16

MeRadio.sg, an all-new music portal where listeners can buy and stream music, listen to MediaCorp DJ’s playlist or create own to share, read latest music

Embed Size (px)

Citation preview

MeRadio.sg, an all-new music portal where listeners can buy and stream music, listen to MediaCorp DJ’s playlist or create own to share, read latest music reviews and updates on all music-related events and news.

What is MeRadio?

Buy, Gift and Stream music

Listen to DJ and artistes’ playlist. Create and share playlist

Watch Music Videos

987FM and 933FM music charts, Reviews and Features

Concert guide and review

Social media sharing

What’s On MeRadio.sg?

How to get music?

Users can Buy songs, where they can download and transfer freely between devices . Songs downloaded are DRM-free.

Or, they can subscribe to Unlimited Streaming service that allow them to stream the entire music library of over half a million tracks.

Users can also send music as a Gift to friends.

PLAY – 30 sec song preview for public. Full song for Unlimited Streaming Subscribers

BUY – Add to shopping cart

GIFT – Send song as gift to multiple friends

ADD – Add to Playlist.

Buy, Gift and Stream Music

MediaCorp Radio DJs and Celebs will curate and share their personal Playlists with users.Users can follow their favorite DJs for their Playlist updates.

Guest celebrities will be invited to share their Playlists on MeRadio.sg

Users can also create their own Playlist to share with the community. Users with top followings will be featured alongside with DJs and Celebs Playlists.

Click to add chosen Playlist to “My Playlist” library

Featured Playlists

Clients can sponsor a customized playlist, with the option of choosing a maximum of 30 songs in each sponsored playlist, which translates to approximately 2 hours of continuous streaming.

Sponsored Playlists

Sponsored by

Music Charts, Reviews, Gig Guide

The Music Experience Online, On-the-go

Jan 2013Portal Launch

ATL •TVC•Radio spots on 987,950,933,972•Print ads in 8 Days and I Weekly•Today ads•Bus Shelter ads•Outdoor screens at Ion

BTL•Media release•Editorials on Radio, Print, Press, Online, social media sites•Campus Superstar microsite promo•The Final One microsite promo•Roadshows (tbc)

Marketing Plans – Portal Launch

Ad spaces on all pages except “Home” and “ Music Store”

Site Map

720 X 90all pages except Homepage and Store page)

720 X 90all pages except Homepage and Store page)

300 x 250 (all pages except Homepage and Store page) Expandaable to 560 (w) x 300

300 x 250 (all pages except Homepage and Store page) Expandaable to 560 (w) x 300

Ads Opportunities

LeaderboardLeaderboard stretches across the top of the website, is expandable and can support rich media, with opportunity for click-through to client site

Leaderboard runs on all pages except Homepage and Store page

Entitlements Costs Size

Leaderboard $25 CPM 728px x 90px

Showcase BannerShowcase banner is expandable and can support rich media, with opportunity for click-through to client site

Showcase banner runs on all pages except Homepage and Store page

Entitlements Costs Size

Showcase Banner $25 CPM 300px x 250px

MeRadio.sg Web Portal Package: •Standard Leaderboard •Standard Showcase banner100% SOV run-of-site (exclude Homepage and Store page)

Duration: 1 month period Cost: $5,000

Display Package Entitlements

*Valid till Dec 2012

MeRadio.sg Sponsored Playlist Package: •Maximum of 30 songs in one playlist

Duration: 1 month period Cost: $8,000

Sponsored Playlist Entitlements

• Sponsor’s creative artworks (eg. Banner and videos etc) must be submitted to MediaCorp at least 7 working days prior to the Launch period in jpeg or gif, size TBC.

• Package is subject to first come first serve basis. • All prices are inclusive of agency comission. • In the absence of compliant commercial materials, Mediacorp will not be held responsible for delayed or

erroneous campaigns. • All advertising-related materials are subject to approval by Mediacorp and/or the relevant authority

where necessary. MediaCorp reserves the right to suspend, postpone and/or cancel the programme/event at any time and

will notify you in the event of any such suspension, postponement and/or cancellation. In the event of that the programme/event is suspended, postponed and/or cancelled for any reason whatsoever, MediaCorp shall not be liable to you and/or to any third party whatsoever for any damages and/or losses that may arise or be suffered in the event of any such suspension, postponement and/or cancellation. In such an event, your sole remedy shall be the refund of any monies that you have paid to and received by MediaCorp in relation to the programme/event.

• Specifications are subject to changes.• Package pricing is subject to prevailing GST. • Sponsorship contracts are non-cancelable.• MeRadio.sg will follow Radio’s Master Contract discount structure. • Packages and sponsorships are not applicable for Master Contract Discount, and is not applicable for

further discounts or bonuses.• Total investment is applicable for Master Contract fulfillment, except items classified as ‘other costs’. • If advertisers fail to meet its Nett Commitment during the contract period, its volume discount shall be

withdrawn or reduced based on actual expenditure. • Volume discount is applicable to all inventory buys only.

Terms & Conditions