 17 Aug

Mon 29 Aug Wed 24 Aug Wed 24 Aug

Mon 5 Sep Wed 31 Aug Wed 31 Aug

Mon 12 Sep Wed 7 Sep Wed 7 Sep

Mon 19 Sep Wed 14 Sep Wed 14 Sep

Mon 26 Sep Wed 21 Sep Wed 21 Sep

Tue 4 Oct Wed 28 Sep Wed 28 Sep

Mon 10 Oct Wed 5 Oct Wed 5 Oct

Mon 17 Oct Wed 12 Oct Wed 12 Oct

Mon 24 Oct Wed 19 Oct Wed 19 Oct

Mon 31 Oct Wed 26 Oct Wed 26 Oct

Mon 7 Nov Wed 2 Nov Wed 2 Nov

Mon 14 Nov Wed 9 Nov Wed 9 Nov

Mon 21 Nov Wed 16 Nov Wed 16 Nov

Mon 28 Nov Wed 23 Nov Wed 23 Nov

Mon 5 Dec Wed 30 Nov Wed 30 Nov

Mon 12 Dec Wed 7 Dec Wed 7 Dec

Issue Date. Booking Deadline Material Deadline

Thu 7 Jul Tue 5 Jul Tue 5 Jul

Thu 14 Jul Tue 12 Jul Tue 12 Jul

Thu 21 Jul Tue 19 Jul Tue 19 Jul

Thu 28 Jul Tue 26 Jul Tue 26 Jul

Thu 4 Aug Tue 2 Aug Tue 2 Aug

Thu 11 Aug Tue 9 Aug Tue 9 Aug

Thu 18 Aug Tue 16 Aug Tue 16 Aug

Thu 25 Aug Tue 23 Aug Tue 23 Aug

Thu 1 Sep Tue 30 Aug Tue 30 Aug

Thu 8 Sep Tue 6 Sep Tue 6 Sep

Thu 15 Sep Tue 13 Sep Tue 13 Sep

Thu 22 Sep Tue 20 Sep Tue 20 Sep

Thu 29 Sep Tue 27 Sep Tue 27 Sep

Thu 6 Oct Tue 4 Oct Tue 4 Oct

Thu 13 Oct Tue 11 Oct Tue 11 Oct

Thu 20 Oct Tue 18 Oct Tue 18 Oct

Thu 27 Oct Tue 25 Oct Tue 25 Oct

Thu 3 Nov Tue 1 Nov Tue 1 Nov

Thu 10 Nov Tue 8 Nov Tue 8 Nov

Thu 17 Nov Tue 15 Nov Tue 15 Nov

Thu 24 Nov Tue 22 Nov Tue 22 Nov

Thu 1 Dec Tue 29 Nov Tue 29 Nov

Thu 8 Dec Tue 6 Dec Tue 6 Dec

Thu 15 Dec Tue 13 Dec Tue 13 Dec

AMPCo MEDIA KIT 2016

Page 11: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

11AMPCo MEDIA KIT 2016

MJA display (main book) Classified

Size/Shape Available Position

Rate per issue (x1)

Rate per issue (x3)

Rate per issue (x6)

Rate per issue (x1)

Rate per issue (x3)

Rate per issue (x6)

DPS First half $13,300 $11,900 $10,700 Classifieds sizes apply

Best possible $11,600 $10,500 $9,500

Full Page OBC / IFC $7,500 $6,800 $6,100

First half $6,900 $6,200 $5,600

Best possible $6,400 $5,800 $5,200 $4,800 $4,300 $3,900

Half page First half and RHP $5,000 $4,500 $4,100

RHP or first half $4,500 $4,100 $3,700

Best possible $4,200 $3,800 $3,400 $2,700 $2,500 $2,100

Third page First half and RHP $4,000 $3,600 $3,300

RHP only $3,500 $3,200 $2,900

Best possible $3,200 $2,900 $2,600 $1,900 $1,700 $1,500

Quarter page First half and RHP $3,400 $3,100 $2,800

RHP only $3,100 $2,800 $2,500

Best possible $2,800 $2,500 $2,300 $1,400 $1,300 $1,200

Prescribing Information (where required by the MA Code) may be placed at 50% of the equivalent display space rate. All rates include agency commission. Rates are ex-GST and apply to issue dates from 1 January 2016.

Print rates

Rates

Inserts and onserts: Final pricing is subject to actual weight.

Bound: $1,390 plus $580 CPM for 2pp bound inserts with flap or plus $650 CPM for 4pp bound.

Loose: $1,390 plus $480 CPM for 2pp loose onserts or $550 CPM for 4pp loose onserts.

Delivery must by by the material deadline for the particular issue.

Page 12: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

12

MJA print classifieds column/centimetre rates

1 col 2 cols 3 cols 4 cols

(45 mm) (92 mm) (139 mm) (186 mm)

2 cm $0 $260 $390 $520

3 cm $0 $390 $590 $770

4 cm $260 $520 $770 $1,030

5 cm $320 $650 $970 $1,280

6 cm $390 $770 $1,160 $1,600

7 cm $450 $910 $1,380 $1,800

8 cm $520 $1,030 $1,600 $2,020

9 cm $590 $1,160 $1,700 $2,340

10 cm $650 $1,280 $1,910 $2,540

11 cm $710 $1,380 $2,120 $2,860

12 cm $770 $1,600 $2,340 $3,080

13 cm $830 $1,700 $2,540 $3,400

14 cm $910 $1,800 $2,760 $3,610

15 cm $970 $1,910 $2,860 $3,920

16 cm $1,030 $2,020 $3,080 $4,140

17 cm $1,060 $2,220 $3,290 $4,350

18 cm $1,160 $2,340 $3,500 $4,670

19 cm $1,280 $2,440 $3,720 $4,880

20 cm $1,280 $2,540 $3,920 $5,200

21 cm $1,380 $2,760 $4,030 $5,410

22 cm $1,380 $2,860 $4,240 $5,730

23 cm $1,480 $2,970 $4,460 $5,940

24 cm $1,600 $3,080 $4,670 $6,150

AMPCo MEDIA KIT 2016

Page 13: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

13AMPCo MEDIA KIT 2016

MJA reprints

Printed full-colour

Quantity 750 1,000 2,000 3,000 4,000 5,000 10,000

2 pp $1,400 $1,500 $2,200 $2,500 $2,800 $3,000 $4,500

4 pp $2,200 $2,300 $3,400 $4,000 $4,300 $4,600 $7,100

8 pp $3,700 $4,000 $5,700 $6,800 $7,200 $7,600 $12,000

12 pp $4,900 $5,200 $7,300 $8,600 $9,100 $9,800 $15,300

Distributed as PDF

Quantity 750 1,000 2,000 3,000 4,000 5,000 10,000

2 pp $1,000 $1,100 $1,700 $2,000 $2,200 $2,400 $3,500

4 pp $1,600 $1,700 $2,800 $3,300 $3,500 $3,800 $5,600

8 pp $2,500 $2,800 $4,300 $5,300 $5,600 $6,200 $9,000

12 pp $3,100 $3,300 $5,300 $6,300 $6,700 $7,400 $10,700

Page 14: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

1414AMPCo MEDIA KIT 2015

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

InSight eNewsletter www.mja.com.au doctorportal eNewsletter*

doctorportal website InSight website

Size/Shape Position W x H (pixels)

Rate per issue (x1)

Rate per issue (x3)

Rate per issue (x6)

 Monthly Impressions 100,000

Monthly 50% SOV

Monthly 25% SOV

 

Rate per issue (x1)

Rate per issue (x3)

Rate per issue (x6)

Monthly 100% SOV

Monthly 50% SOV

Monthly 100% SOV

Monthly 50% SOV

Leaderboard Top 728 x 90 $3,200 $3,000 $2,700   $3,500 $5,400 $3,200   $3,200 $3,000 $2,700 $1,200 $700 $2,300 $1,300

Medium Rectangle RHS 1, 2, 3 300 x 250 $4,400 $4,200 $3,800   $4,200 $6,400 $3,800   $4,400 $4,200 $3,800 $2,600 $1,400

Medium Rectangle RHS 1 Top 300 x 250 $1,000 $600

Medium Rectangle RHS 2 Low 300 x 250 $800 $500

Half Page RHS 1, 2, 3 300 x 600 $5,900 $5,600 $4,900   $6,300 $9,600 $5,800       $6,200 $3,400

3:1 rectangle RHS 1, 2, 3 300 x 100         $2,100 $3,200 $2,000       $2,800 $1,500

Wide Skyscraper RHS 1, 2, 3 160 x 600         $4,900 $7,400 $4,400          

Tower RHS 1, 2, 3 125 x 300         $3,400 $4,200 $2,600          

* doctorportal newsletter only provides RHS1 and RHS2

Digital rates

Contact+61 2 9562 [email protected]

MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6

Deadlines 9Rates 11Media specifications 18

Page 15: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

15

doctorportal Jobs Board advertisingJobs Board helps employers connect with hard to reach talent and niche professionals.

Place jobs for General Practitioners, Specialists, Medical Officers, Residents & Registrars, GP Locums, Psychiatrists, Dermatologists, Radiologists, Anaesthetists, Pathologists, Emergency Medicine and more. Choose from our bundle options to customise your needs. Build your employer brand using banner ads.

Online posting type Price GST exc Description

Basic $290 Online - 30 days

Enhanced $345 Online - 30 days; highlighted position on Jobs Board

Premium $425 Online - 30 days; highlighted position on Jobs Board; targeted email

Upgrades from basic ad offered at time of posting (or after posting has been made)

Spotlight $70 Yellow “spotlight” tag applied

Preferred $85 Shown at the top of the list

Featured $110 Featured posting on landing page in addition to standard listing

Multiple Online Basic Posting Packs

5 pack of basic ads $1160 Save 20%; to be used within 1 year

10 pack of basic ads $2030 Save 30%; to be used within 1 year

Online and MJA print bundles

Online and print (1/4 page) $1521 / $2781 One Issue / Two Issues: Online - 30 days; 1/4 page classifieds

Online and print (1/2 page) $2691 / $5121 One Issue / Two Issues: Online - 30 days; 1/2 page classifieds

Online and print (full page) $4581 / $8901 One Issue / Two Issues: Online - 30 days; full page classifieds

Online and e-news bundles

Online and MJA Insight (Leaderboard) $3141 / $6021 One Issue / Two Issues: Online - 30 days; Leaderboard (548 x 68)

Online and MJA Insight (RHS 1,2,3) $4221 / $8181 One Issue / Two Issues: Online - 30 days; RHS 1,2,3 (300 x 250)

Online and doctorportal (Leaderboard) $3141 / $6021 One Issue / Two Issues: Online - 30 days; Leaderboard (728 x 90)

Online and doctorportal (RHS 1,2) $4221 / $8181 One Issue / Two Issues: Online - 30 days; RHS 1,2 (300 x 250)

AMPCo MEDIA KIT 2016

Page 16: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

16

Online posting type Price GST exc Description

Banner Ads – build your employer brand

30 day inner page banner sponsorship

AMA Members $595 Non Members $675

Display & rotate your 728x90 ad on the 10 most popular pages inside the doctorportal Jobs Board for 30 days

30 day home page banner sponsorship

AMA Members $995 Non Members $1225

250x250 banner on the Jobs Resource Centre homepage for 30 days

60 day inner page banner sponsorship

AMA Members $1000 Non Members $1165

Display & rotate your 728x90 ad on the 10 most popular pages inside the doctorportal Jobs Board for 60 days

60 day home page banner sponsorship

AMA Members $1750 Non Members $2175

250x250 banner on the Jobs Resource Centre homepage for 60 days

90 day inner page banner sponsorship

AMA Members $1400Non Members $1625

Display & rotate your 728x90 ad on the 10 most popular pages inside the doctorportal Jobs Board for 90 days

90 day home page banner sponsorship

AMA Members $2300 Non Members $2975

250x250 banner on the Jobs Resource Centre homepage for 90 days

doctorportal Jobs Board advertising (cont.)

> 20% discount for AMA Members > 10% advertising agency discount> Since Jobs Board may be accessed by non-doctors, we are unable to accept S4 medicines advertising

AMPCo MEDIA KIT 2016

Page 17: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

17

Australian healthcare professionalsSet up fee $330Data rental fee $390 per 1000 records Minimum fee $950 (equates to 1500 records) New Zealand doctors onlySet up fee $380Data rental fee $530 per 1000 records Minimum fee $1,230Group practices / practice managersSet up fee $330Data rental fee $750 per 1000 records Minimum fee $1,230FaxSet up fee $560Data rental fee $390 per 1000 records Data rental practices/ practice managers $750 per 1000 records Minimum fee $1,230Broadcast fee $0.27 per delivered page Email (Clinical and scientific material only)Set up fee $560Data and broadcast fee $1.00 per recipient Minimum fee $1,230Licensing (minimum two-year contract)Establishment fee $670Data fee $1.60 per record Annual subscription $1,270Minimum annual fee $5,300Data Matching Automated Manual

Set Up Fee $750 (inc first 1,000 records)Doctors’ data $0.30 per record $60 per hourNon-Doctors’ data $0.30 per record $120 per hour AMPCo MEDIA KIT 2016

Doctors, health care facilities, pharmacies/pharmacists

Database rates

Page 18: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

18

Half Page (V)

250 x 92

Quarter Page

120 x 92

MJA display

Advertisement Type Double page spread (H x W) Full page (H x W)

Bleed 285mm x 430mm 285mm x 220mm

Type area 255mm x 395mm 255mm x 186mm

Trim 275mm x 420mm 275mm x 210mm

Other display sizes Display (H x W)

Half page horizontal 120mm x 186mm

Half page vertical 250mm x 92mm

Third page horizontal 80mm x 186mm

Quarter page 120mm x 92mm

AMPCo MEDIA KIT 2016

Print

Media specifications

Page 19: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

19AMPCo MEDIA KIT 2016

Print material specifications

Cancellations: No cancellations will be accepted after the booking deadline.

Printed: Web Offset 4 colour process. Spot colour is not available. Paper: Cover: 150gsm, Text: 65gsm.

Preferred file format is high resolution pdf. Use CMYK for 4 colour scans (NOT RGB) 120 line screen. All fonts and images must be embedded with the file, include registration marks.

Delivery: We accept online image transfers via Quickcut/PageStore/or High Resolution PDF.

Send creative material to [email protected].

Advertising Standards: All advertisements submitted to the MJA are subject to editorial approval. Advertisers are responsible for ensuring advertisements comply with Medicines Australia, Commonwealth and State laws and regulations. Advertising material may be rejected for unsubstantiated claims, imitating editorial content, unsuitability for a professional audience or conflict with the policies of the MJA or AMA.

Media specificationsMJA classifieds

Lineage 1 column 2 columns 3 columns 4 columns

Width 45mm 92mm 139mm 186mm

Classifieds display (H x W)

Full page 240mm x 186mm

Half page horizontal 120mm x 186mm

Half page vertical 240mm x 92mm

Third page horizontal 80mm x 186mm

Quarter page 120mm x 92mm

Page 20: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

20

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

Contact+61 2 9562 [email protected]

Inserts and onserts

Flexible loose items and brochures may be onserted with the MJA. Partial circulation to circulation segments are possible.

Segmentation: distribution by state or specialty is available.

Approval: Before printing inserts, a draft pdf must be sent to [email protected] for approval according to advertising guidelines.

Australia Post: Please note that inserts and onserts must all be identical, non-personalised, and must not be or contain a letter.

Spoilage allowance: Please contact us for spoilage details.

Delivery of loose onsert material to mail house: Deliver material to Iqbal Akhtar, D&D Mailing Services 1064 Canley Vale Road, Wetherill Park NSW 2164. Each package must be supplied with a D&D delivery label.

Loose onsert specifications: Maximum external dimensions must not exceed 297 x 210mm (A4). 275 x 210mm is preferred. 150-200gsm stock reference and supplied trimmed

Bound insert placement: Must be stitched-in between sections of the MJA as a single leaf (2 pages with flap) or Double leaf (4 pages). Singles are inserted before the 9th or 17th page of the Journal. Doubles are inserted close to the centre of the Journal. Fixed inserts may not appear in or opposite articles on related topics.

Bound insert specifications: Full page image area = 275mm high x 210mm wide plus a binding flap 100mm wide. In addition to the above, an allowance of 10mm head trim, 10mm foot trim and 4mm foredge trim are required. Total overall untrimmed size for a single should be 314mm wide x 295mm high. If pre-printed inserts are to be supplied they should be printed on 150-200 gsm A2 Art and supplied untrimmed and folded along the spine. Printed material delivery is required by the material deadline.

Delivery of bound insert material to printer: Deliver material to: Nic Overend, Webstar Print Unit 3 / Door 8, 83 Derby Street, Silverwater NSW 2128. Each package must be supplied with a Webstar delivery label.

Page 21: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

21AMPCo MEDIA KIT 2016

DigitalFormat: All material must be supplied with click-through URL Preferred format Website: GIF or JPG.Preferred format Newsletter: .GIF or .JPG Maximum file size of 40 KB.Animation and looping permitted. Maximum animation length of 10 seconds.For more information email: [email protected]

Advertising Standards: All advertisements submitted to the MJA are subject to editorial approval. Advertisers are responsible for ensuring advertisements comply with Medicines Australia, Commonwealth and State laws and regulations. Advertising material may be rejected for unsubstantiated claims, imitating editorial content, unsuitability for a professional audience or conflict with the policies of the MJA or AMA.

Page 22: MEDIA KIT 2016 - AMPCo · AMPCo MEDIA KIT 2016 Media MJA The MJA delivers the most influential audience of doctors of any publication in Australia. MJA is the official journal of

MEDIA KIT

2016Australasian Medical Publishing CompanyAMPCo

+61 2 9562 [email protected]

AMPCo data 4Medical Journal of Australia 4MJA InSight 5mja.com.au 5doctorportal.com.au 5MJA professional development 6Recruitment 6 Audience 7Database counts 7MJA, MJA InSight and doctorporal eNewsletter 8 Deadlines 9MJA print 9MJA InSight 10 Rates 11MJA print 11Print classifieds 12 Reprints 13Digital 14doctorportal Jobs Board 15Database 17 Media specifications 18Print 19Digital 21Contacts back page

22AMPCo MEDIA KIT 2016

Australasian Medical Publishing Company Proprietary Limited

ABN 20 000 005 854

Phone: +61 2 9562 6666Fax: +61 2 9562 6600

Town Hall HouseLevel 19, 456 Kent StreetSydney NSW 2000Australia

Locked Bag 3030Strawberry Hills NSW 2012 Australia

AMPCo MEDIA KIT 2016

ContactsJim SheltonAccount ManagerPhone: +61 2 9562 6680 Mobile: +61 412 599 254Email: [email protected]

Tony YoungAccount ManagerPhone: +61 2 9562 6688Mobile: +61 411 042 340Email: [email protected]

Vivien NguyenAccount ManagerPhone: +61 2 9562 6683Mobile: +61 424 668 226Email: [email protected]

Rishil RanigaAccount ManagerPhone: +61 2 9562 6646Mobile: +61 452 227 925Email: [email protected]

Delores D’CostaSales and Operations DirectorPhone: +61 2 9562 6622Mobile: +61 402 002 089 Email: [email protected]

Susantika Susantika Advertising Co-ordinator Phone: +61 2 9562 6647 Email: [email protected]