1 CONFIDENTIAL

MEDICAL MARKET UK

TOSHIBA MEDICAL SYSTEMS PERSPECTIVE

JETRO / DTI

2 CONFIDENTIAL

WHO ARE TOSHIBA MEDICAL SYSTEMS UK?

3 CONFIDENTIAL

Toshiba Corporation – Key Facts

» One of the world’s top 10 industrial companies Turn-over $78bn

» And $3.3bn net profit 2010-11

» Electrical and power-engineering

» Committed to people and committed to the future

» R&D-based Innovation

» Environmental commitment

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Business Areas

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Power Systems

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Social Infrastructure

1000m/min

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IT’S IN THE SCIENCE

CT Scanners

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ULTRASOUND Over 2,000 premium Ultrasound systems across the UK

IT’S IN THE SCIENCE

Ultrasound Scanners

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IT’S IN THE SCIENCE

MRI Scanners

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Bespoke Planning & Design

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IT’S IN THE SCIENCE IT’S IN THE SCIENCE

XRAY Systems

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Putting you first

Toshiba Medical Systems UK

Putting you first

Toshiba Medical Systems UK

Additional High Res image

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Putting you first

Toshiba Medical Systems UK

Putting you first

Toshiba Medical Systems UK

The reality of a Hybrid Theatre

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UK Market Situation

•Market recovering post recession (source ; AXREM)

•Private sector starts to invest (BMI Health, InHealth, Spire)

•NHS has to save £20billion by 2015 (already £5bn achieved in 2011 and 2012*)

•Many NHS hospitals running into ‘overspend’ situation

•Patient activity continues to grow ~ 7% per year

•Our installed systems are more heavily utilised

•Increasing installed base age profile

•Shift to ‘any qualified provider’ drives private market

•Opportunity : increased patient activity and increased spending next 5 years

BIG PICTURE

PRESSURE POINTS

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The Landscape

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UK NHS (90% OF THE MARKET) STILL HAS A

BUDGET OF £100BN PER YEAR

PRIVATE SECTOR ALSO GROWING

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A GOOD STRATEGY IS KEY, AND QUALITY IS KING

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Overall strategy (5 years)

Be the best employer and

be the best customer partner

in this sector

Goal seeking towards 50% growth

By 2017

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Strategic Pillars

• Marketing

• Quality System

• Customer satisfaction

• Employee satisfaction

BE US

MES SER

M

A

R

K

E

T

I

N

G

C

U

S

T

O

M

E

R

S

Q

U

A

L

I

T

Y

E

M

P

L

O

Y

E

E

S

TMSUK BUSINESS GROWTH

TMSUK ALL BUSINESS REVENUE DIVISIONS

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CONTENT AND MOTIVATED STAFF DEFINE YOU

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Ho

w im

po

rta

nt

this

is

to

yo

u

Very Satisfied Quite Satisfied Not Satisfied

How satisfied you feel with this

Very

Important

Important

Less

Important

Leadership

Giving Excellent

Customer

Service

Line

Manager

Cross Team

Working

Personal

Development

Financial

package

Involvement and

Engagement with

Organisation

Well-being

Performance

& Recognition

Reputation

for Quality

Summary Findings – All Toshiba

Cross Team

Working

Personal

Development

Performance

& Recognition

Leadership

Well-being

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Customer Satisfaction

Gather data via

independent survey

Drive improvements

Respond to what

customers want

Audit results 1 year later

‘The best customer

partner in this

sector’

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Customer Satisfaction Survey 2012

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Highest quality company in this sector

‘Attention to the lowest number of errors, in everything

we do, is central to the TMSUK ethos’

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ALIGNMENT WITH HIGH QUALITY PARTNERS

BRINGS CREDIBILITY

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CONFIDENTIAL

Medical Systems Europe BV

© Toshiba Medical Systems Europe 2011

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UK HEALTHCARE CUSTOMERS MUST HAVE

ON-GOING EDUCATION. WE CAN HELP.

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Medical Imaging Academy

• New template for all educational courses

• Leading University hospital affiliation

• Academic faculty Board

• All education CPD accredited

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Imaging Academy

• Imaging academy

• Showroom : CT/MR/XR/UL

• Clinical scanning services

• Central London

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Create evidence based outputs on neuro’ applications of

AQ ONE (new product)

• Health economics

• Dual energy

• 4D Perfusion

• 2 year agreement

• Defined outputs in time

Research Fellow Funding

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CRIC Bristol

• Loan of Aplio 500 for 3 years

• Research congenital heart defects in children while exercising

• Partner with Man Utd for elite athlete children database

• Showcase cardiac optimised US system from Toshiba

Ultrasound cardiac Research

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SUMMARY

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IF YOU COMMIT TO :

• HIGH QUALITY (PRODUCTS AND SERVICE)

• EDUCATION PROVISION

• MOTIVATED EMPLOYEES

• CUSTOMER SATISFACTION

• LUMINARY KOL’S

The results can be very good……

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Growth : orders

0

10

20

30

40

50

60

2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

UK Orders received FY 2007 to 2012/13 £100m’s

All time record

37 CONFIDENTIAL Confidential 2011 Mark Hitchman

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