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MEDIA KIT 2018
07/2018
REACHING OUR AUDIENCE WHEREVER THEY ARE.
FIZZY MAG is a global content platform that represents the best of the women‘s streetwear scene – from fashion to lifestyle. Putting our best sneaker forward, we inspire trendsetters and influencers with trailblazing, brand-focused content whilst establishing industry credibility.
FIZZYMAG.COM FASHION | SNEAKERS | FEMALE EMPOWERMENT
SPEAKING TO THE MOVERS, SHAKERS & CREATORS.
GLOBAL REACH
900,000/MONTHUNIQUE USERS ACROSS ALL PLATFORMS AND SOCIAL
100,000/MONTHSOCIAL ENGAGEMENTS
350,000/MONTHDOT-COM PAGE VIEWS
650,000/MONTHDOT-COM VISITS
150,000/MONTHUNIQUE DOT-COM USERS PER MONTH
SOCIAL MEDIA
130,000+COMBINED SOCIAL MEDIA FOLLOWERS
100,000+FACEBOOK FOLLOWERS
20,000+INSTAGRAM FOLLOWERS
12,000+TWITTER FOLLOWERS
EXCLUSIVE ACCESS TO NEW-GEN CREATIVES
TARGET GROUP
OUR AUDIENCE
PLATFORM OF CHOICE*
AGE18-34 Years
GENDER74% Female
EDUCATIONAttending collegeGraduated college
OCCUPATIONEmployed
HOUSEHOLD INCOME$50,000 - $100,000 Median HHI: $67,631
HIGH-LEVEL INFLUENCERSFASHION/ STREETWEAR LOVERSSNEAKERHEADS CULTURE VULTURESAFFLUENT CREATIVESDIGITAL DWELLERS
81%
*source: http://www.pewinternet.org/fact-sheet/social-media/
64% 40%
HIGH-ATTITUDE EDITORIALS.
FIZZY MAG DELIVERS FRESH CONTENT STRAIGHT TO THE INBOX OF FANS AND INDUSTRY EXECUTIVES.
TOP COUNTRIES:
TOP CITIES:
50,000 Newsletter Subscribers
USA20,000
NY9,500
BERLIN3,700
LONDON7,100
LA6,000
GERMANY11,400
UK12,500
FIZZY MAG OFFERS A JAM-PACKED CALENDAR OF EVENTS AND OPPORTUNITIES TO HELP YOUR BRAND INSPIRE AND INFLUENCE THOUSANDS OF HIGHLY ENGAGED WOMEN
CONTENT PRODUCTION LIKES / SHARES / COMMENTS
CREATIVE PRODUCTION PHOTO PRODUCTION / VIDEO PRODUCTION
SOCIAL STRATEGY / CURATION / EXECUTION
EVENT PRODUCTION / RELEASE PARTIES / POP-UP SHOPS
E-COMMERCE
GIVEAWAYS
MARKETING OPPORTUNITIESWe help our partners achieve their marketing goals by putting the customer at the center of the story. How? Powerful, effective con-tent and excellent influencer know-how. Through our expertise, we provide a 360-degree branding experience, establishing brand reach, association and loyalty.
A PASSIONATE TEAM OF WRITERS, STYLISTS, PHOTOGRAPHERS & ARTISTS.
OUR CLIENTS
PRICING
SPONSORED CONTENT
FIZZYMAG.COMArticle $ 1,000 USD
Social PlatformsInstagram $ 250 USDFacebook $ 100 USD Twitter $ 50 USD
$
- A single article featuring supplied assets (images and/or video)- A single post on Instagram, Facebook and Twitter- Custom options are available, including but not limited to: photo shoots, videos, interviews, store features and dynamic executions (parallax). In cremental fees will apply. We reserve the right to work with the client in order to guarantee quality standards and achieve performance goals.
- A single post featuring supplied assets (images and/or video)- Facebook and Twitter posts link to sponsored content. To link externally, additional fees apply.- Custom options are available, including, but not limited to, photo shoots and videos. Incremental fees will apply. We reserve the right to work with the cli- ent in order to guarantee quality standards and achieve performance goals.
DESKTOP AD1
2
2
2
Homepage top Homepage bottom
Desktop Display Format
1 Billboard Top1600 x 400 px / 970 x 250 px / 728 x 90 px
2 Leaderboard Middle1600 x 400 px / 970 x 250 px / 728 x 90 px
Pricing
Billboard $ 150 USD P.M.*
Leaderboard $ 100 USD P.M.*
*Mobile Ad included
$
DESKTOP AD IN ARTICLE
1
Articlepage top Articlepage bottom
Desktop Display Format
1 Leaderboard1600 x 400 px / 970 x 250 px / 728 x 90 px
Pricing
Leaderboard $ 70 USD P.M.
$
1
1
2 2
Homepage top Homepage bottom
MOBILE AD
Mobile Display Format
1 Billboard Top1600 x 400 px / 970 x 250 px / 728 x 90 px
2 Leaderboard Bottom320 x 50 px
$
PRICING
EMAIL MARKETING
DEDICATED NEWSLETTER $ 500 USD*
NEWSLETTER FEATURE $ 100 USD**
* Includes: header banner (600x360), 80-90 words text, up to four product links. The newsletter can link either to a brand fea-ture on FIZZYMAG.COM or externally to a client‘s web page or e-commerce site. In the dedicated newsletter, no other brands are featured. Can be booked without purchasing sponsored content on FIZZYMAG.COM.
**Includes: one slot in the daily FIZZY MAG newsletter, banner images and title. Links only to sponsored content on FIZZYMAG.COM. Images and title are typically taken from the FIZZYMAG.COM feature.
$
PRICING
SHOPPABLES
Products to be featured for one month in the FIZZYMAG.COM Shoppables section with a small individual description. Each product links externally to a client‘s e-commerce site. Includes a featured Instagram Stories post.
* Social promotion is not included; please refer to the SPONSORED CONTENT page for pricing.
$
5 ITEMS FEATURED ON SHOPPABLES $ 80 USD*
10 ITEMS FEATURED ON SHOPPABLES $ 100 USD*
20 ITEMS FEATURED ON SHOPPABLES $ 150 USD*
PRICING
GIVEAWAYS
INSTAGRAM $ 620 USD DOT-COM GIVEAWAY $ 1,000 USD
Includes: A FIZZYMAG.COM article, an Instagram post and an opt-in to follow FIZZY MAG‘s and the client‘s Instagram.
Includes: A FIZZYMAG.COM article with a newsletter opt-in (both FIZZY MAG‘s and the client‘s) and one Twitter and Instagram post.
* Social promotion is not included; please refer to the SPONSORED CONTENT page for pricing.
$
SPONSORED CONTENT
€PRICING
FIZZYMAG.COMArticle € 820 EUR
Social PlatformsInstagram € 210 EURFacebook € 80 EUR Twitter € 40 EUR
- A single article featuring supplied assets (images and/or video)- A single post on Instagram, Facebook and Twitter- Custom options are available, including but not limited to: photo shoots, videos, interviews, store features and dynamic executions (parallax). In cremental fees will apply. We reserve the right to work with the client in order to guarantee quality standards and achieve performance goals.
- A single post featuring supplied assets (images and/or video)- Facebook and Twitter posts link to sponsored content. To link externally, additional fees apply.- Custom options are available, including, but not limited to, photo shoots and videos. Incremental fees will apply. We reserve the right to work with the cli- ent in order to guarantee quality standards and achieve performance goals.
DESKTOP AD1
2
2
2
Homepage top Homepage bottom
Desktop Display Format
1 Billboard Top1600 x 400 px / 970 x 250 px / 728 x 90 px
2 Leaderboard Middle1600 x 400 px / 970 x 250 px / 728 x 90 px
Pricing
Billboard € 120 EUR P.M.*
Leaderboard € 80 EUR P.M.*
*Mobile Ad included
€
DESKTOP AD IN ARTICLE
1
Articlepage top Articlepage bottom
Desktop Display Format
1 Leaderboard1600 x 400 px / 970 x 250 px / 728 x 90 px
Pricing
Leaderboard € 60 EUR P.M.
€
1
1
2 2
Homepage top Homepage bottom
MOBILE AD
Mobile Display Format
1 Billboard Top1600 x 400 px / 970 x 250 px / 728 x 90 px
2 Leaderboard Bottom320 x 50 px
€
PRICING
EMAIL MARKETING
€
DEDICATED NEWSLETTER € 450 EUR*
NEWSLETTER FEATURE € 85 EUR**
* Includes: header banner (600x360), 80-90 words text, up to four product links. The newsletter can link either to a brand fea-ture on FIZZYMAG.COM or externally to a client‘s web page or e-commerce site. In the dedicated newsletter, no other brands are featured. Can be booked without purchasing sponsored content on FIZZYMAG.COM.
**Includes: one slot in the daily FIZZY MAG newsletter, banner images and title. Links only to sponsored content on FIZZYMAG.COM. Images and title are typically taken from the FIZZYMAG.COM feature.
€PRICING
SHOPPABLES
Products to be featured for one month in the FIZZYMAG.COM Shoppables section with a small individual description. Each product links externally to a client‘s e-commerce site. Includes a featured Instagram Stories post.
* Social promotion is not included; please refer to the SPONSORED CONTENT page for pricing.
5 ITEMS FEATURED ON SHOPPABLES $ 80 USD*
10 ITEMS FEATURED ON SHOPPABLES $ 100 USD*
20 ITEMS FEATURED ON SHOPPABLES $ 150 USD*
GIVEAWAYS
€PRICING
INSTAGRAM $ 620 USD DOT-COM GIVEAWAY $ 1,000 USD
Includes: A FIZZYMAG.COM article, an Instagram post and an opt-in to follow FIZZY MAG‘s and the client‘s Instagram.
Includes: A FIZZYMAG.COM article with a newsletter opt-in (both FIZZY MAG‘s and the client‘s) and one Twitter and Instagram post.
* Social promotion is not included; please refer to the SPONSORED CONTENT page for pricing.
SPONSORED CONTENT
£PRICING
FIZZYMAG.COMArticle £ 720 GBP
Social PlatformsInstagram £ 190 GBPFacebook £ 75 GBP Twitter £ 35 GBP
- A single article featuring supplied assets (images and/or video)- A single post on Instagram, Facebook and Twitter- Custom options are available, including but not limited to: photo shoots, videos, interviews, store features and dynamic executions (parallax). In cremental fees will apply. We reserve the right to work with the client in order to guarantee quality standards and achieve performance goals.
- A single post featuring supplied assets (images and/or video)- Facebook and Twitter posts link to sponsored content. To link externally, additional fees apply.- Custom options are available, including, but not limited to, photo shoots and videos. Incremental fees will apply. We reserve the right to work with the cli- ent in order to guarantee quality standards and achieve performance goals.
DESKTOP AD1
2
2
2
Homepage top Homepage bottom
Desktop Display Format
1 Billboard Top1600 x 400 px / 970 x 250 px / 728 x 90 px
2 Leaderboard Middle1600 x 400 px / 970 x 250 px / 728 x 90 px
Pricing
Billboard £ 110 GBP P.M.*
Leaderboard £ 70 GBP P.M.*
*Mobile Ad included
£
DESKTOP AD IN ARTICLE
1
Articlepage top Articlepage bottom
Desktop Display Format
1 Leaderboard1600 x 400 px / 970 x 250 px / 728 x 90 px
Pricing
Leaderboard £ 55 GBP P.M.
£
1
1
2 2
Homepage top Homepage bottom
MOBILE AD
Mobile Display Format
1 Billboard Top1600 x 400 px / 970 x 250 px / 728 x 90 px
2 Leaderboard Bottom320 x 50 px
Pricing
First Billboard £ 70 GBP P.M.
Any Lower Billboard £ 35 GBP P.M.
Skin Full Width £ 55 GBP P.M.
£
PRICING
EMAIL MARKETING
£
DEDICATED NEWSLETTER $ 500 USD*
NEWSLETTER FEATURE $ 100 USD**
* Includes: header banner (600x360), 80-90 words text, up to four product links. The newsletter can link either to a brand fea-ture on FIZZYMAG.COM or externally to a client‘s web page or e-commerce site. In the dedicated newsletter, no other brands are featured. Can be booked without purchasing sponsored content on FIZZYMAG.COM.
**Includes: one slot in the daily FIZZY MAG newsletter, banner images and title. Links only to sponsored content on FIZZYMAG.COM. Images and title are typically taken from the FIZZYMAG.COM feature.
£PRICING
SHOPPABLES
Products to be featured for one month in the FIZZYMAG.COM Shoppables section with a small individual description. Each product links externally to a client‘s e-commerce site. Includes a featured Instagram Stories post.
* Social promotion is not included; please refer to the SPONSORED CONTENT page for pricing.
5 ITEMS FEATURED ON SHOPPABLES $ 80 USD*
10 ITEMS FEATURED ON SHOPPABLES $ 100 USD*
20 ITEMS FEATURED ON SHOPPABLES $ 150 USD*
GIVEAWAYS
£PRICING
INSTAGRAM $ 620 USD DOT-COM GIVEAWAY $ 1,000 USD
Includes: A FIZZYMAG.COM article, an Instagram post and an opt-in to follow FIZZY MAG‘s and the client‘s Instagram.
Includes: A FIZZYMAG.COM article with a newsletter opt-in (both FIZZY MAG‘s and the client‘s) and one Twitter and Instagram post.
* Social promotion is not included; please refer to the SPONSORED CONTENT page for pricing.
FINGERS ON THE INFLUENCER PULSE.
INFLUENCER SHOOT
INFLUENCERSARE EVERYTHINGAnd that‘s no overstatement. The most successful campaigns today are those that make the customer the hero of the story. That means identifying and leveraging the right influencers to not only expand your reach, but establish brand association and loyalty.
Representing the best of the women‘s streetwear scene, and its new-gen talents, we have our fingers firmly on the influencer pulse. We can identify the influencers that matter most to your campaign and deliver your brand to the heart of your desired customer base.
Just a few of the influencers we have worked with:@julesw @kickiyangz @sandrabulldock @aminatabelli
PRICING INFLUENCER SHOOT (PHOTO)
Package A€ 1,500 EUR
Our services include:- Half day photo production- Hair and makeup artist- FIZZYMAG.COM feature with links to your brand- Content marketing on Facebook, Twitter and Instagram
The influencer‘s rate will be charged additionally,depending on the size of their following. The influencer‘s services include:- Promoting the photo production during the shoot to hype up their follower base before release- Sharing the photos once the feature is published
PRICING INFLUENCER SHOOT (PHOTO)
Package B€ 2,000 EUR
Our services include:- Full day photo production- Hair and makeup artist- FIZZYMAG.COM feature with links to your brand- Content marketing on Facebook, Twitter and Instagram
The influencer‘s rate will be charged additionally,depending on the size of their following.The influencer‘s services include:- Promoting the photo production during the shoot to hype up their follower base before release- Sharing the photos once the feature is published
PRICING INFLUENCER SHOOT (PHOTO & VIDEO)
Package C€ 5,000 EUR
Our services include:- Photo production- Unlimited number of outfits- Hair and makeup artist- FIZZYMAG.COM feature with links to your brand- Content marketing on Facebook, Twitter and Instagram- Video production- 30-45 second video including your logo branding- Making-of video for social media- A variation of short clips for Facebook, Instagram and Instagram Stories
The influencer‘s rate will be charged additionally, depending on the size of their following. The influencer‘s services include:- Promoting the photo production during the shoot to hype up their follower base before release- Sharing the photos once the feature is published
FRIEDENSALLEE 25122763 HAMBURG GERMANY
P +49 40 532 510 43 M +49 176 826 395 99
FIZZYMAG.COM
FIZZY MAG