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Bringing the fashion bible to the Czech and Slovak markets is both a dream come true and a challenge. When we started putting the first issue together back in spring 2018, we asked ourselves a several questions:
Is writing about freedom Vogue enough?Is Olga Havlová Vogue enough?Is putting a second-hand coat on the first cover, in the timesof excess and overproduction of luxury goods a strong enough fashion statement?On the other hand, what is and what is not Vogue?VOGUE is not just a magazine about fashion and lipsticks what people often think.Vogue is not a trendsetter.Vogue is a social indicator of style, trends and art movements. Vogue is a trend-maker.Vogue reflects current movements and puts fashion into their context.We believe that the Czech and Slovak Republics deserve their own. We do not want to copy or imitate anyone. We wantedto follow up on the tradition of photography and typographyof the thirties, looking for our own aesthetics compatible not only with our history, but also with what is going on in contemporary fashion and culture. That is why Vogue CS is different.It is ours. Czechoslovak. And thus universal.
Andrea BěhounkováEditor-in-chief
culture of fashion
historie
Vogue was founded in 1892 by Arthur Baldwin Turnure as a high-society journal.
Condé Montrose Nast, the founder of Condé Nast Publications, bought Vogue in 1909 and transformed
it into a women’s fashion magazine. It soon became known for its distinctive photographs
and high editorial quality.
In 1932, Vogue became the first magazine to print a colour photo on its cover.
In the 60s, the magazine redefined the look of female models, eschewing shapely figures to highlight thin, gender-neutral physiques.
In 1988, Anna Wintour became editor of Vogue and transformed its covers by emphasizing the woman’s body, rather than just her face,
as well as by featuring Hollywood actresses. Vogue has heavily influenced the development of the fashion industry and continues
to shape modern trends.
history
In 1932, Vogue became the first magazineto print a color photo on its cover.
In 1988, Anna Wintour became editor of Vogue and transformed its covers by not only showcasing the entire woman, rather than just her
face, but also by featuring Hollywood actresses. Vogue has always influenced the development of the fashion industry and continues to
shape modern trends.
giedre dukauskaite
new season no clothes?
universe
digital platforms
mobile, social media,
website
special projects
events
brand
Vogue is one of the most popular magazines in the world
Vogue CS has a clear target audience
Vogue CS has the same target audience as luxury brands in demographics
Vogue CS has the same brand personality as luxury brands
Vogue CS has highly attractiveSocial Grade A, B, socioeconomic demographics
Vogue CS brings to its audience hundreds of pages of original content
Vogue CS cooperates with the best creative teams and photographers in the industry
Vogue is the Fashion Bible.
achievements
Google Analytics & Facebook insights, September 2019. Perfect Crowd, April 2019
#1 fashion authority among magazines in CZ & SK
#1 on Instagram among fashion and lifestyle magazines in CZ and SK
14 issues & 35 covers from its launch in August 2018
Over 2.600.000 likes received May Vogue CS covers with Gigi Hadid
on Instagram globally
112.254social networks followers
covers
new season's cool cuts
Eva Herzigová by Pamela Hanson
Karen Elson by Michal Pudelka
Grace Hartzel by Dan Beleiu
Gigi Hadid by Helena Christensen
Pamela Andersonby Dan Beleiu
Giedre Dukauskaiteby Michal Pudelka
Helena Christensenby Pauline Suzor
Vogue CS is committed to the creation of original and striking covers. Since its launch, Vogue CS has continued to work with the best models and photographers in the industry.
who am i ?
Hanne Gaby by Dan Beleiu
editorial
Anna Cleveland by Laura Marie Cieplik Hanne Gaby by Dan Beleiu
Vogue CS is a true showcase of local and international talents, as the majority of the editorial content is produced by the Vogue CS team under the direction of Andrea Běhounková, Editor-in-Chief, and Jan
Králíček, Creative Director.
Hana Soukupová by Jan Saudek
V-2019-06-vogue--poppy_fields.indd 120-121 24.04.19 11:25
Meghan Collison by Vince Aung
Kirsten Owen by Michal Pudelka
editorial
Lara Stone by Rankin Marland by Cameron Postforoosh Karolína Kurková by Matthieu Delbreuve
Vogue CS was launched in the Czech and Slovak markets in August 2018 with the ambition to become
the most influential fashion magazine. This ambition was achieved and more is to come.
average monthly print run:
25,832
average number of copies sold: 18,123
number of subscribers:
4,439
Source: Verification Circulations of Vogue CS for the twelve months (September 2018 - August 2019) according to the Audit Bureau of Circulations, Czech republic - ABC CR
reader‘s portrait
Vogue readers are not only trend followers but also trendsetters.
average age 35 yearsmainly female
urban
university – educated
fashion loversluxury consumersluxury aspirants
social grade A, B
27% of our readers & 42% of our subscribers have income over 100.000 CZK in CZ
12% of our readers & 22% of our subscribers have income over 4000 EUR in SK
engaged readers: 86% of Vogue readers confirm they are being inspired
to buy products they see in Vogue CS
Source: Send Předplatné s.r.o., March 2019 Mediaprint & Kapa Pressegrosso, s.r.o., March 2019
Quantitative research by Perfect Crowd, April 2019
jednoduchý obsah sofistikováný obsah
vyšší příjem/vzdělání
VOGUE
nižší příjem/vzdělání
Cosmo-politan
Harper’sBazaar ELLE
MarieClaire
Marianne
JOY
Žena &a ŽivotSvět
Ženy
market positionning
basic content sophisticated content
higher income / education
VOGUE
lower income / education
Cosmo-politan
Harper’sBazaar ELLE
MarieClaire
Marianne
JOY
Žena &a ŽivotSvět
Ženy
market positionning
distribution
VOGUE CS has broader market access which we will continue to develop in 2019.
Central Bohemia12 %
South Bohemia4 %
West Bohemia6 %
\North Bohemia7 %
East Bohemia7 %
South Moravia9 %
North Moravia13 %
Prague34 %
Source: Send Předplatné s.r.o., March 2019Mediaprint & Kapa Pressegrosso, s.r.o., March 2019
Český statistický úřad, 2017
87 % Czech Republic & 13 % Slovakia
Brno7 %
retail sales & subscription in Prague
47 % of our retail sales
happen in the most expensive areas
in Prague
Vogue is reaching the highly attractive
Social Grade A socioeconomic demographic
34 % of our readers in Prague live in the most prestigious and
prosperous areas of Prague with the highest average income
Praha 1
Praha 2
Praha 6
Praha 7
Source: Send Předplatné s.r.o., March 2019Mediaprint & Kapa Pressegrosso, s.r.o., March 2019
Český statistický úřad, 2017
website
vogue.cz visitors are:
young and millenials
18-24 17 %
25-34 48 %
35-44 19 %
82 % female & 18 % male
64 % CZ, 8 % SK
average monthly unique users: 70,000
average monthly pageviews: 410,000
pageviews per session: 3,5
devices: 82 % mobile
Source: Google analyticsIn total for May - July 2019
44 154
68 100
Vogue CS social media fans/followers:
core audience millenials (18-34)
social media
Source: Social Bakers & Facebook Insights, September 2019
81 % female 19 % male
50 % followers are from CZ 17 % from SK
33 % other countries
interactions
VOGU
E CZ
Mari
e Cl
aire
CZ
interactions 17. srpna – 16. září
8,14 k
5 k
2,5 k
VOGU
E CZ
digital
jan 1, 2019 - apr 30, 2019
jan 1, 2019 - apr 30, 2019
inte
ract
ions
360 k
270 k
180 k
VOGU
E CZ
Cosm
opol
itan
ELLE
Mari
e Cl
aire
CZ
Harp
er’s
Baz
aar
90 k
inte
ract
ions
32 k
24 k
16 k
8 k
VOGU
E CZ
Cosm
opol
itan
ELLE
Harp
er’s
Baz
aar
Mari
e Cl
aire
CZ
0
0
Vogue LiveTiming: Spring 2020
Location: Luxury venue in PragueTheme: Translating sustainability into an opportunity
Guests: Approximately 100
Vogue CS presents a premium conference tailored to fashion professionals, clients and business partners. Its aim is to
acquaint the guests with the magazine and, above all, to discuss the current issues of the fashion industry. The speakers in 2019 were Suzy Menkes, Karina Dobrotvorskaya, Karolina Kurkova and Andrea Behounkova. Following the conference, guests will
enjoy a unique lunch experience.
Vogue x „Movie“ DinnerTiming: July 2020
Location: TBSGala dinner celebrating the restoration of films selected for
the Karlovy Vary International Film Festival 2020.
events
events
Vogue experience – VOGATiming: Summer 2020
Location: TBS – Prague, BratislavaHost: Juliet Murrell and VIPGuests: Approximately 150
Event based on a long-term cooperation with Juliet Murrell, founder of House of VOGA. Voga is a fitness concept inspired
by Madonna's song VOGUE. The event is dedicated to readers and subscribers of the magazine. After the VOGA lesson, guests are invited to a VOGUE Lounge with Voga-related drinks,
a DJ and a place to relax.
Vogue x Fashion Week PartyTiming: September 2020
Location: TBS
Party in a collaboration with Fashion Week with all of the signature and unique elements that Vogue is known for.
TECHNICKÉ SPECIFIKACEPeriodicita: měsíčníkFormát: 230x285 mmObálka: 250g KL / 4+4 barevnost Papír: 80g MWC / 4+5 barevnost Vazba: V2 – Perfect bound
VKLADYOhledně vkládaných tiskovin, vzorků, jiných speciálních formátů a jejich cen nás prosím kontaktujte.
STANDARD
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DVOUSTR ANA 550 000
ADVERTORIAL
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STRANY / POZIČNÍ UMÍSTĚNÍ
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1 . INZERTNÍ CELOSTR ANA - OBSAH 1 (L IS) 400 000
2 . INZERTNÍ CELOSTR ANA - OBSAH 2 (P IS) 390 000
3 . INZERTNÍ CELOSTR ANA - OBSAH 3 (P IS) 380 000
4. INZERTNÍ CELOSTR ANA - T IR ÁŽ 1 (P IS) 370 000
5 . INZERTNÍ CELOSTR ANA - T IR ÁŽ 2 (P IS) 360 000
6. INZERTNÍ CELOSTR ANA - AUTOŘI (P IS) 350 000
7. INZERTNÍ CELOSTR ANA - ÚVODNÍK (L IS) 340 000
8 .–10. INZERTNÍ STR ANA 330 000
DVOUSTRANY / POZIČNÍ UMÍSTĚNÍ
V- GATE OBÁLK A 1 100 000
ZADNÍ VNITŘNÍ OBÁLK A - DVOUSTR ANA 620 000
1 . INZERTNÍ DVOUSTR ANA 800 000
2 . INZERTNÍ DVOUSTR ANA 780 000
3 . INZERTNÍ DVOUSTR ANA 760 000
4. INZERTNÍ DVOUSTR ANA 740 000
5 . INZERTNÍ DVOUSTR ANA A VÍCE 720 000
DVOUSTR ANA MEZI SPECIÁLNÍMI POZICEMI* 700 000
*obsah, tiráž, autoři, úvodník
ceník časopisu 2019
STANDARD
SINGLE PAGE 275 000
DOUBLE PAGE 550 000
ADVERTORIAL
SINGLE PAGE 350 000
DOUBLE PAGE 700 000
SINGLE PAGE / PREFERRED POSITIONS
OUTSIDE BACK COVER 450 000
INSIDE BACK COVER 360 000
1 ST S INGLE PAGE - TOC 1 (LHP) 400 000
2 ND S INGLE PAGE - TOC 2 (RHP) 390 000
3 RD S INGLE PAGE - TOC 3 (RHP) 380 000
4TH S INGLE PAGE - MASTHEAD 1 (RHP) 370 000
5 TH S INGLE PAGE - MASTHEAD 2 (RHP) 360 000
6 TH S INGLE PAGE - CONTRIBUTORS (RHP) 350 000
7 TH S INGLE PAGE - EDITOR ‘S LETTER (LHP) 340 000
8TH–10TH S INGLE PAGE 330 000
DOUBLE PAGE / PREFERRED POSITIONS
V- GATE COVER 1 100 000
INSIDE BACK COVER DP 620 000
1 ST DOUBLE PAGE 800 000
2 ND DOUBLE PAGE 780 000
3 RD DOUBLE PAGE 760 000
4TH DOUBLE PAGE 740 000
5 TH DOUBLE PAGE AND MORE 720 000
DP BET WEEN SPECIAL POSITIONS* 700 000
STANDARD
SINGLE PAGE 225 000
DOUBLE PAGE 450 000
ADVERTORIAL
SINGLE PAGE 265 000
DOUBLE PAGE 530 000
SINGLE PAGE / PREFERRED POSITIONS
OUTSIDE BACK COVER 350 000
INSIDE BACK COVER 255 000
1 ST S INGLE PAGE - TOC 1 (LHP) 320 000
2 ND S INGLE PAGE - TOC 2 (RHP) 3 10 000
3 RD S INGLE PAGE - TOC 3 (RHP) 300 000
4TH S INGLE PAGE - MASTHEAD 1 (RHP) 290 000
5 TH S INGLE PAGE - MASTHEAD 2 (RHP) 280 000
6 TH S INGLE PAGE - CONTRIBUTORS (RHP) 270 000
7 TH S INGLE PAGE - EDITOR ‘S LETTER (LHP) 260 000
8TH–10TH S INGLE PAGE 250 000
DOUBLE PAGE / PREFERRED POSITIONS
V- GATE COVER 850 000
INSIDE BACK COVER DP 460 000
1 ST DOUBLE PAGE 640 000
2 ND DOUBLE PAGE 620 000
3 RD DOUBLE PAGE 600 000
4TH DOUBLE PAGE 580 000
5 TH DOUBLE PAGE AND MORE 560 000
DP BET WEEN SPECIAL POSITIONS 540 000
*TOC, MH, Contributors, Editor's Letter
TECHNICAL SPECIFICATIONSPERIODICITY: MonthlyFORMAT: 230x285 mmCover: 250g KM / 4 + 4 colorsInside: 90g MWC / 4+5 colorsBinding: V2 - Perfect bound
INSERTS For inserts, sachet and special formats, please, contact us and consult prices.
2019 magazine rates 2019 supplement rates
STANDARD
SINGLE PAGE 275 000
DOUBLE PAGE 550 000
ADVERTORIAL
SINGLE PAGE 350 000
DOUBLE PAGE 700 000
SINGLE PAGE / PREFERRED POSITIONS
OUTSIDE BACK COVER 450 000
INSIDE BACK COVER 360 000
1 ST S INGLE PAGE - TOC 1 (LHP) 400 000
2 ND S INGLE PAGE - TOC 2 (RHP) 390 000
3 RD S INGLE PAGE - TOC 3 (RHP) 380 000
4TH S INGLE PAGE - MASTHEAD 1 (RHP) 370 000
5 TH S INGLE PAGE - MASTHEAD 2 (RHP) 360 000
6 TH S INGLE PAGE - CONTRIBUTORS (RHP) 350 000
7 TH S INGLE PAGE - EDITOR ‘S LETTER (LHP) 340 000
8TH–10TH S INGLE PAGE 330 000
DOUBLE PAGE / PREFERRED POSITIONS
V- GATE COVER 1 100 000
INSIDE BACK COVER DP 620 000
1 ST DOUBLE PAGE 800 000
2 ND DOUBLE PAGE 780 000
3 RD DOUBLE PAGE 760 000
4TH DOUBLE PAGE 740 000
5 TH DOUBLE PAGE AND MORE 720 000
DP BET WEEN SPECIAL POSITIONS* 700 000
STANDARD
SINGLE PAGE 225 000
DOUBLE PAGE 450 000
ADVERTORIAL
SINGLE PAGE 265 000
DOUBLE PAGE 530 000
SINGLE PAGE / PREFERRED POSITIONS
OUTSIDE BACK COVER 350 000
INSIDE BACK COVER 255 000
1 ST S INGLE PAGE - TOC 1 (LHP) 320 000
2 ND S INGLE PAGE - TOC 2 (RHP) 3 10 000
3 RD S INGLE PAGE - TOC 3 (RHP) 300 000
4TH S INGLE PAGE - MASTHEAD 1 (RHP) 290 000
5 TH S INGLE PAGE - MASTHEAD 2 (RHP) 280 000
6 TH S INGLE PAGE - CONTRIBUTORS (RHP) 270 000
7 TH S INGLE PAGE - EDITOR ‘S LETTER (LHP) 260 000
8TH–10TH S INGLE PAGE 250 000
DOUBLE PAGE / PREFERRED POSITIONS
V- GATE COVER 850 000
INSIDE BACK COVER DP 460 000
1 ST DOUBLE PAGE 640 000
2 ND DOUBLE PAGE 620 000
3 RD DOUBLE PAGE 600 000
4TH DOUBLE PAGE 580 000
5 TH DOUBLE PAGE AND MORE 560 000
DP BET WEEN SPECIAL POSITIONS 540 000
*TOC, MH, Contributors, Editor's Letter
TECHNICAL SPECIFICATIONSPERIODICITY: MonthlyFORMAT: 230x285 mmCover: 250g KM / 4 + 4 colorsInside: 90g MWC / 4+5 colorsBinding: V2 - Perfect bound
INSERTS For inserts, sachet and special formats, please, contact us and consult prices.
2019 magazine rates 2019 supplement rates
6 TH-10TH DOUBLE PAGE AND MORE
DB BET WEEN SPECIAL POSITIONS*
€
10 780
21 570
13 730
27 450
17 650
14 120
15 690
15 300
14 900
14 5 10
14 120
13730
13 330
12 940
43 140
24 3 10
3 1 370
30 590
29 800
28 020
28 240
27 450
25 490
6 TH-10TH DOUBLE PAGE AND MORE 6 TH
DB BET WEEN SPECIAL POSITIONS*
€
8 820
17 650
10 390
20 780
13 730
10 000
12 550
12 160
1 1 770
1 1 370
10 980
10 590
10 200
9 800
25 8 80
18 040
25 100
24 3 10
23 530
22 750
21 9 60
21 180
19 220
STANDARD
SINGLE PAGE 275 000
DOUBLE PAGE 550 000
ADVERTORIAL
SINGLE PAGE 350 000
DOUBLE PAGE 700 000
SINGLE PAGE / PREFERRED POSITIONS
OUTSIDE BACK COVER 450 000
INSIDE BACK COVER 360 000
1 ST S INGLE PAGE - TOC 1 (LHP) 400 000
2 ND S INGLE PAGE - TOC 2 (RHP) 390 000
3 RD S INGLE PAGE - TOC 3 (RHP) 380 000
4TH S INGLE PAGE - MASTHEAD 1 (RHP) 370 000
5 TH S INGLE PAGE - MASTHEAD 2 (RHP) 360 000
6 TH S INGLE PAGE - CONTRIBUTORS (RHP) 350 000
7 TH S INGLE PAGE - EDITOR ‘S LETTER (LHP) 340 000
8TH–10TH S INGLE PAGE 330 000
DOUBLE PAGE / PREFERRED POSITIONS
V- GATE COVER 1 100 000
INSIDE BACK COVER DP 620 000
1 ST DOUBLE PAGE 800 000
2 ND DOUBLE PAGE 780 000
3 RD DOUBLE PAGE 760 000
4TH DOUBLE PAGE 740 000
5 TH DOUBLE PAGE AND MORE 720 000
DP BET WEEN SPECIAL POSITIONS* 700 000
STANDARD
SINGLE PAGE 225 000
DOUBLE PAGE 450 000
ADVERTORIAL
SINGLE PAGE 265 000
DOUBLE PAGE 530 000
SINGLE PAGE / PREFERRED POSITIONS
OUTSIDE BACK COVER 350 000
INSIDE BACK COVER 255 000
1 ST S INGLE PAGE - TOC 1 (LHP) 320 000
2 ND S INGLE PAGE - TOC 2 (RHP) 3 10 000
3 RD S INGLE PAGE - TOC 3 (RHP) 300 000
4TH S INGLE PAGE - MASTHEAD 1 (RHP) 290 000
5 TH S INGLE PAGE - MASTHEAD 2 (RHP) 280 000
6 TH S INGLE PAGE - CONTRIBUTORS (RHP) 270 000
7 TH S INGLE PAGE - EDITOR ‘S LETTER (LHP) 260 000
8TH–10TH S INGLE PAGE 250 000
DOUBLE PAGE / PREFERRED POSITIONS
V- GATE COVER 850 000
INSIDE BACK COVER DP 460 000
1 ST DOUBLE PAGE 640 000
2 ND DOUBLE PAGE 620 000
3 RD DOUBLE PAGE 600 000
4TH DOUBLE PAGE 580 000
5 TH DOUBLE PAGE AND MORE 560 000
DP BET WEEN SPECIAL POSITIONS 540 000
*TOC, MH, Contributors, Editor's Letter
TECHNICAL SPECIFICATIONSPERIODICITY: MonthlyFORMAT: 230x285 mmCover: 250g KM / 4 + 4 colorsInside: 90g MWC / 4+5 colorsBinding: V2 - Perfect bound
INSERTS For inserts, sachet and special formats, please, contact us and consult prices.
2019 magazine rates 2019 supplement rates
2020 magazine rates 2020 magazine rates
2020 digital advertising rates
display formáty CENA ZA T ÝDEN V Kč
NÁZEV FORMÁTU ROZMĚR v px HOME PAGE DALŠÍ SEKCE
bi l lboard /megaboard 1350 x 300 150 000 130 000
web i mobil / nebo video 970 x 250
3 pozice v sekci 300 x 250
wide skyscraper ar t ic le 160 x 600 80 000
web/ image nebo video 200 x 200
in f in i te scrol l banner 300 x 600 80 000
web a mobil / image nebo video 120 x 240
interst i t ia l 320 x 480 80 000
mobil / image nebo video
speciální formátyNÁZEV FORMÁTU POPIS HOME PAGE custom
advertoria ls PR článek, zpracovává redakce 100 000* web i mobil / image nebo video
video advertorial Video zpracované redakcí 100 000* web a mobil / video
*ceny nezahrnují produkční náklady
VOGUE.CZ ceník pro sociální média 2019 CENA*
facebook - video advertorial 25 000
web i mobil
facebook - shopping 35 000
web a mobil
instagram - story (limited to 5) 70 000 web i mobil
instagram - post (měsíční exkluzivita) 100 000 mobil / image nebo video
instagram - post tagging (měsíční exkluzivita) 100 000 mobil / image nebo video
* cena nezahrnuje výrobu a produkci
newsletterNÁZEV FORMÁTU ROZMĚR v px CENA ZA KONTAK T V Kč banner
in newslet ter 10 000 web a mobil / image nebo video
2019 digital advertising rates
display formats PRICE PER WEEK
FORMAT NAME SIZE iN px HOME PAGE OTHER SECTIONS
bi l lboard /megaboard 1350 x 300 150 000 130 000
Web and mobile / Image or video 970 x 250
3 Positions in section 300 x 250
wide skyscraper ar t ic le 160 x 600 80 000
Web/ Image or video 200 x 200
in f in i te scrol l banner 300 x 600 80 000
Web and mobile / Image or video 120 x 240
interst i t ia l 320 x 480 80 000
Mobile / Image or video loop
special formatsFORMAT NAME DESCRIPTION HOME PAGE
custom advertoria lS PR ar t ic le , made by editor ia l team 100 000* Web and mobile / Image or video
video advertorial Video made by editor ia l team 100 000* Web and mobile / Video
*price doesn’t include production cost
VOGUE.CZ social media advertising rates 2019 PRICE*
facebook - video advertorial 25 000
Web and mobile
facebook - shopping 35 000
Web and mobile
instagram - story (limited to 5) 70 000 Mobile / Image or video
instagram - post (1 month exclusivity) 100 000 Mobile / Image or video
instagram - post tagging (1 month exclusivity) 100 000 Mobile / Image or video
*price doesn’t include production cost
newsletterFORMAT NAME SIZE iN px PRICE PER DATABASE
banner in newslet ter 10 000 Web and mobile / Image or video
2019 digital advertising rates
display formats PRICE PER WEEK
FORMAT NAME SIZE iN px HOME PAGE OTHER SECTIONS
bi l lboard /megaboard 1350 x 300 150 000 130 000
Web and mobile / Image or video 970 x 250
3 Positions in section 300 x 250
wide skyscraper ar t ic le 160 x 600 80 000
Web/ Image or video 200 x 200
in f in i te scrol l banner 300 x 600 80 000
Web and mobile / Image or video 120 x 240
interst i t ia l 320 x 480 80 000
Mobile / Image or video loop
special formatsFORMAT NAME DESCRIPTION HOME PAGE
custom advertoria lS PR ar t ic le , made by editor ia l team 100 000* Web and mobile / Image or video
video advertorial Video made by editor ia l team 100 000* Web and mobile / Video
*price doesn’t include production cost
VOGUE.CZ social media advertising rates 2019 PRICE*
facebook - video advertorial 25 000
Web and mobile
facebook - shopping 35 000
Web and mobile
instagram - story (limited to 5) 70 000 Mobile / Image or video
instagram - post (1 month exclusivity) 100 000 Mobile / Image or video
instagram - post tagging (1 month exclusivity) 100 000 Mobile / Image or video
*price doesn’t include production cost
newsletterFORMAT NAME SIZE iN px PRICE PER DATABASE
banner in newslet ter 10 000 Web and mobile / Image or video
2019 digital advertising rates
display formats PRICE PER WEEK
FORMAT NAME SIZE iN px HOME PAGE OTHER SECTIONS
bi l lboard /megaboard 1350 x 300 150 000 130 000
Web and mobile / Image or video 970 x 250
3 Positions in section 300 x 250
wide skyscraper ar t ic le 160 x 600 80 000
Web/ Image or video 200 x 200
in f in i te scrol l banner 300 x 600 80 000
Web and mobile / Image or video 120 x 240
interst i t ia l 320 x 480 80 000
Mobile / Image or video loop
special formatsFORMAT NAME DESCRIPTION HOME PAGE
custom advertoria lS PR ar t ic le , made by editor ia l team 100 000* Web and mobile / Image or video
video advertorial Video made by editor ia l team 100 000* Web and mobile / Video
*price doesn’t include production cost
VOGUE.CZ social media advertising rates 2019 PRICE*
facebook - video advertorial 25 000
Web and mobile
facebook - shopping 35 000
Web and mobile
instagram - story (limited to 5) 70 000 Mobile / Image or video
instagram - post (1 month exclusivity) 100 000 Mobile / Image or video
instagram - post tagging (1 month exclusivity) 100 000 Mobile / Image or video
*price doesn’t include production cost
newsletterFORMAT NAME SIZE iN px PRICE PER DATABASE
banner in newslet ter 10 000 Web and mobile / Image or video
video pre-roll Spot before editorial video 80 000* Web and mobile
60
50
40
30
3920*
3920*
390
980
1370
2750
3920
3920
PRICE PER CPM IN €
Newsletter
facebook past - video advertorial
facebook - shopping story limited to 5
instagram - story limited to 5
2020
28 . 11 . 2019 Thu 29. 11 . 2020 Fr i 12. 12. 2020 Thu
2 . 1 . 2020 Thu 3 . 1 . 2020 Fr i 16 . 1 . 2020 Thu
30. 1 . 2020 Thu 31 . 1 . 2020 Fr i 13 . 2 . 2020 Thu
27. 2 . 2020 Thu 28 . 2 . 2020 Fr i 12 . 3 . 2020 Thu
2 . 4 . 2020 Thu 3 . 4 . 2020 Fr i 16 . 4 . 2020 Thu
29. 4 . 2020 Wed 30. 4 . 2020 Thu 14 . 5 . 2020 Thu
28 . 5 . 2020 Thu 29. 5 . 2020 Fr i 11 . 6 . 2020 Thu
1 . 7. 2020 Wed 2 . 7. 2020 Thu 16 . 7. 2020 Thu
30. 7. 2020 Thu 31 . 7. 2020 Fr i 13 . 8 . 2020 Thu
3 . 9. 2020 Thu 4. 9. 2020 Fr i 17. 9 . 2020 Thu
1 . 10. 2020 Thu 2 . 10. 2020 Fr i 15 . 10. 2020 Thu
29. 10. 2020 Thu 30. 10. 2020 Fr i 12 . 11 . 2020 Thu
26. 11 . 2020 Thu 27. 11 . 2020 Fr i 10. 12 . 2020 Thu
DATEOF RELEASEISSUE ORDERS
DATA DEADLINE
JAN 2020 1
FEB 2020 2
MARCH 2020 3
APR 2020 4
MAY 2020 5
JUN 2020 6
JUL 2020 7
AUG 2020 8
SEPT 2020 9
OCT 2020 10
NOV 2020 11
DEC 2020 12
JAN 2021 1
2020 schedule
www.v24media.cz
Monika TobolkováAdvertising Director
[email protected] +420 724 833 153
Veronika TejkalováKey Account Director
[email protected]+420 777 188 870
Jitka HanušováSenior Account [email protected]
+420 724 255 202
Kamila NovákováAccount Manager
[email protected]+420 602 441 428
Lucie ŠirůčkováHead Of Projects & [email protected]
+420 777 998 813