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    MediaGuru Consultants Pvt. Ltd.

    MEDIAGURU PROFILE & CLIENTS

    ABOUT MEDIAGURU

    MediaGuru is a media consultancy company, working with both established corporate

    houses as well as new entrepreneurial ventures across the world. It provides end-to-end

    solutions for either starting or revamping media ventures in every sector including Television

    Print, Radio Stations and in New Media at:

    competitive cost international quality future integrated media networks & in record timelinesMediaGuru has gained established media clients in India, Asia Pacific region and Africa, and

    has now expanded capabilities towards a future progression through its allied services. The

    company integrates the full range of its consulting capability to provide end to end turnkey

    solutions for media enterprises.

    MediaGuru helps non media companies diversify into media domain. We also assist

    international media players and channels who want to enter the Indian media market.MediaGurus biggest asset is its multi-dimensional team of experts, and knowledge insight

    of the entire domain of Media.

    Headquartered in India, MediaGuru has a global presence through its offices in the Europe

    and Singapore.

    The key members of MediaGuru have been actively involved in the new launches and re-

    launches of Broadcast Stations like Aaj Tak, IBN7, Zee News & NDTV to name a few and

    prestigious newspapers like Hindustan, Dainik Jagran, I-Next and Navbharat etc.

    MediaGuru takes pride in introducing the worlds First end -to-end High-Definition News

    Channel Saakshi TV, launched on April 1st, 2009, in Andhra Pradesh, India. MediaGuru was

    actively involved into the project from beginning to end. It undertook planning, setting up,

    technology selection, acquisition, integration to staff selection, training and launch of the

    channel, successfully.

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    MediaGuru Consultants Pvt. Ltd.

    MediaGuru has planned and executed similar work for many channels across India,

    Bangladesh, Afghanistan & Pakistan including those for media giants like Malayalam

    Manorama, TV18s IBN 7, News 24, CSB News Bangladesh and Express News TV,

    Pakistans news and current affairs channel promoted by the Century Group, a media

    conglomerate. We are currently working with Jamuna TVwhich is being launched by one of

    the largest corporate houses of Bangladesh. MediaGuru is providing services for branding,

    training, content management, and launch strategies.

    MediaGuru has worked extensively in the Print media. We are currently working on The

    Independent, Bangladeshs leading English Newspaper providing complete re-launch

    solutions from Need Gap assessment, Business Plan, Designing, HR, Training & Branding ,

    Re-launch to Hand-holding. MediaGuru has also provided advisory services to the Rajasthan

    Patrika group and conducted content analysis for their newspaper. Similar work of content

    analysis was also undertaken forAmar Ujala .

    For education of media in the field of Print, Broadcast, Advertising and New Media,

    MediaGuru has helped set-upAdvantage Media College in Patna.

    MediaGuru also provides turnkey solutions for planning and setting up private FM radio

    stations. Among achievements is its effective pre bid business plan concepts for leadingmedia houses and the launch of Radio Mango, a bouquet of radio stations in Kerala

    promoted by leading vernacular newspaper house of IndiaMalayala Manorama.

    MediaGuru has also launched Indias first Media website www.mediamughals.com,

    exclusively dedicated to technology related news and views of the ICE sectors. MediaGuru

    also successfully runs three news based websites www.mynews.in,www.merikhabar.com,

    www.citysamachar.comwhich provides updated news as and when it is happening.

    http://www.mediamughals.com/http://www.mediamughals.com/http://www.mynews.in/http://www.mynews.in/http://www.mynews.in/http://www.merikhabar.com/http://www.merikhabar.com/http://www.merikhabar.com/http://www.citysamachar.com/http://www.citysamachar.com/http://www.citysamachar.com/http://www.merikhabar.com/http://www.mynews.in/http://www.mediamughals.com/
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    MediaGuru Consultants Pvt. Ltd.

    TELEVISION PORTFOLIO NATIONAL

    Saakshi Group

    Regional

    Infotainment Channel- Telugu

    Reaching out to Andhra

    Pradesh & Telugu speakingpopulace

    Maurya TV(P&M Infrastructure)

    Regional News,

    Current affairs &

    Entertainment

    Channel Hindi &Bihari

    Promoted by noted

    filmmaker Prakash Jha and

    Adlabs chairman

    Manmohan Shetty

    NEWS LIVERegionalInfotainment Channel- Assamese

    Reaching out to the North

    East

    News 24 & E24(Part of B.A.G.Bouquet)

    Bouquet of national

    news &

    entertainment

    channels Hindi &EnglishAll India Reach

    Manorama News

    Bouquet of three

    Regional (Kerala

    Centric) News

    Channels -Malayalam

    Reaching out to Kerala and

    Malayalam populace acrossIndia and the Middle East

    Channel 7 (now IBN7part of TV18 Group)

    National News &

    Current AffairsChannel - Hindi All India Reach

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    MediaGuru Consultants Pvt. Ltd.

    INTERNATIONAL PORTFOLIO

    Jamuna TV BangladeshNews and Current

    Affairs Channel -BengaliPromoted by the largest

    conglomerate ofBangladesh

    DTH Platform -Bangladesh 30 channel DTHplatform Client cannot be named

    News Channel -AfricaNews and Current

    Affairs Channel -EnglishPromoted by a BroadcastPlayer of Nigeria - TVC

    Entertainment &Business NewsChannel - AfricaBusiness News,

    Sports and

    EntertainmentChannel - English

    Promoted by a DTH Player

    of Nigeria - HiTV

    Express News PakistanNews and Current

    Affairs Channel - Urdu Promoted by CenturyPublications of Pakistan

    CSB News -Bangladesh

    News and Current

    Affairs Channel -Bengali Bangladeshs first newsand current affairs channel

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    MediaGuru Consultants Pvt. Ltd.

    RADIO PORTFOLIO

    Radio Mango

    Malayala ManoramaGroupKochi, Kozhikhode,

    Trissur, Kannur

    (Kerala, South India)

    Reaching out to 4different zones in the

    state

    95 FM Tadka

    Rajasthan Patrika GroupJaipur

    (Rajasthan, West India)

    Reaching out with only hit

    music 24 hrs to the entire

    city

    Ananda Bazaar PatrikaAnanda Bazaar PatrikaEast India

    Pre-Bid Solutions for FMRadio Stations

    Dainik BhaskarDainik BhaskarNorth and West India

    Pre-Bid Solutions for FMRadio Stations

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    MediaGuru Consultants Pvt. Ltd.

    PRINT AND ONLINE PORTFOLIO

    The IndependentLeading English

    Newspaper of Dhaka

    Providingcomplete re-launch solutions fromBusiness Plan, Designing

    to HR, Training &Branding

    Global BusinessSchools

    Large diversified

    conglomerate also

    present in educationdomain

    LaunchingGlobalBusiness Schoolsaffiliated to the Universityof Wales

    Advantage Media

    No.1 advertising & public

    relations consultants inBihar & Jharkhand

    Setting up a Media &Communications Institutein Patna

    Rajasthan Patrika

    Leading Hindi

    Newspaper in Rajasthan,

    Gujarat, Karnataka andTamil Nadu

    Provided advisoryservices and contentanalysis for theirnewspaper

    RESEARCH & STRATEGY PORTFOLIO

    Bharat PetroleumLeading petroleum

    company of India

    Complete research onDigital Signage marketand strategyrecommendations

    B.A.G. FilmsTV Content Producers Editorial restructuring &Business Planning

    Red Bee Media

    Leading Broadcast

    Design company basedin U.K.

    Market entry strategy forIndia.

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    MediaGuru Consultants Pvt. Ltd.

    ABOUT THE CLIENTS THE PROMINENT MEDIA BRANDS

    Jamuna Group

    Jamuna has diversified business from manufacturing to media industry. One of the most

    significant and powerful subsidiary of Jamuna Group is THE DAILY JUGANTOR, which is one

    of the leading newspaper of Bangladesh. The Jugantor is an achievement of the Group, with

    the motive to protect human rights and provide true and fair news to the nation.

    HiTV LimitedHiTV Limited provides a platform for entertainment, lifestyle music, news and sports rich in

    quality and local programs. Her mother company: Entertainment Highway Limited has over

    20 channels on its platform, Entertainment Highway Limited offers an unrivaled value with

    low subscription rates that makes premium content available to a wide audience. It is the

    first television platform in Africa to deploy Hypercable, a terrestrial pay per view TV decoder

    system.

    TV ContinentalTV Continental is part of a media brand which operates an entertainment channel and radio

    station in Nigeria. It has substantial viewership and listeners and is a popular source of

    media in the country.

    Sakshi Group

    The Sakshi Group brought out Telugu news daily Sakshi in 23 multi-colored editions (one

    edition per district) by Jagati Publications, first time ever in India. The daily is at par with the

    leading English dailies of the state. It has now launched a complete end to end Hi

    Definition news & current affairs channel, first time across the globe.

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    MediaGuru Consultants Pvt. Ltd.

    Dainik JagranWith over 63 Years legacy, the Dainik Jagran is the most read Newspaper of India 54.8

    million readers (IRS 2009 R2). It has sustained leadership during the last few years in every

    readership survey. The group made its foray into broadcast through Channel 7, a national

    news and current affairs channel launched in April 2005.

    Malayala ManoramaThe group has been the good morning of the most literate state (Kerala) for more than 100

    years. The flagship brand is its Malayalam newspaper daily which is the most read

    vernacular newspaper in India (with a readership of 12.9 million IRS 2009 R2). Expanding

    its media reach, the group has entered the television space with a regional news channel

    Manorama News and has also forayed into the radio space with a bouquet of radio stations.

    Dainik BhaskarDainik Bhaskar is the second most read daily newspaper in India with a readership of over

    33 million (IRS 2009 R2). The group has got licenses approval for setting up private FM

    Radio stations across north and central India.

    Rajasthan PatrikaAnother leading print house from West India, the Rajasthan Patrika daily is among the top

    ten newspapers in the country with a readership of 14 million (IRS 2009 R2). The group got

    license approval for setting up private FM stations in Western India and worked in

    collaboration with MediaGuru to set up the main station in Jaipu r (Rajasthan States capital

    city).

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    Ananda Bazaar PatrikaOne of the largest Media conglomerates in India. The ABP group has a dominating presence

    in eastern India. Expanding its broadcast reach, which already includes its stake in Star

    News and Star Ananda, leading national and regional news channels with Star, is the

    approval of its license for setting up a private FM Radio Station in Kolkatta, capital city of

    West Bengal in East India.

    B.A.G. FilmsB.A.G Films is a leading television production house of India that aggregates content in both

    fiction and news for leading TV channels in India. It has also forayed into setting up privateFM Radio stations. The media house produces news and entertainment shows like

    Kumkum (Star Plus), Red Alert, Sansani (Star News) among others, for leading channels of

    India.

    Daily ExpressThe Daily Express is one of Pakistans most widely circulated Urdu language newspaper,

    published by Century Publications, a Lakson Group subsidiary. It is published simultaneously

    from Islamabad, Karachi, Lahore, Peshawar, Quetta, Multan, Faisalabad, Gujranwala,

    Sargodha, Rahimyar Khan and Sukkar. The group has forayed into television with Din Raat

    news & current affairs channel.

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    MediaGuru Consultants Pvt. Ltd.

    MEDIAGURU SOLUTIONS

    Turnkey solution for setting up Television stations

    Turnkey solution for setting up Radio stations

    Turnkey solution for setting up Print/New Media venture

    Revamp of Existing Media Outfit (Television, Print, Radio, NewMedia or other)

    Customized domain solution across media vertical(Such as: Training, Channel Packaging, Editorial Revamp and Business

    Planning etc.)

    International and national media linkages

    Knowledge services for the industry across media domains

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    SERVICES FOR SETTING UP A TV STATION

    Opportunity Recognition and Need Gap Business Planning Channel Character & Vision Definition Manpower Assessment & Recruitment Infrastructure Development Technology and Facilities Set Up Channel Look and Feel Packaging Channel Workflow and Content Sourcing Content Mix, Planning and Promos Training of New Recruits Channel Branding & Air Time Sales Strategy Channel Dry Run Launch

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    MediaGuru Consultants Pvt. Ltd.

    THE TEAM

    Sanjay Salil

    Managing Director

    Sanjay Salil is the man behind MediaGuru. He started his career with print media and workedwith leading Hindi daily newspapers in India. It was a time when electronic media had entered

    the Indian terrain. He was a part of the growth and launch of Indias first 24*7 private TV news

    channel, Aaj Tak. Sanjay has worked as a reporter, producer and finally graduated to a news

    presenter of the daily show which had several million viewers. He was one of the youngest

    people who made to Senior Editorial Management team in India. He also served as Joint Chief

    Executive Officer of a duo of television stations. He founded MediaGuru in 2003.

    Sanjay is one of the few people in Indian media who bring to the table such a varied and in-

    depth understanding of content, technology and business of cross media. He has traveled

    immensely across all continents and is well versed with the latest trends and updates in media

    related to technology, business and operations. Now he combines his journalistic sharpness

    and analytical astuteness with a keen business acumen and ethics to have a positive impact on

    the media across the globe.

    Ajay UpadhyayDirector

    Ajay Upadhyay is a name to reckon with in the Indian media. It stands for over 25 years of

    experience across print & television. He started his media career as an Assistant Editor with

    Dainik Aaj & then served as the Coordinating Editor Sunday Observer. Thereafter, he worked

    with leading print dailies like Dainik Jagran, Navbharat and as Group Editor of Hindustan. The

    Mumbai edition of Navbharat as well as Jagran Groups I -Next was launched under his

    supervision. In the television media he worked for Aajtak as a special correspondent and later

    as an Executive Producer. He was also part of the founding team of national news & current

    affairs channel from India Channel 7 (Now IBN7). Thereafter he went onto build and

    establish Jagran Institute of Management & Mass Communication a premier institute in India.

    He is one of the few people in the industry who have an in-depth understanding on all facets of

    media and a keen insight of the emerging trends. Research and strategy are his forte and at

    MediaGuru he consults our clients on all aspects of project planning & execution.

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    MediaGuru Consultants Pvt. Ltd.

    Faizul Islam

    Vice President - Projects

    Faizul Islam started his career as a reporter cum producer of a weekly news analysis show on

    Zee, the pioneers of electronic media. Thereafter, he closely worked and coordinated some of

    the most popular shows in Indian media like Janta Ki Adalat, which is still on air. It was one of

    the most innovative formats that were introduced in India. He has worked with Star Plus, Zee

    and Doodarshan in India.

    Faizul was instrumental in the planning, formatting and launching of a 24*7 national news

    channel, India TV where he developed the newsgathering network throughout the country. He

    worked closely with the editorial team developing and packaging shows for the channel.

    Faizuls forte is man management. His association with MediaGuru began with the revampingof regional news channel and then being closely involved with all our projects.

    Sahaab Khan

    Vice President - Technology

    Sahaab Khan is a dedicated & result oriented Media Professional with 14 years of rich

    experience in managing a wide spectrum of Technical Operations including production controlroom, ingest, master control room and news channel launches. At MediaGuru he is working as

    vice president technology.

    His expertise lies in strategy planning and devising different workflows to achieve maximum

    efficiency in a given technical setup. He has worked with NEWSX, a 24x7 HD Ready premium

    English news channel from INX GROUP as Associate Vice President- Broadcast Operations. He

    was a part of the core project team which was responsible for building up the channel from

    Ground Zero.

    Sahaab started his career with Aaj Tak as a sound engineer. From there he moved on to

    WahiIndia In the capacity of a Technical manager. He came back to Aaj Tak and then Star as

    Chief Manager Technical services, before joining NewsX.

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    Sunil Ranadey

    Vice President - Infrastructure

    A Competent and dynamic professional, Sunil Ranadey brings on the table a distinguished and

    insightful exposure of over 20 + years of experience related to Infrastructure, General

    administration, Operations Project Management, Media Television, Radio and TelevisionNews Operations, Strategy and Channel Creation.

    Sunil started his career with BSF as a Sub-inspector. From there he entered joined Star India as

    a manager. At Star, he also worked for Star News before leaving the realm of media to join

    Centurion bank. Next move came in the form of Adlabs where he was instrumental in

    implementation & commissioning of twelve BIG 92.7 FM Radio Stations. Thereafter he moved

    on to join NewsX where he successfully designed & set-up a 24 hour HD ready, premium

    National English news channel from scratch.

    At MediaGuru he heads the infrastructure department.

    Richard Goslan

    Lead Trainer

    Richard started off as a print person graduating through the ranks of television media. His

    prior experience includes stints at CNN London and CNN Hongkong & CNBC Asia. He has

    worked with the launch and training of leading channels across the world including Aaj Tak,

    Headlines Today and Manorama News in India, Geo TV in Pakistan, NIKKAI / CNBC Tokyo,

    Paranana, Malaysia and the latest being CSB News in Bangladesh besides others.

    He is an international network launch and training expert. His immense international

    exposure plays a key role in planning and strategizing all our projects. He also doubles up as a

    lead trainer and provides valuable inputs related to news reporting and writing for all our

    projects across the globe.

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    Aida Santory

    Lead Trainer

    Aida has worked with networks across the world as a lead trainer in India, Pakistan, Japan,

    Malaysia, besides other countries. Earlier Aida worked as an Executive Producer with CNN,

    Espanuel, and earlier involving stints at CNN Plus, CNN Turk and Istanbul.

    Aida roams the world providing training to new recruits. Her core area of expertise involves

    news production and assignment desk functioning. She also associates Richard as a launch

    consultant and new recruits trainer. Together they introduced in India the structured

    approach of newsroom functioning with the launch of Aaj Tak. Since then their association

    with Asia has been inseparable.

    Shabry Bakshi

    Senior Consultant

    Shabry is a thorough professional with over 9 years experience in TV news production and

    programming. She started her career as a panel producer for a breakfast show on

    Doordarshan. She also worked as a reporter. She has worked for a whole gamut of genres from

    lifestyle and entertainment to sports and auto shows both as a producer and anchor.

    She was instrumental in the editorial planning and implementation of Newslive, a news &

    current affairs channel for the people of North East in India. Adding another feather to the

    kitty, she was closely involved as a trainer and facilitator for setting up an HD TV station in

    Andhra Pradesh. Her association with MediaGuru as a trainer has grown with time and she

    consults our clients for OnAir production and presentation.

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    MediaGuru Consultants Pvt Ltd

    The MG Family

    MediaGuru carries its spirit in essence to wherever it goes. And the spirit is multifaceted,

    talented, multi-skilled, professional and specialized. Structured around the nucleus which

    works from Delhi, a team that comprises of able youngsters from complementary varied

    backgrounds of IT, MBA, Psychology, English and Media Research, undertaking intensive

    background research, creating the plans and systems involved in the project and developing

    the knowledge base which is at the heart of everything we do.

    The arms are the client outfits where MediaGuru's senior project consultants deliver results.

    These include senior industry experts in all domains of our services including Content,

    Technology, Infrastructure, Marketing, Sales, Branding, Training, News Editorial (Desk and

    Reporting), Television Production, Television Packaging, Radio Production and Programming

    etc. MediaGuru takes all its projects from infancy to adulthood and draws from the expertise ofall its team members to give the best possible result to its clients. It does not only believe in

    meeting but exceeding expectations.

    MediaGuru in News

    Read more about MediaGuru:

    http://www.washingtonpost.com/wp-dyn/content/article/2009/05/14/AR2009051404150.html

    http://www.thenational.ae/apps/pbcs.dll/article?AID=/20090822/BUSINESS/708229980

    http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=1

    http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=3

    MEDIAGURU CONSULTANTS PVT. LTD.

    B 48, SECTOR - 5

    NOIDA (INDIA)

    +91 - 120 4766000 (Tel)

    +91 - 120 4547982 (Fax)

    www.MediaGuru.in

    http://www.washingtonpost.com/wp-dyn/content/article/2009/05/14/AR2009051404150.htmlhttp://www.washingtonpost.com/wp-dyn/content/article/2009/05/14/AR2009051404150.htmlhttp://www.thenational.ae/apps/pbcs.dll/article?AID=/20090822/BUSINESS/708229980http://www.thenational.ae/apps/pbcs.dll/article?AID=/20090822/BUSINESS/708229980http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=1http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=1http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=3http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=3http://www.mediaguru.in/http://www.mediaguru.in/http://www.mediaguru.in/http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=3http://www.livemint.com/2008/10/05232940/Riding-to-success-on-the-media.html?pg=1http://www.thenational.ae/apps/pbcs.dll/article?AID=/20090822/BUSINESS/708229980http://www.washingtonpost.com/wp-dyn/content/article/2009/05/14/AR2009051404150.html